Content writing skills are essential for operations professionals for several reasons: 1) They are required to write descriptions, explanations, and instructions on various subjects for employees and candidates. 2) Strong content writing skills can reduce employee turnover by 50% and increase retention by clearing communicating expectations. 3) Written communication is sometimes necessary when verbal communication is not possible or as effective. 4) Operations professionals must simplify complex technical information and processes into documentation understandable by non-technical audiences. 5) Content writing helps enable smooth implementation of work processes through guides, manuals, and clear internal messages.

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2. 1. Skill Required by Recruiter
s
Operations professionals are required to have content wri
ting skills when a description, explanation or instruction o
n a particular subject is felt necessary. As employees kn
ow the relevance of content writing, they assess this s
kill during recruitment of candidates for operations manag
ement.

3. 2. Employee Retention
A study by an HR magazine showed that 46% the employ
ees interviewed received unclear or confusing instruction
s. On the other hand, a Watson Wyatt study showed tha
t content writing skill reduces employee turnover by 5
0 %. As a lot of human resource disputes are caused by
miscommunication, employee retention can clearly increa
se because of content writing skills.

4. 3. A Necessity and Privilege
As verbal communication is not always understood by pe
ople, written explanations or instructions are necessa
ry. Sometimes, operations professionals need to commu
nicate with people who are not in face to face situations.
This is a situation where written communication is essenti
al which is way better than telephonic communication in
most of the cases.

5. 4. Simplifies the Complex
This skill is extremely important as operations profession
als need to simplify jargons, technicalities and compl
ex operations into documents understandable by a n
on-technical person. They need content writing skill for
each aspect of operation or industry where difficult ideas,
concepts, procedures or processes need to be simplified i
nto comprehensible content.

6. 5. Seamless Process Implementatio
n
As you need to co-operate with others, content writing ski
lls tremendously help you in your roles including creation
of documents like product catalogs, operation manual
s, and how-to guides. With this skill, you can write short,
simple messages, and help other people get your messa
ge with clarity. And, this understanding leads to smooth i
mplementation of the work process.

7. 6.Enhance Outcomes
Operations professionals do a lot of different kinds of role
s on a daily basis, and their job requires good writing skill
s. Effective written communication is critical factor for ope
ration professionals to facilitate achievement of outputs
and outcomes.

8. 7.Connects with Stakeholder
s
Operations professionals work with all kinds of stakehold
ers in their business. As they devote much of their time to
people like customers or clients, third-party vendors, emp
loyees, and potential candidates, content writing skill help
them in different ways including individual meetings, gr
oup presentations, and email communications. It has
been frequently observed that operations professionals w
ith effective content writing skills are better able to deal wi
th different types of people of all levels.

9. 8. Inevitable for the Digital World
In today’s digital age, operations professionals should have
competence in digital content writing including social m
edia. They are expected to understand the channels the co
mpanies use to be in touch with customers, and also do the
content writing pertaining to product delivery delays, or faults
in products etc. Operations professionals write many reports
and do a lot of research on the market, competitors, and con
sumers. Writing a good investigation reports would not be po
ssible without content writing skills.

10. Read More
https://www.henryharvin.com/blog/eight-ways-content-writing
-skill-benefits-the-operations-professionals/
www.henryharvin.com/content-writing-course

11. Thank You