Admiranda catalogo 2016

Fun and caring
New Collection
2016

Admiranda ha raccolto le più grandi firme per bambini e teenager del segmento “cura e bellezza della persona”, unendo il favoloso mondo
Disney agli eroi della Marvel senza rinunciare a grandi brand come Barbie, Tweety, Looney Tunes, Sam il Pompiere. Una selezione di brand
emozionanti per creare quella forte relazione con il consumatore finale fondamentale per le scelte di acquisto moderne. Un progetto di grande
ampiezza garantito da Admiranda, nel rispetto dei più alti standard qualitativi del processo di produzione. Per questo noi di Admiranda siamo
orgogliosi di presentarvi la Collezione 2015.
Admiranda creates health & beauty personal care cosmetics for the world’s most popular youth market brands, featuring the
fantastic world of Disney along with the marvellous Marvel Heroes, not to mention the biggest international brands such as Barbie,
Tweety, Looney Tunes and Fireman Sam. A modern and varied selection of exciting trademarks that command strong consumer
appeal. Admiranda’s long-term ambitious venture in the world of personal care cosmetics is synonymous with the highest standards
in quality as well as sustainable and responsible manufacturing. Admiranda is proud to present the 2015 collections of personal
care youth cosmetics.
L’innovazione di Admiranda: Puris Complex
Admiranda usa in tutti i suoi prodotti per il bagno un nuovo tensioattivo 100% vegetale: il Puris Complex.
Questa sostanza brevettata permette di garantire una maggiore delicatezza dei prodotti e un rispetto fisiologico estremo. E’
altamente dermoaffine poiché composta da sostanze naturalmente presenti nella pelle, come le proteine e gli aminoacidi. Permette
ad Admiranda di sviluppare dei prodotti di superiore qualità, unendo 4 caratteristiche fondamentali:
• Base 100% di origine vegetale: sinonimo di delicatezza e di massima affinità con
la pelle. Ideale per un uso quotidiano.
• Rispetta l’ambiente e quindi rispetta il futuro dei nostri bambini.
• Ottime performance cosmetiche: garanzia di superiori proprietà detergenti.
• Rapporto qualità / prezzo ottimale.
Admiranda uses a new 100% plant origin tensioactive in all its bath products: the
Puris complex.
This patented substance guarantees a greater mildness of the products and an extreme respect for the skin’s natural pH balance. It has a
high dermoaffinity as it is composed of substances found naturally in the skin, such as proteins and aminoacids. This gives Admiranda the
opportunity to develop products of the highest quality, allowing us to combine 4 basic characteristics:
• 100% plant origin: synonymous with mildness and maximum skin affinity. Ideal for daily use.
• Respects the environment and so respects our children’s future.
• Optimum cosmetic performance: a guarantee of superior cleansing properties.
• Ideal quality / price ratio.
Admiranda’s innovation: Puris Complex
Cool Brands for Babies, Kids, Tweens and Teenagers.

02ADMIRANDA
09TEENS AND
YOUNG ADULT
21DISNEY
41MARVEL
54MATTEL
74ALTRI BRAND
OTHER BRANDS
PRINCESSE PAG. 21
MINNIE PAG. 27
MICKEY MOUSE &FRIENDS PAG. 30
CARS PAG. 33
WINNIE THE PHOO PAG. 37
ADMIRANDA COMPANY PAG. 02
PURIS PAG. 05
CHUPA CHUPS PAG. 09
SMILEY WORLD PAG. 15
97ALTRI BRAND
OTHER BRANDS
119MATERIALE POP
POP MATERIAL
ULTIMATE SPIDER-MAN PAG. 41
THE AVENGERS PAG. 47
TROLLS PAG. 74
HELLO KITTY PAG. 76
MIA AND ME PAG. 81
TWEETY PAG. 85
MOFY PAG. 91
MASHA & L’ORSO PAG. 95
MINIONS PAG. 97
ANGRY BIRDS PAG. 99
LOONEY TUNES PAG.103
BARBIE PAG. 54
MONSTER HIG PAG. 60
HOT WHEELS PAG. 63
FIREMAN SAM PAG. 65
THOMAS & FRIENDS PAG. 69
MATERIALE POP PAG.108
Fun and caring

Il bagno è un rito divertente, garantito al 100%
Bath-time fun, 100% guaranteed.
Delicati e adatti alle pelli più sensibili
Testati dermatologicamente
Rispettano il pH naturale della pelle
Ingredienti di origine naturale
Ecosostenibili ed ecocompatibili.
Design e packaging esclusivo
Made in Italy

Una segmentazione efficace per il responsabile degli acquisti.
An efficient segmentation for buyers.
A strong focus is placed on target marketing, with attention to the playful aspects of children’s
care through the application of safe, high quality products.
Forte catalizzazione per un target attento alle novità, all’esperienza ludica e alla cura dei propri
figli con prodotti di qualità e sicuri.
BOYS
Target Infants
0 - 3 anni
Preschool / Yonger boys
3 - 5 anni
Boys
6 - 12 anni
Teens / Young adults
13+Brand
GIRLS
Target Infants
0 - 3 anni
Preschool / Yonger girls
3 - 5 anni
Girls
6 - 12 anni
Teens / Young adults
13+Brand

Un valore aggiunto che nasce dall’esperienza
e dalla competenza.
Added value originating from experience and competence.
Perché scegliere Admiranda?
Why choose Admiranda?
Tutti i nostri prodotti sono “fatti con il cuore”.
Our products are “made with love”.
• We use only the most delicate ingredients of natural origin within
a manufacturing process that answers the strictest requirements for
cosmetics that are safe,
sensible and environmentally friendly.
• We create products which are pH balanced, innovative
and well researched.
Admiranda’s passion for quality is also a business opportunity.
• Usiamo ingredienti delicati e di origine naturale e processi produttivi
che rispondono ai requisiti della cosmetica ecosostenibile.
• Realizziamo prodotti dermoaffini, innovativi e curati in tutti i
particolari.
Esperienza
Da più di 20 anni
Admiranda si occupa del
benessere e della bellezza
dei più piccoli.
Experience
For more than 20 years
Admiranda has cared for the
wellbeing of our smallest
customers.
Un partner
affidabile e di valore
I clienti di Admiranda
sanno di poter contare su
un’azienda col più alto
know-how di prodotto in un
segmento complesso come
quello dei bambini e dei
teenagers.
A powerful and reliable
partner
Clients know they
can count on Admiranda’s
product know-how within the
complex sector of children’s
and teenager’s personal care
commodities.
Un’accoppiata vincente
la garanzia di marchi di
qualità unità alle migliori
risorse di Admiranda in
campo creativo, produttivo
e distributivo.
A winning modus operandi
The guarantee of international-
ly recognised superior brands
combined with Admiranda’s
unsurpassed resources in
creative, responsible and
sustainable manufacturing.
Innovazione costante
Realizzazione di prodotti in
linea con le ultime tendenze
internazionali e con le
formule e i processi
produttivi più avanzati.
Constant development
Realisation of products in
line with up-to-the-minute
international trends,
raw materials and advanced
production processes.
PUR
IS CO MPL
EX®
La passione di Admiranda per la qualità
è anche un’opportunità di business.

ADMIRANDA 5
Fun and caring
Puris Baby
•Admiranda lancia una nuova linea di prodotti baby care per la cura quotidiana dei più piccoli… ma ideali per tutta la famiglia. Puris Baby è
il modo più semplice di prenderci cura dei nostri figli naturalmente e anche di pensare al loro futuro rispettando il nostro pianeta.
•Una linea di prodotti naturali ed ecosostenibili
I prodotti della linea Puris Baby sono stati formulati seguendo i preziosi insegnamenti della natura. Le fomule sono state create su misura per Puris
Baby, valorizzando al massimo i componenti più importanti delle emulsioni: l’Acqua e l’Olio che sono stati microfiltrati per renderli estremamente puri.
Essi diventano gli eroi da riscoprire, capaci di garantire qualità e performances al prodotto. Abbiamo limitato al minimo gli additivi chimici.
Senza: phenoxyethanol, parabeni, sles, sls, oli minerali.
Perché scegliere Puris Baby di Admiranda?
Perché facciamo le cose con onestà e trasparenza per il bene dei nostri bambini senza considerarli dei semplici consumatori.
Puris Baby
• Admiranda is launching a new line of Baby care products for the daily care of babies and infants. It is also ideal for all the family. Puris
Baby is the simplest way to look after our children naturally as well as thinking of their future by respecting the planet.
• A line of natural and envirionmentally friendly products
has been formulated as a consequence of the precious teaching that nature has to offer us.
The formulas have been tailor made for Puris Baby making maximum use of the most important substances of the emulsions:
water and oil which have been microfiltered to render them extremely pure. In this way they become “Heroes” to be rediscovered, capable
of guaranteeing the quality and performance of the product, limiting chemical additives to the minimum.
Free from: phenoxyethanol, parabens, sles, sls, mineral oils.
Why choose Admiranda’s Puris Baby?
Because we are honest and open regarding the wellbeing of our children without considering them as being simple consumers.

6 ADMIRANDA
Fun and caring
Code: 92011
PURIS
DOLCE BAGNO
PURIS
GENTLE BATH FOAM
500 ml / 16,9 fl. oz.
PACKAGING: 6 pcs
PRODUCT: Size mm 100 X 55 X 193
OUTER: Size mm 215 X 175 X 220
Peso lordo/gross weight: Kg 3,5
PALLET: Size cm 80x120
Cartoni per strato/Outer per layer: 24
Strati per pallet/Layers per pallet: 7
Pcs per pallet: 1008
Code: 92010
PURIS
SHAMPOO CAPELLI DI
SETA
PURIS
SHAMPOO SILKY HAIR
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs

ADMIRANDA 7
Fun and caring
Code: 92012
PURIS
OLIO COCCOLE
PURIS
SOOTHING BABY OIL
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
PURIS
CREMA VISO & CORPO
Code: 92013
PURIS
FACE & BODY CREAM
150 ml / 5,1 fl. oz.
PACKAGING: 6 pcs

8 ADMIRANDA
Fun and caring
Code: 92014
PURIS
PASTA PROTETTIVA
PURIS
BARRIER CREAM
100 ml / 3,5 fl. oz.
PACKAGING: 6 pcs
Code: 92015
PURIS
SALVIETTINE UMIDE
PURIS
WET WIPES
72 pz / 72 pieces
PACKAGING: 12 pcs
Pcs per pallet: 864

Fun and caring
CHUPA CHUPS 9
OfficialLicensee©2016
Fun and caring
• Target primario: 12-25 anni
• Target secondario: kids
• Punti di forza: • Una linea esclusiva di prodotti
specifici e molto trendy • Un nuovo packaging per il
target di riferimento • Una nuova grafica per evidenziare i plus
di prodotti
CHUPA CHUPS® è un marchio di Perfetti Van Melle, il terzo gruppo
di caramelle e dolci più grande del mondo. L’idea nacque nel
1958 quando Enric Bernat inventò un nuovo modo di gustare
una caramella. Ogni anno vengono consumati oltre 5 miliardi di
Chupa Chups in oltre 150 paesi. Se i Chupa Chups prodotti in
un anno venissero messi tutti in fila, farebbero il giro del
mondo 12 volte! Alla fine degli anni 60, nientemeno che
Salvador Dalì disegnò il logo Chupa Chups.
• Primary target: 12-25
years old
• Secondary target: kids
• Strong point: • A specific, exclusive and
extremely trendy line of products • New packaging
for the reference target • New graphics to highlight the
products’plus factors
CHUPA CHUPS® is a brand of Perfetti Van Melle, the 3rd
largest confectionery group in the world. It all started in
1958 when Enric Bernat invented the way to fit a fork
on a sweet. Today, 5 billion Chupa Chups are consumed
every year, in 150 countries. If the Chupa Chups
produced in a year were placed end to end,
they would circle the globe 12 times! In the
late sixties, the famous artist Salvador Dalí
designed the Chupa Chups logo.

Fun and caring
10 CHUPA CHUPS
Code: 72700
CHUPA CHUPS
BAGNO DOCCIA
FRAGOLA E PANNA
CHUPA CHUPS
BATH & SHOWER GEL
STRAWBERRY AND CREAM
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72701
CHUPA CHUPS
BAGNO DOCCIA
CILIEGIA
CHUPA CHUPS
BATH & SHOWER GEL
CHERRY
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72702
CHUPA CHUPS
BAGNO DOCCIA
COLA
CHUPA CHUPS
BATH & SHOWER GEL
COLA
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72716
CHUPA CHUPS
BAGNO DOCCIA
MELA
CHUPA CHUPS
BATH & SHOWER GEL
APPLE
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs

Fun and caring
CHUPA CHUPS 11
Code: 72703
CHUPA CHUPS
SAPONE LIQUIDO
MELA
CHUPA CHUPS
LIQUID SOAP
APPLE
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72704
CHUPA CHUPS
BAGNO DOCCIA
FRAGOLA E PANNA
CHUPA CHUPS
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576
Code: 72720
CHUPA CHUPS
BAGNO DOCCIA
COLA
CHUPA CHUPS
BATH & SHOWER GEL
COLA
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576

Fun and caring
12 CHUPA CHUPS
Code: 72705
CHUPA CHUPS
SALVIETTINE UMIDE
MELA
CHUPA CHUPS
WET WIPES
APPLE
10 pz / 10 pieces
PACKAGING: 24 pcs
Code: 72711
CHUPA CHUPS
ACQUA PROFUMATA
CILIEGIA
CHUPA CHUPS
BODY MIST
CHERRY
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Code: 72708
CHUPA CHUPS
ACQUA PROFUMATA
FRAGOLA E PANNA
CHUPA CHUPS
BODY MIST
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Pcs per pallet: 2592Code: 72709
CHUPA CHUPS
EAU DE TOILETTE
FRAGOLA E PANNA
CHUPA CHUPS
EAU DE TOILETTE
100 ml / 3,4 fl. oz.
PACKAGING: 6 pcs + 1 Tester
Pcs per pallet: 672

Fun and caring
CHUPA CHUPS 13
Code: 72710
CHUPA CHUPS
SPAZZOLA TRAVEL
CON SPECCHIO
CHUPA CHUPS
HAIRBRUSH TRAVEL
WHIT MIRROR
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
Peso lordo/gross weight: TBD
PALLET: TBD
Cartoni per strato/Outer per layer: TBD
Strati per pallet/Layers per pallet: TBD
Pcs per pallet: TBD
Code: 72715
CHUPA CHUPS
SPAZZOLA
CHUPA CHUPS
HAIRBRUSH
PACKAGING: 3 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 72706
CHUPA CHUPS
DENTIFRICIO
ARANCIA
CHUPA CHUPS
TOOTHPASTE
ORANGE
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Code: 72707
CHUPA CHUPS
SPAZZOLINO
CON COPRISETOLE
CHUPA CHUPS
TOOTHBRUSH
WITH SNAP-ON COVER
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
14 CHUPA CHUPS
Code: 72713
CHUPA CHUPS
GIFT SET
(Bagno Doccia + Zaino Sacca)
CHUPA CHUPS
GIFT SET (Bath & Shower Gel +
Drawstring Bag)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+
Code: 72721
CHUPA CHUPS
GIFT SET (Bagno Doccia Cola
+ Bagno Doccia Ciliegia)
CHUPA CHUPS
GIFT SET (Bath & Shower Gel Cola
+ Bath & Shower Gel Cherry)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
SMILEY WORLD 15
©SmileyCompany©SmileyCompany
TARGET:
Unisex 7-18
Young Adults 13-35
STRENGTHS:
Happyness activator
Very high awareness: born in 1972
Funny expressive emoticons and slogan: versatility
Lifestyle tribes and emoticon & emoji inspired artstyles
Ironic products led by young fashionists & trend-setters
Design, fashion and music
TARGET:
Unisex 7-18
Young Adults 13-35
PUNTI DI FORZA:
Attivatore di felicità
Awareness altissima: nato nel 1972
Emoticon e slogan espressive e divertenti: versatilità
Lifestyle tribes and emoticon & emoji inspired
artstyles
Prodotti ironici guidati dai giovani alla moda
Design, moda e musica

Fun and caring
16 SMILEY WORLD
©SmileyCompany
Code: 79100
SMILEY WORLD
BAGNO DOCCIA
YELLOW SMILE
SMILEY WORLD
BATH & SHOWER GEL
YELLOW SMILE
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79101
SMILEY WORLD
BAGNO DOCCIA
PINK KISS
SMILEY WORLD
BATH & SHOWER GEL
PINK KISS
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79102
SMILEY WORLD
BAGNO DOCCIA
BLUE STAR
SMILEY WORLD
BATH & SHOWER GEL
BLUE STAR
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79103
SMILEY WORLD
SAPONE LIQUIDO
YELLOW SMILE
SMILEY WORLD
LIQUID SOAP
YELLOW SMILE
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs

Fun and caring
SMILEY WORLD 17
©SmileyCompany
Code: 79104
SMILEY WORLD
BAGNO DOCCIA
YELLOW SMILE
SMILEY WORLD
BATH & SHOWER GEL
YELLOW SMILE
500 ml / 16,9 fl. oz.
PACKAGING: 6 pcs
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79105
SMILEY WORLD
SALVIETTINE UMIDE
YELLOW SMILE
SMILEY WORLD
WET WIPES
YELLOW SMILE
20 pz / 20 pieces
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79106
SMILEY WORLD
BURROCACAO
YELLOW SMILE
SMILEY WORLD
LIP BALM
YELLOW SMILE
9,5 g / 0,34 oz.
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79107
SMILEY WORLD
BURROCACAO
PINK KISS
SMILEY WORLD
LIP BALM
PINK KISS
9,5 g / 0,34 oz.
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
18 SMILEY WORLD
©SmileyCompany
Code: 79108
SMILEY WORLD
EAU DE TOILETTE
YELLOW SMILE
100 ml / 3,4 fl. oz.
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79109
SMILEY WORLD
EAU DE TOILETTE
PINK KISS
100 ml / 3,4 fl. oz.
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79110
SMILEY WORLD
EAU DE TOILETTE
BLUE STAR
100 ml / 3,4 fl. oz.
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
SMILEY WORLD 19
©SmileyCompany
Code: 79113
SMILEY WORLD
SPAZZOLA
YELLOW SMILE
SMILEY WORLD
HAIRBRUSH
YELLOW SMILE
PACKAGING: 3 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79114
SMILEY WORLD
SPAZZOLA TRAVEL
YELLOW SMILE CON SPECCHIO
SMILEY WORLD
HAIRBRUSHS TRAVEL
YELLOW SMILE WITH MIRROR
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79115
SMILEY WORLD
SPAZZOLA TRAVEL
PINK KISS CON SPECCHIO
SMILEY WORLD
HAIRBRUSHS TRAVEL
PINK KISS WITH MIRROR
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79116
SMILEY WORLD
SPAZZOLA TRAVEL
BLUE STAR CON SPECCHIO
SMILEY WORLD
HAIRBRUSHS TRAVEL
BLUE STAR WITH MIRROR
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
20 SMILEY WORLD
©SmileyCompany
Code: 79117
SMILEY WORLD
SPAZZOLINO YELLOW SMILE
CON COPRISETOLE
SMILEY WORLD
TOOTHBRUSH YELLOW SMILE
WITH SNAP-ON COVER
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 79118
SMILEY WORLD
DENTIFRICIO
YELLOW SMILE
SMILEY WORLD
TOOTHPASTE
YELLOW SMILE
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Code: 79119
SMILEY WORLD
GIFT SET (Bagno Doccia
+ Zaino Sacca)
SMILEY WORLD
GIFT SET (Bath & Shower
Gel + Drawstring Bag)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

DISNEY 21
Fun and caring
©Disney©Disney
•Target primario: Bambine 2-5 anni
•Target secondario: Bambine 6-8 anni
•Punti di forza:
• Story telling
• Incanto
• Aspirazionale
Le Principesse Disney sono conosciute dal 90% della
bambine 0-7 anni.
Sono il 2° personaggio più acquistato dalle bambine 0-7
anni e il 4° dalle bambine 6-14 anni.
•Attività a supporto:
Primavera/Estate 2015
• Cenerentola (Cinema - 12/03)
• Lancio DVD/Blu Ray
• Rapunzel (Canali Disney)
• La Sirenetta (Serie sulla tv generalista)
Autunno/Inverno 2015
• Cenerentola (premiere su pay TV)
• Rapunzel (premiere su pay TV)
•Primary Target: Girls 2-5 years
•Secondary Target: Girls 6-8 years
•Key Attributes:
• Story Telling
• Charm
• Aspirational
The Disney Princess is known by 90% of girl aged 0-7 years.
It’s the 2nd most purchased character of girls between
0-7 years of age and the 4th of girls between 6-14 years
of age.
•Support Activities:
Spring/Summer 2015
• Cinderella (Cinema - 12/03)
• DVD/Blu Ray release
• Tangled (Disney network)
• Little Mermaid (TV series)
Autumn/Winter 2015
• Cinderella (premiere on pay TV)
• Rapunzel (premiere on pay TV)

22 DISNEY
Fun and caring
©Disney
Code: 71258
DISNEY PRINCESS
GEL DOCCIA
DISNEY PRINCESS
SHOWER GEL
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 71263
DISNEY PRINCESS
SAPONE LIQUIDO
DISNEY PRINCESS
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 71265
DISNEY PRINCESS
BAGNO DOCCIA
DISNEY PRINCESS
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Cartoni per strato/Boxes per layer: 16
Pcs per pallet: 576
Code: 71262
DISNEY PRINCESS
SHAMPOO
DISNEY PRINCESS
SHAMPOO
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs

DISNEY 23
Fun and caring
©Disney
Code: 71244
PRINCESS
SALVIETTINE UMIDE
PRINCESS
WET WIPES
64pz / 64 pcs
PACKAGING: 12 pcs
Pcs per pallet: 720
Code: 71245
DISNEY PRINCESS
ACQUA PROFUMATA
DISNEY PRINCESS
BODY MIST
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs

24 DISNEY
Fun and caring
©Disney
Code: 71271
DISNEY PRINCESS
EAU DE TOILETTE
50 ml / 1,7 fl. oz.
Pcs per pallet: 1470 Code: 71275
CENERENTOLA
DIAMOND
EAU DE TOILETTE
50 ml / 1,7 fl. oz.
Pcs per pallet: 540
Code: 71255
DISNEY PRINCESS
EAU DE TOILETTE
30 ml / 1 fl. oz.
PRODUCT: Size mm 73,5 X 36,5 X 105
Code: 71280
CENERENTOLA
EAU DE TOILETTE
30 ml / 1 fl. oz.

DISNEY 25
Fun and caring
©Disney
+
Code: 71273
DISNEY PRINCESS
GIFT SET (Shampoo Doccia
250ml + Eau de Toilette 50ml)
DISNEY PRINCESS
GIFT SET (Shampoo & Shower
Gel 250ml + Eau de Toilette 50ml)
PACKAGING: 6 pcs
Pcs per pallet: 588
Code: 71272
PRINCESS TOILETRY
GIFT SET (Shampoo
Doccia 250ml + Spazzola)
PRINCESS TOILETRY
GIFT SET (Shampoo &
ShowerGel250ml+Hairbrush)
PACKAGING: 6 pcs
Pcs per pallet: 504
+

26 DISNEY
Fun and caring
©Disney
+
Code: 71284
CENERENTOLA GIFT SET
(Gel Doccia 250ml +
Spugna Splash)
CINDERELLA GIFT SET
(Shower Gel 250ml +
Squirter Pouf)
PACKAGING: 6 pcs
Pcs per pallet: 378
Code: 71247
DISNEY PRINCESS
GIFT SET (Shampoo
+ Gel Doccia)
DISNEY PRINCESS
GIFT SET (Shampoo
+ Shower Gel)
PACKAGING: 6 pcs
Pcs per pallet: 252
Coming Soon +

DISNEY 27
Fun and caring
©Disney©Disney
• Target: Minnie attrae donne di tutte le età
Tween e donne giovani adulte, Kids 6-12, Bambine 2-5 anni
• Punti di forza:
• Femminile • Fashion/style icon • Vivace • Dolce • Amica fedele
Minnie è la First lady di Disney.
Quasi 1 bambina 6-14 anni su 2 ha acquistato un prodotto dedicato a Minnie.
Nell’ultimo anno (Gen. 13 vs Gen. 12) è aumentata la notorietà spontanea di Minnie tra le Girls 0-7 anni ed è la numero 1 tra i mercato
del G5 (10%). Oltre 1 bambina 0-11 anni su 2 ha acquistato un prodotto dedicato a Minnie. Minnie è protagonista della ‘Settimana della
Moda’ di Londra, si impone come icona di stile. Grandi designer hanno reinterpretato i simboli e gli elementi chiave dell’abbigliamento di
Minnie. Grande copertura media (US Vogue, The Telegraph, Stylista, Grazia, etc.).
• Attività a supporto:
Primavera/Estate
• La Casa di Topolino: nuovi episodi su Disney Junior
• Minnie & You (Disney Channel e on line)
Autunno/Inverno
• Speciale Minnie’s Winter Bow-Show
• Primary: Minnie atracts women of all ages
Tweens and young adult women, Kids 6-12 years of age, Girls 2-5 years of age
• Key Attributes:
• Feminine • Fashion/style icon • Lively • Sweet • Faithful friend
Minnie is Disney’s First Lady. Nearly 1 in 2 girls aged between 6-14 has purchased a product dedicated to Minnie.
In the last year (Jan.13 vs Jan. 12) Minnie’s spontaneous fame has grown between girls of 0-7 years of age
and is the number 1 in the market of G5 (10%). More than 1 girl aged between 0-11 years of age has
purchased a product dedicated to Minnie. Minnie is the protagonist of ‘fashion week’ in
London: she is an icon of style. Great designers have reinterpreted the symbols of the
key elements of Minnie’s clothing. Large media coverage (US Vogue, The Telegraph,
Stylista, Grazia, etc.).
• Support Activities:
Spring/Summer
• Mickey Mouse Club House: new episodes on Disney Junior.
• Minnie & You (Disney Channel and on line)
Autumn/Winter
• Special Minnie’s Winter Bow-Show

28 DISNEY
Fun and caring
©Disney
Code: 71050
MINNIE
SHAMPOO
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 71051
MINNIE
BAGNO SCHIUMA
MINNIE
BATH FOAM
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 71049
MINNIE
SALVIETTINE UMIDE
MINNIE
WET WIPES
10 pz / 10 pcs
PACKAGING: 24 pcs
Peso lordo/gross weight: Kg 1

DISNEY 29
Fun and caring
©Disney
Code: 71048
MINNIE
ACQUA PROFUMATA
MINNIE
BODY MIST
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
+
Code: 71058
MINNIE GIFT SET
(Bagno Schiuma 300ml +
Spugna Splash)
MINNIE GIFT SET
(Bath Foam 300ml +
Squirter Pouf)
PACKAGING: 6 pcs
Pcs per pallet: 378

30 DISNEY
Fun and caring
©Disney©Disney
• Target primario: Teens / Adulti, Kids 6-12
• Punti di forza:
• Classico • Divertente • Avventuroso • Ottimista • Buon amico
Mickey Mouse è la franchise numero 1 al mondo con $9 miliardi di vendite retail e la numero 1 per Disney. Con il 98% di
notorietà è il personaggio più conosciuto in Italia. Oltre 1 bambino 6-14 su 3 ha acquistato prodotti dedicati a Mickey negli
ultimi 3 mesi. E’ il 4° personaggio preferito dai bambini 6-14.
Primavera/Estate
• Nuovi corti di Mickey Mouse su Disney Channel
• Mickey Sport: numerosi eventi sportivi in tutta Italia.
Autunno/Inverno
• Nuovi corti di Mickey Mouse su Disney Channel
• Mickey’s Monster: episodio speciale su Disney Junior
• La casa di Topolino:nuovi episodi su Free TV
• Primary Target: Teens/Adults, Kids 6-12
• Key Attributes:
• Classic • Fun • Adventurous • Optimistic • Good Friends
Mickey Mouse is the number 1 franchise in the world with $ 9 billion retail sales and Disney’s
number 1 with 98% of fame it is the most well known character in Italy. More than 1 child in
three aged 6-14 years has purchased products dedicated to Mickey in the last 3 months. Is the
4th favourite character of kids from 6-14 years of age.
Spring/Summer
• New Mickey Mouse shorts on Disney Channel
• Mickey Sport: sport events on whole territory
Autumn/Winter
• New Mickey Mouse shorts on Disney Channel
• Mickey’s Monster: special episode on Disney Junior
• Mickey Mouse Club House: new episode
on Free TV

DISNEY 31
Fun and caring
©Disney
Code: 71061
MICKEY & FRIENDS
SHAMPOO DOCCIA
Olio d’oliva
MICKEY & FRIENDS
SHAMPOO & SHOWER GEL
Olive Oil
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 71062
MICKEY & FRIENDS
SAPONE LIQUIDO
Olio d’oliva
MICKEY & FRIENDS
LIQUID SOAP
Olive Oil
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 71064
MICKEY & FRIENDS
BAGNO DOCCIA
Olio d’oliva
MICKEY & FRIENDS
BATH & SHOWER GEL
Olive Oil
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576

32 DISNEY
Fun and caring
©Disney
Code: 71071
MICKEY & FRIENDS
SALVIETTINE UMIDE
MICKEY & FRIENDS
WET WIPES
10pz / 10 pieces
PACKAGING: 24 pcs
Peso lordo/gross weight: Kg 1
+
Code: 71074
MICKEY & FRIENDS
GIFT SET (Shampoo Doccia
250ml + Spugna Splash)
MICKEY & FRIENDS
Gel 250ml + Squirter Pouf)
PACKAGING: 6 pcs
Pcs per pallet: 378

DISNEY 33
Fun and caring
©Disney/Pixar
Fun and caring
©DisneyPixar
©Disney/Pixar
• Target: 2-12 anni
• Punti di forza:
• Gare di automobili
• Amicizia
• Humor
Cars è la prima franchise per il target Boys 2-7 anni, e la seconda merchandise
character aquistata per i bambini 0-5 anni.
Primavera/Estate
• Cars Toon - in onda sui canali Disney
Autunno/Inverno
• Cars Toon - in onda sui canali Disney
• Target: 2-12 years
• Key Attributes:
• Car racing
• Friendship
• Humour
Cars is the first franchise for the target
boys 2-7 years.
Spring/Summer
• Cars Toon - on air on Disney Channel
Autumn/Winter
• Cars Toon - on air on Disney
Channel

34 DISNEY
Fun and caring
©Disney/Pixar
Code: 71630
CARS
SHAMPOO
250 ml / 8,45 fl. oz.
PACKAGING: 12 pcs
Code: 71631
CARS
GEL DOCCIA
CARS
SHOWER GEL
250 ml / 8,45 fl. oz.
PACKAGING: 12 pcs
Code: 71633
CARS
SAPONE LIQUIDO
CARS
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 12 pcs
Code: 71634
CARS
BAGNO DOCCIA
CARS
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576

DISNEY 35
Fun and caring
©Disney/Pixar
+
Code: 71639
CARS 2
EDT GIFT EDT (Gel Doccia
250ml + Edt 50ml)
CARS 2
EDT GIFT SET (Shower Gel
250ml + Edt 50ml)
PACKAGING: 6 pcs
Pcs per pallet: 504
Code: 71636
CARS
EAU DE TOILETTE
50 ml / 1,7 fl. oz.

36 DISNEY
Fun and caring
©Disney
Code: 71641
CARS
GIFT SET (Gel Doccia
+ Zaino Sacca)
CARS
GIFT SET (Shower Gel +
Drawstring Bag)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

DISNEY 37
Fun and caring
©DisneyBasedonthe“WinniethePooh”works,byA.A.MilneandE.H.Shepard.
Fun and caring
• Target primario: 0-4 anni
• Target secondario: Mamme e giovani donne
• Punti di forza:
• Storytelling
• Innocenza
• Amicizia
• Nostalgia
La notorietà di Winnie the Pooh è di oltre il 90% tra i bambini 0-7
anni.
E’ il 1° personaggio più acquistato dai bambini 0-7 anni da Luglio
2012.
E’ il personaggio più acquistato dai genitori di bambini 0-1 anno nel-
la categoria Abbigliamento, Giocattoli e Peluche (2° nello Stationery).

Primavera/Estate
• 6 film sulla tv generalista
Autunno/Inverno
• Programmazione film su Disney Junior
• Settembre: mese dedicato con 6 film sulla tv generalista
• Primary Target: 0-4 years
• Secondary Target: Mums and young women
• Strong Points:
• Storytelling
• Innocence
• Friendship
• Nostalgia
Winnie the Pooh’s fame is more than 90% amongst children
of 0-7 years.
It’s the first most purchased character of children between
0-7 years from July 2012. It’s the most purchased character
of parents of children 0-1 years in the category of clothing,
toys and soft toys (2nd in stationery).
Spring / Summer
• Movies on tv
Autumn / Winter
• Movies on Disney Junior
• September: 6 movies on tv

38 DISNEY
Fun and caring
Code: 71331
WINNIE THE POOH
BAGNO SCHIUMA
WINNIE THE POOH
BATH FOAM
250 ml / 8,45 fl. oz.
PACKAGING: 12 pcs
Code: 71332
WINNIE THE POOH
SHAMPOO
250 ml / 8,45 fl. oz.
PACKAGING: 12 pcs
Code: 71334
WINNIE THE POOH
SAPONE LIQUIDO
WINNIE THE POOH
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 12 pcs
Code: 71333
WINNIE THE POOH
GEL DOCCIA
WINNIE THE POOH
SHOWER GEL
250 ml / 8,45 fl. oz.
PACKAGING: 12 pcs

DISNEY 39
Fun and caring
Code: 71342
WINNIE THE POOH
SALVIETTINE UMIDE
WINNIE THE POOH
WET WIPES
64pz / 64 pieces
PACKAGING: 12 pcs
Pcs per pallet: 720
Code: 71335
WINNIE THE POOH
BAGNO DOCCIA
WINNIE THE POOH
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576

40 DISNEY
Fun and caring
+
Code: 71337
WINNIE THE POOH
GIFT SET (Shampoo
250ml + Spazzola 2D)
WINNIE THE POOH
GIFT SET (Shampoo
250ml + 2D Hairbrush)
PACKAGING: 6 pcs
Pcs per pallet: 504
Code: 71341
WINNIE THE POOH
GIFT SET (Bagno Schiuma
250ml + Spugna)
WINNIE THE POOH
GIFT SET (Bath Foam
250ml + Sponge)
PACKAGING: 6 pcs
Pcs per pallet: 384
+

Fun and caring
MARVEL 41
©MARVEL
Fun and caring
©MARVEL
• Target primario: Maschi adulti, Bambini 6-12 anni
• Target secondario: Teens e Adulti 13-29+, Maschi 3-5 anni
• Punti di forza:
• icone super eroe
• Identità segreta
• Spider-tech
La serie tv Ultimate Spider-Man ha raggiunto 2,4 milioni di ind. 4+ nel Q4 13, pari a
835.000 Kids 4-14 (nello specifico è stata vista dal 24% dei Boys 4-7).
Primavera/Estate
• Nuovi episodi su Disney XD e in FTV
• Lancio nuovo sito
Autunno/Inverno
• Serie in onda su Disney XD e in FTV
• Primary Target: Male Adults, Boys 6-12 years
• Secondary Target: Teens and adults 13-29+, males 3-5 years
• Key attibutes:
• Super hero icon
• Secret Identity
• Spider-tech
‘Ultimate Spider-Man’ has reached an audience of 3.6 million individuals of 4 years and above
on Raidue and Disney XD, equal to 980.000 Kids 4-14 years old in the first quarter of 2013.
The Spider-man films have optimum performances on TV: on Italia 1 in November 2012
‘Spiderman 1’ reached an audience of 1.8 million individuals and ‘Spiderman 2’ 1.9 million.
Spring/Summer
• New episodes on Disney XD and
on FTV
• New web site
Autumn/Winter
• Episodes on Disney XD and on FTV

Fun and caring
42 MARVEL
©MARVEL
Code: 73641
ULTIMATE SPIDER-MAN
SHAMPOO
ULTIMATE SPIDER-MAN
SHAMPOO
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 73642
ULTIMATE SPIDER-MAN
SAPONE LIQUIDO
ULTIMATE SPIDER-MAN
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 73640
ULTIMATE SPIDER-MAN
GEL DOCCIA
ULTIMATE SPIDER-MAN
SHOWER GEL
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 73644
ULTIMATE SPIDER-MAN
BAGNO DOCCIA
ULTIMATE SPIDER-MAN
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576

Fun and caring
MARVEL 43
©MARVEL
Code: 73607
ULTIMATE SPIDER-MAN WEB
BAGNO SCHIUMA 3D
ULTIMATE SPIDER-MAN WEB
3D BATH FOAM
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 192
Code: 73638
ULTIMATE SPIDER-MAN
SAPONE LIQUIDO 3D
ULTIMATE SPIDER-MAN
3D LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 840
Code: 73618
ULTIMATE SPIDER-MAN
BAGNO SCHIUMA 3D
ULTIMATE SPIDER-MAN
3D BATH FOAM
200 ml / 6,76 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 240

Fun and caring
44 MARVEL
©MARVEL
Code: 73639
ULTIMATE SPIDER-MAN
EAU DE TOILETTE
30 ml / 1 fl. oz.
Code: 73645
ULTIMATE SPIDER-MAN
EAU DE TOILETTE
50 ml / 1,7 fl. oz.
Pcs per pallet: 540

Fun and caring
MARVEL 45
©MARVEL
+
Code: 73649
ULTIMATE SPIDER-MAN
GIFT SET (Gel Doccia 250ml
+ Spugna Splash)
ULTIMATE SPIDER-MAN
GIFT SET (Shower Gel 250ml
+ Squirter Pouf)
PACKAGING: 6 pcs
Pcs per pallet: 378
Code: 73647
ULTIMATE SPIDER-MAN
EDT GIFT SET (Gel Doccia
250ml + Edt 50ml)
ULTIMATE SPIDER-MAN
EDT GIFT SET (Shower Gel
250ml + Edt 50ml)
+
PACKAGING: 6 pcs
Pcs per pallet: 588

Fun and caring
46 MARVEL
©MARVEL
Code: 73635
ULTIMATE SPIDER-MAN
GIFT SET TIN CASE
(Gel Doccia 250ml + Spugna)
ULTIMATE SPIDER-MAN
GIFT SET TIN CASE
(Shower Gel250ml + Sponge)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
MARVEL 47
©MARVEL
©MARVEL • Target primario: Maschi 6-12 anni
• Target secondario: Teens e Adulti 13-19, Maschi 3-5 anni
• Punti di forza:
• Teamwork epico
• Più eroi con capacità uniche
• Role play aspirazionale
• Attitudini e stile di vita
“The Avengers” è stato il 1° film del 2012 e il 3° film campione di incassi di tutti i tempi, guadagnando oltre $ 1.5 milioni al box
office mondiale! “The Avengers - I più potenti eroi della terra” su Disney XD ha raggiunto un ascolto di 889000 individui 4+, pari a
160000 Kids 4-14 nel Q1 2013.
Primavera/Estate
• Avengers 2: The Age of Ultron al cinema
• Ant-Man al cinema
• Avengers 2: The Age of Ultron: uscita DVD/Blu Ray ad Agosto
• Avengers - serie animata in onda su DXD e FTV
• Hulk S.M.A.S.H. - serie animata in onda su DXD e FTV
• Avengers 2: The Age of Ultron: su Sky Primafila il 15 Agosto
• Disney Store: campagna Avengers 2
Autunno/Inverno
• Ant-Man: uscita DVD/Blu Ray
• Ant-Man: su Sky Primafila
• Secondary Target: teens and adults 13-19, Males 3-5 years
• Key attibutes:
• Epic Teamwork
• More heroes with unique capacities
• Aspirational role play
• Attitude and life style
‘The Avengers’ was the first film of 2012 and the third film most high earning film of all time, earning more than $ 1.5 million in the
global box office! ‘The Avengers- the strongest heroes on earth’ has reached an audience on Disney XD of 889.000 individuals of 4 years
and above, equal to 160.000 kids ages between 4-14 in the first quarter of 2013.
Spring/Summer
• Avengers 2: The Age of Ultron: realease in the cinemas
• Ant-Man: release in the cinema
• Avengers 2: The Age of Ultron: DVD/Blu Ray release in August
• Avengers - animated series on air on DXD and FTV
• Hulk S.M.A.S.H. - animated series on air on DXD and FTV
• Avengers 2: The Age of Ultron: on Pay Tv
• Disney Store: Avengers 2 campaign

Fun and caring
48 MARVEL
©MARVEL
Code: 73683
THE AVENGERS
SHAMPOO DOCCIA
THE AVENGERS
SHAMPOO & SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 73684
THE AVENGERS
BAGNO DOCCIA
THE AVENGERS
BATH & SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 73681
THE AVENGERS
BAGNO DOCCIA
THE AVENGERS
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576
Code: 73680
THE AVENGERS
SAPONE LIQUIDO
THE AVENGERS
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs

Fun and caring
MARVEL 49
©MARVEL
Code: 73653
HULK
BAGNO DOCCIA 3D
HULK
3D BATH & SHOWER GEL
400 ml / 13,53 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 180
CAPTAIN AMERICA
BAGNO DOCCIA 3D
CAPTAIN AMERICA
200 ml / 6,76 fl. oz.
Code: 73673
PACKAGING: 6 pcs
Pcs per pallet: 240

Fun and caring
50 MARVEL
©MARVEL
Code: 73633
IRON MAN
BAGNO DOCCIA 3D
IRON MAN
200 ml / 6,76 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 324
Code: 73663
THOR
BAGNO DOCCIA 3D
THOR
400 ml / 13,53 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 270

Fun and caring
MARVEL 51
©MARVEL
Code: 73682
THE AVENGERS
EAU DE TOILETTE
50 ml / 1.7 fl. oz.

Fun and caring
52 MARVEL
©MARVEL
+
Code: 73685
THE AVENGERS GIFT SET (Shampoo
Doccia 300ml +
Bagno Doccia 300ml)
THE AVENGERS GIFT SET (Shampoo
& Shower Gel
300ml + Bath & Shower Gel 300ml)
PACKAGING: 6 pcs
Pcs per pallet: 360
Code: 73679
THE AVENGERS
GIFT SET TIN CASE
(Gel Doccia 250ml + Spugna)
THE AVENGERS
GIFT SET TIN CASE
(Shower Gel250ml + Sponge)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
MARVEL 53
©MARVEL
Code: 73687
Code: 73688
THE AVENGERS
GIFT EDT
(Shampoo + Scudo Gonfiabile)
THE AVENGERS
GIFT EDT (Gel Doccia
+ Guanto Gonfiabile)
THE AVENGERS
Gel + Inflatable Shield)
THE AVENGERS
Gel+ Inflatable Gauntlet)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+
+

Fun and caring
54 BARBIE
©2016Mattel,Inc.AllRightsReserved.
• Target: bambine 3-10 anni.
• Il brand Barbie diverte, intrattiene ed ispira milioni di bambine nel
mondo. Rimanendo in linea con i trend edin contatto con le bambine di
oggi, la sempreverde popolarità del brand Barbie diventa una garanzia di
successo.
• Prima property femminile a livello mondiale
• Conoscenza del brand: 97% in Italia.
• 11 milioni di fan su Facebook
• Oltre 1 miliardo di views su YouTube per Barbie: life in the Dreamhouse
• Venduti oltre 130 milioni di DVD per 30 differenti titoli
• Uscita DVD Barbie Super Principessa
• Barbie Super Principessa su Boing
• Barbie: life in the Dreamhouse: 15 nuovi episodi su Boing
• Nuovo sito Barbie.com
• Attività a retail e su Amazon
• Target: Girls 3-10 years old.
• The Barbie brand amuses, entertains and inspires millions of girls globally.
Remaining in line with the trend and in touch with today’s girls, the perennial
popularity of the Barbie Bran becomes a guarantee of success.
• First worldwide girls property
• 95% global awareness
• 11 million fans on Facebook
• Over 1 billion views on YouTube about Barbie: life in the Dreamhouse
• Sold oltre 130 million DVDs 30 titles
•Support Activities:
• DVD Barbie Power Princess release on
• Barbie Power Princess on FTV
• Barbie: life in the Dreamhouse: 15 new episodes on FTV
• New web site Barbie.com
• Retail activities: mass and on line (Amazon)

Fun and caring
BARBIE 55
Code: 72550
BARBIE
SHAMPOO
BARBIE
SHAMPOO
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 72551
BARBIE
GEL DOCCIA
BARBIE
SHOWER GEL
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 72552
BARBIE
SAPONE LIQUIDO
BARBIE
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72554
BARBIE
BAGNO DOCCIA
BARBIE
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576

Fun and caring
56 BARBIE
Code: 72548
BARBIE
BAGNO DOCCIA 3D
BARBIE
150 ml / 5,07 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 240
Code: 72549
BARBIE
SALVIETTINE UMIDE
BARBIE
WET WIPES
64pz / 64 pcs
PACKAGING: 12 pcs
Pcs per pallet: 720
Code: 72566
BARBIE
ACQUA IDRATANTE
BARBIE
MOISTURIZING MIST
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs

Fun and caring
BARBIE 57
Code: 72556
BARBIE
SPAZZOLINO
CON COPRISETOLE
BARBIE
TOOTHBRUSH
WITH SNAP-ON COVER
PACKAGING: 12 pcs
Cartoni per strato/Boxes per layer: 6 (x12)
Strati per pallet/Layers per pallet: 6 (x12)
Code: 72555
BARBIE
DENTIFRICIO
BARBIE
TOOTHPASTE
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Code: 72547
BARBIE
BURROCACAO
BARBIE
LIP BALM
5,7 ml / 0,10 fl. oz.
PACKAGING: 12 pcs
Code: 72572
BARBIE
SPAZZOLA TRAVEL
BARBIE
HAIRBRUSH TRAVEL
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
58 BARBIE
Code: 72563
BARBIE
COLLUTORIO
BARBIE
MOUTHWASH
300 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Code: 72562
BARBIE
COLLUTORIO
BARBIE
MOUTHWASH
100 ml / 2,54 fl. oz.
PACKAGING: 24 pcs
Code: 72564
BARBIE
SMILE KIT (Dentifricio
+ Collutorio 100ml + Spazzolino
BARBIE
SMILE KIT (Toothpaste
+ Mouthwash 100ml + Toothbrush)
PACKAGING: 6 pcs
Pcs per pallet: 540
+ +

Fun and caring
BARBIE 59
+
Code: 72567
BARBIE GIFT SET
(Gel Doccia 250ml +
Spugna Splash)
BARBIE GIFT SET
(Shower Gel 250ml +
Squirter Pouf)
PACKAGING: 6 pcs
Pcs per pallet: 378
Code: 72561
BARBIE
GIFT SET
(Shampoo + Gel Doccia)
BARBIE
GIFT SET
(Shampoo + Shower Gel)
PACKAGING: 6 pcs
Pcs per pallet: 252
+

Fun and caring
60 MONSTER HIG
•Target : Bambine 8-12 anni
•Punti di forza:
• Ironia
• Brand moderno e accattivante
• Continuo supporto tv e Web
• Nuovi episodi su Boing in onda per tutto l’anno
• 5 Applicazioni per cellulare
• 3 miliardi di fatturato al dettaglio
• Rilasciata terza serie di libri
• Oltre 200 minuti di nuovi contenuti nel 2015
• Nuovo film S.O.S. Fantasmi: uscita del DVD il 25 Marzo
e a Maggio su Boing
Monster High è il brand che ha individuato un nuovo ed originale filone horror
gotico, inserito nell’ambiente maggiormente frequentato dai ragazzi, ovvero quello
delle High Schools. In questo contesto si narrano avventure esilaranti, emozionanti
e talvolta “paurose”.
•Target: Girls 8-12 years
•Strong Points:
• Irony
• Captivating and modern brand
• Continuous TV and web support
• New episodes on Boing on air all year long
• 5 mobile apps
• 3 billion retail sales
• Releasing third book series
• Over 200 minutes of new content
• Nuovo movie: DVD release on 25th March
and on FTV in May
Monster High is the brand which has created a new and original theme of the gothic horror
film, inserted in the environment mostly frequented by young girls: High Schools. In the context
exhilarating, exciting and at times, ‘frightening’ stories are told.

Fun and caring
MONSTER HIG 61
Code: 72578
MONSTER HIGH
BAGNO DOCCIA
MONSTER HIGH
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576
Code: 72576
MONSTER HIGH
GEL DOCCIA
MONSTER HIGH
SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
PRODUCT: Size mm 83 x 35 X 185
Code: 72577
MONSTER HIGH
SHAMPOO
MONSTER HIGH
SHAMPOO
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
PRODUCT: Size mm 83 x 35 X 185

Fun and caring
62 MONSTER HIG
MONSTER HIGH GIFT SET
(Shampoo 300ml +
Gel Doccia 300ml)
(Shampoo 300ml +
Shower Gel 300ml)
PACKAGING: 6 pcs
Pcs per pallet: 360
+
Code: 72583
(Gel Doccia 300ml
+ Spugna)
(Shower Gel 300ml
+ Sponge)
PACKAGING: 6 pcs
Pcs per pallet: 336
Code: 72582
+

Fun and caring
HOT WHEELS 63
Fun and caring
• Target: bambini 3-9 anni
• Punti di forza:
• Corsa
• Adrenalina
• Azione
• Collezionabilità
• Team Hot Wheels: 20 EPISODI di 60’’ in cui i piloti testano
i veicoli e le piste Hot Wheels in scala reale
Le macchinine Hot Wheels continuano ad elettrizzare ed eccitare i consumatori con giocattoli e prodotti, la sfida e il
naturale spirito di competizione dei ragazzi sono ormai parte integrante del posizionamento del brand, che diventa
un’esperienza di azione adrenalinica da vivere e da condividere.
• Dal 2005, Hot Wheels è il numero 1 per numero di macchinine vendute e si conferma come leader di mercato.
• Nato nel 1968, è uno dei brand più importanti del XX secolo che ha prodotto più di due miliardi di macchinine di
metallo, superando il numero di macchine prodotte da Ford, Chrysler e General Motors.
• Ad oggi più di 41 milioni di bambini nel mondo sono cresciuti con Hot Wheels e continuano ad essere collezionisti.
• Target: Boys 3-9 years
• Strong Points:
• Racing
• Adrenaline
• Action
• Collectionable
• Team Hot Wheels: 20 episodes of 60’’ in which the
pilots test the vehicles in real time.
The Hot wheels toy cars continue to simulate and excite consumers with bath toys and products; chal
lenge and boys natural spirit of competition are by now an integral part of the positioning of the brand, which
becomes an experience full of adrenalin to live and to share.
• Since 2005 Hot Wheels has been number 1 for the numbers of toy cars sold and has been confirmed as a
market leader.
• Founded in 1968 it is one of the most important brands of the 20th Century which has produced more than two
billion metal toy cars, surpassing the number of cars produced by Ford, Chrysler and General Motors.
•Today more than 41 million children in the world have grown up with Hot Wheels and continue to be collectors.

Fun and caring
64 HOT WHEELS
Code: 72590
HOT WHEELS
GEL DOCCIA
HOT WHEELS
SHOWER GEL
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 72591
HOT WHEELS
BAGNO DOCCIA
HOT WHEELS
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 576
Code: 72592
HOT WHEELS
GIFT SET
(Gel Doccia + Micro Hot Wheels)
HOT WHEELS
GIFT SET
(Shower Gel + Micro Hot Wheels)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
FIREMAN SAM 65
Fun and caring
n
©2015 Prism Art & Design Limited.
The Fireman Sam name & Character
are trademarks of Prism Art & Desig
©2015 Hit Entertainment Limited.
Hit and the Hit logo are trademarks
of Hit Entertainment Limited.
• Target: Bambini 2-5 anni
Sam è l’eroe della porta accanto che grazie al suo coraggio e ai suoi numerosi mezzi di
salvataggio salva la vita delle persone in pericolo. Il cartone animato è stato tradotto in oltre
60 lingue ed è conosciuto in più di 100 Paesi diversi.
• Temi principali:
• Avventura • Eroismo
• Coraggio • Dramma
• Solidarietà • Umorismo
• Attività a supporto
• Oltre 30 ore di azione con oltre: 161
episodi da 11 minuti e 3 speciali in onda
su Boomerang e Cartoonito
• Promo su Facebook
• Target: children 2-5 years old.
Sam is the hero next door who thanks to his courage and his many rescue
equipment saves people’s lives in danger. The cartoon has been translated into
over 60 languages and it’s known in more than 100 countries.
• Main topics:
• Adventure • Heroism
• Courage • Drama
• Solidarity • Humor
• Activities to support:
• Over 30 hours of action with more than 161 episodes 11
minutes long and 3 special on air on Pay Tv and FTV.
• Promo on Facebook

Fun and caring
66 FIREMAN SAM
Code: 72300
FIREMAN SAM
SHAMPOO
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72301
FIREMAN SAM
GEL DOCCIA
FIREMAN SAM
SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72302
FIREMAN SAM
SAPONE LIQUIDO
FIREMAN SAM
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs

Fun and caring
FIREMAN SAM 67
Code: 72304
FIREMAN SAM
SPAZZOLINO
CON COPRISETOLE
FIREMAN SAM
TOOTHBRUSH
WITH SNAP-ON COVER
PACKAGING: 12 pcs
Cartoni per strato/Boxes per layer: 6 (X12)
Strati per pallet/Layers per pallet: 6 (X12)
Code: 72303
FIREMAN SAM
DENTIFRICIO
FIREMAN SAM
TOOTHPASTE
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
+
Code: 72305
FIREMAN SAM GIFT SET
(Shampoo 300ml +
Gel Doccia 300ml)
FIREMAN SAM GIFT SET
(Shampoo 300ml +
Shower Gel 300ml)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
68 FIREMAN SAM
Code: 72310
FIREMAN SAM
GIFT SET
(Gel Doccia + Action Speed Boat)
FIREMAN SAM
GIFT SET
(Shower Gel + Action Speed Boat)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
THOMAS & FRIENDS 69
Fun and caring
INFO DI THOMAS IN ITALIA
TARGET:
Bambini 1-4 anni
PUNTI DI FORZA:
- Ispirato all’innocenza
- Promuove l’amicizia
- Italia paese #2 per rilevanza del brand dopo UK
- Property #5 segmento prescolare
- 70 anni di storia
- Numerosi licenziatari on board
ATTIVITA’ A SUPPORTO:
-+ 7% investimenti TV vs 2014
- Nuovo narratore VIP: DJ Francesco Facchinetti
- Programmazione TV quotidiana su Cartoonito
- Nuovi film in lavorazione
- Evento Cadorna: 14-15 Giugno 2015: +10k
visitat
THOMAS & FRIENDS
TARGET:
Children 1-4
STRENGTHS:
-Inspired to innocence
-Frienship promoter
- Italy is Country #2 for brand relevance after UK
- Property #5 in pre-school segment
- 70 years of history
- Many licensors on board
Based on The Railway Series by The Reverend W Awdry. © 2016 Gullane (Thomas) Limited. Thomas the Tank Engine &
Friends and Thomas & Friends are trademarks of Gullane (Thomas) Limited.
© HIT Entertainment Limited. HIT and the HIT logo are trademarks of HIT Entertainment Limited.
Thomas the Tank Engine & Friends™

Fun and caring
70 THOMAS & FRIENDS
Code: 72516 Code: 72517
THOMAS & FRIENDS
SHAMPOO
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
THOMAS & FRIENDS
BAGNO DOCCIA
THOMAS & FRIENDS
BATH & SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs

Fun and caring
THOMAS & FRIENDS 71
Code: 72520
THOMAS & FRIENDS
GIFT SET
(Gel Doccia + Thomas Dinosaur)
THOMAS & FRIENDS
GIFT SET
(Shower Gel + Thomas Dinosaur)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+
Code: 72518
THOMAS & FRIENDS
ACQUA DI COLONIA
THOMAS & FRIENDS
COLOGNE
50 ml / 1,7 fl. oz.
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
TROLLS 73
Code: 75100
TROLLS
SHAMPOO
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 75101
TROLLS
BAGNO DOCCIA
TROLLS
BATH & SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 75103
TROLLS
EAU DE TOILETTE
50 ml / 1,7 fl. oz.
PACKAGING: 6 pcs +1 Tester
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 75102
TROLLS
SAPONE LIQUIDO
TROLLS
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs

Fun and caring
74 TROLLS
Code: 75105
TROLLS
SALVIETTINE UMIDE
TROLLS
WET WIPES
20 pz / 20 pieces
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 75106
TROLLS
DENTIFRICIO
TROLLS
TOOTHPASTE
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Code: 75107
TROLLS
SPAZZOLINO
CON COPRISETOLE
TROLLS
TOOTHPASTE
WITH SNAP-ON COVER
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs

Fun and caring
TROLLS 75
Code: 75112
TROLLS GIFT SET
(Bagno Doccia
+ Pennarelli per Vasca)
TROLLS GIFT SET
(Bath & Shower Gel
+ Markers for Bath)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 75113
TROLLS GIFT SET
(Eau de Toilette
+ Bracciale Ora Abbracci con Luci)
TROLLS GIFT SET
(Eau de Toilette
+ Bracelet Hug Time with Lights)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+
+

Fun and caring
76 HELLO KITTY
©1976,2016SANRIOCO.,LTD.
Target Primario:
Bambine 1-10
PUNTI DI FORZA:
•Versatilità: copre tutti i livelli di
mercato e target
•Icona globale
•+13 Mio fan su Facebook
•+230 risultati su Google
•+200 paesi in cui è conosciuta
•+3000 licenziatari nel mondo
•95% awareness
MAIN TARGET:
Children 1-10
STRENGTHS:
•Versatility: covering all levels of the
market and targets
•Global icone
•+13 Milion fans on Facebook
•+230 results on Google
•+200 countries knowing the brand
•+3000 licensors worldwide
• 95% awareness
Sanrio investirà moltissimo per
il rilancio (Settembre 2016)
Eventi: Expo – Lucca Comics &
Games – Salone dei Manga –
Japan Expo

Fun and caring
HELLO KITTY 77
Code: 72801
HELLO KITTY
BAGNO DOCCIA
HELLO KITTY
BATH & SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 72803
HELLO KITTY
BAGNO DOCCIA 3D
HELLO KITTY
BATH & SHOWER GEL 3D
400 ml / 13,53 fl. oz.
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 72802
HELLO KITTY
SAPONE LIQUIDO
HELLO KITTY
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 72800
HELLO KITTY
SHAMPOO
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
78 HELLO KITTY
Code: 72804
HELLO KITTY
SALVIETTINE UMIDE
HELLO KITTY
WET WIPES
20 pz / 20 pieces
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 72805
HELLO KITTY
BURROCACAO
HELLO KITTY
LIP BALM
9,5 g / 0,34 oz.
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 72807
HELLO KITTY
EAU DE TOILETTE
50 ml / 1,7 fl. oz.
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
HELLO KITTY 79
Code: 72809
HELLO KITTY
SPAZZOLA
HELLO KITTY
HAIRBRUSH
PACKAGING: 3 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 72810
HELLO KITTY
SPAZZOLA TRAVEL
HELLO KITTY
HAIRBRUSH TRAVEL
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
80 HELLO KITTY
Code: 72811
HELLO KITTY
+Eau de Toilette)
HELLO KITTY
GIFT SET (Bath & Shower Gel
+Eau de Toilette)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
82 MIA AND ME
Code: 76302
MIA AND ME
BURROCACAO
MIA AND ME
LIP BALM
9,5 g / 0,34 oz.
PACKAGING: 12 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 76300
MIA AND ME
SHAMPOO
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 76301
MIA AND ME
BAGNO DOCCIA
MIA AND ME
BATH & SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
Code: 76303
MIA AND ME
EAU DE TOILETTE
50 ml / 1,7 fl. oz.
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD

Fun and caring
MIA AND ME 83
Code: 76304
MIA AND ME
SPAZZOLA TRAVEL
MIA AND ME
HAIRBRUSH TRAVEL
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
Code: 76305
HELLO KITTY
+Eau de Toilette)
HELLO KITTY
Gel +Eau de Toilette)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
84 MIA AND ME
Code: 76306
MIA AND ME
GIFT SET (Shampoo
+ Ali)
MIA AND ME
GIFT SET (Shampoo
+ Wings)
PACKAGING: 6 pcs
PRODUCT: TBD
OUTER: TBD
PALLET: TBD
Pcs per pallet: TBD
+

Fun and caring
TWEETY 85
1616
• Personaggio N°1 del portafoglio Looney Tunes.
Tweety è un brand evergreen nell’ambito dell’entertainment. La sua
personalità scoppiettante e dispettosa ha appassionato negli anni un
grandissimo numero di fan.
• Target primario: Bambine 4-8 anni.
• Target secondario: Tweens, Teens & Donne.
• Oltre il 95% di awareness globale fra gli adulti, i teens, e i bambini.
• Tweety è l’icona di un ideale di femminilità dolce,
innocente e scoppiettante: lo riconoscono come un personaggio di
tendenza, tenero, divertente e vivace.
Carino, divertente e spiritoso
Cute, fun & spirited
• N°1 Looney Tunes character.
• Tweety is an evergreen brand in entertainment.
Its spirited personality has had wonderful success for years.
• Core target: Girls aged 4-8.
• Secondary target: Tweens, Teens & Women.
• More than 95% global awareness between adults,
teens and children.
• Tweety is the icon of an ideal of sweet, innocent
and lively femininity: a trendy, sweet,
funny and bright character.

Fun and caring
86 TWEETY
16
Code: 78001
TWEETY
BAGNO SCHIUMA
TWEETY
BATH FOAM
250 ml / 8,45 fl. oz.
Code: 78002
TWEETY
SHAMPOO
250 ml / 8,45 fl. oz.
Code: 78005
TWEETY
SAPONE LIQUIDO
TWEETY
LIQUID SOAP
300 ml / 10,14 fl. oz.
Code: 78003
TWEETY
BAGNO DOCCIA
TWEETY
BATH & SHOWER GEL
1000 ml / 33,81 fl. oz.
PACKAGING: 12 pcs
PACKAGING: 12 pcs
PACKAGING: 12 pcs
PACKAGING: 6 pcs
Pcs per pallet: 576

Fun and caring
TWEETY 87
16
Code: 78007
TWEETY
BAGNO DOCCIA 3D
TWEETY
400 ml / 13,53 fl. oz.
PACKAGING: 6 pcs
Pcs per pallet: 336
Code: 78006
TWEETY
SAPONE LIQUIDO 3D
TWEETY
3D LIQUID SOAP
250 ml / 8,45 fl. oz.
PACKAGING: 6 pcs
Code: 78016
TWEETY
EAU DE TOILETTE
50 ml / 1,7 fl. oz.
Code: 78008
TWEETY
SALVIETTINE UMIDE
TWEETY
WET WIPES
64pz / 64 pieces
PACKAGING: 12 pcs
Pcs per pallet: 720
Pcs per pallet: 540

Fun and caring
88 TWEETY
16
Code: 78010
TWEETY
SPAZZOLINO
TWEETY
TOOTHBRUSH
Code: 78011
TWEETY
DENTIFRICIO
TWEETY
TOOTHPASTE
PACKAGING: 12 pcs
Cartoni per strato/Boxes per layer: 6(x12)
Strati per pallet/Layers per pallet: 6(x12)
PACKAGING: 12 pcs

Fun and caring
TWEETY 89
16
+
Code: 78009
TWEETY
VALIGETTA EDT (Bagno
Schiuma 250ml + Edt 50ml)
TWEETY
TIN CASE EDT (Bath
Foam 250ml + Edt 50ml)
Code: 78015
TWEETY TOILETRY
GIFT SET (Shampoo 250ml
+ Spazzola)
TWEETY TOILETRY
+ Hairbrush)
PACKAGING: 6 pcs
Pcs per pallet: 216
+
PACKAGING: 6 pcs
Pcs per pallet: 504

Fun and caring
90 TWEETY
16
+
+
Code: 78012
TWEETY GIFT SET EDT
(Bagno Schiuma 250ml
+ Edt 50ml)
TWEETY GIFT SET EDT
(Bath Foam 250ml
+ Edt 50ml)
Code: 78013
TWEETY
GIFT SET (Bagno Schiuma
250ml + Spugna)
TWEETY
GIFT SET (Bath Foam
250ml + Sponge)
PACKAGING: 6 pcs
Pcs per pallet: 252
PACKAGING: 6 pcs
Pcs per pallet: 384

Fun and caring
MOFY 91
©SonyCreativeProducts/RaiFiction/AssociatiAudiovisivi/ZDFEnterprises/LICENSEDBYRAICOM
© Sony Creative Products / Rai Fiction / Associati Audiovisivi / ZDF Enterprises / LICENSED BY RAI COM
• Target primario: prescolare (3-6 anni)
• Target secondario: famiglie
Mofy è la tenera coniglietta protagonista di un magico mondo fatto di veri batuffoli di cotone.
Insieme a Mogu la talpa, Kerry la rana e gli scoiattoli Lee e Sioux vive tante storie emozionanti e impara ad avere
fiducia in se stessa, a superare le proprie paure e a relazionarsi in modo positivo agli amici.
• Punti di forza:
• istruttivo • tenerezza • crescita • divertente • solidarietà
• 315.000 audience televisivo, ascolti sopra la media del canale.
• 2 stagioni da 26 episodi su Rai YoYo e Rai Due
• promo su Facebook
• Primary target: preschool (3-6 years)
• Secondary target: family
Mofy is tender Bunny starred in a magical world of real cotton balls.
Along with Mogu the mole, Kerry the frog and the squirrels Lee and Sioux live many
exciting stories and learn to have confidence in herself, to overcome their fears and
to relate positively to friends.
• Strong points:
• instructive • tenderness • growth • fun
• solidarity • 315,000 audience - above the
average of tv channel.
• 2 seasons of 26 episodies on Rai YoYo
and Rai Due
• promo on Facebook

Fun and caring
92 MOFY
Code: 72350
MOFY
SHAMPOO
MOFY
SHAMPOO
300 ml / 10,14 fl. oz.
Code: 72351
MOFY
BAGNO DOCCIA
MOFY
BATH & SHOWER GEL
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs
PACKAGING: 6 pcs
Code: 72352
MOFY
SAPONE LIQUIDO
MOFY
LIQUID SOAP
300 ml / 10,14 fl. oz.
PACKAGING: 6 pcs

Fun and caring
MOFY 93
Code: 72354
MOFY
SPAZZOLINO
MOFY
TOOTHBRUSH
Code: 72353
MOFY
DENTIFRICIO
MOFY
TOOTHPASTE
75 ml / 2,54 fl. oz.
PACKAGING: 12 pcs
Cartoni per strato/Boxes per layer: 6(x12)
Strati per pallet/Layers per pallet: 6(x12)
PACKAGING: 12 pcs
Code: 72357
MOFY
SALVIETTINE UMIDE
MOFY
WET WIPES
64 pz / 64 pieces
PACKAGING: 12 pcs
Pcs per pallet: 720

Fun and caring
94 MOFY
Code: 72355
MOFY
+ Bagno Doccia)
MOFY
GIFT SET (Shampoo
+ Bath & Shower Gel)
Code: 72356
MOFY
+ Bracciale)
MOFY
GIFT SET (Bath & Shower Gel
+ Bracelet)
PACKAGING: 6 pcs
PALLET: Size cm 80 X 120
Pcs per pallet: 384
PACKAGING: 6 pcs
OUTER: Sixe mm 385 X 205 X 205
PALLET: Size cm 80 X 120
Pcs per pallet: 378
+
+

Fun and caring
96 MASHA & ORSO
Code: 91012
MASHA E ORSO
SALVIETTINE UMIDE
MASHA E ORSO
WET WIPES
10 pz / 10 pieces
Code: 91013
MASHA E ORSO
SALVIETTINE UMIDE
MASHA E ORSO
WET WIPES
64 pz / 64 pieces
PACKAGING: 24 pcs
PACKAGING: 12 pcs
Pcs per pallet: 720

Fun and caring
98 MINIONS
Code: 91010
MINIONS
SALVIETTINE UMIDE
MINIONS
WET WIPES
10 pz / 10 pieces
Code: 91011
MINIONS
SALVIETTINE UMIDE
MINIONS
WET WIPES
64 pz / 64 pieces
PACKAGING: 24 pcs
PACKAGING: 12 pcs
Pcs per pallet: 720

Fun and caring
ANGRY BIRDS 99
©RovioAnimationLtd.AngryBirdsandallrelatedproperties,titles,logosandcharactersaretrademarksofRovioEntertainmentLtdandRovioAnimationLtdandareusedwithpermission.AllRightsReserved.
TARGET:
Unisex 6-14 anni
PUNTI DI FORZA:
• 3 miliardi app scaricate nel mondo
• 1,6 milioni user attivi in Italia
• 26 milioni di fan su Facebook
• 2 miliardi view su Youtube
• +90% awarenss
• Personaggi divertenti e ben
differenziati
Film al cinema: 12 Maggio 2016
(15 Giugno in Italia)
Grossi investimenti per il rilancio
da parte di Rovio e Warner Bros
Nuove app
Importanti partnership con:
Lego, Nestlè, Danone…
TARGET:
Children 6-14
STRENGTHS:
•3 billion app downloads worldwide
•1,6 milion users in Italy
•26 milion fans on Facebook
•2 billion views on Youtube
•+90% awarenss
•Funny characterswell differentiated

Admiranda catalogo 2016

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Admiranda catalogo 2016