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Agent or Broker?
 Appointed by insurance company
 Approved IRDA
 Anyone who has cleared 12th
standard and has been trained
Who is an agent?
Who is a broker?
 Independent professionals
 Private limited company licensed
by IRDA
 Has trained individuals
 Can negotiate with insurers on
products, pricing and claim
process
Similarities
Both sell
But…
How Important is it for them to
sell insurance?
Insurance
Agents
Do not sell insurance as primary
business
They may be musicians, students, etc.
Brokers
Broking is their mainstream job
Livelihood depends on broking
Relation with insurance
Representation…
An agent represents insurance company.
While…
Broker represents the customer.
The Difference
Summarizing it up…
Agent or broker

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