9 Economic and Financial benefits of product stewardship
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These slides provide more information about some of money-related reasons to pursue product stewardship.
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Product stewardship creates jobs by establishing a cyclical system to reuse materials through collecting, sorting, refurbishing and recycling processes. It generates over 10 times as many jobs as disposing of goods in landfills. Adopting more sustainable business practices, like product stewardship, can spur innovation and economic opportunities in industries like packaging and electronics recycling. Product stewardship also saves governments and taxpayers money by shifting costs of managing household hazardous waste away from municipalities, as Nebraska spends an estimated $2 million annually on these services. Under an extended producer responsibility model, Nebraska could see up to $13.5 million in annual financial benefits from improved collection of items like electronics, paint, batteries and more.
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Product stewardship creates jobs by establishing a cyclical system to reuse materials through collecting, sorting, refurbishing and recycling processes. It generates over 10 times as many jobs as disposing of goods in landfills. Adopting more sustainable business practices, like product stewardship, can spur innovation and economic opportunities in industries like packaging and electronics recycling. Product stewardship also saves governments and taxpayers money by shifting costs of managing household hazardous waste away from municipalities, as Nebraska spends an estimated $2 million annually on these services. Under an extended producer responsibility model, Nebraska could see up to $13.5 million in annual financial benefits from improved collection of items like electronics, paint, batteries and more.
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This presentations presents information on some of the priority products that are currently (or prospectively will be) managed under a product stewardship program. These products include: paint, thermostats, medical sharps and others.
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The document discusses the financial benefits of product stewardship. It argues that product stewardship creates local jobs by closing recycling loops and that recycling creates over 10 times as many jobs as disposal in landfills. It also notes that product stewardship saves taxpayer money by shifting costs from government programs to industry responsibility. Potential annual financial benefits to the state of Nebraska from expanded recycling and hazardous waste collection programs are estimated to be up to $13.5 million.
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STRATEGIC MARKETING PLAN
1
MISSION STATEMENT
Blue Star Recyclers provides Southern Colorado businesses and residents the most convenient
and affordable electronics recycling services available — as a way to serve, sustain and create
community. Blue Star Recyclers recycles electronics in order to create jobs for people with
autism and other disabilities. By choosing to recycle your electronics with Blue Star Recyclers
you help our economy, our environment, and enable our business to produce positive triple
bottom-line results People, Planet and Profit.
EXECUTIVE SUMMARY
Blue Star Recyclers is a non-profit e-waste recycling company based in Colorado Springs,
Colorado. It is estimated that land-filling or illegal dumping of e-waste is over 3 million pounds
in Southern Colorado. This demonstrates that the potential for e-waste recycling in this area is
large, especially when the trends in electronics purchasing are continuously rising.
There are two separate market segments that Blue Star Recyclers must focus on to make
this expansion a success: business customers and residential consumers. It is important to note
that business customers bring in the majority of the revenue for BSR. The company recently
received a grant to focus on residential customers.
To gain market share in both of these segments Blue Star Recyclers will need to
concentrate on customer needs. The customer needs include: education about the importance of
recycling e-waste, convenience of recycling, and receiving rewards and feedback. This plan will
outline how BSR will align the four P’s with the customer’s needs to create a balanced, strategic
marketing plan.
2
MARKET OPPORTUNITY ANALYSIS
Market Summary
Recycling of electronic waste (e-waste) has become a necessity due to the mass consumption of
millions or new televisions, computers, cell phone and electronic devices. Although recycling of
food & beverage waste in the food and beverage industry has become widely practiced and its
disposal widely available through service providers, only an estimated 15-20% of used
electronics are collected (Resources, 2010). Materials collected through traditional waste
disposal processes are sent to landfills.
In Southern Colorado, the scope of this market analysis, it is estimated that land-filling or
illegal dumping of e-waste is over 3 million pounds including over four hundred thousand
pounds of toxic metals found in the components (Recycling Resources Economice Opportunity
Fund Grant Program 2011-2012 Project Applicaton, 2011).
Market Needs and Demographics
The markets targeted for Blue Star Recyclers for e-waste recycling are businesses and
consumers. Although recycling is becoming more popular and accepted, there are still several
needs required by those wanting to recycle electronics: convenience and consistency.
The market requires that recycling be as easy as throwing the.
Global Recycling
The document discusses the history and importance of recycling. It notes that in 2001, the U.S. created 409 million tons of waste and by 2008 Americans generated about 250 million tons of trash annually, recycling 83 million tons. Recycling saves energy and natural resources compared to producing goods from raw materials. Common recycled materials include glass, paper, metals and plastics. The recycling movement grew out of the Great Depression and WWII to prevent waste. While recycling has environmental benefits, it does have some costs and does not eliminate all pollution.
Recycle
The document discusses the history and importance of recycling. It notes that in 2001, the U.S. created 409 million tons of waste and by 2008 Americans generated about 250 million tons of trash annually, recycling 83 million tons. Recycling saves energy and natural resources compared to producing goods from raw materials. Common recycled materials include glass, paper, metals and plastics. The recycling movement grew out of the Great Depression and WWII to prevent waste. While recycling has environmental benefits, it does have some costs and does not eliminate all pollution.
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- 2. The cyclical system created by product stewardship creates jobs and saves taxpayer money.
- 3. By closing the loop to reuse materials we create local jobs to collect, sort, refurbish and recycle materials. Recycling creates more than 10 times ,… .. the number of jobs created by disposing of goods in a landfill
- 5. Why are we concerned about government saving money? Nebraska spent an estimated $2 million tax dollars last year managing household hazardous waste
- 6. In Nebraska in 2009, we collected approximately: Paint 469,694 lbs Oil 166,331 lbs Electronics 62,050 lbs Other HHW 512,787 lbs Total 1,210,862 lbs
- 7. We spent an estimated $850,000 on collection events and permanent facilities during the year just in 11 Nebraska communities … but the total state-wide costs are estimated to reach $2 million!
- 9. EPR shifts the costs and responsibility off of government, even if government keeps actually doing the collections.
Editor's Notes
- Global Sustainable Packaging Market to Reach Nearly $143B by 2015 Posted By Environmental Leader On August 12, 2010 (8:31 am) In Feature, Global, Major Players, Paper & Packaging, Partnerships, Research & Technology, Supply Chain, Sustainability The global market for sustainable packaging is projected to reach $142.42 billion by 2015, according to a report from Global Industry Analysts (GIA). Growth drivers include increased awareness about environmental hazards related to disposal and recycling of packaging wastes, government initiatives to minimize greenhouse gas (GHG) emissions, and stringent regulations. Electronics: THE 2006 REPORT- PUBLISHED IN PARTNERSHIP WITH RESOURCE RECYCLING - PROVIDES A WEALTH OF INFORMATION & DATA ABOUT ELECTRONICS RECYCLING AND IS THE MOST COMPREHENSIVE SOURCE OF INFORMATION ON THE INDUSTRY AVAILABLE. (International Association of electronics Recyclers) Unlike other segments of the packaging industry, sustainable packaging showed impressive growth from 2008 to 2009, and has been immune to the economic downturn, according to the report. GIA says sustainability has helped companies cut costs and reduce packaging waste by using recycled and reusable materials. Similarly, a recent report from Pike Research indicates that the sustainable packaging market is growing much faster than the overall packaging industry, and is expected to double in size from $88 million in 2009 to $170 billion in 2014. The GIA report, "Sustainable (Green) Packaging: A Global Strategic Business Report," finds that Europe and the U.S. represent the largest regions for sustainable packaging, together accounting for more than 70 percent of the global market. However, Asia-Pacific is poised to grow the fastest in terms of green packaging, increasing at an annual compound annual growth rate (CAGR) of more than 10 percent from 2007 to 2015. Market growth drivers for the region include increased awareness about environmental concerns, government initiatives, growing economies, and huge population.
- See: