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AGGREGATE DEMAND
• Of all the economic fluctuations in world history,
the one that stands out as particularly large,
painful and intellectually significant is the Great
Depression of the 1930s.
• During this time, the US and many other
countries experienced massive unemployment
and greatly reduced incomes.
• In the worst year 1933, one-fourth of the US
labor force was unemployed and real GDP was 30
percent below its 1929 level.
• Keynes proposed that low AD is responsible
for low income and high unemployment that
characterize economic downturns.
• He criticized classical theory for assuming that
aggregate supply alone ----capital, labor and
technology-----determines national income.
• Economists today reconcile these two views
with the model of AD and AS.
• Here we continue our study of economic
fluctuations by looking at AD.
• The goal is to identify the variables that shift
the AD curve, causing fluctuations in national
income.
• We also examine more fully the tools the
policy makers can use to influence AD
• The model of AD developed here called IS-LM
model is the leading interpretation of Keyne’s
theory.
• The goal of the model is to show what
determines national income for any given price
level.
• There are two ways to view this exercise.
• We can view the IS-LM model as showing what
causes income to change in the short-run when
price level is fixed.
• Or we can view the model as showing what
causes AD curve to shift.
• Actually two views of the model are equivalent.
• The IS stands for investment and saving and IS
curve represents what is going on in the market
for goods and services.
• The LM stands for liquidity and money and LM
curve represents what is happening to the supply
and demand for money.
• Because the interest rate influences both
investment and money demand, it is the
variable that links the two halves of the IS-LM
model.
• The model shows how interactions between
these markets determine the position and
slope of AD curve and therefore the level of NI
in the short-run.
The Goods Market and the IS Curve
• The Keynesian Cross
• Keynes proposed that an economy’s total income
was in the short run determined largely by the
desire to spend by households, firms, and the
government.
• The more people want to spend, the more goods
and services firms can sell.
• The more firms can sell, the more output they
will choose to produce and more workers they
will choose to hire.
• Thus the problem during recessions and
depressions according to Keynes, was
inadequate spending.
• The Keynesian cross is an attempt to model
this insight.
• We begin our derivation of the Keynesian
cross by drawing a distinction by actual and
planned expenditure
• Actual expenditure is the amount households,
firms and government spend on goods and
services and it equals the economy’s GDP.
• Planned expenditure is the amount HH, firms
and the government would like to spend on
goods and services.
• Now consider the determinants of planned
expenditure.
• Assuming that the economy is closed, so that net
exports are zero, we write planned expenditure E
as E= C + I +G .
• Now we write the consumption function:
• C= C(Y-T).
• To keep things simple, we now take planned
investment as exogenously fixed:
• I = I
• We assume that fiscal policy----the levels of G and
T ---is fixed:
• G= G and T=T;
• Combining these five equations, we have:
• E= C(Y-T)+I +G
• The equation shows that planned expenditure is
a function of income, the level of planned
investment and fiscal policy variables, G & T.
• The first piece of KC is the level of Planned
expenditure.
The economy is in equilibrium
• The next piece of KC is the assumption that the
economy is in equilibrium when AE equals PE.
This assumption is based on the idea that when
people’s plans have been realized, they have no
reason to change what they are doing.
• Recalling that Y as GDP equals not only total
income but also total actual expenditure on
goods and services, we can write this equm
condition as Y=E.
How does the economy get to this
equilibrium?
• In this model inventories play an important
role in the adjustment process.
• Whenever the economy is not in equm, firms
experience unplanned changes in inventories,
and this induces them to change production
levels.
• Changes in production in turn influences total
income and expenditure moving the economy
toward equilibrium
Actual expenditure
Fiscal policy and the Multiplier:
Government Purchases
• Now consider how changes in G affect the
economy.
• Because G are one component of expenditure,
higher G result in higher planned expenditure
for any given level of income.
• If g rises by ∆G , then planned expenditure
schedule shifts upward by ∆G.
• An increase in G leads to even greater increase
in income.
• The ratio ∆Y/∆G is called Government
Purchase multiplier.
• How big is the multiplier?
• The process begins when expenditure rises by G,
which implies that income rises by ∆G as well.
• The increase in income in turn raises
consumption by MPC *∆G as well.
• This increase in C raises expenditure and income
once again.
• The second increase in income of MPC *∆G again
raises C , this time by MPC* (MPC*∆G) which
again raises expenditure and income and so on.
The multiplier
• The expression for multiplier can be stated as
• ∆Y/∆G= 1/(1-MPC).
Fiscal policy and the multiplier: Taxes
• Consider now how changes in taxes affect
equilibrium income.
• A decrease in taxes of ∆T immediately raises
disposable income Y-T by ∆T and therefore
increases consumption by MPC* ∆T.
• For any given level of income Y, planned
expenditure is now higher.
• Just as an increase in G has a multiplied effect
on income, so does a decrease in taxes.
• As before the initial change in expenditure,
now MPC * ∆T is multiplied by 1/(1-MPC).
• The overall effect on income of the change in
taxes is ∆Y/ ∆T= -MPC/ (1-MPC).
• This expression is the tax multiplier, the
amount income changes in response to $1
change in taxes.

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Aggregate demand

  • 2. • Of all the economic fluctuations in world history, the one that stands out as particularly large, painful and intellectually significant is the Great Depression of the 1930s. • During this time, the US and many other countries experienced massive unemployment and greatly reduced incomes. • In the worst year 1933, one-fourth of the US labor force was unemployed and real GDP was 30 percent below its 1929 level.
  • 3. • Keynes proposed that low AD is responsible for low income and high unemployment that characterize economic downturns. • He criticized classical theory for assuming that aggregate supply alone ----capital, labor and technology-----determines national income. • Economists today reconcile these two views with the model of AD and AS.
  • 4. • Here we continue our study of economic fluctuations by looking at AD. • The goal is to identify the variables that shift the AD curve, causing fluctuations in national income. • We also examine more fully the tools the policy makers can use to influence AD
  • 5. • The model of AD developed here called IS-LM model is the leading interpretation of Keyne’s theory. • The goal of the model is to show what determines national income for any given price level. • There are two ways to view this exercise. • We can view the IS-LM model as showing what causes income to change in the short-run when price level is fixed.
  • 6. • Or we can view the model as showing what causes AD curve to shift. • Actually two views of the model are equivalent. • The IS stands for investment and saving and IS curve represents what is going on in the market for goods and services. • The LM stands for liquidity and money and LM curve represents what is happening to the supply and demand for money.
  • 7. • Because the interest rate influences both investment and money demand, it is the variable that links the two halves of the IS-LM model. • The model shows how interactions between these markets determine the position and slope of AD curve and therefore the level of NI in the short-run.
  • 8. The Goods Market and the IS Curve • The Keynesian Cross • Keynes proposed that an economy’s total income was in the short run determined largely by the desire to spend by households, firms, and the government. • The more people want to spend, the more goods and services firms can sell. • The more firms can sell, the more output they will choose to produce and more workers they will choose to hire.
  • 9. • Thus the problem during recessions and depressions according to Keynes, was inadequate spending. • The Keynesian cross is an attempt to model this insight. • We begin our derivation of the Keynesian cross by drawing a distinction by actual and planned expenditure
  • 10. • Actual expenditure is the amount households, firms and government spend on goods and services and it equals the economy’s GDP. • Planned expenditure is the amount HH, firms and the government would like to spend on goods and services.
  • 11. • Now consider the determinants of planned expenditure. • Assuming that the economy is closed, so that net exports are zero, we write planned expenditure E as E= C + I +G . • Now we write the consumption function: • C= C(Y-T). • To keep things simple, we now take planned investment as exogenously fixed: • I = I
  • 12. • We assume that fiscal policy----the levels of G and T ---is fixed: • G= G and T=T; • Combining these five equations, we have: • E= C(Y-T)+I +G • The equation shows that planned expenditure is a function of income, the level of planned investment and fiscal policy variables, G & T. • The first piece of KC is the level of Planned expenditure.
  • 13. The economy is in equilibrium • The next piece of KC is the assumption that the economy is in equilibrium when AE equals PE. This assumption is based on the idea that when people’s plans have been realized, they have no reason to change what they are doing. • Recalling that Y as GDP equals not only total income but also total actual expenditure on goods and services, we can write this equm condition as Y=E.
  • 14. How does the economy get to this equilibrium? • In this model inventories play an important role in the adjustment process. • Whenever the economy is not in equm, firms experience unplanned changes in inventories, and this induces them to change production levels. • Changes in production in turn influences total income and expenditure moving the economy toward equilibrium
  • 16. Fiscal policy and the Multiplier: Government Purchases • Now consider how changes in G affect the economy. • Because G are one component of expenditure, higher G result in higher planned expenditure for any given level of income. • If g rises by ∆G , then planned expenditure schedule shifts upward by ∆G.
  • 17. • An increase in G leads to even greater increase in income. • The ratio ∆Y/∆G is called Government Purchase multiplier. • How big is the multiplier?
  • 18. • The process begins when expenditure rises by G, which implies that income rises by ∆G as well. • The increase in income in turn raises consumption by MPC *∆G as well. • This increase in C raises expenditure and income once again. • The second increase in income of MPC *∆G again raises C , this time by MPC* (MPC*∆G) which again raises expenditure and income and so on.
  • 19. The multiplier • The expression for multiplier can be stated as • ∆Y/∆G= 1/(1-MPC).
  • 20. Fiscal policy and the multiplier: Taxes • Consider now how changes in taxes affect equilibrium income. • A decrease in taxes of ∆T immediately raises disposable income Y-T by ∆T and therefore increases consumption by MPC* ∆T. • For any given level of income Y, planned expenditure is now higher. • Just as an increase in G has a multiplied effect on income, so does a decrease in taxes.
  • 21. • As before the initial change in expenditure, now MPC * ∆T is multiplied by 1/(1-MPC). • The overall effect on income of the change in taxes is ∆Y/ ∆T= -MPC/ (1-MPC). • This expression is the tax multiplier, the amount income changes in response to $1 change in taxes.