About us
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Cape Town Magazine is an online magazine available in English, Dutch, and German that promotes tourism and travel in Cape Town and the Western Cape region of South Africa through storytelling and facilitating word-of-mouth referrals, reaching over 67,000 readers per month across various online channels and social media platforms. It helps locals rediscover businesses and ensures visitors have insider recommendations, while also driving traffic and exposure for partners through high search engine rankings and a large digital readership. The magazine has become a key contributor to destination development and fulfills an important role as a news distributor for the tourism and travel industries in the region.
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About us
- 1. KaapstadMagazine.nl KapstadtMagazin.deCapeTownMagazine.comWhat is It’s not about selling – it’s about storytelling and facilitating word-of-mouth. It is about doing something that truly creates results and gives you exposure on a broad range of online channels. It really puts you on the map like no one else. for internationals That first friend in Cape Town and the Western Cape that’s giving visitors the info that only a local insider would know. We keep you top of mind for these hard-to- reach tourists so they can spend their money with you. For Locals Unwrapping Cape Town and unclicking the clique-ness. We enable locals to (re)discover you and to not forget about you. “It’s simple: we’re bringing our readers one thing they don’t want to miss every week, time and again!” Online magazine in three languages
- 2. KaapstadMagazine.nl KapstadtMagazin.deCapeTownMagazine.comWhat is Our Channels(1 icon = 1 000) 22000 670000 readersperday readerspermonth Readership Newslettersubscribers Growthinreaders comparedto 2yearsago: 179% MOBILE DEVICE USERS 45%Mobile 12%ontablet Additional WEEKLY: 47 000 94% locals 39% tourists MONTHLY: 74 000 Google SEO SEO isn’t trickery or smoke mirrors. It’s a real way to drive traffic, and we make it work for us every single day. 3out of 4 readers discover your business by finding our articles because of our high Google rankings. Our enormous social media reach
- 3. KaapstadMagazine.nl KapstadtMagazin.deCapeTownMagazine.comWho uses Cape Town Western Cape “It (CapeTownMagazine.com) has become one of the key contributors to destination development for the city and fulfills an important role of (travel-) news distributor amongst hundreds of thousands of Cape Town visitors.” Dirk Elzinga Former CEO Cape Town International Convention Centre tourism travel industries “CapeTownMagazine.com has been one of the key partners in growing awareness of SANParks in the Western Cape to South Africans as well as to international visitors. They continue to be a great communication channel for us for the third year running.” Nicole Biondi Former Regional Marketing Manager at SANParks our partners “Last year we got 21% of our business through CapeTownMagazine.com and their Dutch and German channels. They are the best marketing ever for us!” Konaye Tuswa Owner Tour Operator at Camissa Gospel Tours PRESS PUBLICATIONS “I’ve discovered the best places to stay, up-to-date specials and new things to do. I cannot thank you enough!” Simon Richmond Editor of Lonely Planet
- 4. KaapstadMagazine.nl KapstadtMagazin.deCapeTownMagazine.comContact MARKETING PARTNERSHIPS BANNER ADVERTISING Lourens de Groot Marcus Zandhuis Sales Director lourens@capetownmagazine.com Managing Director marc@capetownmagazine.com M +27(0)72 350 2062 | O +27(0)21 422 2444 M +27(0)73 217 3979 | O +27(0)21 422 2444 210 on Long Creative Suites | 210 Long Street | Cape Town 8001 | South Africa Postal Address: PO Box 51746 | Waterfront | Cape Town 8002 | South Africa