The real estate business would be nothing without networking. To be a successful realtor or developer, you have to a strong, well-connected network. There are many tools you can utilize to build connections with professionals and in your community. These fundamentals for networking will give you ways to build your network and find new connections to grow your real estate business.

1. 5 FUNDAMENTALS
FOR NETWORKING IN
REAL ESTATE
A GUIDE BY KEVIN BRUNNOCK

2. A great team can make all the difference
when networking and it’s important to not
limit your team to colleagues. Expand your
network to individuals and local firms.
D O N ' T S E T L I M I T S
Joining forces with real estate industry
vendors, if they are not a direct competitor,
can help build your clientele. By taking time
to refer clients to them, they will do they
same for you. Adding such vendors like
contractors, master architects and lenders
as your connections will greatly benefit your
network.
J O I N F O R C E S
Find a Supportive
Team

3. Have a professional
website or blog
Digital marketing is essential to your real
estate business and creates a great
opportunity to network. This offers your clients
something much better than a basic listing.
More often than not, the first place clients go
to look for a new home is online.
D I G I T A L M A R K E T I N G
By creating a website or blog for your
business, you are offering your clients more
visual appeal and gives new life to your
listings.When it comes to selling a home,
you're really selling the location and lifestyle.
Keep them engaged using new and original
content about the neighborhood and
community with local imagery instead of bland
stock property photos.
V I S U A L A P P E A L

4. S H A R E Y O U R K N O W L E D G E
Becoming familiar with social media is one of the
greatest networking tools for the real estate
business. It’s a great way to connect with your
clients and prospective clients in real-time. Social
media offers great opportunities to share your
knowledge with the public.
Utilize social
media
E X P A N D Y O U R P L A T F O R M S
By making yourself easily available on multiple
social media platforms, you can share good press
and promote your properties. Posting your listing
on social media will help give you a more
appealing and authentic voice for potential
clients.

5. Attend
networking
events
Attending conferences and industry
events lets you engage with other
professionals and make connections to
build your network.
N E W I N F O R M A T I O N
This will give you the opportunity to learn new
market information and innovations from your
colleagues.
N E W C O N N E C T I O N S
Conferences and events allow you to make
connections from all over..
N E W I N S I G H T
If you have exclusively worked in one area for
most of your career, gaining knowledge from
professionals outside of your area can can offer
new insights and ideas.

6. Get
involved
with your
community
By getting involved and creating a presence in your community,
you will build you network. This will also give you insight to the
neighborhoods of your properties and the people who live
there.
T H E C O M M U N I T Y I S Y O U R
B U S I N E S S
A few ways to do this is local sponsorship, volunteering, radio
and media, career days at local schools, and developing
partnerships with local businesses.
H O W T O G E T I N V O L V E D

7. START
CONNECTING!
WWW.LAURENHILL.COM
Building your network takes time
and patience, but there are many
ways to get you started. To be
successful in the real estate
business, you have to build your
presence amongst your
connections and your
community. Only then, will your
business gain the momentum
you’ve been waiting for.