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ADVAM's EMV rollout is 70% completed for EMV CAT upgrades and 54% completed for contactless CAT upgrades. The document discusses the benefits of EMV including increased security and reduced fraud. It also notes challenges such as costs and complexity. Myths about EMV requirements are addressed, including the facts that contactless is required and there are deadlines for EMV compliance. Next steps include engaging with acquirers to budget, plan and schedule costs.











