The 2015 seARTS Annual Meeting

1. 2014 YEAR IN REVIEW
HIGHLIGHTS–March10,
2015AnnualMeeting
BassRocksGolf Club

2. 2015 Annual Meeting Agenda
6-6:30 SOCIAL HOUR - OPENING RECEPTION
6:30-7 BOARD BUSINESS – VOTING
7-7:15 MATTHEW SWIFT, TRIDENT GALLERY
7:15-7:45 EXPERT PANEL: TOM DANIEL, CITY OF GLOUCESTER
MERI JENKINS, MASS CULTURAL COUNCIL
RICHARD MALONEY, BOSTON UNIVERSITY
7:45-8:30 DISCUSSION & NETWORKING
Ten Pound Studio Silks

3. SEARTS BIZ
Board & Staff
Voting
Financials
Woman running sculpture by Roberta Gibb

4. FINANCIALS Metrics that Matter
Wine donated for seARTS Uncorked!

5. (as percent of income) Oct 10 - Sep 11 Oct 11 - Sep 12 Oct 12 - Sep 13 Oct 13 - Sep 14
Income 100% 100% 100% 100%
Program Expenses 37% 59% 41% 66%
Operating Expenses 27% 59% 25% 47%
Net Income 37% -18% 34% -13%

6. (as percent of income) Oct 10 - Sep 11 Oct 11 - Sep 12 Oct 12 - Sep 13 Oct 13 - Sep 14
ART SALES 5.6% 7.8% 14.9% 29.1%
DIRECT PUBLIC SUPPORT 12.1% 17.5% 9.7% 2.0%
FEES 0.8% 0.1% 0.0% 1.5%
FUNDRAISING 57.6% 17.1% 46.4% 15.9%
INVESTMENTS 0.0% 0.1% 0.0% 0.0%
MEMBERSHIP DUES 13.3% 22.0% 10.7% 8.0%
OTHER INCOME 4.9% 0.5% 0.7% 19.1%
FISCAL AGENCY 5.8% 34.8% 17.6% 24.4%

7. (as percent of ttl expenses) Oct 10 - Sep 11 Oct 11 - Sep 12 Oct 12 - Sep 13 Oct 13 - Sep 14
Other Costs 10% 1% 2% 5%
Accounting Fees 2% 4% 3% 4%
Outside Contract Svcs 71% 72% 66% 76%
Postage 1% 1% 1% 1%
Supplies 4% 1% 1% 4%
Marketing 4% 3% 3% 2%
Telephone 2% 2% 3% 2%
Travel and Meetings 0% 1% 0% 0%
Insurance 4% 4% 5% 3%
WebSite 0% 11% 16% 3%
100.0% 100.0% 100.0% 100.0%

8. BALANCE SHEETS
Sep 2011 Sep 2012 Sep 2013 Sep 2014
ASSETS
Current Assets
Total Checking/Savings 62,187 55,865 79,278 84,427
Other Current Assets 1,287
Total Current Assets 62,187 55,865 79,278 85,714
TOTAL ASSETS 62,187$ 55,865$ 79,278$ 85,714$
LIABILITIES & EQUITY
Total Liabilities 0 0 0 13,681
Equity
Unrestricted Net Assets 39,217 48,187 41,865 67,528
Temp. Restricted Net Assets 0 14,000 14,000 11,750
Net Income 22,970 -6,322 23,413 -7,244
Total Equity 62,187 55,865 79,278 72,034
TOTAL LIABILITIES & EQUITY 62,187$ 55,865$ 79,278$ 85,715$

9. 2014 BOARD MEMBERS up for re-election
Anita Blackaby
Vice-President
Carolyn J. Fuchs
Sam Gagliardi
Departing Board Members:
Susan Boles
Matt Cegelis
Kristine Fisher (moved to Advisor
status)
Weaving by Fran Osten, Danforth Weavers
Chuck Hayback
Nominee up
for Election

10. SEARTS CALENDAR- 2014 Snapshot
JANUARY FEBRUARY MARCH/APRIL
NOV/DECEMBER
l
ANNUAL MEETING – PK
with Helena Fruscio et al
Arts & Cultural Exchange;
Spring Orgs Meeting
BASS ROCKS OPENING
JUNE
• Cape Ann Ceramics Festival
• Arts & Cultural Exchange
at Rocky Neck Gallery
• PWA Grant Awards &
Presentations at Essex
Shipbuilding, Rocky Neck &
Bodin Gallery
• seARTS Uncorked!
• Arts & Cultural Exchange
@ Central Street
Gallery
• Festival of Trees
Wearable Art & Home
Decor
MAY
SEP/OCTOBER
Arts &
Cultural
Exchange
@Rocky
Neck
Cultural
Center
July/August SEP/OCTOBER

11. PROGRAMS
Annual Meeting
Art Loan
Member Exchange Nights
Partner with an Artist
Fall Benefit: seARTS
Uncorked
Wearable Art
Photo Credit: Jacqueline Ganim-DeFalco

12. BASS ROCKS ART LOAN PROGRAM
 2015 is the 8th year
 $16,755 worth of Art Sold
 150+ Artists’ Work shown
Save the Date:
Opening Reception
May 28th, 2015

13. PARTNER WITH AN ARTIST 2014
ESSEX, HARBORTOWN, ROCKY NECK
CULTURAL DISTRICTS
Re-launched in spring 2014
Announced grants to
artists/partners in August
Projects presented in
September/October

14. seARTS Uncorked
The Art of Food & Wine Pairing

15. WEARABLE ART & HOME DÉCOR SHOW –
SAUNDERS HOUSE – DECEMBER 2014
18 artists in new categories
$5525 in sales
$15% to seARTS =
$828.75
Library Raffle - $700
Performance by Rockport High School Chamber Music

16. CELEBRATE WEARABLE ART II
SEPTEMBER 27, 2015
 Seating has been modified to hold
up to 300
 8 sit down tables + preferred
front row seating
 New partners: Christina K. Pierce –
Boston, WSM Agency – modeling
 Deborah Coull Salon
 Steve Aveson, NECN
CWA III Save the
Date:
Sunday, Sept. 27,
2015
Artist Vendors by
Invitation + Runway
by Invitation & Call
to Artists-watch the
eblast!

17. SEARTS FISCAL AGENCY • Cape Ann Ceramics Festival
• Cape Ann Cultural Districts
Mobile App
• Film: KASHEER: Art,
Culture and the Struggle
for Azadi
Photo Credit: Ronda Collum

18. CAPE ANN CERAMICS FESTIVAL
AUGUST 2014
seARTS as Fiscal Agent
CACF broke
2013 Sales
Record of $49K
21 leading
artists + 18
emerging artists
See
you in
2016!

19. CAPE ANN CULTURAL DISTRICT MOBILE APP
Collaboration 4 Cultural Districts
+ Chamber + seARTS
Content
Marketing & Promotion

21. INITIATIVES Arts & Cultural Exchange Meetings
for Cultural Organizations*
Arts Marketing
Membership Drive
Partnerships
Special Guests from Art New England present at Cultural
Orgs Meeting at the Sawyer Free Library*

22. ARTS MARKETING INITIATVES =
COOPERATION-SHARING,
COMMUNICATION Art New England
Gloucester Times/Cape Ann
Magazine
North Shore Magazine
EntrepreneurSHIP
2014 NewsletterLinzee Coolidge accepting
Philanthropy Award

23. CAPE ANN IS LEADING THE
WAY AS AN ARTS &
CULTURAL MECCA
Arts & Cultural Assets
Special Events
Awards & Recognition
Feb 2015: Commonwealth Award
for Creative Communities

24. MEMBERSHIP
MonthlySpecialNewslettertocelebrate
awards
MembershipDrivewithkeyWebstatistics
Weeklyeblast
QuarterlyrotatingphotosonseARTS.org
homepage
FeaturedMembersineblast
Print by Theresa Testaverde

25. Membership Initiatives
Total seARTS Members
today is 151 a 70% Increase
from last year!

26. RELATIONSHIPS MATTER
http://ts1.mm.bing.net/th?id=HN.607995411992873382&w=137&h=105&c=7&rs=1&qlt=90&pid=3.1&rm=2
Foundations &
Sponsors
Educational Institutions
Private Funding
Cultural Partners
Other collaborative organizations

27. "The Pulse of Cape Ann Art“
 Matthew Swift, Owner and Gallery Director of Trident
Gallery
 Tom Daniel, Community Development Director for the
City of Gloucester
 Richard Maloney, Assistant Professor and Director ad
interim of Arts Administration for Boston University
 Meri Jenkins, Program Manager for the Massachusetts
Cultural Council
Photo by David Piemonte

28. SEARTS PARTNERS & SUPPORTERS –
THANK YOU!
And many others, including in-kind and raffle donors who
Supported seARTS Uncorked!