By 2050, the material footprint of household consumption should drop to 8 tonnes per person in a year. See how this vision can be achieved and how we will have to develop both technologies and lifestyles.

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Material footprint
of an average Finn: 40 tonnes
77+$-''*#+
8+$-''*#+
9:7;+
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Lähteenoja et al. 2007

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Factor 9 difference between the households
Factor 3 below average
Average Finnish
household
1./2. Dez. 2011 2
Sustainable level:
8 tonnes
Kotakorpi et al. 2008
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The challenge:
from 40 to 8 tonnes

5. One of the biggest
lifestyle changes we know
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Citizendigital.org

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Here we have to go:
8 tonnes in 2050
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Lettenmeier et al. 2014

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Su(stainable level:
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Lettenmeier et al. 2012, Hirvilammi et al. 2014

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