The document discusses six ghost kitchen business models, highlighting their scalability and profitability, along with their respective profit potential, upfront investment, and ease of business scaling. It emphasizes that the ghost kitchen industry is rapidly evolving, presenting both opportunities and challenges. The conclusion suggests that successful models will be determined by business optimization and cost control.

1. 6 Ghost Kitchen
Business Models
Which ones are
Scalable AND Profitable?
Link in comments.

2. Cloud , Ghost, Dark Kitchens
It is a booming industry that packs in a lot of benefits but
doesn’t come without its challenges. Cost-effectiveness
to name just one, so you get a lot of experimentation.
The fact of the matter is that business models are still
evolving. It is a smörgåsbord of moving parts, pivots, and
changes.
We researched:
- Profit potential
- Upfront investment
- Business scaling
For full breakdrown of each model: see comments.

3. #1 Brand-Owned
★★★★
low
doable with effort
Profit potential:
Upfront investment —
Business scaling —
Link in comments

4. Link in comments
#2 Dine-in With Separate
Dark Production Line
★★★
low
very difficult
Profit potential:
Upfront investment —
Business scaling —

5. Link in comments
#3 Dine-in Brand With Shared
Kitchen Locations
★★★★
medium
doable with effort
Profit potential:
Upfront investment —
Business scaling —

6. Link in comments
#4 Hub & Spoke Model
★★★★★
high
easy
Profit potential:
Upfront investment —
Business scaling —

7. Link in comments
#5 Multiple Virtual Brands In
Shared/Owned Kitchen
★★★★★
low/medium
easy/doable
Profit potential:
Upfront investment —
Business scaling —

8. Link in comments
#6 Shell Kitchen /w Outsourced
Prep/Delivery/Support
★★
very low
easy
Profit potential:
Upfront investment —
Business scaling —

9. What Model Will Win?
That is hard to say. It is a wild west situation out there.
What we do know for sure, is that whatever ghost kitchen
model comes out on top: it will get there through
business optimisation and cost control.
That is where Apicbase comes in.
Let data drive your cloud kitchen operation and get
maximum control over costs and processes.

10. www.apicbase.com
The Backbone
for Your Food Business.