엑셀비드 소개서 201707
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Korea first mobile native ad exchange 'ExelBid'
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To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
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Age and Gender
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· More human marketing, powered by robots
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To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
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엑셀비드 소개서 201707
- 5. 광고주 매체 100% 40% Demand Side Platforms Ad Exchange Supply Side Platforms Ad Network
- 7. • • •
- 13. 구분 Field Description Recommended Example 주료 이용되는 필드 Title Text 타이틀 영역 텍스트 25 chars Clash of Clans Main Image 앱 스크린샷, 광고 이 미지 등 1,200 x 627 px 메인 이미지 Description 광고 문구 100 chars Lead your clan to victory in an eic combat…blah blah Icon Image 아이콘 이미지 80 x 80 px 아이콘 이미지 Call to action 사용자 행동 유발용 버 튼 15 chars INSTALL Star rating 별점 0 - 5 4.5 이용 가능한 필드 Price 원가격 15 chars $1.2 Saleprice 세일가격 20 chars $1.2 > $0.9 Price와 saleprice를 둘 다 노출하고, price에 취소선 예시 Likes 좋아요 숫자 20 chars 10,000,000 Likes DownLoads 다운로드 숫자 20 chars 10,000,000 Downloads Sponsored 스폰서 문구 20 chars SUPERCELL Phone 전화번호 20 chars 82-2-000-0000 Address 주소 50 chars 서울시 강남구 역삼동 000-00 Display URL 노출될 URL 50 chars http://www.exelbid.com Description 2 부가적인 광고 문구 50 chars 아이템 증정
- 15. First Native AD Exchange 프리미엄 앱에 최적화된 국내 최초 네이티브 광고 익스체인지 엑셀비드는 앱 사용자 경험을 저해하지 않고 광고를 할 수 있는 최고의 플랫폼입니다