SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
202110 - CIO Review
1. CIOREVIEW.COM
OCTOBER - 2021
ISSN 2644-237X
T h e N a v i g a t o r f o r E n t e r p r i s e S o l u t i o n s
POL
The annual listing of 20 companies that are at the forefront of
providing Latin America Tech solutions and transforming businesses
TECH COMPANIES
MOST
PROMISING
2021
LATIN
AMERICA
TECH COMPANIES
MOST
PROMISING
2021
LATIN
AMERICA
POL
2. A
s the post-pandemic world is
gradually transitioning into a
‘new normal,’ business leaders
have had to revaluate their requirements
and objectives and adopt digital
transformation to take them through
this drastic shift. Companies have
rapidly implemented several digital
transformation initiatives to enhance
their efficiency, increase customer
value, manage risks, and navigate
new revenue generation opportunities.
Despite its extensive adoption,
organizations still lag due to their legacy
methodologies and paper-based, manual
processes laden with excel sheets and
manuals, and periodic reviews. In such
a scenario, there is a growing need to
switch to digital tools to enhance these
business processes and ultimately foster
progressive growth within organizations.
Propelling businesses further in
their digital transformation journey,
especially in the Latin American market,
is POL, a business technology firm
dedicated to process automation and
productive transformation. The company
uses its deep industry knowledge to
serve its end customers better, more
efficiently, thereby increasing their
overall profitability.
Operating in the LATAM region,
POL witnessed how companies gradually
shifted their focus from serving their
local markets to expanding into the
global business arena. Nevertheless,
this paradigm shift created a significant
hurdle around organizing and aligning
themselves to support openness
and compete and grow their businesses
in the region. In their endeavors
to transform, build a larger digital
customer base, and deliver a seamless
digital experience to end-consumers,
business processes serve as the lifeline
for digital transformation. “LATAM is a
market that is just beginning its growth.
We understand that
LATAM does not work like the rest
of the world as we mostly seek to do
business with friends who commit to us
and together we achieve a collective goal,”
mentions Mateo CARMONA ARANGO,
the Co-founder and CEOat POL.
POL principally focuses on three
primary areas—business process
automation, enterprise architecture, and
document management. It offers
services enabling both horizontal
and vertical automation. In the
former, clients can utilize
the BPMS technology
to establish a business
process management
system. The latter helps
deliver RPA, RPO, and
RDA by emulating a
repetitive human task
to a machine, saving
them time and costs.
The company also
utilizes AI and ML to
connect systems and let
them derive actionable
insights for clients. It
trains the algorithms
to make a prognosis,
identify a pattern, and
define business rules.
This helps clients to have
a fully automated process
in place that doesn’t require
human intervention. It
TECH COMPANIES - 2021
20 MOST PROMISING
LATIN AMERICA
POL
Delivering a Process-driven
Approach to Digital Transformation
Mateo CARMONA ARANGO
3. further takes clients through their change
journey by designing, transforming,
and optimizing all their processes and
assisting with document management
by organizing, securing, and managing
their documents within a centralized
location while building a robust enterprise
architecture.
Furthermore, POL enables clients to
hack into its potential and find the best
way to leverage the next growth curve.
POL’s agile scrum methodology contains
more than a decade of knowledge focused
on process automation, which seeks to
initiate the technological evolution of
businesses in LATAM. This development
is supported by its processes and customer-
focused outlook that synchronizes
across all its collaborators to fulfill their
objectives while empowering each person
in their role. With every engagement,
the company first understands the type
of client, their specific needs, and their
existing operations and workflow. It then
aligns the information of the final user to
that of the process leader and the vision
of the executive to propose appropriate
technologies. Finally, POL builds a new
product tailored to the client’s needs and
gets their system up and running within
a couple of months. “Our competitive
position is simple: service, knowledge,
and value. We do not abandon ship and
always bring our client to good port, no
matter how intense the storm is,” adds
CARMONA-ARANGO.
Since its inception in 2008, POL
has only grown in capacity to add value
to businesses. This is evident in its
intervention in more than 2500 processes
in 15 different sectors in the industry, with
a success rate of 98 percent. For instance,
while partnering with a government
entity, the company delivered a digital
process that made it possible to register
COVID-19 contagion cases, assign
responsible parties, and strictly monitor
the evolution of each case. This also helps
provide reports to the national government
and have location maps, all within a
weekend. The company is currently
on its way to become “The Google” of
processes based on the knowledge and
permanent experimentation endeavors that
materialize into technological solutions.
It is also rolling out a system that learns
by itself and offers several technology
options for budding entrepreneurs
across several industry verticals. “We
will continue to serve as a consultancy
company while maintaining a strong
focus on consolidating all information
about processes and services. We are
aimed at making life easier for clients and
maximize their profitability,” concludes
CARMONA-ARANGO.
Our competitive position is simple:
service, knowledge, and value. We do
not abandon ship and always bring
our client to good port, no matter how
intense the storm is