Information packet regarding the 2016 Anchorage Mayor's Marathon & Half Marathon, presented by ConocoPhillips Alaska, Inc. and the Alaska Health & Fitness Expo, presented by Providence Alaska Medical Center.

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Seawolf Sports Properties | Anchorage Mayor’s Marathon | Alaska Health & Fitness Expo

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3. Marketing – Goals
A Seawolf Athletics partnership will help your brand achieve the following
marketing goals:
Forge a Partnership
• Create a focused and unique marketing partnership through an engaging
medium to help drive influence and continued brand awareness.
Increase Awareness
• Enhance your brand awareness campaign by capitalizing on the appeal
and demographics of Seawolf Athletics.
Target the Right Audience
• Tap into the elite demographics of current and future Alaskan decision-
makers, Seawolf fans, attendees, University graduates and running
community.
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4. About the Race
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Organized by the University of Alaska Anchorage and Anchorage Parks &
Recreation, five running races are held simultaneously - including the
Midnight Sun Marathon (26.2 miles), Alaska Half Marathon (13.1 miles), a
marathon relay (4 x 6.5 mile legs), Coastal 5K and Buddy Half Marathon, in
which teams of two split the half marathon into two or three sections.
The race expo takes place June 16-17, with the races taking to the course on
June 18, 2016. Online registration is available through the Anchorage
Mayor’s Marathon website.

5. About the Course
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The marathon course takes marathoners from the foothills of the Chugach
Mountains on the east side of Anchorage, to Delaney Park alongside
downtown and the steely waters of Cook Inlet on the west - offering
breathtaking scenery to stimulate the senses and take one's worries off
physical exertion. The marathon course is certified by USA Track and Field
and finishers can use their results to qualify for the Boston Marathon.
The Alaska Half Marathon Starts and ends on Delaney Park with an out-and-
back course past Earthquake Park near Point Woronzof.

6. HEADER - 26PT. ARIAL (ALL CAPS)
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7. Featured In Alaska Coast Magazine
“The Anchorage Mayor’s Marathon is synonymous to solstice in Alaska. It’s a
race whose history dates back more than 40 years as a way to celebrate the
endless daylight (and, if we’re lucky, sunshine!) on the longest day of the
year.”
Alaska's outdoor adventure magazine. Locally owned, written and operated,
and chock-full of all the fun things Alaskans love to do!
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Current Partners

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10. About the Expo
• The Anchorage Mayor’s Marathon & Half Marathon, presented by
ConocoPhillips, is teaming this year with Providence Alaska Medical Center
and Healthy Futures to present the second annual Alaska Health & Fitness
Expo, June 16-17, at the Alaska Airlines Center.
• In addition to last-minute registration and bib pick-up, this year’s Expo has
been greatly expanded to include a multitude of activities for racers and non-
racers alike. Along with more than 60 exhibitors and vendors, the event will
feature an outdoor farmer’s market, free health screenings, and the return of
the Healthy Futures Kid’s Mile run. There will also be free workshops and
demonstrations that will focus on health and fitness, plus the chance to
check out the Alaska Airlines Center’s full-service restaurant, the Varsity
Sports Grill.
• Making its debut in 2016 is the Varsity Sports Grill Pub Run – June 17,
2015. This is a free, social run that is untimed. Participants can start at their
leisure between 5-6 p.m. at the Alaska Airlines Center main parking lot.
Runners will be taken on a course that loops around University Lake and
then finishes in the Grill. Free door prizes will be raffled off throughout the
evening.
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Alaska Health & Fitness Exo
Exhibitor Space
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Registration&BibPickUp
MainEntrance(Stairs)
Premium Spaces 1-11
Premium Spaces 12-22
Alaska Health & Fitness Expo out the Expo

12. Exhibitor Space
Premium Space (booths 1-11, 12-22)
• 10’x10’ exhibitor booth premium
 8’ Skirted Table
 Electrical
 Small Waste Bind
 Two Chairs
 Two Exhibitor Credentials
 Wi-Fi Accessibility
Double Space
• 10’x20” exhibitor booth
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Standard Space
10’x10’ exhibitor booth Standard
 8’ Skirted Table
 Two Chairs
 Two Exhibitor Credentials
 Wi-Fi Accessibility
Extras
•Exhibitor Credentials
•Waste Bind

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Videoboard Display (Main Screen)
• Audio/Visual 30 sec. – 1 min. Spot
• All Digital Elements Will Run In Rotation Throughout the Expo
Videoboard Display (LED Ribbon)
• Static Image In Rotation Throughout the Expo
In-Venue Advertising

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Additional Marketing
Digital Media
• Social Media Post (Facebook)
• Email Blast
Miscellaneous
• Leave-behind pamphlet
• Program Ads
• Finish Line Barricade Covers

15. Contact
Contact Dustin Morris, General Manager of
Seawolf Sports Properties to reserve your
exhibitor space and to discuss additional
sponsorship opportunities.
Phone: 908-786-7808
Email:
dmorris@seawolfsportsproperties.com
Address: 3550 Providence Dr., Anchorage,
AK 99508
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