This document outlines a business model for driving an export strategy. It discusses defining your business model and value proposition, researching export sectors and markets, and creating an export strategy with steps for promoting, selling, delivering, and establishing a local presence globally. The presentation recommends refreshing one's business model, using strategic tools like the Business Model Canvas to develop an export plan, and provides resources and partners to help businesses export successfully.

1. A BUSINESS MODEL TO DRIVE
YOUR EXPORT STRATEGY
Presented by Ade Awokoya
21 July 2015

2. Overview
What we Do
 Business Forum and Knowledge Base
 Business Advisory , Trade Missions, Training
Who will Benefit
 First Time Exporters, Experienced Exporters
 Service Providers, Strategic Partners

3. Free Membership
 Access to Institute of Export accredited
Advisers
 Strategic support given to help your
business apply for UK Trade & Investment
Benefits
 Apply on our Membership Page

4. Export Sectors
Goods – Vehicles, Machinery
Services –Lawyers, Architects
Intellectual property - Franchise
Knowledge Base – College, University
Sports – World Cup, Olympics
Creative – Films, Culture

5. The Road to Success

6. • What is the Business Model?1
• Refresh your Business Model2
• Create your Value Proposition3
• Create your Export Strategy4
Export Strategy

7. • Business Model Canvas1
• Value Proposition Canvas2
What is the Business Model?

8. Refresh your Business Model

9. Create your Value Proposition

11. Create your Export Strategy
Routes to market
Fulfilling orders
Language and
Culture
Finance and
Payments
Intellectual Property

12. We recommend – Go Global
by Emma Jones, Founder Enterprise Nation
“How to take your business to the world”

13. Five Steps to Success
Research
Promote
Sell
Deliver
Go Local

14. Business Growth
The profitable curve
1 yr 2 yr 3 yr

15. Summary
 Define your challenges
 Business as well as personal
 Set realistic expectations
 Mastery is not achieved overnight
 Keep your eye on the goal
 Measure the benefits

16. Export Launch
Export Strategy
Market
Research
Cashflow
Mentoring

17. Strategic Partners
South London Export Club
UK Trade & Investment

18. Ade Awokoya – Co-Founder & Export Director
East London Export Club
Ade Awokoya is an Exports Adviser with niche focus
as Exports (eCommerce) adviser
He provides strategic support and digital advisory to
SMEs on EU trading via e-commerce platform . This
is based on his previous experience with UK Export
Finance, Microsoft Partner & SME Finance.

19. Contact Us
Lead Contact information
Ade Awokoya ade@eastlondonexport.org.uk
Co-Founder & Export Director,
East London Export Club
Tel: 020 3290 3381, 07985213071
www.eastlondonexport.org.uk

20. What we do Best:
Analyse your business and highlight
the important issues.
Assist you through the hurdles and
checkpoints of the process.
Build up your capacity to transact and
execute business.

21. Business Benefits
 Save time and make money with a
refreshed Business Model
 Use an eCommerce platform to enable your
business growth.
 Gain access to our extended business
network
 Get benefits from working in a mentoring
framework.