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www.fordaq.com
MEDIAKIT 2019
Fordaq.com – the World’s Largest Wood Market
• Wood products, machinery, supplies
Fordaq SA owns a leading online B2B
marketplace for wood products
www.fordaq.com. It connects buyers
with suppliers from o...
✓ Monthly Page Views:
2 500 000
✓ Sessions:
400 000
AUDIENCE GEOGRAPHY – GOOGLE ANALYTICS
Page 3
Fordaq is growing
fast an...
MAIN ACTIVITY OF MEMBERS
Page 4
Contact us, we are happy to advise you!
info@fordaq.com
Importers and
exporters of wood
pr...
✓45 000 active
postings
✓ 3 500 new registrations per
month
✓ 25 000 messages are
sent monthly
SOME NUMBERS…
Page 5
Contac...
BANNER FORMAT
Content banner
Page 6
Farbe gratis
und bis zu
25 % Rabatt
Technical details
GIF, JPEG, PNG
560x245 pixels
Ma...
BANNER FORMAT
Leaderboard
Page 7
Farbe gratis
und bis zu
25 % Rabatt
Technical details
GIF, JPEG, PNG
728x90 pixels
Max. 5...
BANNER FORMAT
Skyscraper banner
Page 8
Farbe gratis
und bis zu
25 % Rabatt
Technical details
GIF, JPEG, PNG
160x600 pixels...
NEW BANNER FORMAT
Small banner in listings
Page 9
Farbe gratis
und bis zu
25 % Rabatt
Technical details
Positioned within ...
BANNER FORMATS
Medium rectangle banner
Page 10
Farbe gratis
und bis zu
25 % Rabatt
Technical details
GIF, JPEG, PNG
300x25...
SPONSORED NEWS
Page 11
Price:
From 450 € English standard news
Average CTR teaser: 0.21%
TARGETED MAILINGS
Page 12
Reach your audience
✓ Select your targeted industry type
✓ Select your geographical target
Prici...
Contact us, we are happy to advise you!
info@fordaq.com
www.fordaq.com
For each advertising product you
can define the del...
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Mediakit Fordaq 2019 - English

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Fordaq advertising options and performance data.

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Mediakit Fordaq 2019 - English

  1. 1. www.fordaq.com MEDIAKIT 2019 Fordaq.com – the World’s Largest Wood Market • Wood products, machinery, supplies
  2. 2. Fordaq SA owns a leading online B2B marketplace for wood products www.fordaq.com. It connects buyers with suppliers from over 191 countries in 13 languages. More than 240 000 companies worldwide use Fordaq’s services to trade wood products, view daily news and access market information specific to the forest and wood industry. Fordaq also offers key collaborative software solutions to the forest and wood industry. ABOUT US Contact us, we are happy to advise you! Page 2 info@fordaq.com FORDAQ IS A BELGIAN COMPANY CREATED IN YEAR 2000
  3. 3. ✓ Monthly Page Views: 2 500 000 ✓ Sessions: 400 000 AUDIENCE GEOGRAPHY – GOOGLE ANALYTICS Page 3 Fordaq is growing fast and worldwide! Contact us, we are happy to advise you! info@fordaq.com 0% 5% 10% 15% 20% 25% 30% 28% 18% 15% 6% 6% 5% 4% 4% 2% 2%
  4. 4. MAIN ACTIVITY OF MEMBERS Page 4 Contact us, we are happy to advise you! info@fordaq.com Importers and exporters of wood products, 17% Joinery, Interior product industry, 10% Furniture industry, 10% Sawmills, 8% Service providers, 8% Firewood, pellets, chips, briquette industry, 7% Construction industry, 7% Wood-based panel industry, 6% Forestry, 5% Pallet & wooden packaging industry, Machinery & equipment suppliers, 4% Others, 12%
  5. 5. ✓45 000 active postings ✓ 3 500 new registrations per month ✓ 25 000 messages are sent monthly SOME NUMBERS… Page 5 Contact us, we are happy to advise you! info@fordaq.com ✓ 240 000 registered members ✓ Position of registered users: 49% Management 30% Owners 8% Sales 6% Other 4% Purchase 3% Export High penetration in all key industry segments
  6. 6. BANNER FORMAT Content banner Page 6 Farbe gratis und bis zu 25 % Rabatt Technical details GIF, JPEG, PNG 560x245 pixels Max. 50 KB Target URL Pricing CPM (Cost/1000 impressions): 75 € For ex.: 30 000 impressions - 3 months = 2 250 € Possible position Visitors’ homepage Average CTR (Click Through Rate): 0.11% Contact us, we are happy to advise you! info@fordaq.com
  7. 7. BANNER FORMAT Leaderboard Page 7 Farbe gratis und bis zu 25 % Rabatt Technical details GIF, JPEG, PNG 728x90 pixels Max. 50 KB Target URL Pricing CPM (Cost/1000 impressions): 60 € above scroll 30 € below scroll For ex.: 30 000 impressions - 3 months: Above scroll*: 1 800 € Below scroll: 900 € Possible position Members and visitors on: marketplace, posting detail, directory, company detail Average CTR: 0.04% Contact us, we are happy to advise you! info@fordaq.com * "Above scroll“ refers to the section of the page a user can see without scrolling down. “Below scroll” refers to the area of a web page that is visible after scrolling.
  8. 8. BANNER FORMAT Skyscraper banner Page 8 Farbe gratis und bis zu 25 % Rabatt Technical details GIF, JPEG, PNG 160x600 pixels Max. 60 KB Pricing CPM (Cost/1000 impressions): 50 € For ex.: 30 000 impressions - 3 months = 1 500 € Possible positions Members’ homepage Members and visitors on: marketplace, directory, news, trade shows Average CTR: 0.09% Contact us, we are happy to advise you! info@fordaq.com
  9. 9. NEW BANNER FORMAT Small banner in listings Page 9 Farbe gratis und bis zu 25 % Rabatt Technical details Positioned within the marketplace listings and search results GIF, JPEG, PNG 468x60 pixels Max. 40 KB Pricing CPM (Cost/1000 impressions): 30 € For ex.: 30 000 impressions - 3 months = 900 € Possible position Members and visitors on: marketplace and directory listings Average CTR: 0.06% Contact us, we are happy to advise you! info@fordaq.com
  10. 10. BANNER FORMATS Medium rectangle banner Page 10 Farbe gratis und bis zu 25 % Rabatt Technical details GIF, JPEG, PNG 300x250 pixels Max. 50 KB Target URL Pricing CPM (Cost/1000 impressions): 30 € For ex.: 30 000 impressions - 3 months = 900 € Possible position Members and visitors on: latest news (right side) Average CTR: 0.11% Contact us, we are happy to advise you! info@fordaq.com
  11. 11. SPONSORED NEWS Page 11 Price: From 450 € English standard news Average CTR teaser: 0.21%
  12. 12. TARGETED MAILINGS Page 12 Reach your audience ✓ Select your targeted industry type ✓ Select your geographical target Pricing Setup fee 500 € Per additional language 100 € Price per recipient 0.20 € Translation Price on request Reporting ✓ Opening and click rate
  13. 13. Contact us, we are happy to advise you! info@fordaq.com www.fordaq.com For each advertising product you can define the delivery options: period, page on the website, country/continent, language, day of the week, time of the day. 10.01.2019

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