© 2013 SAP Developers | developers.sap.com
1© 2013 SAP AG or an SAP affiliate company. All rights reserved.
The New Reality: the Role of PaaS in
Technology Innovation
Franklin Herbas
SAP Platform Strategy Group
JAX2013
© 2013 SAP Developers | developers.sap.com
The new age of Software
2003 2012
“IT doesn’t matter.” “Software will eat the world.”
– Marc Andreessen
– Nicolas Carr
“Developers are the new kingmakers.”
– Steffen O’Grady
Bits not Atoms
Explosion of data
© 2013 SAP Developers | developers.sap.com
The new age of Software
2003 2012
Cloud
Computing
Mobility
Cloud computing arrived on the scene…enabling developers to innovate.
Mobility opens new development frontiers
© 2013 SAP Developers | developers.sap.com
Why are developers more important than ever?
Social
Big Data
Always On
Information-
rich
Ubiquitous
Connectivity
M2M
Machine-to-
Machine
Atoms to Bits
Today, developers control the Bits and
lead a new unprecedented revolution
© 2013 SAP Developers | developers.sap.com
New possibilities of the information era
New ways to connect with
end consumers in real time.
© 2013 SAP Developers | developers.sap.com
New possibilities of the information era
New ways to connect to your
supply chain in real time.
© 2013 SAP Developers | developers.sap.com
Developers hold the key to unlocking new, fascinating possibilities
Connected Cars
Personalized Healthcare
Gaming with Big Data
Smart Grid
Supply Chain
Early Warning
+ Many that await
your invention!
© 2013 SAP Developers | developers.sap.com
How do you become king among kingmakers in this new world?
© 2013 SAP Developers | developers.sap.com
How do you become king among kingmakers in this new world?
© 2013 SAP Developers | developers.sap.com
Why is the right technology platform important?
Technology
Capabilities
User
Expectations
Cloud
Mobile
Collaboration
Big Data/
Analytics
Always-on
All-Device
Access
Social
Experience
Instant
Insight
Personalized
User Experience
Identity/Location/
Recommendation
Engines
Uneconomical to create
the required
infrastructure in house.
What is the answer?
This is a tall order!
© 2013 SAP Developers | developers.sap.com
The next generation platform
IntegrationAnalyticsMobile CollaborationPortal
www
Content Security
SaaS
IaaS
PaaS
PaaS is ideal for providing – on a
subscription basis – the services and
computing capabilities developers need
in the new information era.
© 2013 SAP Developers | developers.sap.com
In-memory computing – the real secret sauce
The real secret sauce is in-memory
computing to react in the window of
opportunity.
IntegrationAnalyticsMobile CollaborationPortal
www
Content
PaaS
Security
SaaS
IaaS
In-Memory Computing
© 2013 SAP Developers | developers.sap.com
The right development platform
www
In-memory computing-based PaaS
with the required services:
In-Memory Computing
Technology
Capabilities
User
Expectations
Cloud
Mobile
Collaboration
Big Data/
Analytics
Always-on
All-Device
Access
Social
Experience
Instant
Insight
Personalized
User Experience
Identity/Location/
Recommendation
Engines
© 2013 SAP Developers | developers.sap.com
How do you become king among kingmakers in this new world?
© 2013 SAP Developers | developers.sap.com
Improve end-to-end experience
• Design thinking
• Use your tools
• End batch job
• Flexible governance
• Security
• Compliance
• Leverage ecosystem
• Team collaboration
• Always connected
© 2013 SAP Developers | developers.sap.com
How do you become king among kingmakers in this new world?
© 2013 SAP Developers | developers.sap.com
Get users to use your applications
The right platform will be the one that
can help you access the largest
customer base
PaaS
Customer
Base
Developers
Marketplace
© 2013 SAP Developers | developers.sap.com
Monetize your work
Libraries
Code snippets
Cloud services
Integrated cloud apps
Analytical models
Industry mappings
Apps
Code
Content
© 2013 SAP Developers | developers.sap.com
SAP for developers
SAP HANA Cloud Platform
www.saphana.com
SAP HANA Marketplace
© 2013 SAP Developers | developers.sap.com
Go out and be kings among kingmakers!

The New Reality: the Role of PaaS in Technology Innovation - Franklin Herbas

  • 1.
    © 2013 SAPDevelopers | developers.sap.com 1© 2013 SAP AG or an SAP affiliate company. All rights reserved. The New Reality: the Role of PaaS in Technology Innovation Franklin Herbas SAP Platform Strategy Group JAX2013
  • 2.
    © 2013 SAPDevelopers | developers.sap.com The new age of Software 2003 2012 “IT doesn’t matter.” “Software will eat the world.” – Marc Andreessen – Nicolas Carr “Developers are the new kingmakers.” – Steffen O’Grady Bits not Atoms Explosion of data
  • 3.
    © 2013 SAPDevelopers | developers.sap.com The new age of Software 2003 2012 Cloud Computing Mobility Cloud computing arrived on the scene…enabling developers to innovate. Mobility opens new development frontiers
  • 4.
    © 2013 SAPDevelopers | developers.sap.com Why are developers more important than ever? Social Big Data Always On Information- rich Ubiquitous Connectivity M2M Machine-to- Machine Atoms to Bits Today, developers control the Bits and lead a new unprecedented revolution
  • 5.
    © 2013 SAPDevelopers | developers.sap.com New possibilities of the information era New ways to connect with end consumers in real time.
  • 6.
    © 2013 SAPDevelopers | developers.sap.com New possibilities of the information era New ways to connect to your supply chain in real time.
  • 7.
    © 2013 SAPDevelopers | developers.sap.com Developers hold the key to unlocking new, fascinating possibilities Connected Cars Personalized Healthcare Gaming with Big Data Smart Grid Supply Chain Early Warning + Many that await your invention!
  • 8.
    © 2013 SAPDevelopers | developers.sap.com How do you become king among kingmakers in this new world?
  • 9.
    © 2013 SAPDevelopers | developers.sap.com How do you become king among kingmakers in this new world?
  • 10.
    © 2013 SAPDevelopers | developers.sap.com Why is the right technology platform important? Technology Capabilities User Expectations Cloud Mobile Collaboration Big Data/ Analytics Always-on All-Device Access Social Experience Instant Insight Personalized User Experience Identity/Location/ Recommendation Engines Uneconomical to create the required infrastructure in house. What is the answer? This is a tall order!
  • 11.
    © 2013 SAPDevelopers | developers.sap.com The next generation platform IntegrationAnalyticsMobile CollaborationPortal www Content Security SaaS IaaS PaaS PaaS is ideal for providing – on a subscription basis – the services and computing capabilities developers need in the new information era.
  • 12.
    © 2013 SAPDevelopers | developers.sap.com In-memory computing – the real secret sauce The real secret sauce is in-memory computing to react in the window of opportunity. IntegrationAnalyticsMobile CollaborationPortal www Content PaaS Security SaaS IaaS In-Memory Computing
  • 13.
    © 2013 SAPDevelopers | developers.sap.com The right development platform www In-memory computing-based PaaS with the required services: In-Memory Computing Technology Capabilities User Expectations Cloud Mobile Collaboration Big Data/ Analytics Always-on All-Device Access Social Experience Instant Insight Personalized User Experience Identity/Location/ Recommendation Engines
  • 14.
    © 2013 SAPDevelopers | developers.sap.com How do you become king among kingmakers in this new world?
  • 15.
    © 2013 SAPDevelopers | developers.sap.com Improve end-to-end experience • Design thinking • Use your tools • End batch job • Flexible governance • Security • Compliance • Leverage ecosystem • Team collaboration • Always connected
  • 16.
    © 2013 SAPDevelopers | developers.sap.com How do you become king among kingmakers in this new world?
  • 17.
    © 2013 SAPDevelopers | developers.sap.com Get users to use your applications The right platform will be the one that can help you access the largest customer base PaaS Customer Base Developers Marketplace
  • 18.
    © 2013 SAPDevelopers | developers.sap.com Monetize your work Libraries Code snippets Cloud services Integrated cloud apps Analytical models Industry mappings Apps Code Content
  • 19.
    © 2013 SAPDevelopers | developers.sap.com SAP for developers SAP HANA Cloud Platform www.saphana.com SAP HANA Marketplace
  • 20.
    © 2013 SAPDevelopers | developers.sap.com Go out and be kings among kingmakers!

Editor's Notes

  • #3 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #4 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #5 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #6 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #7 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #8 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #9 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #10 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #11 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #12 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #13 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #14 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #15 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #16 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #17 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #18 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #19 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #20 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest
  • #21 To give you a background, let’s me introduce SAP to you. We hear a lot about Social Media – Twitter, Pinterest, Facebook and the Analytics of the ever increasing amounts of data out thereYet if we think about it, could we have analytics without real-time ?Or true dynamic social media circles not in real time … maybe 1 day later than when we wanted ? Not so good !Or having to access on-premise solutions somewhere instead of accessing the cloud ? Think about it.Or being tethered to the desk, instead of via mobile wherever we are, to make it happen ?We see the social media and analytics trends in the world, and we also see what trends they rely on.UnderlyingMobileSocial … Twitter, Facebook, Pinterest