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MHEALTH PANEL




―Lost output from five conditions (cancer,
cardiovascular disease, chronic respiratory
diseases, diabetes and mental health) over
the period 2011-2030 is estimated at nearly
US$ 47 trillion‖
                   Source: World Economic Forum: the global economic
                   burden of NCD’s




                                                           McCann Worldgroup   1
MHEALTH PANEL - GLOBAL ECONOMIC RISK LANDSCAPE
WORLD ECONOMIC FORUM REPORT 2010




                                             McCann Worldgroup   2
MHEALTH PANEL - THE ECONOMIC IMPACT OF NCD’S


―In China, reducing cardiovascular mortality by 1 percent
per year over a 30-year period (2010–2040) could generate an
economic value equivalent to 68 percent of the country’s real
GDP in 2010—more than US$10.7 trillion at purchasing power
parity‖

―A recent study illustrated the economic impact of NCDs in
India by estimating that if NCDs were ―eliminated‖, the
country’s 2004 GDP would have been 4 to 10 percent
greater.‖                     Source: World Economic Forum: the global economic
                                     burden of NCD’s




                                                                     McCann Worldgroup   3
MHEALTH PANEL - MAKING IT HAPPEN



Mobile is the platform that can enable more
efficient healthcare provisioning on an
individual level but also a macro level.

To make this happen we need
to create an ecosystem where both mobile
and healthcare stakeholders work together


                                   McCann Worldgroup   4

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GMIC 2012 - Mc Cann Health Case Study, 移动健康

  • 1. MHEALTH PANEL ―Lost output from five conditions (cancer, cardiovascular disease, chronic respiratory diseases, diabetes and mental health) over the period 2011-2030 is estimated at nearly US$ 47 trillion‖ Source: World Economic Forum: the global economic burden of NCD’s McCann Worldgroup 1
  • 2. MHEALTH PANEL - GLOBAL ECONOMIC RISK LANDSCAPE WORLD ECONOMIC FORUM REPORT 2010 McCann Worldgroup 2
  • 3. MHEALTH PANEL - THE ECONOMIC IMPACT OF NCD’S ―In China, reducing cardiovascular mortality by 1 percent per year over a 30-year period (2010–2040) could generate an economic value equivalent to 68 percent of the country’s real GDP in 2010—more than US$10.7 trillion at purchasing power parity‖ ―A recent study illustrated the economic impact of NCDs in India by estimating that if NCDs were ―eliminated‖, the country’s 2004 GDP would have been 4 to 10 percent greater.‖ Source: World Economic Forum: the global economic burden of NCD’s McCann Worldgroup 3
  • 4. MHEALTH PANEL - MAKING IT HAPPEN Mobile is the platform that can enable more efficient healthcare provisioning on an individual level but also a macro level. To make this happen we need to create an ecosystem where both mobile and healthcare stakeholders work together McCann Worldgroup 4

Editor's Notes

  1. http://www3.weforum.org/docs/WEF_GlobalRisks_Report_2010.pdfIn the United States, men with chronic disease worked 6.1% fewer hours and women worked 3.9% fewer hoursA recent study conducted by the American Cancer Society estimated the cost of DALYs due to cancer worldwide in 2008 at US$ 895 billionFor the developing world, a US Institute of Medicine (IOM) report on the macroeconomic impacts of cardiovascular disease and chronic diseases in a number of countries (Fuster & Kelly, 2010) suggests that the economic impact of CVD and related chronic diseases (such as diabetes and COPD) is large. Estimates ranged from an annual US$ 3 billion for direct medical costs of obesity-related diabetes, coronary heart disease, hypertension and stroke in China to US$ 72 billion for treatment of and productivity losses due to five chronic conditions in Brazil.
  2. http://www3.weforum.org/docs/WEF_GlobalRisks_Report_2010.pdf
  3. http://siteresources.worldbank.org/HEALTHNUTRITIONANDPOPULATION/Resources/Peer-Reviewed-Publications/WBDeepeningCrisis.pdf