Cheryl Heller's presentation of the AIGA/SLED workshop hosted by Design for Social Innovation at SVA.

1. A conversation, an observation, a conviction.
Cheryl Heller
Chair, MFA Design for Social Innovation at SVA
Heller Communication Design
Chair, PopTech
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2. Observation:
Knowing how to design isn’t enough to get a seat at the
table in business.
@cherylheller @svadsi
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3. Conviction:
Business needs design more than ever.
@cherylheller @svadsi
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4. What emerged:
A new program designed to increase your...
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5. Wisdom
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6. Power
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7. Love
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8. Purpose
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9. Money
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10. Social Innovation,
Leadership,
Entrepreneurship for
Designers
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11. SLED
AIGA SLED
Social Innovation,
Leadership,
Entrepreneurship for
Designers
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12. SLED
Shhhhh. Please help me sneak this acronym past the AIGA police.
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13. An educational program for designers who want to be
good leaders and leaders of good.
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14. What
What are the models?
How to get a seat at the table
Who you’ll find there.
Who do we need to
be?
Social tools
Games and how to play
Visionaries unplugged
What are the tools?
Leadership practice
Change models
Entrepreneurship
What do we need to know?
The new metrics
@cherylheller @svadsi
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15. How
Workshops
On-line courses
Podcasts
Client development
Mentor Networks
Designathons
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16. With big ambitions,
we started small
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18. July 19th and 20th
at MFA Design for Social Innovation at SVA
Good Leadership
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19. DaveVice President, Public Affairs and Corporate Responsibility
for the Campbell Soup Company and President of the
Campbell Soup Foundation.
Stangis
One of the 100 Most Influential People in Business Ethics by
Ethisphere Magazine
Karen Founder and principal of Harbour Workshop
Scholastic’s Vice President of Community Affairs
and Government Relations
Proctor
The National Basketball Association
@cherylheller @svadsi
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20. Dave“Business needs design - to work across disciplines and
systemically”
Stangis
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21. Karen
Proctor
“It will take all of us. And it needs to work.”
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22. Julie
Executive Leadership Coach
Faculty, Babson College
Faculty, MFA Design for Social Innovation at SVA
Engle
Marc Rettig Partners, Fit Associates
Faculty, MFA Design for Social
Innovation at SVA
Hannah du Plessis
Cheryl CEO, Heller Communication Design
Heller
Chair, MFA Design for Social Innovation at SVA
@cherylheller @svadsi
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23. Julie
Engle
Inside you
Marc Rettig
Hannah du Plessis
Around you
Cheryl
Heller
Extending you
@cherylheller @svadsi
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24. MESH Design and Development Chamberlain Healthcare PR
For Instance Discovery Communications Studio-e
StriVectin Operating Company
Tom Ford Beauty
Capital One
Purpose
Two Twelve
Grace College
Interesting people came
Vineyard Vines Cooperativa de Ahorro y Credito Abaco
Association of Corporate Counsel
Rubenstein Technology Group Hongik University
Ideas On Purpose Brandemix
Graham Hanson Design
MoMA DHA Inc.
Loewy Design
Build A Sign LLC Wildlife Conservation Society @cherylheller @svadsi
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25. And worked together

30. It was pretty good.
@cherylheller @svadsi
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31. ”Loads of useful information”
”I needed this reminder and it made it all worth it.”
”This was a great refresh.” “GREAT.”
It was pretty (darn) good.
“Hello and I must say, thank you.” “Very inspiring”
”She’s a "killer!"
”Very helpful information ” ”More please”
“It’s nice to know there is an intense and informative seminar for creative leaders
where the atmosphere is warm and friendly and the information is intelligent and
useful.”
”Hit home for me and I learned so much” @cherylheller @svadsi
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32. An invitation.
Prototype. Codify. Disseminate.
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33. “Wisdom is not cheap. You have to
pay for it.”
Kevin Kling
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34. “But not that much.”
Ric Grefe
@cherylheller @svadsi
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35. Call us.
(actually don’t call, but please email):
Thank you.
cheller@sva.edu
http://dsi.sva.edu
@cherylheller
@svadsi
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