Organization / Workplace

Location

Occupation

Industry

Advertising / Marketing / PR

About

“No” was the first word that I uttered as a young child. To this day, I believe in the value of saying “no” to people. Saying yes to everything can kill you. Knowing when to say no allows one to focus on primary deliverables, grow creatively, and recognize opportunities faster. What fascinates me most about marketing is the power behind how a product/service is communicated to consumers which gives it added value; even when its attributes have not been enhanced. You can have the best product out there, but it won’t be worth anything if no one’s heard about it. As a marketer, it is my passion is to generate interest, create excitement, and to capture this ‘added value’. I b