2022 Zangoose brochure.pdf

BESPOKE
PRIVATE
NETWORKS
EXECUTIVE OVERVIEW
2022
https://zangoose.digital
info@zangoose.digital

ZANGOOSE DIGITAL
WHO WE ARE
Zangoose Digital was created in 2020 with the purpose of focusing
specifically on building high quality bespoke private networks for our
clients.
Prior to that, we have been building and maintaining private networks
for clients in various verticals and countries since 2009. Some of these
networks ran up to 200-300 sites.
Over the years of hands-on work, we have come up with multiple know-
how solutions allowing for a more secure and effective network.
Our networks have been consistently delivering positive results for
clients.
We have also written and spoken on the topic at numerous SEO and
affiliate events and publications.
Other services we provide: site audits, link profile audits, competitive
research, SEO strategy development and online reputation
management.
ZANGOOSE DIGITAL
https://www.linkedin.com/company/zangoose-digital/

ZANGOOSE DIGITAL
WHAT ARE PRIVATE
NETWORKS
A private network is a number of online properties in full control of the
benefitting party.
The purpose of a private network can be to provide the controlled source of
links for your main money site, act as a controlled channel of distributing
and amplifying a message, provide better targeting for specific segments
of a business' target audience, etc. - or several/all of these purposes at
once.
Example of a private network diagram (one of many possible ways) :
ZANGOOSE DIGITAL

ZANGOOSE DIGITAL
BENEFITS OF A
PRIVATE NETWORK
ZANGOOSE DIGITAL
Better control over your links
You are free to choose when, where and how your links are placed and how
long they stay put – in fact, they stay placed for as long as you keep renewing
the domains used in the network, and for as long as the sites are up.
You do not need to keep chasing up the owners of other sites/PBN/journalists
to get your links placed, and you do not need to chase them up again if those
links are placed incorrectly or removed after some time for whatever reason.
You are also free to change them how and when you want.

ZANGOOSE DIGITAL
BENEFITS OF A
PRIVATE NETWORK
ZANGOOSE DIGITAL
Predictability
If you are building your own bespoke private network, you can have certain
plans and expectations as to the number of domains you would be getting
each month.
You can plan your monthly link acquisition budget and know the output it
would bring you. It greatly outweighs the results of your outreach/digital PR
campaign efforts and removes all the guess work on how many links you
would be able to secure.

ZANGOOSE DIGITAL
BENEFITS OF A
PRIVATE NETWORK
ZANGOOSE DIGITAL
Competitive advantage
When building your own bespoke private network, you link to your site and not
to at least a dozen of competitors.
As long as you control the domains in your network, your competitors have
zero chance to get the links from them – unless you decide to give them those
links for some reason.
When buying individual links/links on somebody else’s PBNs/doing outreach,
the process often goes in the opposite direction: let’s look at our competitors’
backlinks and get links from the same places. This may work to some
extent/for some time, but generally, with a link profile exactly the same as your
competitors’, why would a search engine want to rank your site as opposed to
any one of them?

ZANGOOSE DIGITAL
BENEFITS OF A
PRIVATE NETWORK
ZANGOOSE DIGITAL
Lower risks
A properly built bespoke private network DOES NOT look like a private network,
i.e. a blatant attempt at manipulating Google with little other excuse for
existing.
In fact, if you know what you’re doing and are being careful about it, an
external observer will be none the wiser that you are using a network.
Whereas if you are buying links you can get penalised at any moment. If you
are buying links from somebody’s PBN, they are only good for as long as that
PBN is not burned, which depends on the skills (or lack thereof) and greed of
the owner and the recklessness of other buyers.
If you are doing outreach, how can you be sure the sites placing your links
won’t do anything stupid and get penalised? If you are doing digital PR, how
can you know if the publications don’t get slapped on the wrist for some
unrelated Google crime?

Bespoke
private
network
Paid links Outreach Digital PR
Third party
PBN
Full control over links(placement,
rel=”nofollow”, anchor texts,
changes)
V X X X X
Predictability of link acquisition V V* X X V*
No need to create/link to
irrelavant/non-converting
content on the main site
V V X X V
Unique links unatteinable for
competitor sites V X X V** X
Lower risk of penalty V X X X X
ZANGOOSE DIGITAL
BESPOKE PRIVATE
NETWORKS VS. OTHER
SOURCES OF LINKS
ZANGOOSE DIGITAL
* - predictable to a certain degree
** - variable outcome

ZANGOOSE DIGITAL
POTENTIAL USES OF
A PRIVATE NETWORK
Depending on your goals, a private network can be built with one or more of
the following purposes in mind:
SEO benefits / link source - get powerful links from fully controlled and
predictable sources. No more outreach, no unpredicted link removals, no
competitors buying links from the same sources and nullifying your efforts
- just strong, powerful links giving you a unique advantage.
Your own controlled media network - distribute and amplify your message
by publishing it to many channels at once, tweaking it to best fit every
segment of your audience.
Online reputation management - control how your potential customers
see your brand online by controlling your brand's mentions.
ZANGOOSE DIGITAL

ZANGOOSE DIGITAL
FEATURES OF A HIGH
QUALITY BESPOKE
PRIVATE NETWORK
Built for one client exclusively - you are the sole owner and you are the
only person getting the benefits of this network
You have complete control over each network site and each link
pointing to your main site from the network sites
Looks natural - each site looks like a standalone property in its own
right, with its own purpose for existing, not like part of an artificial
spammy network
Zero footprints - everything is randomised as much as possible, all
domains are of different age, with different history and link profiles,
registered on different dates via different registrars, with different (but
credible and verifiable!) whois details, hosted at different IPs, using
different site structure, not sticking to the same CMS, etc.
No external observer is ever able to tell this is a network - only we and
you know what it is!
Complete confidentiality
ZANGOOSE DIGITAL

Client 1: site audit followed by building a bespoke private network.
Need your site to rank better and get more traffic?
We can build you a high quality bespoke private network using aged,
topically relevant domains with per-existing link profiles.
Each month, we find, register, host and push live a number of aged
domains with preexisting link profiles which are then linked to your site in
the most natural looking way.
Over time, your rankings grow, you get more traffic and your links are
safe. Here are some examples.
ZANGOOSE DIGITAL
CASE STUDIES: BESPOKE
PRIVATE NETWORK FOR SEO
BENEFITS

Client 2: ranking progress for a highly competitive keyword (6,000
searches per month) using a bespoke private network.
ZANGOOSE DIGITAL
BENEFITS
Client 3: ranking progress for targeted keywords after 5 months of a
bespoke private network building project.

Client 4: ranking progress for one of the targeted keywords after the first
month of a bespoke private network building project and 3 links.
ZANGOOSE DIGITAL
BENEFITS
Client 5: three sites, one highly sought after keyword with tough
competition and sites like Wikipedia and biggest industry brands ranking,
10 months of building bespoke private networks for each site resulting in
all 3 sites ranking in the top 10.

ZANGOOSE DIGITAL
HOW WE BUILD A
BESPOKE PRIVATE
NETWORK
Each network is custom built just for you from scratch, with your project's
unique specifics in mind.
Your bespoke private network is your long term investment, and we take its
security very seriously. We minimise the risks of burning your network by
eliminating all possible footprints.
We can build bespoke private networks in many languages for many
different countries you may be targeting.
The minimum engagement term for a bespoke private network project is 6
months - this lets you experience the real impact of your network on your
site's rankings and traffic while spreading out the building activities in time
to avoid looking like artificial link manipulation.
We aim to obtain topically relevant domains where placing your links would
look natural and make sense.
ZANGOOSE DIGITAL

ZANGOOSE DIGITAL
The links to your target site are placed in a manner where they appear
most natural, considering each source site’s nature.
Additionally, links can be placed to your site's social media accounts
where viable.
The content for the network sites is mostly restored to replicate what
the sites used to look like.
This is done to maximize the chances the domains’ old external links
stay intact over time, as well as chances of domains to regain their old
rankings where they had them.
Occasionally, depending on the nature of each domain, newer
information may need to be added to sites - we take care of it.
Because the content of the domains used in the private network is
restored from their old look, there is no one CMS being used on the
network domains, thus eliminating the chance of it being a footprint.
ZANGOOSE DIGITAL
httsp://zangoose.digital

ZANGOOSE DIGITAL
Mostly we use flat-file HTML, which from outside may sometimes look like
certain CMS used by these domains previously, or be completely
unidentifiable as any CMS.
This has an additional benefit of being safer in terms of potentially getting
hacked.
Depending on the regional targeting of your site and the network you
need to build, we can use various TLDs and ccTLDs, as well as general
TLDs with domain names in your target language.
All domains are checked for their previous history, internal structure and
link profile before registration.
Their registrars and hosting are randomized to avoid possible footprints.
Whois details are random but plausible/verifiable.
All the acquired domains and the network in its entirety belong to you
from day 1, even though you are never mentioned in any WHOIS details.
ZANGOOSE DIGITAL

ZANGOOSE DIGITAL
Our comprehensive reporting process allows you to see your network
built in real time.
No domains can ever be used for any other purposes but the benefit of
your target sites.
All information pertaining to the network and domains belonging to it
is strictly confidential and never shared with any third parties.
All necessary precautions are taken to avoid any possible information
leaks.
Starting from the second year, care should be taken to renew all
domains you want to keep in your network.
If you are continuing your network building project with us, we take
care of it.
Otherwise, we can advise you regarding the costs of such renewals and
recommend what domains to keep.
ZANGOOSE DIGITAL

ZANGOOSE DIGITAL
ARE YOU INTERESTED?
If you believe your online business needs a strong competitive advantage,
get in touch with us. Let's discuss your project!
ZANGOOSE DIGITAL

2022 Zangoose brochure.pdf

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2022 Zangoose brochure.pdf