"Attention Shoppers: Building Opportunity Based on Customer Behavior Data”
Mass retailers face the challenge of converting general shoppers to book buyers. In this presentation, Tara Catogge, an executive at the leading supplier of books to mass merchants, delivers a data-rich examination of category trends and provide examples of how data-based marketing tools can be used to attract consumers at point-of-sale. Tara also enumerates some of the challenges suppliers and retailers face together as they embrace a culture of collaborative, data-driven decision making.
03 making information pay 2011 -- kasdorf, bill (apex content solutions)bisg
The document discusses best practices for "future proofing" new content. It emphasizes thoughtful chunking of content into meaningful and marketable pieces. It also stresses the importance of semantics, such as using consistent terminology, metadata, and standards to leverage collective experience. Design is discussed as being based on semantic distinctions to guide navigation and understanding. Workflow is addressed in terms of capturing and refining semantics at appropriate stages.
Cognitive task analysis was used to redesign medical assistant courses at Kaplan University. By interviewing experts, the key tasks and skills needed for the job were identified. Course content was reorganized to focus on these tasks and skills, ensuring they were addressed across multiple courses in a scaffolded manner from basic to advanced. The redesign also incorporated knowledge about how learning occurs, such as tying instructional events like examples and practice to the cognitive and motivational processes involved in learning.
The document discusses Gutenberg 3.0, an end-to-end publishing platform. It allows authors to write content directly on the platform, provides print and web previews, and exports finished content. The platform organizes content in a database and can publish textbooks simultaneously across different formats. It aims to streamline the entire publishing process from content creation to publication.
BISG WEBCAST -- Consumer Empowerment through Smart Phonesbisg
This document summarizes a BISG webcast on consumer empowerment through smartphones. The webcast discussed how embedding URLs in barcodes on display objects allows smartphones to access additional online information and services. Proper implementation factors were also covered, including tailoring websites for smartphones, using short URLs, employing redirection, and ensuring symbol readability. The webcast provided examples of potential applications in real estate, advertising, music, and the book industry.
BISG Webcast - Selling in a Digital World (5.19.11)bisg
While exploring the history and current use of on sale dates in the book industry, this 60-minute BISG Webcast provides highlights from BISG's best practice document titled On-Sale Date Compliance: Recommended Best Practices. It will also provide recommendations for the unified definition and transmission of on sale dates, as well as examples of what happens when this important month/day/year combo is misused.
Digital Content in Public Libraries: What do Patrons Think? bisg
From the NISO/BISG ALA 10th annual summit which took place in Orlando in June of 2016, this presentation by Publishers Weekly's Andrew Albanese covers the results of a survey conducted by Nielsen of public library patrons' attitudes towards digital and print content in libraries.
03 making information pay 2011 -- kasdorf, bill (apex content solutions)bisg
The document discusses best practices for "future proofing" new content. It emphasizes thoughtful chunking of content into meaningful and marketable pieces. It also stresses the importance of semantics, such as using consistent terminology, metadata, and standards to leverage collective experience. Design is discussed as being based on semantic distinctions to guide navigation and understanding. Workflow is addressed in terms of capturing and refining semantics at appropriate stages.
Cognitive task analysis was used to redesign medical assistant courses at Kaplan University. By interviewing experts, the key tasks and skills needed for the job were identified. Course content was reorganized to focus on these tasks and skills, ensuring they were addressed across multiple courses in a scaffolded manner from basic to advanced. The redesign also incorporated knowledge about how learning occurs, such as tying instructional events like examples and practice to the cognitive and motivational processes involved in learning.
The document discusses Gutenberg 3.0, an end-to-end publishing platform. It allows authors to write content directly on the platform, provides print and web previews, and exports finished content. The platform organizes content in a database and can publish textbooks simultaneously across different formats. It aims to streamline the entire publishing process from content creation to publication.
BISG WEBCAST -- Consumer Empowerment through Smart Phonesbisg
This document summarizes a BISG webcast on consumer empowerment through smartphones. The webcast discussed how embedding URLs in barcodes on display objects allows smartphones to access additional online information and services. Proper implementation factors were also covered, including tailoring websites for smartphones, using short URLs, employing redirection, and ensuring symbol readability. The webcast provided examples of potential applications in real estate, advertising, music, and the book industry.
BISG Webcast - Selling in a Digital World (5.19.11)bisg
While exploring the history and current use of on sale dates in the book industry, this 60-minute BISG Webcast provides highlights from BISG's best practice document titled On-Sale Date Compliance: Recommended Best Practices. It will also provide recommendations for the unified definition and transmission of on sale dates, as well as examples of what happens when this important month/day/year combo is misused.
Digital Content in Public Libraries: What do Patrons Think? bisg
From the NISO/BISG ALA 10th annual summit which took place in Orlando in June of 2016, this presentation by Publishers Weekly's Andrew Albanese covers the results of a survey conducted by Nielsen of public library patrons' attitudes towards digital and print content in libraries.
What Your Metadata Does When You're Not Looking with Joshua Tallentbisg
Metadata expert Joshua Tallent will rip back the curtain and show you how different trading partners are using your metadata, with real life examples and suggestions for getting better results. He will also provide you with an overview of some industry best practices for the most important metadata elements, and discuss the pros and cons of common metadata workflows and management strategies. Learn what keywords to use in book metadata feeds, which fields to populate, which retailers and libraries are using which fields, and how to optimize your book's metadata for discoverability.
Student Attitudes Toward content in Higher Education: Nadine Vassallo, Projec...bisg
New insights based on over 1,600 student responses to the latest survey in BISG's ongoing study tracking the content and tools students say they actually use, points to the increasing role of technology in shaping the future of higher education
The Inclusive Access Model, presented by Jason Lorgan, Stores Director, Unive...bisg
Jason Lorgan's presentation, given at BISG's Higher Ed Conference 2015: Adapt, Learn, Innovate, outlines an innovative new business model pioneered at the campus store at The University of California Davis that addresses student reluctance to embrace digital course material. The program's remarkably promising results for content providers and distributors include improved sell through for stores and publishers and significantly reduced student costs.
This document provides an introduction to BISAC Subjects, including what BISAC stands for, what BISAC Subject Headings are, why and when they were created, how they are used, who uses them, what headings look like, the difference between subjects and keywords, who sets the standards, how new headings are created, an overview of the 2014 edition including highlights and changes, examples of trees and literal changes, how headings are assigned, guidelines and best practices, and a general note about using the "General" term. BISAC Subjects are an industry standard for classifying books by subject to facilitate electronic transfer of subject data between publishers, retailers, and other book industry partners.
Navigating the Transition from ONIX 2.1 to 3.0 bisg
Graham Bell, Executive Director of EDItEUR, focuses on the migration from ONIX 2.1 to ONIX 3.0, detailing the key differences between the two message standards, and the benefits and extra functionality offered by the new format. This presentation will outline the areas of the message where the changes are simple to deal with, and offer advice on those areas of the message where more significant modifications will be required.
ONIX: Migrating from 2.1 to 3.0, presented by Graham Bell, Executive Director...bisg
This presentation was originally give as part of a BISG webcast on October 14, 2014, and then again on November 12, 2014. The webcast focused on the migration from ONIX 2.1 to ONIX 3.0, detailing the key differences between the two message standards, and the benefits and extra functionality offered by the new format. EDItEUR's Graham Bell outlined the areas of the message where the changes are simple to deal with and offered advice on those areas of the message where more significant modifications will be required. This presentation is particularly timely because of the impending sunset of ONIX 2.1 support at the end of 2014.
Product Development for Common Core Standards, presented by Emma Williams, Co...bisg
The second of two presentations given during BISG's webcast "Product Development for Common Core Standards," co-hosted by Patricia Payton (Senior Manager of Publisher Relations and Content Development for Bowker), featuring Ashley Andersen Zantop (Group Publisher and General Manager at Capstone) and Emma Williams (Collection Development Manager at Booksource).
The implementation of Common Core State Standards is changing how teachers and librarians select classroom material, with significant consequences for publishers' product development and marketing programs. The series of three webcasts will help you understand educator needs, provide guidance for developing and marketing content that teachers and librarians will look for, and optimize its discoverability by showing you how to include details of a title's conformance with common core state standards in its metadata.
Emma Williams is the Collection Development Manager at Booksource. She helped develop Booksource's Common Core State Standards book collections and is well-versed in the Language Arts Reading Standards. In addition to her buying and collection duties, Emma edits Booksource's blog, "Booksource Banter," and is part of the social media strategy team. Emma has a B.A. in English from Truman State University and has worked in the book industry for the past eight years.
XBITS 101, a presentation for BISG by Diane Degener, IT Business Analyst & Pr...bisg
XBITS (XML Book Industry Transaction Standards) is a Working Group of IDEAlliance and a BISG committee that is designing and maintaining the standard XML (Extensible Markup Language) eDocuments to facilitate bi-directional electronic data exchanges between a diverse trading partners comprised of book publishers, manufacturers, paper mills, and component suppliers. The XBITS electronic transaction standard is based upon the papiNet Standard which is open, free and easy to adopt, providing common benefits to supply chain partners supporting both traditional and digital print manufacturing.
In this webcast, Diane Degener, Co-Chair of the XBITS Committee, will explain how to best implement the XBITS standard in your business and answer any questions you may have about XBITS best practices.
This 45-minute presentation will be followed by a 15-minute Q&A session.
Thema: The new, global subject classification system- Julie Morris- BISG/NISO...bisg
Presentation at the 8th Annual BISG/NISO Changing Standards Landscape Forum at the American Library Association (ALA) Annual Conference on June 27, 2014 in Las Vegas, NV. Julie Morris (BISG) presenting on Thema: The new, global subject classification scheme for books. Event info (and other event slides) here: http://www.niso.org/news/events/2014/alaannual/2014nisobisgforum/
Best Practices for Keywords in Metadata, with Jenny Bullough, Manager of Digi...bisg
What are keywords, and how can they help you sell more books? As book purchasing and discovery increasingly moves online, judicious use of keywords can help make your book more visible to readers. Learn how to choose and use keywords for your book product metadata – join us for an online webinar where we’ll review the just-published BISG Best Practices for Keywords in Metadata. Join Jenny Bullough, Manager of Digital Assets at Harlequin Press and Chair of BISG's Keywords Working Group, and Julie Morris, BISG's Project Manager of Standards and Best Practices, as they explain why keywords should be used, how to choose the best keywords for your content, what to avoid when making that choice, and some best practices for structuring and updating keywords in ONIX, and more.
BISG Rights Summit June 11, 2014 (Michael Healy, Copyright Clearance Center)bisg
Presentation from Michael Healy, Copyright Clearance Center, at the BISG June 11, 2014 Rights Summit, looking at issues affecting the publishing industry in the management and transmission of rights and rights data.
Diversification, Discovery, and Data: 13 Insights from 13 Years of Safari, pr...bisg
Diversification, Discovery, and Data: 13 Insights from 13 Years of Safari, presented by Andrew Savikas, CEO of Safari Books Online, at Making Information Pay 2014, a track of IDPF's Digital Book 2014, at Book Expo America, on May 29, 2014
Subscription Services in the Context of Market Trends, presented by Jonathan ...bisg
Subscription Services in the Context of Market Trends, presented by Jonathan Stolper, SVP Nielsen Book Americas, at Making Information Pay 2014, a track of IDPF's Digital Book 2014 at Book Expo America, on May 29, 2014
Digital Books and the New Subscription Economy: Preliminary Results from the ...bisg
Digital Books and the New Subscription Economy: Preliminary Results from the BISG Research Study, presented by Ted Hill, President, THA Consulting at Making Information 2014, a track of IDPF's Digital Book 2014 at Book Expo America, May 29, 2014
The International Standard Name Identifier (ISNI): A Close Look, with Laura D...bisg
The International Standard Name Identifier, or ISNI, was created to identify the millions of contributors to creative works and those active in their distribution, including researchers, inventors, writers, artists, visual creators, performers, producers, publishers, aggregators, and more in order to resolve the problem of name ambiguity in search and discovery. Now, Laura Dawson, Product Manager of Identifier Services at Bowker, will show us how ISNI has developed since the standard was first published in 2012. How is it managed? Who receives numbers? What impact has it had on publishing? And how can it be incorporated into current metadata management and distribution?
Metadata: Standards Basics for the Independent Publishing Community, with Gra...bisg
The document discusses metadata standards for independent publishers. It provides an overview of EDItEUR, an organization that develops and promotes metadata standards. It discusses key metadata standards like ONIX, ISBN, and ISNI identifiers. It emphasizes that using metadata standards can provide business benefits like enabling efficient communication between partners and increasing sales by allowing more product information to be shared.
ISBNs and Identifiers: Standards Basics for the Independent Publishing Commun...bisg
What are identifiers? What purpose do they serve in the book industry?
According to BISG's Best Practices for Identifying Digital Products, an identifier is generally a sequence of alpha-numeric characters that unambiguosly differentiates one thing from another in a particular context.
But while that answer may seem straightforward enough, the fact is there's a lot more to identifiers than one might think.
The book industry employs numerous identifiers for different reasons in its day-to-day operations. This webcast will cover identifiers basics—what they are, how they are developed, and how and why they are used. Special focus will be given to the venerable ISBN and its use in today's digital marketplace, and the difference between the ISBN and proprietary product identifiers.
In this session, Phil Madans, Executive Director Digital Publishing Technology for Hachette Book Group, will discuss how to correctly use identifiers to ensure your books reach the hands of happy readers.
This is the second in a three-part series, co-produced by IBPA and hosted by BISG, aimed at demystifying several of the core book industry standards through "101"-style sessions presented by experts in the field.
Student Attitudes Toward Content in Higher Education, with Nadine Vassallo, P...bisg
The way students learn and instructors teach is undergoing a radical shift, and the role of the traditional print "textbook" as the foundational tool for instruction is changing along with the traditional publishing model. To help shed light on these changes, BISG's Student Attitudes Toward Content in Higher Education survey continues to provide a baseline for tracking the rapid evolution underway in the higher education market. Join Nadine Vassallo, BISG's Project Manager of Research and Information, as she shares data from the most recent volume of Student Attitudes, providing an up-to-the-moment analysis of the current behavioral trends that will inform the development of the higher education industry, and learn more about how Student Attitudes can offer your practical guidance for refining your business strategies in an ever-shifting marketplace.
BISAC Subject Headings: Standards Basics for the Independent Publishing Commu...bisg
What are BISAC Subject Headings, and how can they help people find your book?
IBPA presents, in association with BISG, the first in a three-part series of webinars aimed at educating members of the independent publishing community about the core fundamentals of industry standards featuring experts in the field. In this installment, Connie Harbison, Director Quality Control at Baker & Taylor, will give a presentation about the 2013 BISAC Subject Headings — how they developed, who sets the standard, who uses them (and why!), and how they help to make your book more marketable and more discoverable.
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART KALYAN CHART
Discover the Beauty and Functionality of The Expert Remodeling Serviceobriengroupinc04
Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
What Your Metadata Does When You're Not Looking with Joshua Tallentbisg
Metadata expert Joshua Tallent will rip back the curtain and show you how different trading partners are using your metadata, with real life examples and suggestions for getting better results. He will also provide you with an overview of some industry best practices for the most important metadata elements, and discuss the pros and cons of common metadata workflows and management strategies. Learn what keywords to use in book metadata feeds, which fields to populate, which retailers and libraries are using which fields, and how to optimize your book's metadata for discoverability.
Student Attitudes Toward content in Higher Education: Nadine Vassallo, Projec...bisg
New insights based on over 1,600 student responses to the latest survey in BISG's ongoing study tracking the content and tools students say they actually use, points to the increasing role of technology in shaping the future of higher education
The Inclusive Access Model, presented by Jason Lorgan, Stores Director, Unive...bisg
Jason Lorgan's presentation, given at BISG's Higher Ed Conference 2015: Adapt, Learn, Innovate, outlines an innovative new business model pioneered at the campus store at The University of California Davis that addresses student reluctance to embrace digital course material. The program's remarkably promising results for content providers and distributors include improved sell through for stores and publishers and significantly reduced student costs.
This document provides an introduction to BISAC Subjects, including what BISAC stands for, what BISAC Subject Headings are, why and when they were created, how they are used, who uses them, what headings look like, the difference between subjects and keywords, who sets the standards, how new headings are created, an overview of the 2014 edition including highlights and changes, examples of trees and literal changes, how headings are assigned, guidelines and best practices, and a general note about using the "General" term. BISAC Subjects are an industry standard for classifying books by subject to facilitate electronic transfer of subject data between publishers, retailers, and other book industry partners.
Navigating the Transition from ONIX 2.1 to 3.0 bisg
Graham Bell, Executive Director of EDItEUR, focuses on the migration from ONIX 2.1 to ONIX 3.0, detailing the key differences between the two message standards, and the benefits and extra functionality offered by the new format. This presentation will outline the areas of the message where the changes are simple to deal with, and offer advice on those areas of the message where more significant modifications will be required.
ONIX: Migrating from 2.1 to 3.0, presented by Graham Bell, Executive Director...bisg
This presentation was originally give as part of a BISG webcast on October 14, 2014, and then again on November 12, 2014. The webcast focused on the migration from ONIX 2.1 to ONIX 3.0, detailing the key differences between the two message standards, and the benefits and extra functionality offered by the new format. EDItEUR's Graham Bell outlined the areas of the message where the changes are simple to deal with and offered advice on those areas of the message where more significant modifications will be required. This presentation is particularly timely because of the impending sunset of ONIX 2.1 support at the end of 2014.
Product Development for Common Core Standards, presented by Emma Williams, Co...bisg
The second of two presentations given during BISG's webcast "Product Development for Common Core Standards," co-hosted by Patricia Payton (Senior Manager of Publisher Relations and Content Development for Bowker), featuring Ashley Andersen Zantop (Group Publisher and General Manager at Capstone) and Emma Williams (Collection Development Manager at Booksource).
The implementation of Common Core State Standards is changing how teachers and librarians select classroom material, with significant consequences for publishers' product development and marketing programs. The series of three webcasts will help you understand educator needs, provide guidance for developing and marketing content that teachers and librarians will look for, and optimize its discoverability by showing you how to include details of a title's conformance with common core state standards in its metadata.
Emma Williams is the Collection Development Manager at Booksource. She helped develop Booksource's Common Core State Standards book collections and is well-versed in the Language Arts Reading Standards. In addition to her buying and collection duties, Emma edits Booksource's blog, "Booksource Banter," and is part of the social media strategy team. Emma has a B.A. in English from Truman State University and has worked in the book industry for the past eight years.
XBITS 101, a presentation for BISG by Diane Degener, IT Business Analyst & Pr...bisg
XBITS (XML Book Industry Transaction Standards) is a Working Group of IDEAlliance and a BISG committee that is designing and maintaining the standard XML (Extensible Markup Language) eDocuments to facilitate bi-directional electronic data exchanges between a diverse trading partners comprised of book publishers, manufacturers, paper mills, and component suppliers. The XBITS electronic transaction standard is based upon the papiNet Standard which is open, free and easy to adopt, providing common benefits to supply chain partners supporting both traditional and digital print manufacturing.
In this webcast, Diane Degener, Co-Chair of the XBITS Committee, will explain how to best implement the XBITS standard in your business and answer any questions you may have about XBITS best practices.
This 45-minute presentation will be followed by a 15-minute Q&A session.
Thema: The new, global subject classification system- Julie Morris- BISG/NISO...bisg
Presentation at the 8th Annual BISG/NISO Changing Standards Landscape Forum at the American Library Association (ALA) Annual Conference on June 27, 2014 in Las Vegas, NV. Julie Morris (BISG) presenting on Thema: The new, global subject classification scheme for books. Event info (and other event slides) here: http://www.niso.org/news/events/2014/alaannual/2014nisobisgforum/
Best Practices for Keywords in Metadata, with Jenny Bullough, Manager of Digi...bisg
What are keywords, and how can they help you sell more books? As book purchasing and discovery increasingly moves online, judicious use of keywords can help make your book more visible to readers. Learn how to choose and use keywords for your book product metadata – join us for an online webinar where we’ll review the just-published BISG Best Practices for Keywords in Metadata. Join Jenny Bullough, Manager of Digital Assets at Harlequin Press and Chair of BISG's Keywords Working Group, and Julie Morris, BISG's Project Manager of Standards and Best Practices, as they explain why keywords should be used, how to choose the best keywords for your content, what to avoid when making that choice, and some best practices for structuring and updating keywords in ONIX, and more.
BISG Rights Summit June 11, 2014 (Michael Healy, Copyright Clearance Center)bisg
Presentation from Michael Healy, Copyright Clearance Center, at the BISG June 11, 2014 Rights Summit, looking at issues affecting the publishing industry in the management and transmission of rights and rights data.
Diversification, Discovery, and Data: 13 Insights from 13 Years of Safari, pr...bisg
Diversification, Discovery, and Data: 13 Insights from 13 Years of Safari, presented by Andrew Savikas, CEO of Safari Books Online, at Making Information Pay 2014, a track of IDPF's Digital Book 2014, at Book Expo America, on May 29, 2014
Subscription Services in the Context of Market Trends, presented by Jonathan ...bisg
Subscription Services in the Context of Market Trends, presented by Jonathan Stolper, SVP Nielsen Book Americas, at Making Information Pay 2014, a track of IDPF's Digital Book 2014 at Book Expo America, on May 29, 2014
Digital Books and the New Subscription Economy: Preliminary Results from the ...bisg
Digital Books and the New Subscription Economy: Preliminary Results from the BISG Research Study, presented by Ted Hill, President, THA Consulting at Making Information 2014, a track of IDPF's Digital Book 2014 at Book Expo America, May 29, 2014
The International Standard Name Identifier (ISNI): A Close Look, with Laura D...bisg
The International Standard Name Identifier, or ISNI, was created to identify the millions of contributors to creative works and those active in their distribution, including researchers, inventors, writers, artists, visual creators, performers, producers, publishers, aggregators, and more in order to resolve the problem of name ambiguity in search and discovery. Now, Laura Dawson, Product Manager of Identifier Services at Bowker, will show us how ISNI has developed since the standard was first published in 2012. How is it managed? Who receives numbers? What impact has it had on publishing? And how can it be incorporated into current metadata management and distribution?
Metadata: Standards Basics for the Independent Publishing Community, with Gra...bisg
The document discusses metadata standards for independent publishers. It provides an overview of EDItEUR, an organization that develops and promotes metadata standards. It discusses key metadata standards like ONIX, ISBN, and ISNI identifiers. It emphasizes that using metadata standards can provide business benefits like enabling efficient communication between partners and increasing sales by allowing more product information to be shared.
ISBNs and Identifiers: Standards Basics for the Independent Publishing Commun...bisg
What are identifiers? What purpose do they serve in the book industry?
According to BISG's Best Practices for Identifying Digital Products, an identifier is generally a sequence of alpha-numeric characters that unambiguosly differentiates one thing from another in a particular context.
But while that answer may seem straightforward enough, the fact is there's a lot more to identifiers than one might think.
The book industry employs numerous identifiers for different reasons in its day-to-day operations. This webcast will cover identifiers basics—what they are, how they are developed, and how and why they are used. Special focus will be given to the venerable ISBN and its use in today's digital marketplace, and the difference between the ISBN and proprietary product identifiers.
In this session, Phil Madans, Executive Director Digital Publishing Technology for Hachette Book Group, will discuss how to correctly use identifiers to ensure your books reach the hands of happy readers.
This is the second in a three-part series, co-produced by IBPA and hosted by BISG, aimed at demystifying several of the core book industry standards through "101"-style sessions presented by experts in the field.
Student Attitudes Toward Content in Higher Education, with Nadine Vassallo, P...bisg
The way students learn and instructors teach is undergoing a radical shift, and the role of the traditional print "textbook" as the foundational tool for instruction is changing along with the traditional publishing model. To help shed light on these changes, BISG's Student Attitudes Toward Content in Higher Education survey continues to provide a baseline for tracking the rapid evolution underway in the higher education market. Join Nadine Vassallo, BISG's Project Manager of Research and Information, as she shares data from the most recent volume of Student Attitudes, providing an up-to-the-moment analysis of the current behavioral trends that will inform the development of the higher education industry, and learn more about how Student Attitudes can offer your practical guidance for refining your business strategies in an ever-shifting marketplace.
BISAC Subject Headings: Standards Basics for the Independent Publishing Commu...bisg
What are BISAC Subject Headings, and how can they help people find your book?
IBPA presents, in association with BISG, the first in a three-part series of webinars aimed at educating members of the independent publishing community about the core fundamentals of industry standards featuring experts in the field. In this installment, Connie Harbison, Director Quality Control at Baker & Taylor, will give a presentation about the 2013 BISAC Subject Headings — how they developed, who sets the standard, who uses them (and why!), and how they help to make your book more marketable and more discoverable.
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART KALYAN CHART
Discover the Beauty and Functionality of The Expert Remodeling Serviceobriengroupinc04
Unlock your kitchen's true potential with expert remodeling services from O'Brien Group Inc. Transform your space into a functional, modern, and luxurious haven with their experienced professionals. From layout reconfiguration to high-end upgrades, they deliver stunning results tailored to your style and needs. Visit obriengroupinc.com to elevate your kitchen's beauty and functionality today.
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
The Role of White Label Bookkeeping Services in Supporting the Growth and Sca...YourLegal Accounting
Effective financial management is important for expansion and scalability in the ever-changing US business environment. White Label Bookkeeping services is an innovative solution that is becoming more and more popular among businesses. These services provide a special method for managing financial duties effectively, freeing up companies to concentrate on their main operations and growth plans. We’ll look at how White Label Bookkeeping can help US firms expand and develop in this blog.
Adani Group's Active Interest In Increasing Its Presence in the Cement Manufa...Adani case
Time and again, the business group has taken up new business ventures, each of which has allowed it to expand its horizons further and reach new heights. Even amidst the Adani CBI Investigation, the firm has always focused on improving its cement business.
Enhancing Adoption of AI in Agri-food: IntroductionCor Verdouw
Introduction to the Panel on: Pathways and Challenges: AI-Driven Technology in Agri-Food, AI4Food, University of Guelph
“Enhancing Adoption of AI in Agri-food: a Path Forward”, 18 June 2024
Prescriptive analytics BA4206 Anna University PPTFreelance
Business analysis - Prescriptive analytics Introduction to Prescriptive analytics
Prescriptive Modeling
Non Linear Optimization
Demonstrating Business Performance Improvement
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART
SATTA MATKA DPBOSS KALYAN MATKA RESULTS KALYAN CHART KALYAN MATKA MATKA RESULT KALYAN MATKA TIPS SATTA MATKA MATKA COM MATKA PANA JODI TODAY BATTA SATKA MATKA PATTI JODI NUMBER MATKA RESULTS MATKA CHART MATKA JODI SATTA COM INDIA SATTA MATKA MATKA TIPS MATKA WAPKA ALL MATKA RESULT LIVE ONLINE MATKA RESULT KALYAN MATKA RESULT DPBOSS MATKA 143 MAIN MATKA KALYAN MATKA RESULTS KALYAN CHART INDIA MATKA KALYAN SATTA MATKA 420 INDIAN MATKA SATTA KING MATKA FIX JODI FIX FIX FIX SATTA NAMBAR MATKA INDIA SATTA BATTA
2. Attention Shoppers: Building Opportunity
Based on Customer Behavior Data
“…the brick channel for
printed books continues it’s
inevitable decline into
insignificance”
--Mike Shatzkin
3. Attention Shoppers: Building Opportunity
Based on Customer Behavior Data
“…the brick channel for
printed books continues it’s
inevitable decline into
insignificance”
--Mike Shatzkin
4. Combined, these retailers represent 25% of total US
GDP in 48,000 US locations (that’s a heck of a lot of foot traffic)
Mass Merchants Grocery Specialty
*
*
*
* *
* *
* *
Club Department Drug
*
*
5. 22,082 retail store locations shipped with 1,600 in-house
merchandisers
Sales Breakdown of Distributed Products
Units sold by Category Units sold by Channel
Series Romance
Young Adult Paperback DrugOther
Specialty
Hardcover 2% 1% Department
3% 5%
Grocery 0%
7% Kids Hardcover
27% 7%
Mass Market Distributors
Paperback 8%
20%
Club
8%
Mass
Merchants
Adult Hardcover 69%
Trade
22%
LHE
21%
6. Mass Merchant retailers have very high share of blockbuster
releases/series
TWILIGHT SERIES Market Share
(Avg = 20%)
BREAKING DAWN (HC) 45%
NEW MOON (TP) 50%
TWILIGHT (TP) 43%
ECLIPSE (HC) 46%
ECLIPSE (TP) 60%
TWILIGHT (TP) 67%
TWILIGHT (Movie Tie In) 72%
NEW MOON (HC) 34%
SHORT SECOND LIFE BREE TANN (TP) 49%
TWILIGHT (HC) 34%
NEW MOON (Movie Tie In) 74%
BREAKING DAWN (TP) 63%
NEW MOON (MASS) 75%
ECLIPSE SPECIAL EDITION 26%
ECLIPSE (Movie Tie In) 72%
ECLIPSE (MASS) 78%
TWILIGHT: THE GRAPHIC NOVEL 46%
RECENT TITLES MKT SHARE
DIARY OF WIMPY KID #5 40% LHE
AWAKENED: HOUSE OF NIGHT 52%
HEAVEN IS FOR REAL 25%
ENGAGEMENT IN SEATTLE (MASS) 83%
Life to date sales /BookScan/est. for Walmart
7. Ask the simple questions (that are really
difficult to answer)
1. Where is the opportunity to improve?
lower returns, increase conversions, improve supply chain
2. What questions do we need answered?
Ask the organization and rank the results
6 “Rights” by Sol Price
1. Merchandise—brand equity
authors, local interest
2. Time –maintain in-stock while
avoiding over-stock
3. Price – profitably priced to show a
value to the consumer "I guess I've stolen--I actually
4. Place – merchandising standards to prefer the word 'borrowed'--
maximize sales as many ideas from Sol Price
5. Quantity – just-in-time inventory to as from anybody else in the
maximize turns/GMROII business.“
LHE
--Sam Walton
6. Format (Right Condition) – paper,
audio, ebook
8. Ask the simple questions (that are really
difficult to answer)
1. Where is the opportunity to improve?
lower returns, increase conversions, improve supply chain
2. What questions do we need answered?
Make a list!
3. Are we currently making decisions based on facts?
“There are lies, damn lies, and statistics”
-Mark Twain
nothing will improve until you
change the corporate culture LHE
9. Results-Generating Business Analytics
• We all need to collect data (consumer, customer, category, channel,
format, genre, title) and mine that data to uncover patterns and
derive actionable insights
• Invest in analytics tools to understand trends
• Provide business, operational and financial insight to all parties in
the supply chain
• Collaborate, Cooperate and Redefine Competition
LHE
10. Talk to the Customer (not the database administrator
or business analyst)
SURVEY RESULTS She is cash-strapped and wants a discount on her favorite author
OPPORTUNITY “Right-size” the department through category to space analysis
On-Line Book Traditional Mass Merchants /
Primarily female
Shopper Bookstores Shopper Clubs Book Shopper
Female Book Shoppers 65% 58% 72%
Less discretionary
Income < $50k 43% 39% 47% spend
% of Purchases made
because of specific 59% 56% 75%
Author / Series Author (brand) loyalty
% of Books Purchased
32% 15% 34%
because of sale price
% of Purchases Fiction
66% 67% 84%
Category Value shopper
% of Fiction Purchases
Romance / Mystery or 27% 26% 44%
Thriller
Heavy Fiction
% of Purchases Impulse 55% 61% 78% Romance / Mystery /
Thriller buyers
LHE
Very impulsive
Bowker Consumer Pub Track – 2010 Full Year Results
11. How the Customer Learned about the Last
Book They Purchased
100%
90%
25.0%
80% 40.0%
70%
16.0%
Retail Browsing
60%
Personnal Recommendation
8.0%
10.0% Publicity
50%
8.0% Other
40% 15.0% Email
15.0% Online Sources
30% 5.0% Info From Authors Prior Book
4.0%
20% 17.0%
15.0%
10%
10.0% 12.0% LHE
0%
Walmart Target
12. Book Unit Share has not Moved Significantly (print to e) Among Those
that Purchase Books in Mass Merchants
% of Units Purchase
100%
90% 87%
84%
82% 82%
79%
80% 76%
70%
60%
49% 48%
50% 46% 46%
Nov-10
40% Feb-11
30%
20% 17%
14%
12%
8% 9% 10%
10%
LHE
0%
Print eBook Print eBook Print eBook Print eBook
Kindle Owner Amazon (non Kindle) Target Walmart
13. Shopper’s Marketing—Competing for Footsteps
Awareness Discovery Value
• Out of Department • Clear recommendations • Everyday Low Price
placement and brand (author)
awareness
• Price Cuts
• Events
• Repeat visits—tell them
what’s coming • Competitive pricing
• Fixture Signage
• Media Category • Develop new authors in
Advertising Mass Merchant channel
• Online influence • Consistent and directed
merchandising
• Wayfinding
Book Buyer Conversion
14. Improving the In-Store Experience Leads to Double
Digit Sales Increases
Price
Message
Way
Finding
30%
increase in
kids sales 5 – 12%
increase in
LHE
overall sales
15. Promote out of the Department—Increased Awareness
Leads to conversions
Lift During
25% Promotion Post Promotion
20% Pre Promotion Sustained Sales
15%
10%
% Change in $ Sales
5%
0%
-5%
-10%
-15%
-20%
-25%
2/27 3/13 3/27 4/10 4/24 5/8 5/22 6/5 6/19 7/3 7/17 7/31 8/14 8/28 9/11 9/25 10/9 10/23 11/6 11/20 12/4 12/18 1/1 1/15 1/29 2/12 2/26 3/12
Test Group Control Group
16. With limited retail space, and full-face merchandising, Mass Merchants
can drive large sales volumes on emerging and growth authors
Emerging Growth Brand Equity Authors
Lora Leigh Nicholas Sparks David Baldacci
Kressley Cole Kristin Hannah Janet Evanovich
Monica McCarty Linda Lael Miller John Grisham
Karen Marie Moning Lee Child Debbie Macomber
Elin Hilderbrand Robyn Carr Nora Roberts
Lori Wilde Susan Mallery Charlaine Harris
Lara Adrian Vince Flynn James Patterson
Lori Foster Harlan Coben Danielle Steel
Kerrelyn Sparks Cathy Maxwell Sandra Brown
Larissa Ione Mary Higgins Clark
XX% Average XX% Average
Tracy Anne Warren
Bookscan Bookscan Michael Connelly
LHE
Marketshare Marketshare
Clive Cussler
17. Buyer Selections, Book Club Picks and Spotlight Author programs are
helping readers discover new authors
• Wayfinding is necessary
for mass merchants to
attract bookstore
shoppers
• Mass merchants are more
successful in breaking out
new authors in mass or
trade
• Test programs have shown
an average 16% increase
in sales over control group LHE
20. Assign Attributes to the Data
Onix Coding to Capture “Title DNA” (get it right the first time!)
Sorted data relates to space productivity and category trends
“Control Tower” makes sure data tables are populated correctly
Regression and Correlation Analysis is a powerful tool to spot trends (you
can run multiple regressions by loading the Data Analysis Add-On for Excel)
LHE
21. Customer Relationship Management
• Non-linear Regression—
new data points create new
demand outcomes that
feed the supply chain
• Systems Communication—
retailer demand forecasts
need to drive print
quantities so stock is
available at the right time
• Returns—If we’re all
making analytical decisions
based on the same demand
forecasts can we get rid of LHE
the old returns model?
22. The Future of Books in Big Box
Retail (If past events are any indication)
1. Books will Remain an Important Margin Category for Retailers
• Consolidation with electronics and media
LHE
23. Despite tremendous unit growth, the Digital Music Industry represents only 39% of the dollar
sales. Digital Unit Growth has hit a Plateau 7 years after the iTunes launch. Mass Merchants
are still a significant portion of Physical Album Sales
Digital Unit (Physical Album) Market Share
Dollars only 39%
$14.0 $ share 100%
9% 7% 6% 6% 7% 6% 8%
13% 11%
90%
$12.0
$0.1 $0.2
$0.9 80%
$1.6 40% 36% 36% 33%
$10.0 35% 38% 40% 41%
70% 34%
Sales $ (Billions)
$2.4
$8.0 60%
$2.6 50%
1% 3% 5% 8% 12%
$6.0 18% 25%
$11.3 $11.5 $2.7 29%
$10.5 40% 36%
$9.4
$4.0
$7.5 30%
$5.5 52% 51% 48%
$4.3 20%
45% 41%
$2.0 36% 33% 29%
10% 23%
$-
Year of Year 1 Year 2 Year 3 Year 4 Year 5 Year 6 0%
iTunes after after after after after after 2002 2003 2004 2005 2006 2007 2008 2009 2010
iTunes iTunes iTunes iTunes iTunes iTunes
Chain Outlets Non Traditional (On-Line) Mass Merchants Independents
Physical CD (Full + Single) Download (Full + Single + Mobile)
RIAA & Nielsen SoundScan
24. The Future of Books in Big Box
Retail (If the past is any indication)
1. Books will Remain an Important Margin Category for Retailers
• Consolidation with electronics and media
2. Juvenile Space will Increase Significantly Leading into Fall
• Category is growing YOY and Returns are Decreasing
• Mass Merchants have a very high market share in Young Reader and Young
Adult categories
• Mass Merchants will continue to dominate share of novelty, movie tie-in
and event driven publishing events
LHE
25. As Adult Categories Continue to Shift Toward eBooks
More merchandise space is Devoted to Juvenile
100%
3.1% 5.7% 5.6% 3.5% 3.7% 3.8% 3.8% 3.8% 3.6%
90% 16.0%
16.7% 17.5% 19.4% 20.3% 21.4% 22.4% 23.5% 24.7%
80%
70%
31.8%
31.8% 31.1% 31.0% 30.7%
60% 30.4% 30.1% 29.8% 29.5%
% of $ Sales
50%
9.1%
40% 9.7% 9.8% 9.3% 8.9% 8.4% 8.0% 7.6% 7.2%
30%
20% 40.1%
36.1% 36.0% 36.8% 36.4% 36.0% 35.7% 35.3% 35.0%
10%
0%
2007 2008 2009 2010 2011e 2012e 2013e 2014e 2015e
LHE
Hardcover Mass Market Paperback Trade Paperback Kids YA
Historical – BookScan + non reporting chains, $’s extrapolated
Projection – Levy estimate
26. The Future of Books in Big Box
Retail (If the past is any indication)
1. Books will Remain an Important Margin Category for Retailers
• Consolidation with electronics and media
• Some space loss, but not retailer profits
2. Juvenile Space will Increase Significantly as Endcap Space for Adult
Fiction Shrinks
• Category is growing YOY and Returns are Decreasing
3. Market consolidation has historically been good for Big Box retailers
when they can show a value
LHE
27. Similar to music, video, and greeting cards Mass Merchants can get a
bigger piece of a shrinking pie by 2015
100% 2.5% 2.4% 2.3% 2.4% 2.1% 2.2% 2.2% 2.2% 2.1%
90%
18.7% 19.5% 19.6% 19.9% 19.3% 20.0% 21.7% 23.0% 23.8%
80%
70% 16.0%
17.6% 20.1%
24.0%
31.9%
60% 36.7%
% of $ Sales
40.4%
44.4%
50% 48.8%
40%
30% 62.9% 60.5% 58.0%
53.7%
46.7%
20% 41.1%
35.7%
30.4%
25.2%
10%
0%
2007 2008 2009 2010 2011e 2012e 2013e 2014e 2015e
LHE
Retail (Bookstores) On-Line Mass Merchants / Clubs Specialty / Grocery / Drug
Historical – BookScan + non reporting chains, $’s extrapolated
Projection – Levy estimate
28. Excluding the Borders Liquidation, Recent Mass Merchant
Market Shares are Close to Prior Year
100% 2.0% 1.9% 2.2% 2.4%
2.6% 3.0% 2.7% 3.0%
90% 16.1% 15.9% 17.9% 17.8%
20.0% 22.1% 19.9% 21.3%
80%
70% 25.6%
31.9% 22.9% 25.6% 25.0% 22.6%
21.8% 24.5%
60%
50%
40%
30%
56.3% 54.5% 54.3% 53.1% 54.8% 54.7%
50.2% 51.2%
20%
Impact of
10%
Relatively Borders
0% Unchanged Liquidation
LY TY LY TY LY TY LY TY
January February March April
Retail (Bookstores) On-Line Mass Merchants / Clubs Specialty / Grocery / Drug
29. Based on market shifts we estimate print books will still be
over $5.5 billion in 2015
Print eBooks
Books
2010 to 2015 -44% +324%
$12,000 45.0%
$323 39.6%
$96 $161 40.0%
$862
$10,000
$1,768 35.0%
$2,599
$3,171
$8,000 $3,488 30.0%
Book Sales (millions)
eBook Market Share
$3,662
25.0%
$6,000
$10,923 $10,963 $10,884 20.0%
$10,024
$8,520
$4,000 $7,668 15.0%
$6,902
$6,211
7.9% $5,590 10.0%
$2,000
2.9% 5.0%
0.9% 1.5% Print Books
$5.5 Billion
$- 0.0%
2007 2008 2009 2010 2011e 2012e 2013e 2014e 2015e
Total Market Print (Trade Channel) Total Market eBooks eBook Market Share
LHE
Historical – AAP & BookScan (Trade Channel excludes Scholarly,
K-12, University Press)
Projection – Levy estimate
30. The Future of Books in Big Box
Retail (If the past is any indication)
1. Books will Remain an Important Margin Category for Retailers
• Consolidation with electronics and media
• Some space loss, but not retailer profits
2. Juvenile Space will Increase Significantly as Endcap Space for Adult
Fiction Shrinks
• Category is growing YOY and Returns are Decreasing
3. Market consolidation has historically been good for Big Box retailers
when they can show a value
4. Economics of book retailing need to adapt to a new value benchmark
We must abandon the archaic business models of the past
(push strategy) and adopt compatible demand planning and LHE
analytics tools (pull strategy)