start
What did we want?
Part-time
Part-time

Enjoy
What do people want?
What do we want?
     we = students
Free
Free

Useful
Free

Useful

Easy
students
 
 
 
 
 
 ???
students
 
 
 
 
 businesses
What do businesses
      want?
Students
Cost-effective

                 Students
Cost-effective

Measurable       Students
Cost-effective

Measurable       Students

Reassurance
Cost-effective

Measurable       Students

Reassurance
What do we do?
How many of you like
    free stuff?
Ever used a USB Key?
Demonstrate
Track results
Track results

Appears every time
Track results

Appears every time

Ads cannot be deleted
Uniqueness
Uniqueness

Location
Uniqueness

Location

Usefulness
Secondary usage
Secondary usage

Learn about community
Secondary usage

Learn about community
What makes us
 different?
Expensive
Ineffective
How is it made?
19 Business days

Rush orders possible

MFN Status with US
How do we market it?
How do we market it?
Businesses
Businesses

Professional and
personal
Businesses

Professional and
personal

Voice concerns/
expectations
Businesses    Students

Professional and
personal

Voice concerns/
expectations
Businesses       Students

Professional and   Frosh Week
personal

Voice concerns/
expectations
Businesses       Students

Professional and   Frosh Week
personal
                   Hip booth and
Voice concerns/    team...
Businesses       Students

Professional and   Frosh Week
personal
                   Hip booth and
Voice concerns/    team...
Does it meet our goal?
Conservative   Moderate   Optimistic
Moderate
Moderate - 1st year
  Sales                   50 ads
Net Sales               Can$62,500
Net Profit               Can$9,124
Moderate - 1st year
      Sales                   50 ads
    Net Sales               Can$62,500
    Net Profit             ...
No debt financing
No debt financing

No variable cost
No debt financing

No variable cost

No line of credit
no-no-no = win-win-win



            The Office S02 E21
Where are we going?
How do YOU fit in?
?
end
E xhibit 16 ! Income Statement
                                                    !""#$%&'$()*(+,"#-#./)01$(2&'3'".)
    ...
E xhibit 16 (continued)
                                                    !""#$%&'$()*(+,"#-#./)01$(2&'3'".)
           ...
E xhibit 18
                                                         !""#$%&'$()*(+,"#-#./)01$(2&'3'".)
                  ...
@AAAA;BB<BBB=BB                         @AAAA;BB<BBB=BB
  @AAAU;D<:OI=?IV                                   @AAAAA
       ...
Price Suggestions from businesses

              !""#$%&'$()*(+,"#-#./)01$(2&'3'".)
                 453'"(33)%"1)62'+'".)...
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
General Introduction to ITA
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General Introduction to ITA

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This presentation was made and delivered to attract attention and get votes in a classroom atmosphere for this particular product that had been designed by second year undergraduate students

Published in: Business, Economy & Finance
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  • Excited
    Share ideas
    ...B4 DOING THAT..

  • Want to keep it part time since we realize its a new venture and it cannot pay for our livelihood.
  • Want to keep it part time since we realize its a new venture and it cannot pay for our livelihood.



















  • wait for kate to &amp;#x201C;plug&amp;#x201D; in the key.





























































  • General Introduction to ITA

    1. 1. start
    2. 2. What did we want?
    3. 3. Part-time
    4. 4. Part-time Enjoy
    5. 5. What do people want?
    6. 6. What do we want? we = students
    7. 7. Free
    8. 8. Free Useful
    9. 9. Free Useful Easy
    10. 10. students ???
    11. 11. students businesses
    12. 12. What do businesses want?
    13. 13. Students
    14. 14. Cost-effective Students
    15. 15. Cost-effective Measurable Students
    16. 16. Cost-effective Measurable Students Reassurance
    17. 17. Cost-effective Measurable Students Reassurance
    18. 18. What do we do?
    19. 19. How many of you like free stuff?
    20. 20. Ever used a USB Key?
    21. 21. Demonstrate
    22. 22. Track results
    23. 23. Track results Appears every time
    24. 24. Track results Appears every time Ads cannot be deleted
    25. 25. Uniqueness
    26. 26. Uniqueness Location
    27. 27. Uniqueness Location Usefulness
    28. 28. Secondary usage
    29. 29. Secondary usage Learn about community
    30. 30. Secondary usage Learn about community
    31. 31. What makes us different?
    32. 32. Expensive
    33. 33. Ineffective
    34. 34. How is it made?
    35. 35. 19 Business days Rush orders possible MFN Status with US
    36. 36. How do we market it?
    37. 37. How do we market it?
    38. 38. Businesses
    39. 39. Businesses Professional and personal
    40. 40. Businesses Professional and personal Voice concerns/ expectations
    41. 41. Businesses Students Professional and personal Voice concerns/ expectations
    42. 42. Businesses Students Professional and Frosh Week personal Voice concerns/ expectations
    43. 43. Businesses Students Professional and Frosh Week personal Hip booth and Voice concerns/ team expectations
    44. 44. Businesses Students Professional and Frosh Week personal Hip booth and Voice concerns/ team expectations Upbeat music
    45. 45. Does it meet our goal?
    46. 46. Conservative Moderate Optimistic
    47. 47. Moderate
    48. 48. Moderate - 1st year Sales 50 ads Net Sales Can$62,500 Net Profit Can$9,124
    49. 49. Moderate - 1st year Sales 50 ads Net Sales Can$62,500 Net Profit Can$9,124 Breakeven Sales 43 ads Operating Expenses Can$53,376
    50. 50. No debt financing
    51. 51. No debt financing No variable cost
    52. 52. No debt financing No variable cost No line of credit
    53. 53. no-no-no = win-win-win The Office S02 E21
    54. 54. Where are we going?
    55. 55. How do YOU fit in?
    56. 56. ?
    57. 57. end
    58. 58. E xhibit 16 ! Income Statement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based on quote at this quantity. Source: Daniels, Marina. "USB Quote Request." E-mail interview. 26 Jan. 2009.
    59. 59. E xhibit 16 (continued) !""#$%&'$()*(+,"#-#./)01$(2&'3'".) 42#5(+&(1)!"+#6()7&%&(6("&3) !""#$%&'() *+,+ !""#$%&'() *+,, !"#$% &'()*+,+-* &+'**.***/** &'()*+,+'() &++ ')0.()*/** 12$3"4567+8,2$6%$% 9:%4+:;+<::=%+>5%435?@4$= &A/0(+,+')B+C &+0D.E**/** &A/0(+,+(*B &++++D(.A**/** >$23$F5"45:6 >:##G+H+I::4J &+++++++E'K/)D &+++++++++E'K/)D &')*+,+)+="G%+,+E+ 9"L2@%+M$64 &')*+,+)+="G%+,+(+F"L2@%$% &++++ '.)**/** F"L2@%$% &++++++'.)**/** (*/D)+H+(E-+BL+,+ N3@FB+M$64"# (*/D)+H+')*+BL+,+*/0D &+++++++'(A/A) */0D &+++++++++'-)/'K O:3+N3@FB+P'/0-Q7#.+KR O:3+N3@FB+P'/0-Q7#.+KR''+ ''+L5#$%Q7#.+ <"% L5#$%Q7#.+('FQL5#$S &+++++++++'0/*A ('FQL5#$S &++++++++++++ '0/*A ()*+?@%56$%%+F"3=+,+T!>+ ()*+?@%56$%%+F"3=+,+ !4"45:6"3G */*( &+++++++++++K/E- T!>+*/*( &++++++++++++++K/E- N3"U$# &+++++++E**/** &+++++++++)**/** V5%F/+8,2$6%$% &+++++++'**/** &+++++++++')*/** I"6B+FJ"37$% &(*QL:64J &+++++++(A*/** &(*QL:64J &+++++++++(A*/** &'K/D)+564QL64J.+(K/D)+ &'K/D)+564QL64J.+ N$#$2J:6$HW64$36$4 4$#QL4J &+++++++(K)/A* (K/D)+4$#QL4J &+++++++++(K)/A* N:4"#+12$3"4567+8,2$6%$% &++++ K(.'-*/-0 &++++D).)D'/)- X$4+W6F:L$+I$;:3$+N", &++++ (K.-'D/'A &++++0*.0)-/A( *based on quote at this quantity. Source: Daniels, Marina. "USB Quote Request." E-mail interview. 26 Jan. 2009.
    60. 60. E xhibit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
    61. 61. @AAAA;BB<BBB=BB @AAAA;BB<BBB=BB @AAAU;D<:OI=?IV @AAAAA C<;>?=IL @AAAAA?L<; @AAAAAAAAAAAAAAAAAW @AAAU><>:B=C;V @AAAU>D<D @AAAAA U;D<:OI=?IV @AAAAAAAAI<:L>=O? @AAAAAA:L<>?D=D; @AAAA;BI<CDL=IB !""#$%&'$()*(+,"#-#./)01$(2&'3'".) @2%A'".3)B(2)4%2&"(2) !"#$%&'()*'%A>BBC +",%&()%A>BBC -.)*/*$)*0A>BBC >B;B >B;; @AAAAAAAAAAAAAAAAAAAAAAAAAAAAAW @AAAAAAAAAAAAA>:D=;; @AAAAAAAAAA?<;CC=BC @AAAA:IC=?D @AA D<I:I=O?
    62. 62. Price Suggestions from businesses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xhibit 14

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