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EVERYDAYC A P I T A L L L C
REAL ESTATE INVESTMENT FUND
WWW.ECFUNDLLC.COM
PAGE 3EVERYDAYC A P I T A L L L C
This presentation does not constitute an offer to sell, or a solicitation of an offer to buy, any
securities by any person. Such an offer may be extended only by the Fund’s Confidential Offering
Memorandum. Any such offer will only be made in compliance with applicable federal and state
securities laws and will be made exclusively to “accredited investors” as such term is defined by
rule 501 under Regulation D of the securities act.
DISCLAIMER
PAGE 5PAGE 4 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
Everyday Capital, LLC is a real estate investment fund positioned to uniquely
stand out from traditional real estate investment funds. We are an outgrowth of
one of the largest real estate investment clubs, known as the Long Island Real
Estate Investors Association (LIREIA), with over 200 active members.
The localized expertise, diversification of real estate holdings and “hands on”
experience of the Management team enables the Company with the potential for
providing more stabilized return for its investors.
Everyday Capital, LLC, has existing working relationships with local and
national operators who have successful track records in both lending and real
estate holdings.
Everyday Capital, LLC is raising
capital for a real estate investment
fund that will invest in apartment
buildings, commercial projects,
development for both residential
commercial real estate and single
family houses as well as lending
to other operators for investment
properties.
Everyday Capital, LLC at the start
of the fund has over 1 million in
real estate assets.
THE
FUND
EVERYDAYC A P I T A L L L C
TABLE OF CONTENTS
Experience.............................................................................................................................................................................................6
Our Disciplined Approach.....................................................................................................................................................................7
Our Proven Process...............................................................................................................................................................................8
Our Track Record................................................................................................................................................................................ 10
Market Strategies................................................................................................................................................................................. 11
Target Markets.................................................................................................................................................................................... 12
Target sub-Markets.............................................................................................................................................................................. 15
Fund Objectives & Terms..................................................................................................................................................................... 16
Competitive Advantages of the Fund.................................................................................................................................................... 17
Select Prior Real Estate Investments - Equity....................................................................................................................................... 18
Select Prior Real Estate Investments - Debt.......................................................................................................................................... 20
Prospective Real Estate Deals............................................................................................................................................................... 22
Leadership........................................................................................................................................................................................... 25
Contact Information............................................................................................................................................................................ 26
PAGE 7PAGE 6 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
Everyday Capital, LLC history & background:
Everyday Capital, LLC is a vertically integrated real estate
company, comprised of a real estate brokerage, mortgage
brokerage and real estate investment fund.
We believe these strategically placed, interlocking
relationships will benefit the real estate investment fund
and maximize returns for our investors.
EXPERIENCE
A multi-step process that ensures proper due diligence
and risk management on all properties under
consideration for an investment by the fund.
OUR DISCIPLINED
APPROACH
Real Estate
Investment
Underwriting
Process
Contract
Process
Closing
Process
PAGE 9PAGE 8 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
OUR PROVEN PROCESS
Target market
with sub-demographic
areas and workforce housing
Geographic diversification
across the US with solid
rent rolls
A dynamic real estate
investment philosophy that
produces returns over
market-cycles
Risk management and
low leverage, 70% max LTV
SUCCESSFUL
REAL ESTATE
INVESTING
The fund will target investments that
are anticipated to generate 7%-12% in
internal rates of returns.
We believe real estate as an investment
offers attractive returns on an
investment fund platform and is
currently under utilized by wealth
managers for their clients.
REAL ESTATE
INVESTMENT
FUND
RETURNS
12
10
8
6
4
2
0
REAL ESTATE AS AN INVESTMENT
AVERAGE ANNUAL RETURNS OVER 20 YEAR PERIOD
 US Equity Market  RES & Diversified Real Estate  REIT
PAGE 11PAGE 10 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
10 YEAR PERIOD, 2007-2017
OUR TRACK RECORD TO DATE
585
# Buy & Hold
$128M
Mortgage
Volume
421
# Fix & Flip
828
# Properties
Sold
In discussing our market strategies for the fund, we shall focus on the following strategies:
A. BUY AND HOLD REAL ESTATE PORTFOLIO This strategy has least risk for the fund. Our goal is to acquire and renovate
distressed properties for long term rental usually 3 to 5 years. The portfolio is comprised of commercial and residential properties with
an expectation of a 10% cash on cash return.
•	 Identify and purchase RE properties that will provide a positive cash flow
•	 Equity will be forced though efficient property management and renovations
•	 Investors benefit from tax savings as well as an inflation hedge
•	 Benefit to the community by increasing revenue and improving quality of life
B. LENDING FOR REAL ESTATE REHABBERS (SPONSORS/OPERATORS) This strategy is to lend to experienced
rehabbers for both purchase and rehab loans. The risk is mitigated by our management team and ownership of the largest REIA in
New York, relationships with NJ, CT & FL REIAs. These members are educated Real Estate investors with a business model to fix and
sell distressed properties in less than 12 months. Everyday Capital, LLC protects investments by:
•	 Everyday Capital is secured in a first lien position
•	 Potential to yield 10% to 12%
•	 Borrower pays all closing costs (appraisal, engineer etc.).
•	 Everyday Capital, LLC analyzes deal details to pass a reasonability test, ARV, cost of construction etc.
•	 Rehab escrow deposits are only released when work is complete & inspected by licensed appraiser or engineer
•	 Lends up to 70% ARV with a minimum of 20% contribution with a personal guaranteed loan or 30% capital contribution with a
non recourse loan using IRA capital
•	 Allows for experienced investors to oversee the project
•	 To mitigate risk, a management agreement exists on all properties to take ownership in the case of default. In the rare instance of
default Everyday Capital, LLC will complete the project including resale
MARKET STRATEGIES
PAGE 13PAGE 12 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
Pittsburgh, Pennsylvania: Pittsburgh is now home to a wide
assortment of industries. Pittsburgh has a tremendous base of
headquarter operations for U.S. and some foreign companies in a
variety of industries from banking to food processing to steel and
heavy manufactured goods to pharmaceuticals. These include
Alcoa, HJ Heinz, PNC Bank, PPG Industries, Mellon Bank, US
Steel, Allegheny Technologies, Wesco, Bayer North America,
GlaxoSmithKline, American Eagle Outfitters, General Nutrition
Centers, and more.
Apartment List graded 75 top U.S. metros for millennials in three
categories — jobs, affordability, and livability — and ranked them,
based on their scores. The best three metros for millennials are
Pittsburgh, Provo, Utah, and Madison, Wisconsin, which all earmed
A+, marks overall.
Everyday Capital, LLC has a unique relationship
with Aurora Real Estate Services. They are one
of the largest “turnkey” property providers in the
Pittsburgh area. Our strategy is to partner with
them to acquire a portfolio of single family homes.
TARGET MARKETS
Tulsa, Oklahoma: The population of the Tulsa area stands at 993,700, 59th largest apartment markets in the US.
The average per capita income (according to recent data from Moody’s Economy.com) is estimated to be $57,831 -
approximately 14% above the national average.
Moody’s continues predicting an overall increase in the number of workers through year-end 2018. By year-end 2018,
the annualized vacancy rate is expected to be 7.2% while rents are forecasted to grow - reaching $682.62 compared to
current market rents of $679.72.
Tulsa’s business services employment sector will post the best job performance over the next five years. Population,
personal income, and most importantly, total employment are the primary economic drivers of apartment demand.
Total employment in Tulsa is projected to grow by 16,100 jobs during the 2017-2022 periods. During the same time
period, new supply is expected to average 754 units, while net absorption is expected to average 856 units, out-pacing
new supply. Vacancy rates are expected to improve to 6.8%, while rents are forecasted to rise to $706.29.
Everyday Capital, LLC Fund would target single and multifamily homes in this market.
PAGE 15PAGE 14 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
Memphis, Tennessee: The largest city in Tennessee, Memphis is on an upswing, thanks to recognition of its
unique cultural assets and urban renewal. Everyday Capital, LLC has significant Single Family
Houses investment in Memphis. Our strategy is to purchase multifamily properties for the
following reason:
•	 Memphis, TN has the highest percentage of renters in the US.
•	 The unemployment rate in Memphis is 5 percent (U.S. avg. is 5.20%). Recent job growth is Positive. Memphis
jobs have increased by 0.62 percent.
•	 Memphis’s cost of living is 26.00% Lower than the U.S. average.
•	 Memphis’s population is 655,770 people. Since 2000, it has had a population growth of 7.44 percent.
•	 The median home cost in Memphis is $74,900. Home appreciation the last 10 years has been -7.54%.
Nike opened its new Memphis distribution center in 2016. With over 2.8 million square feet It is the largest of Nike’s
distribution centers employing over 3000 individuals.  
St. Jude Children’s Research Hospital announced a $9 billion strategic plan to grow the Memphis campus and
will create 1,800 new jobs.   
ServiceMaster is moving its corporate headquarters to Downtown Memphis transforming the Peabody Place mall
into a Class A and LEED-certified office space bringing 1,200 employees to downtown. 
UT/Baptist Research Park is a $450 million, 10 year project with 1.3 million square feet.   
Crosstown Concourse transformed the old Sears tower with a $180 million renovation and restoration
projection.  It will have a $330 million overall direct and indirect economic impact; created 1,000 construction jobs
and 800 new permanent jobs.  It is 1.1 million square feet of vertical urban village. 
Developers announced in August 2017, a new $73 million mix of apartments, office and retail space at the site of
the old Wonder Bread factory in the Edge District.  
Tri-State Area (NY, NJ and CT): Primary lending market. Our deep
connections with Long Island Real Estate Investor Association (LIREIA),
Connecticut REIA, Central Florida REIA provide a pipeline for loan to the
fix and Flip market. It is our intention to grow this business significantly. An
added benefit is the ability to purchase properties that rehabbers are unable to
sell.
Florida – Tampa & Orlando which have a stable history of employment and is
less speculative than other areas within FL.
TARGET SUB-MARKETS
PAGE 17PAGE 16 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
The primary objective of the Everyday Capital, LLC real
estate investment fund is to provide stable, higher than
average returns for our investors while mitigating risk and
improving the neighborhoods the fund invests in.
1.	 Our dual-strategy approach to real estate investing
includes: Equity purchasing of cash flowing properties
and adding capital improvements.
2.	 Lending to experienced real estate investors who rehab
properties.
FUND OBJECTIVES
& TERMS
Equity
purchasing,
with capital
improvements
Lending to
experienced real
estate investors
who rehab
properties
COMPETITIVE ADVANTAGES
OF THE FUND
Proven
Track
Record
DIRECT
RELATIONSHIPS
Low Fees
& Expenses
Superior
& Steady
Returns
Average Past Track
Record 15% ROI
2010-2017
Only 1% of Capital
Raised Instead of Assets
Under Managment
Current Portfolio is 11%
ROI Before Fees
PAGE 19PAGE 18 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
SELECT PRIOR REAL ESTATE
INVESTMENTS – EQUITY I
46 Probst Dr. Shirley, New York
Purchase price: $102,500
Rehab budget: $65,500
Holding / closing costs: $15,300
Actual sale price: $227,500
Net profit: $44,700
Return: 25.50%
54 Dalton St. Long Beach, New York
Purchase price: $232,000
Rehab budget: $60,000
Housing / closing costs: $29,125
Actual sale price: $382,000
Net profit: $60,875
Return: 20.12%
5 Mack Ave. Hicksville, New York
Purchase price: $270,000
Rehab budget: $60,000
Holding / closing costs: $26,500
Actual sale price: $429,500
Net profit: $73,000
Return: 20.12%
57 West End Ave. Shirley, New York
Purchase price: $83,500
Rehab budget: $60,000
Housing / closing costs: $14,950
Actual sale price: $187,500
Net profit: $36,000
Return: 23.93%
SELECT PRIOR REAL ESTATE
INVESTMENTS – EQUITY II
5 Van Nostrand Ave.
Merrick, New York
Purchase price: $270,000
Rehab budget: $59,000
Holding / closing costs: $39,000
Actual sale price: $417,500
Net profit: $49,500
Return: 14.39%
31034 Temple Stand Ave.
Wesley Chapel, FL
Purchase price: $97,500
Rehab budget: $50,000
Holding / closing costs: $25,000
Actual sale price: $210,000
Net profit: $37,500
Return: 25%
4 Cedar Lane
Middle Island, New York
Purchase price: $152,000
Rehab budget: $45,000
Holding / closing costs: $20,100
Actual sale price: $287,500
Net profit: $50,400
Return: 24.85%
163 Dakota Ave. Bayshore, New York
Purchase price: $140,000
Rehab budget: $225,000
Holding / closing costs: $36,100
Actual sale price: $442,500
Net profit: $39,900
Return: 10.50%
PAGE 21PAGE 20 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
SELECT PRIOR REAL ESTATE
INVESTMENTS – DEBT I
221 Ryers Ave.
Cheltenham, Pennsylvania
Loan amount: - $138,000
After Repair Value
(ARV): $225,000
LTV: 61%
Rate: 12%
811 Fire Island Ave.
West Islip, New York
Loan amount: - $240,000
After Repair Value
(ARV): $375,000
LTV: 64%
Rate: 10%
1380 Snowden Ave.
Memphis, Tennessee
Loan amount: - $75,000
After Repair Value
(ARV): $100,000
LTV: 75%
Rate: 12%
87 Argyle Dr. Shirley, New York
Loan amount: - $100,000
After Repair Value
(ARV): $150,000
LTV: 67%
Rate: 11%
SELECT PRIOR REAL ESTATE
INVESTMENTS – DEBT II
1773 Jackson Ave.
Memphis, Tennessee
Loan amount: - $75,000
After Repair Value
(ARV): $100,000
LTV: 75%
Rate: 14%
908 Woodward Ave.
McKees Rock, Pennsylvania
Loan amount: - $45,000
After Repair Value
(ARV): $80,000
LTV: 56%
Rate: 12%
23031 Clearwater Dr.
Land O’Lakes, Florida
Loan amount: - $100,000
After Repair Value
(ARV): $165,000
LTV: 61%
Rate: 10%
1129 Four Woods Dr.
Fayetteville, North Carolina
Loan amount: - $125,000
After Repair Value
(ARV): $222,000
LTV: 56%
Rate: 12%
PAGE 23PAGE 22 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
PROPOSED
APARTMENT
DEAL
PLEASANT VIEW APARTMENTS
MEMPHIS, TENNESSEE
Purchase Price:	 $2,000,000
Rehab Amount:	 $750,000
Loan Amount:	 $1,800,000
Funds Needed:	 $1,025,000
Including closing costs
Value Play: repair estimated 60 units, new roofs,
new parking lots, new front doors, replace property
management Financing at 1% APR for first 5 years
Projected Returns:
After Repair Value:	 $3, 078,000 (7%cap)
Annual Cash Flow:	 $145,982 (before tax)
Cash on Cash Return:	 14.2%
Debt coverage Ratio:	 3.101
Cap Rate:	 10.8%	
PROPOSED
SHORT SALE
DEAL
SHORT SALE PURCHASE AND RENTAL
55 RIVERVIEW COURT
ROCKY HILL, CONNECTICUT
Purchase Price:	 $350,000
Rehab Amount:	 $5,000
Loan Amount:	 $276,000
Funds Needed:	 $89,000
Including closing costs
Annual Rental Income:	 $45,000
Rent to sell in 2 years
Taxes:	$9,400
Insurance:	$2,364
Mortgage I/O:	 $20,692
PM Fees and R/M	 $9,000
Projected Returns:
After Repair Value: 	 $435,000
Equity:	$80,000
Cash flow annually:	 $3,544
Loan to Value:	 $15,000
ROI	32%
PAGE 25PAGE 24 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
PROPOSED
LENDING
DEAL
4 MALCOM STREET
BELLPORT, NEW YORK
Purchase Price: 	 $200,000
Rehab Amount: 	 $20,000
Loan Amount:	 $180,000
After Repair Value:	 $285,000
Loan to Value:	 63%
Terms:
•	 First Lien Position
•	 1 Points
•	 Interest rate 11% APR
Projected Returns:	 $21,600
Loan to Value: 	 63%
Points:	$1,800
Interest:	$19,800
APR:	 12% 	
		
	
				
LEADERSHIP
DIRECTOR OF PROPERTY ACQUISITIONS: MELISSA J. SHEA has been an entrepreneur, business
owner, licensed realtor and investor for over 15 years. She is the President of the LIREIA, and has created a
private personal portfolio of over 400 units. Melissa is a licensed loan officer and real estate broker in the state of
NY. Melissa’s strength is in structuring deals for investors especially when purchasing distressed assets. Melissa
has been involved in over 500 real estate transactions and has raised over $30 Million in funding for various real
estate projects. She has a large network of national operators throughout the US to benefit our investors.
DIRECTOR OF RESEARCH AND RISK MANAGEMENT: MICHAEL MULHOLLAND has over
25 years of experience in finance and risk management as the Director of Treasury Operations for Credit
Suisse Bank. In addition, Mike has 20 years’ experience in real estate investing. He has participated in 25 deals
renovating properties, commercial projects, apartment buildings, and private money lending. Mike is a licensed
real estate agent and managing director of Diamond Shamrock Real Estate Development Corp.
DIRECTOR OF INVESTOR RELATIONS: BENJAMIN WEISS has over 20 years of experience in the financial
services arena before joining Everyday Capital, LLC. Ben has worked for both US and foreign banks in the wealth
management sector and has been designated with several financial licenses thru his career. He has executed transactions
in the equity options and debt markets. He maintains a vast network and strong knowledge in communications using
technology Ben will assist the fund both in raising capital and providing transparency by updating investors on current
acquisitions as well as market trends.
DIRECTOR OF LENDING: MARC SCHWABER has over 32 years of experience in the mortgage industry,
including owner and COO of Skyscraper Mortgage Company. Five years later, Marc took the company public in a
venture with Mortgage IT forming a $20 billion mortgage bank. He was the President of Preferred Empire Mortgage
Company, the lending arm for Prudential Douglas Elliman managing 72 offices nationwide.Marc has been a regular
correspondent on the Fox Business News and has been featured in over 50 mortgage articles in the Wall Street Journal,
and New York Times. Last year Marc closed $25 million in real estate loans.
DIRECTOR OF PROPERTY MANAGEMENT: JOHN M. SHEA III is a licensed contractor and has been
a manager since 2006. He has been responsible for oversight of over 100 rehabs in different states. He plays a key
role in inspecting and overseeing the construction, renovations and management for the properties we purchase
that are distressed. He ensures that the portfolio is performing at its optimal level while maintaining our high
standard of quality housing. He also coordinates with our local property managers and sponsors in various cities.
PAGE 26 EVERYDAYC A P I T A L L L C
EVERYDAYC A P I T A L L L C
EVERYDAY CAPITAL, LLC
Benjamin Weiss
Director of Investor Relations
745 5th Avenue, Suite 500
New York, NY 10151
Phone: 646.396.0242
Direct: 646.838.4373
Email: bweiss@ecfundllc.com
www.ecfundllc.com
FOR
ADDITIONAL
INFORMATION
WWW.ECFUNDLLC.COM

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2107 lireia pitch_book_spreads

  • 1. EVERYDAYC A P I T A L L L C REAL ESTATE INVESTMENT FUND WWW.ECFUNDLLC.COM
  • 2. PAGE 3EVERYDAYC A P I T A L L L C This presentation does not constitute an offer to sell, or a solicitation of an offer to buy, any securities by any person. Such an offer may be extended only by the Fund’s Confidential Offering Memorandum. Any such offer will only be made in compliance with applicable federal and state securities laws and will be made exclusively to “accredited investors” as such term is defined by rule 501 under Regulation D of the securities act. DISCLAIMER
  • 3. PAGE 5PAGE 4 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C Everyday Capital, LLC is a real estate investment fund positioned to uniquely stand out from traditional real estate investment funds. We are an outgrowth of one of the largest real estate investment clubs, known as the Long Island Real Estate Investors Association (LIREIA), with over 200 active members. The localized expertise, diversification of real estate holdings and “hands on” experience of the Management team enables the Company with the potential for providing more stabilized return for its investors. Everyday Capital, LLC, has existing working relationships with local and national operators who have successful track records in both lending and real estate holdings. Everyday Capital, LLC is raising capital for a real estate investment fund that will invest in apartment buildings, commercial projects, development for both residential commercial real estate and single family houses as well as lending to other operators for investment properties. Everyday Capital, LLC at the start of the fund has over 1 million in real estate assets. THE FUND EVERYDAYC A P I T A L L L C TABLE OF CONTENTS Experience.............................................................................................................................................................................................6 Our Disciplined Approach.....................................................................................................................................................................7 Our Proven Process...............................................................................................................................................................................8 Our Track Record................................................................................................................................................................................ 10 Market Strategies................................................................................................................................................................................. 11 Target Markets.................................................................................................................................................................................... 12 Target sub-Markets.............................................................................................................................................................................. 15 Fund Objectives & Terms..................................................................................................................................................................... 16 Competitive Advantages of the Fund.................................................................................................................................................... 17 Select Prior Real Estate Investments - Equity....................................................................................................................................... 18 Select Prior Real Estate Investments - Debt.......................................................................................................................................... 20 Prospective Real Estate Deals............................................................................................................................................................... 22 Leadership........................................................................................................................................................................................... 25 Contact Information............................................................................................................................................................................ 26
  • 4. PAGE 7PAGE 6 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C Everyday Capital, LLC history & background: Everyday Capital, LLC is a vertically integrated real estate company, comprised of a real estate brokerage, mortgage brokerage and real estate investment fund. We believe these strategically placed, interlocking relationships will benefit the real estate investment fund and maximize returns for our investors. EXPERIENCE A multi-step process that ensures proper due diligence and risk management on all properties under consideration for an investment by the fund. OUR DISCIPLINED APPROACH Real Estate Investment Underwriting Process Contract Process Closing Process
  • 5. PAGE 9PAGE 8 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C OUR PROVEN PROCESS Target market with sub-demographic areas and workforce housing Geographic diversification across the US with solid rent rolls A dynamic real estate investment philosophy that produces returns over market-cycles Risk management and low leverage, 70% max LTV SUCCESSFUL REAL ESTATE INVESTING The fund will target investments that are anticipated to generate 7%-12% in internal rates of returns. We believe real estate as an investment offers attractive returns on an investment fund platform and is currently under utilized by wealth managers for their clients. REAL ESTATE INVESTMENT FUND RETURNS 12 10 8 6 4 2 0 REAL ESTATE AS AN INVESTMENT AVERAGE ANNUAL RETURNS OVER 20 YEAR PERIOD  US Equity Market  RES & Diversified Real Estate  REIT
  • 6. PAGE 11PAGE 10 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C 10 YEAR PERIOD, 2007-2017 OUR TRACK RECORD TO DATE 585 # Buy & Hold $128M Mortgage Volume 421 # Fix & Flip 828 # Properties Sold In discussing our market strategies for the fund, we shall focus on the following strategies: A. BUY AND HOLD REAL ESTATE PORTFOLIO This strategy has least risk for the fund. Our goal is to acquire and renovate distressed properties for long term rental usually 3 to 5 years. The portfolio is comprised of commercial and residential properties with an expectation of a 10% cash on cash return. • Identify and purchase RE properties that will provide a positive cash flow • Equity will be forced though efficient property management and renovations • Investors benefit from tax savings as well as an inflation hedge • Benefit to the community by increasing revenue and improving quality of life B. LENDING FOR REAL ESTATE REHABBERS (SPONSORS/OPERATORS) This strategy is to lend to experienced rehabbers for both purchase and rehab loans. The risk is mitigated by our management team and ownership of the largest REIA in New York, relationships with NJ, CT & FL REIAs. These members are educated Real Estate investors with a business model to fix and sell distressed properties in less than 12 months. Everyday Capital, LLC protects investments by: • Everyday Capital is secured in a first lien position • Potential to yield 10% to 12% • Borrower pays all closing costs (appraisal, engineer etc.). • Everyday Capital, LLC analyzes deal details to pass a reasonability test, ARV, cost of construction etc. • Rehab escrow deposits are only released when work is complete & inspected by licensed appraiser or engineer • Lends up to 70% ARV with a minimum of 20% contribution with a personal guaranteed loan or 30% capital contribution with a non recourse loan using IRA capital • Allows for experienced investors to oversee the project • To mitigate risk, a management agreement exists on all properties to take ownership in the case of default. In the rare instance of default Everyday Capital, LLC will complete the project including resale MARKET STRATEGIES
  • 7. PAGE 13PAGE 12 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C Pittsburgh, Pennsylvania: Pittsburgh is now home to a wide assortment of industries. Pittsburgh has a tremendous base of headquarter operations for U.S. and some foreign companies in a variety of industries from banking to food processing to steel and heavy manufactured goods to pharmaceuticals. These include Alcoa, HJ Heinz, PNC Bank, PPG Industries, Mellon Bank, US Steel, Allegheny Technologies, Wesco, Bayer North America, GlaxoSmithKline, American Eagle Outfitters, General Nutrition Centers, and more. Apartment List graded 75 top U.S. metros for millennials in three categories — jobs, affordability, and livability — and ranked them, based on their scores. The best three metros for millennials are Pittsburgh, Provo, Utah, and Madison, Wisconsin, which all earmed A+, marks overall. Everyday Capital, LLC has a unique relationship with Aurora Real Estate Services. They are one of the largest “turnkey” property providers in the Pittsburgh area. Our strategy is to partner with them to acquire a portfolio of single family homes. TARGET MARKETS Tulsa, Oklahoma: The population of the Tulsa area stands at 993,700, 59th largest apartment markets in the US. The average per capita income (according to recent data from Moody’s Economy.com) is estimated to be $57,831 - approximately 14% above the national average. Moody’s continues predicting an overall increase in the number of workers through year-end 2018. By year-end 2018, the annualized vacancy rate is expected to be 7.2% while rents are forecasted to grow - reaching $682.62 compared to current market rents of $679.72. Tulsa’s business services employment sector will post the best job performance over the next five years. Population, personal income, and most importantly, total employment are the primary economic drivers of apartment demand. Total employment in Tulsa is projected to grow by 16,100 jobs during the 2017-2022 periods. During the same time period, new supply is expected to average 754 units, while net absorption is expected to average 856 units, out-pacing new supply. Vacancy rates are expected to improve to 6.8%, while rents are forecasted to rise to $706.29. Everyday Capital, LLC Fund would target single and multifamily homes in this market.
  • 8. PAGE 15PAGE 14 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C Memphis, Tennessee: The largest city in Tennessee, Memphis is on an upswing, thanks to recognition of its unique cultural assets and urban renewal. Everyday Capital, LLC has significant Single Family Houses investment in Memphis. Our strategy is to purchase multifamily properties for the following reason: • Memphis, TN has the highest percentage of renters in the US. • The unemployment rate in Memphis is 5 percent (U.S. avg. is 5.20%). Recent job growth is Positive. Memphis jobs have increased by 0.62 percent. • Memphis’s cost of living is 26.00% Lower than the U.S. average. • Memphis’s population is 655,770 people. Since 2000, it has had a population growth of 7.44 percent. • The median home cost in Memphis is $74,900. Home appreciation the last 10 years has been -7.54%. Nike opened its new Memphis distribution center in 2016. With over 2.8 million square feet It is the largest of Nike’s distribution centers employing over 3000 individuals.   St. Jude Children’s Research Hospital announced a $9 billion strategic plan to grow the Memphis campus and will create 1,800 new jobs.    ServiceMaster is moving its corporate headquarters to Downtown Memphis transforming the Peabody Place mall into a Class A and LEED-certified office space bringing 1,200 employees to downtown.  UT/Baptist Research Park is a $450 million, 10 year project with 1.3 million square feet.    Crosstown Concourse transformed the old Sears tower with a $180 million renovation and restoration projection.  It will have a $330 million overall direct and indirect economic impact; created 1,000 construction jobs and 800 new permanent jobs.  It is 1.1 million square feet of vertical urban village.  Developers announced in August 2017, a new $73 million mix of apartments, office and retail space at the site of the old Wonder Bread factory in the Edge District.   Tri-State Area (NY, NJ and CT): Primary lending market. Our deep connections with Long Island Real Estate Investor Association (LIREIA), Connecticut REIA, Central Florida REIA provide a pipeline for loan to the fix and Flip market. It is our intention to grow this business significantly. An added benefit is the ability to purchase properties that rehabbers are unable to sell. Florida – Tampa & Orlando which have a stable history of employment and is less speculative than other areas within FL. TARGET SUB-MARKETS
  • 9. PAGE 17PAGE 16 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C The primary objective of the Everyday Capital, LLC real estate investment fund is to provide stable, higher than average returns for our investors while mitigating risk and improving the neighborhoods the fund invests in. 1. Our dual-strategy approach to real estate investing includes: Equity purchasing of cash flowing properties and adding capital improvements. 2. Lending to experienced real estate investors who rehab properties. FUND OBJECTIVES & TERMS Equity purchasing, with capital improvements Lending to experienced real estate investors who rehab properties COMPETITIVE ADVANTAGES OF THE FUND Proven Track Record DIRECT RELATIONSHIPS Low Fees & Expenses Superior & Steady Returns Average Past Track Record 15% ROI 2010-2017 Only 1% of Capital Raised Instead of Assets Under Managment Current Portfolio is 11% ROI Before Fees
  • 10. PAGE 19PAGE 18 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C SELECT PRIOR REAL ESTATE INVESTMENTS – EQUITY I 46 Probst Dr. Shirley, New York Purchase price: $102,500 Rehab budget: $65,500 Holding / closing costs: $15,300 Actual sale price: $227,500 Net profit: $44,700 Return: 25.50% 54 Dalton St. Long Beach, New York Purchase price: $232,000 Rehab budget: $60,000 Housing / closing costs: $29,125 Actual sale price: $382,000 Net profit: $60,875 Return: 20.12% 5 Mack Ave. Hicksville, New York Purchase price: $270,000 Rehab budget: $60,000 Holding / closing costs: $26,500 Actual sale price: $429,500 Net profit: $73,000 Return: 20.12% 57 West End Ave. Shirley, New York Purchase price: $83,500 Rehab budget: $60,000 Housing / closing costs: $14,950 Actual sale price: $187,500 Net profit: $36,000 Return: 23.93% SELECT PRIOR REAL ESTATE INVESTMENTS – EQUITY II 5 Van Nostrand Ave. Merrick, New York Purchase price: $270,000 Rehab budget: $59,000 Holding / closing costs: $39,000 Actual sale price: $417,500 Net profit: $49,500 Return: 14.39% 31034 Temple Stand Ave. Wesley Chapel, FL Purchase price: $97,500 Rehab budget: $50,000 Holding / closing costs: $25,000 Actual sale price: $210,000 Net profit: $37,500 Return: 25% 4 Cedar Lane Middle Island, New York Purchase price: $152,000 Rehab budget: $45,000 Holding / closing costs: $20,100 Actual sale price: $287,500 Net profit: $50,400 Return: 24.85% 163 Dakota Ave. Bayshore, New York Purchase price: $140,000 Rehab budget: $225,000 Holding / closing costs: $36,100 Actual sale price: $442,500 Net profit: $39,900 Return: 10.50%
  • 11. PAGE 21PAGE 20 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C SELECT PRIOR REAL ESTATE INVESTMENTS – DEBT I 221 Ryers Ave. Cheltenham, Pennsylvania Loan amount: - $138,000 After Repair Value (ARV): $225,000 LTV: 61% Rate: 12% 811 Fire Island Ave. West Islip, New York Loan amount: - $240,000 After Repair Value (ARV): $375,000 LTV: 64% Rate: 10% 1380 Snowden Ave. Memphis, Tennessee Loan amount: - $75,000 After Repair Value (ARV): $100,000 LTV: 75% Rate: 12% 87 Argyle Dr. Shirley, New York Loan amount: - $100,000 After Repair Value (ARV): $150,000 LTV: 67% Rate: 11% SELECT PRIOR REAL ESTATE INVESTMENTS – DEBT II 1773 Jackson Ave. Memphis, Tennessee Loan amount: - $75,000 After Repair Value (ARV): $100,000 LTV: 75% Rate: 14% 908 Woodward Ave. McKees Rock, Pennsylvania Loan amount: - $45,000 After Repair Value (ARV): $80,000 LTV: 56% Rate: 12% 23031 Clearwater Dr. Land O’Lakes, Florida Loan amount: - $100,000 After Repair Value (ARV): $165,000 LTV: 61% Rate: 10% 1129 Four Woods Dr. Fayetteville, North Carolina Loan amount: - $125,000 After Repair Value (ARV): $222,000 LTV: 56% Rate: 12%
  • 12. PAGE 23PAGE 22 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C PROPOSED APARTMENT DEAL PLEASANT VIEW APARTMENTS MEMPHIS, TENNESSEE Purchase Price: $2,000,000 Rehab Amount: $750,000 Loan Amount: $1,800,000 Funds Needed: $1,025,000 Including closing costs Value Play: repair estimated 60 units, new roofs, new parking lots, new front doors, replace property management Financing at 1% APR for first 5 years Projected Returns: After Repair Value: $3, 078,000 (7%cap) Annual Cash Flow: $145,982 (before tax) Cash on Cash Return: 14.2% Debt coverage Ratio: 3.101 Cap Rate: 10.8% PROPOSED SHORT SALE DEAL SHORT SALE PURCHASE AND RENTAL 55 RIVERVIEW COURT ROCKY HILL, CONNECTICUT Purchase Price: $350,000 Rehab Amount: $5,000 Loan Amount: $276,000 Funds Needed: $89,000 Including closing costs Annual Rental Income: $45,000 Rent to sell in 2 years Taxes: $9,400 Insurance: $2,364 Mortgage I/O: $20,692 PM Fees and R/M $9,000 Projected Returns: After Repair Value: $435,000 Equity: $80,000 Cash flow annually: $3,544 Loan to Value: $15,000 ROI 32%
  • 13. PAGE 25PAGE 24 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C PROPOSED LENDING DEAL 4 MALCOM STREET BELLPORT, NEW YORK Purchase Price: $200,000 Rehab Amount: $20,000 Loan Amount: $180,000 After Repair Value: $285,000 Loan to Value: 63% Terms: • First Lien Position • 1 Points • Interest rate 11% APR Projected Returns: $21,600 Loan to Value: 63% Points: $1,800 Interest: $19,800 APR: 12% LEADERSHIP DIRECTOR OF PROPERTY ACQUISITIONS: MELISSA J. SHEA has been an entrepreneur, business owner, licensed realtor and investor for over 15 years. She is the President of the LIREIA, and has created a private personal portfolio of over 400 units. Melissa is a licensed loan officer and real estate broker in the state of NY. Melissa’s strength is in structuring deals for investors especially when purchasing distressed assets. Melissa has been involved in over 500 real estate transactions and has raised over $30 Million in funding for various real estate projects. She has a large network of national operators throughout the US to benefit our investors. DIRECTOR OF RESEARCH AND RISK MANAGEMENT: MICHAEL MULHOLLAND has over 25 years of experience in finance and risk management as the Director of Treasury Operations for Credit Suisse Bank. In addition, Mike has 20 years’ experience in real estate investing. He has participated in 25 deals renovating properties, commercial projects, apartment buildings, and private money lending. Mike is a licensed real estate agent and managing director of Diamond Shamrock Real Estate Development Corp. DIRECTOR OF INVESTOR RELATIONS: BENJAMIN WEISS has over 20 years of experience in the financial services arena before joining Everyday Capital, LLC. Ben has worked for both US and foreign banks in the wealth management sector and has been designated with several financial licenses thru his career. He has executed transactions in the equity options and debt markets. He maintains a vast network and strong knowledge in communications using technology Ben will assist the fund both in raising capital and providing transparency by updating investors on current acquisitions as well as market trends. DIRECTOR OF LENDING: MARC SCHWABER has over 32 years of experience in the mortgage industry, including owner and COO of Skyscraper Mortgage Company. Five years later, Marc took the company public in a venture with Mortgage IT forming a $20 billion mortgage bank. He was the President of Preferred Empire Mortgage Company, the lending arm for Prudential Douglas Elliman managing 72 offices nationwide.Marc has been a regular correspondent on the Fox Business News and has been featured in over 50 mortgage articles in the Wall Street Journal, and New York Times. Last year Marc closed $25 million in real estate loans. DIRECTOR OF PROPERTY MANAGEMENT: JOHN M. SHEA III is a licensed contractor and has been a manager since 2006. He has been responsible for oversight of over 100 rehabs in different states. He plays a key role in inspecting and overseeing the construction, renovations and management for the properties we purchase that are distressed. He ensures that the portfolio is performing at its optimal level while maintaining our high standard of quality housing. He also coordinates with our local property managers and sponsors in various cities.
  • 14. PAGE 26 EVERYDAYC A P I T A L L L C EVERYDAYC A P I T A L L L C EVERYDAY CAPITAL, LLC Benjamin Weiss Director of Investor Relations 745 5th Avenue, Suite 500 New York, NY 10151 Phone: 646.396.0242 Direct: 646.838.4373 Email: bweiss@ecfundllc.com www.ecfundllc.com FOR ADDITIONAL INFORMATION