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Acceptable Application
of Analytics for Your
Academic Areas
(Alliteration! Awesome!)
Michael Fienen - @fienen - nuCloud, LLC
@fienen // about.me/michaelfienen
cto // nuCloud, llc
senior developer // aquent
formerly pittsburg state university
i love me some analytics
1. Review time!
2. KPIs, OKRs, IDKs, WTFs
3. Reading some reports
4. Getting taggy with it
5. Important stuff goes here
6. Optimize your shoptimize
7. We require more vespene gas
8. Recess
http://wpcampus2017.fienen.com
Let’s see what you know
GA and your theme
functions.php and header.php
functions.php and header.php
functions.php and header.php
Let’s play with some
reports
Tag Manager demands
your attention
Plugins bring the fun in
Goals, events,
dimensions, and looking
smart for HiPPOs (buckle
in)
Do I have time to talk
about Google Optimize?
Yes I do.
Resources from people
smarter than me
These are good peoples
Avinash Kaushik // https://www.kaushik.net/
LunaMetrics // http://www.lunametrics.com/blog/
Simo Ahava // https://www.simoahava.com/
GA Academy // https://analytics.google.com/analytics/academy/
GA @ YouTube // https://www.youtube.com/user/googleanalytics
Hi, my name’s Chucky
and I want to play

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