The document summarizes lastminute.com's marketing strategy in Spain in 2010, including their website traffic of 2.5 million unique users per month viewing 25 million pages, demographic information about their users, and various advertising opportunities on their website, in emails, and through sponsored content like microsites. It provides contact information for the heads of media in Italy and Spain.

1. CONFIDENCIAL marketing presentation lastminute.com Spain 2010

3. Main homepage 9 August 2010 MPU 300X250 Rotating on homepage Max size 25 kb Rich media accepted Ad served by Dent Leaderboard 728x90 Rotating on homepage Max size 25 kb Rich media accepted Ad served by Dent Text link 20 types Home page fixed Linking to Co–branded microsite CONFIDENCIAL

4. Display in travel category front door 9 August 2010 MPU 300X250 max. file size 25kb rich media accepted Ad served by Dent Leaderboard 728x90 max. file size 25kb rich media accepted Ad served by Dent Skyscraper 120x600 o 160x600 max. file size 25k rich media accepted Ad served by Dent Banner 468x60 max. file size 25kb rich media accepted Ad served by Dent Compatible Rich Med CONFIDENCIAL

11. Co- branded Microsite 9 August 2010 CONFIDENCIAL Microsite with integrated booking engine Product offers relevant to the destination promoted Flash box with video or images on rotation Editorial Text and logo External link toward the partner’ site Integrated booking engine locked on destination

12. Confirmation Email 9 August 2010 CONFIDENCIAL Banner 490x63 Ad served in confirmation email

13. Newsletters 9 August 2010 CONFIDENCIAL Banner 468x60 Static gif only, max 25 kb Hard coded Database: 650,000 emails Delivery rate 98% Open rate 16%

14. Integrated placement Newsletters 9 August 2010 CONFIDENCIAL Image + text (max 130 types) Static gif only, max 25 kb Hard coded Database: 650,000 emails Delivery rate 98% Open rate 16%

15. Stand alone email 9 August 2010 CONFIDENCIAL Database 300.000 emails Hard code Static gif only 600x400 Open rate about 16%. CTR 2%

16. Contacts 9 August 2010 CONFIDENCIAL Martino Di Pietro Head of Media Italy and Spain tel: +39 02 67191969 fax: +39 02 67191950 mob.it: +39 346 0342011 email: [email_address] Jaime Guillén Media Executive Marqués de Sentmenat, 54-58, 2ª 08029, Barcelona tel: +34 93 600 29 20 email: [email_address] Giuliana Caputo Media Sales Specialist Marqués de Sentmenat, 54-58, 2ª 08029, Barcelona tel: (+34) 936002930 email: [email_address]