This one-hour WebEx on March 23, 2011 will provide 5 concepts to help maintenance and reliability professionals calm down reactivity in their organization. The WebEx will include a reactivity poll, an introduction setting the stage, attributes of reactive maintenance, what reactive and world class maintenance look like, and a simple approach to maintenance crew management, failure elimination, and PM evaluations. Participants can join by emailing Ricky Smith at the provided email address.