The document presents nine essential facts about customer service, highlighting the importance of a smooth purchasing process, customer appreciation, and prompt communication. It emphasizes the significant impact of customer experience on brand loyalty and retention, along with the need for businesses to prioritize and improve their customer service strategies. Lastly, it notes that retaining existing customers is more cost-effective than acquiring new ones.

1. 9 A M A Z I N G F A C T S A B O U T
• C U S T O M E R S E R V I C E •
Created By

2. F A C T # 1
7 4 % O F P E O P L E A R E L I K E L Y T O S W I T C H
B R A N D S I F T H E Y F I N D T H E P U R C H A S I N G
P R O C E S S T O O D I F F I C U L T .
M A K E Y O U R P U R C H A S I N G P R O C E S S E A S Y T O A V O I D
B A D B U Y I N G E X P E R I E N C E

3. F A C T # 2F E E L I N G
U N A P P R E C I A T E D
I S T H E # 1
R E A S O N
C U S T O M E R S
S W I T C H A W A Y
F R O M P R O D U C T S
A N D S E R V I C E S .
V A L U E Y O U R
C U S T O M E R S A N D M A K E
T H E M F E E L S P E C I A L A N D
I M P O R T A N T
Send thank you post cards
Customer loyalty program
Send them some
incentives and perks!
T H I N G S Y O U C A N D O :

4. F A C T # 3 7 5 % O F
C U S T O M E R S
B E L I E V E I T T A K E S
T O O L O N G T O
R E A C H A L I V E
A G E N T .
Live person chat option
Always available juts a
call away
No substitution for a
human service and
authentic voice.
T H I N G S Y O U C A N D O :

5. F A C T # 4
T H E A V E R A G E W A I T T I M E O N S O C I A L M E D I A I S
N I N E H O U R S .
M A K E A D I F F E R E N C E A N D E N G A G E Y O U R C U S T O M E R S
( A U D I E N C E ) Q U I C K L Y O N S O C I A L C H A N N E L S .
Harness the power of social customer service
Answer questions promptly
Consider a separate page just for support

6. FACT#5
C U S T O M E R S
E X P E C T
B U S I N E S S E S T O
R E S P O N D T O
T H E I R E M A I L S
W I T H I N A N
H O U R .
C U S T O M E R S A R E
C O M M U N I C A T I N G
T H R O U G H T H E M O S T
A V A I L A B L E C H A N N E L S

7. C H A T I S T H E P R E F E R R E D S U P P O R T C H A N N E L O F
M I L L E N N I A L S .
M I L L E N N I A L S F E E L M O R E C O M F O R T A B L E A N D F A M I L I A R W I T H
L I V E C H A T T H A N P H O N E O R E M A I L .
Greet pleasantly and introduce yourself
Use positive and humorous tone
Keep the conversation honest.
T H I N G S Y O U C A N D O :
F A C T # 6

8. FACT#7
7 2 % O F
B U S I N E S S E S S A Y
I M P R O V I N G
C U S T O M E R
E X P E R I E N C E I S
T H E I R T O P
P R I O R I T Y .
I N V E S T I N G R E A T S E R V I C E
T O B E A T T H E C O M P E T I T I O N
A N D B U I L D A R E L A T I O N S H I P
W I T H C U S T O M E R S

9. F A C T # 8
A F T E R H A V I N G A P O S I T I V E E X P E R I E N C E
W I T H A C O M P A N Y , 7 7 % O F C U S T O M E R S
W O U L D R E C O M M E N D I T T O A F R I E N D .
M A K E C U S T O M E R S H A P P Y B E C A U S E T H E Y S H O W
A P P R E C I A T I O N F O R G R E A T S E R V I C E

10. FACT#9
I T I S A N Y W H E R E
F R O M 5 T O 2 5
T I M E S M O R E
E X P E N S I V E T O
A C Q U I R E A N E W
C U S T O M E R T H A N
I T I S T O K E E P A
C U R R E N T O N E .
T A K E C U S T O M E R
S E R V I C E S N O T A S A
C O S T , B U T A S A L E S
O P P O R T U N I T Y

11. “ C U S T O M E R S E R V I C E I S T H E
N E W M A R K E T I N G . ”
-
Derek Sivers, Founder, CD Baby

12. T H A N K S !
Source: https://www.helpscout.net/75-customer-service-facts-quotes-
statistics/

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