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2013.Kia.OPTiMa

www.garylangauto.com | 815-385-2100
OFFiciaL veHicLe OF THe nBa

With world-class engineering, outstanding performance and
advanced safety systems, the 2013 Kia Optima gives you good reason to be passionate
about driving a midsize sedan. it combines bold styling, performance and a luxurious
cabin. a long list of technologically advanced features enhances your entertainment,
convenience and safety. Like all Kia models, every Optima comes with an industryleading 10-year/100,000-mile warranty program.1
1, 2, 3, 4, * see Features and specifications pages for availability and endnotes. not all optional features are available on all trims. †no system, no matter how advanced, can compensate for all
driver error and/or driving conditions. always drive responsibly. cover: sx WiTH PreMiuM TOurinG PacKaGe sHOWn. This Page: ex WiTH PreMiuM PacKaGe sHOWn.
www.garylangauto.com | 815-385-2100

eXceptionAl peRfoRmAnce

spAciousness

AdvAnced sAfety systems†

innovAtive technology

sleek styling

The Optima Lx and ex are both

a spacious and luxurious

all Optimas have a long list

a voice-command navigation

sculpted bodywork features

equipped with a 2.4L 200-hp2 GDi

cabin is designed to let five

of standard safety features,

system with rear-camera

a contemporary design and

4-cylinder engine that provides

people travel in comfort.

including six airbags,3 electronic

display,4 and both ventilated

enhanced aerodynamics, while

outstanding acceleration and

There’s plenty of cargo space

stability control and vehicle

and heated front seats are

unique grilles and alloy wheels

impressive performance.

thanks to a roomy trunk.

stability Management.

available on select models.*

help define each model.
exhilaration is standard with the Optima sx. The key to its
exciting performance is its turbocharged 2.0L Gasoline Direct injection (GDi)
i4 engine that delivers 274 horsepower. The Optima also has a standard 6-speed
sportmatic® transmission for an even sportier driving experience.
5, 6, 7 see specifications page for endnotes. sx WiTH PreMiuM TOurinG PacKaGe sHOWn.
tuRbo peRfoRmAnce
Optima sx is equipped with a 2.0L GDi
Turbo engine. it provides the benefit of
4-cylinder fuel efficiency5 while delivering
the horsepower of a v6 engine.6
smooth, pRecise hAndling
Optima has four-wheel independent
suspension featuring front MacPherson
struts and a rear multi-link design with
High-Performance Dampers for a remarkably smooth ride without sacrificing its
agile handling characteristics.
spoRtmAtic® tRAnsmission
The 6-speed automatic transmission
provides smooth, seamless shifting.
its sportmatic function allows you to
choose between automatic mode or,
for a sportier driving experience, clutchfree manual shifting.
style And peRfoRmAnce
The Optima sx has steering-wheelmounted paddle shifters for fingertip
control of the sportmatic transmission.
it also has a sport-tuned suspension,
18-inch alloy wheels with black-colored
front calipers, HiD headlights, LeD
taillights and a rear spoiler.
fuel efficiency5
Optima features a “smart alternator,”
electric Power steering and silica tires,
contributing to overall fuel economy.
Active eco system
With a push of the eco button, it adjusts
the engine and transmission calibration
to optimize fuel efficiency.5

www.garylangauto.com | 815-385-2100

one of the cleanest,
most fuel-efficient
vehicles on the Road.7
The new Optima Limited delivers a remarkable combination of performance, elegance and technology. Like the Optima sx, it features a GDi turbocharged engine
generating 274 horsepower. The Optima Limited adds innovative features, such as an electronic
parking brake and its own unique exterior touches, including 18-inch chrome wheels, red brake
calipers, LeD daytime running lights, chrome accent side trim and rear spoiler. consider the
Optima Limited a trophy you’ll want to display proudly on the road and at home.

www.garylangauto.com | 815-385-2100
elegAnce And technology

nAppA leAtheR seAt tRim

luXuRy thRoughout

stAte-of-the-ARt feAtuRes

The Optima Limited includes an impressive

For both impressive comfort and el-

The Optima Limited offers a variety of

To make driving more convenient than

array of features. a panoramic sunroof

egance, the Optima Limited features

luxurious amenities, including heated front

ever, the Optima Limited features a rear-

lets you enjoy pleasant weather while an

a choice of striking white or black nappa

seats and rear seat cushion, ventilated front

camera display4 and a voice-command

infinity®8 audio system with eight speakers

leather. You’ll appreciate the soft, supple

seats and a four-way power-adjustable

navigation system, giving you access

provides remarkable audio quality, so you

feel and natural appearance of this

front passenger seat. Wood interior accents

to detailed highway conditions from

can travel in comfort.

premium full-grain leather.

add to its sophisticated design.

siriusxM Traffic.9

4, 8, 9 see specifications page for endnotes. sx WiTH LiMiTeD PacKaGe sHOWn.
The Optima Hybrid is not your ordinary hybrid midsize
sedan, thanks to a long list of technologically advanced features designed
to enhance fuel efficiency.5 it is also designed for convenient operation and
comfort, as the Hybrid ex has features like a voice-command navigation
system, ventilated front seats and heated front and rear seats.

see how you dRive

the gAme-chAnging

The supervision meter cluster makes it easy to

lithium polymeR bAtteRy

monitor how your vehicle is performing. When

Optima’s Full Parallel Hybrid system battery

you’re driving in a more fuel-efficient manner, a

requires no plug-in charging. it’s recharged

computer graphic shows green leaves growing

by energy generated from the gas engine

to represent increasing efficiency.

and captured during regenerative braking.

stARting

uphill Running

downhill Running

poweR RAtio gAuge

outstAnding totAl hoRsepoweR

hybRid opeRAtion As needed

The power ratio gauge lets you know

The innovative Full Parallel Hybrid system

The Optima Hybrid launches from a

when the vehicle is operating with either

delivers impressive performance. its simple

stop in ev (electric-only) mode and

the electric motor, the gas engine or both.

and efficient design helps it generate 199

then operates in either ev or gas/

it also provides information about the

total horsepower (electric motor and 2.4L

electric (hybrid) mode, depending on

regenerative battery-charging system.

4-cylinder gas engine).

driving conditions.

5 see specifications page for endnote. *charges the 12v battery only. 2013 Optima Hybrid expected to be available early 2013 at hybrid authorized Kia dealers.
HYBriD ex sHOWn.
www.garylangauto.com | 815-385-2100

efficient electRic motoR

smooth tRAnsition to hybRid opeRAtion

RegeneRAtive bRAking

sound thinking

at low speed, a Transmission-Mounted

When you bring the Optima Hybrid to a complete

When you put your foot on the brake,

The Optima Hybrid features a

electrical Device runs the vehicle in ev

stop, the gas engine shuts off. When you press the

kinetic energy is captured. The Optima

thoughtfully designed virtual

(electric-only) mode. active air flaps behind

accelerator to resume driving, the technologically

Hybrid’s technologically advanced

sound system. at low speed, when

the grille control air flow to cool or warm

advanced Hybrid starter-Generator (HsG) auto-

regenerative Braking system converts

the vehicle is powered only by the

the engine as needed to increase efficiency.

matically restarts the engine and provides a fast,

this in the electric motor, using the

electric motor, the virtual engine

The Optima Hybrid is also engineered with

seamless transition from electric motor to hybrid

electricity produced to help charge

sound system plays an audible

reduced engine friction and aerodynamic

operation. The HsG also charges the battery,*

the lithium polymer battery. This helps

sound to indicate to pedestrians

styling, further enhancing efficiency.

efficiently functioning as a generator.

contribute to fuel efficiency.5

that the vehicle is approaching.
www.garylangauto.com | 815-385-2100

it feels as luxurious as it looks. The Optima delivers a striking combination of style and
craftsmanship. spacious and comfortable seating can accommodate five adults and
includes a driver’s seat with power lumbar and available leather seat trim.* rear seats
have a 60/40 split-folding design for added versatility. There are even air vents in the
rear* so your rear passengers can be comfortable with direct airflow.
*see Features page for availability. not all optional features are available on all trims. ex WiTH TecHnOLOGY PacKaGe sHOWn.
pAnoRAmic sunRoof*
an available panoramic sunroof
allows the interior to be filled
with sunshine. The front portion
of the sunroof tilts and slides.

heAted steeRing wheel*
a long list of available luxury
amenities includes a heated
steering wheel that keeps your
hands warm in cold weather.

duAl-zone AutomAtic
tempeRAtuRe contRol*
Driver and front passenger can
adjust their own temperature
setting for individual comfort
zones. These two levels are
blended for those in the rear.

dRiveR’s memoRy seAt
with two pResets*
available memory seat controls let you lock in driver’s
seat settings for two drivers.

ventilAted fRont seAts*
available on ex and sx, cool
air circulates through perforations in the seat fabric — perfect
for hot summer days.

heAted seAts*
Heated front seats and rear
seat cushion, available on
Optima ex and sx, are perfect
for cold-weather comfort.
Putting advanced technology to work for you. The Optima is designed
to make every drive a pleasure. The available Premium Touring Package
includes features like the innovative uvO10 in-vehicle infotainment system,
premium infinity® sound system for exceptional audio entertainment and
a panoramic sunroof. The available Technology Package includes a voicecommand navigation system, giving you access to detailed highway
conditions from siriusxM Traffic.9

pAddle shifteRs

poweR-folding miRRoRs*

mood lighting

usb/AuXiliARy JAcks foR

race-inspired paddle shifters

available power-folding

red-tinted mood lamps, on the

mp3 Audio

on the sx let you shift gears

outside mirrors fold in close

front doors and lower-center

an accessory cable integrates

without taking your hands off

to the vehicle’s body for easier

console of the ex and sx, help

your iPod® mobile digital device11

the wheel.

parking in tight spaces.

give the interior a sporty style.

with the audio system controls.

ReAR-cAmeRA displAy4*

push-button stARt*

Bluetooth® wiReless

siRiusXm sAtellite RAdio 9

it conveniently lets you see

available smart Key remote lets

technology

12

Get over 130 channels, including

things behind your vehicle that

you start or stop the engine with

enjoy your Bluetooth® wireless

commercial-free music, plus the

you might not see by looking

the push of a button — even with

technology-enabled cell phone

best sports, news, talk, comedy

over your shoulder.

the key fob in your pocket or purse.

with hands-free simplicity.

and entertainment.

4, 9, 10, 11, 12, * see Features and specifications pages for availability and endnotes. not all optional features are available on all trims. sx WiTH TecHnOLOGY PacKaGe sHOWn.
www.garylangauto.com | 815-385-2100
Kia uvO10* Powered by Microsoft.®13 Technology keeps giving us new ways to be entertained,
stay in touch and access information. Getting to enjoy this, however, used to be complicated,
especially while driving. uvO, short for “your voice,” is an available infotainment system that
uses advanced voice-recognition technology to simplify the use of your cell phone12 and
MP3 player. instead of memorizing difficult voice commands and menus, uvO lets you use
your compatible cell phone12 to make hands-free calls, receive and respond to text messages,
listen to streaming audio, enjoy your personal music, and play your favorite song, artist or
genre of music — all by giving a single, intuitive voice command. With its innovative technology,
uvO makes infotainment remarkably easy to enjoy.
coloR touch scReen
uvO’s vivid 4.3-inch color LcD
touch screen delivers direct
access to radio stations, music
on your MP3 player or usB
media drive, your phonebook
from a compatible cell phone12
and vehicle information.

AdvAnced voice contRol
Microsoft speech technology
can learn multiple users’
speaking patterns, and it
responds quickly to long
phrases. even with Optima’s
multiple music-source
options, finding a song is
as easy as saying its title.

eAsy feAtuRe updAtes
With its flexible Windows®13
embedded automotive platform, the uvO system allows
you to update its features
and services conveniently.

“call Jason”

“play alt-rock”

4, 10, 12, 13, 14, * see Features and specifications pages for availability and endnotes. not all optional features are available on all trims. †simulated screen.
“Sirius channel 22”

Use your voice

“add to favorites”

digitAl JukeboX
uvO’s in-dash digital storage
is large enough to hold up to
700 megabytes of your favorite
music. The system lets you
load your tunes into personal
MyMusic folders and sort them
by either title or artist.

hd RAdio™ technology14
uvO offers available HD
radioTM Technology — the
digital evolution of aM and FM
radio. it includes new features
like crystal-clear sound, new
local FM channels, on-screen
information and much more —
all 100% subscription free.

ReAR-cAmeRA displAy4†
Whenever you shift into reverse,
an image from an integrated
rear camera is displayed on
the uvO screen. it lets you see
things behind your vehicle that
you might not see by looking
over your shoulder.

“shuffle on”
“what’s playing?”
2013 iihs
top safety pick+

nhtsA five-star
crash safety Rating15

insurance insTiTuTe FOr HiGHWaY saFeTY

active safety systems.† safe driving begins with the ability
to avoid certain accidents. That’s why all Optima models are
equipped with advanced active safety systems designed to
help you maintain control, even in challenging road conditions
and in some emergency situations. They function automatically,
leaving you free to focus on the road.
15 see specifications page for endnote. †no system, no matter how advanced, can compensate for all driver error and/or driving conditions. always drive responsibly. sx sHOWn.
www.garylangauto.com | 815-385-2100

vehicle stAbility

electRonic

tRAction

electRonic bRAke-

bRAke Assist system

hill-stARt Assist

mAnAgement system

stAbility contRol

contRol system

foRce distRibution

if Bas detects emergency

contRol

vsM is a safety feature

esc monitors your

When Tcs senses wheel

To help maintain more

braking, based on how

To help keep you from rolling

that adds steering direc-

vehicle’s response during

spin during acceleration,

consistent braking as

quickly you step on the

backward when starting off on

tion control capability. it

emergency maneuvers. it

it uses engine power and

vehicle loads and weight

brake pedal, it instantly

a steep hill, Hac automatically

intervenes when appropri-

then controls the engine

brake force to transfer

distribution change, eBD

applies full braking force,

holds the brake pressure for

ate to help the driver regain

and brakes to help keep

power to the wheels that

adjusts the front-to-rear

which helps shorten your

two seconds after you take

control of the vehicle.

your Optima on course.

have the most traction.

balance of brake pressure.

overall stopping distance.

your foot off the brake pedal.
Prepare for the unexpected. Optima’s safety systems are designed to
help minimize injury when a traffic accident is unavoidable. The front
seat belts feature height-adjustable anchors and pretensioners. Dual
front airbags, front-seat-mounted side airbags and side curtain airbags
are managed by an advanced sensor system.3 Optima wraps all of this
— and you — in a protective, high-strength steel-reinforced body.

AiRbAg & seAt belt
sensoRs3
This advanced system
monitors the severity of
an impact, the presence
of a front passenger and
seat belt use, and then
controls airbag inflation
accordingly.

fRont & ReAR 3-point

ReinfoRced body

fRont seAt belt

tiRe-pRessuRe

lAtch system

seAt belts

all doors are reinforced

pRetensioneRs

monitoRing system16

Lower anchors and Teth-

Three-point seat belts

with steel beams to help

Pretensioners have been

This system includes air-

ers for children (LaTcH)

are standard for all five

absorb impact energy and

designed to tighten the

pressure sensors located

system is standard and

seating positions, so that

deflect side-impact force.

seat belts in the event

at each wheel. if a tire

makes it easier to securely

each person is protected

The a and B pillars are also

of certain collisions.

reaches a specified low

install a compatible child

with an over-the-lap and

reinforced to help strengthen

This helps to reduce the

air pressure, a warning

seat at either end of the

shoulder seat belt.

the body of the vehicle.

likelihood of injury.

light will alert you.

rear seat.

3, 16 see specifications page for endnotes. inflated airbags are shown for illustration only. sx WiTH TecHnOLOGY PacKaGe sHOWn.
a passion for excellence. For decades, Kia Motors has focused on building vehicles that reflect
a commitment to quality, durability and product innovation. Today, we offer models to suit most
every driving need. The value found in every Kia vehicle has been widely recognized,17 and Kia
Motors has been one of the fastest-growing automotive brands in america for the past five years.18

commitment to AmeRicA

pRide of quAlity

selling stRong

visit kiA.com

Kia Motors has invested over $1.1 billion in its manufacturing plant in West Point, Georgia.

Kia Motors designs and

in 2010, Kia Motors sold its

see our award-winning

utilizing the latest manufacturing processes and state-of-the-art robotics, the plant

develops vehicles and rigor-

3 millionth vehicle in the

website to check out

is capable of producing 360,000 vehicles a year. The sorento crossover and Optima

ously puts them to the test at

u.s.a., and it took less time

specifications, videos,

midsize sedans are currently being built at this plant.† in addition to producing high-

high-tech facilities and prov-

to reach that milestone

packages, accessories and

quality vehicles, more than 3,000 new jobs have been created at the facility, as well as

ing grounds worldwide. The

than Toyota.19 in fact, Kia

more. experience 360° views,

7,500 additional jobs in the surrounding area. it’s all part of Kia Motors’ commitment

result is a full line of vehicles

has recently outsold subaru,

or find which of our 700-plus

to america — a commitment that is sure to grow and strengthen in the years ahead.

with world-class quality.

volkswagen and Mazda.20

retailers is nearest to you.

†Kia Sorento and certain Optima GDI models are assembled in the United States from U.S. and globally-sourced parts. 1, 17, 18, 19, 20, 21, 22, 23 see specifications page for endnotes.
www.garylangauto.com | 815-385-2100

23

industRy-leAding wARRAnty pRogRAm
at Kia Motors america, we believe peace of mind should come standard with every vehicle
we make. That’s why we back every model with an industry-leading warranty program.1
• 10-year/100,000-mile limited powertrain warranty
• 5-year/60,000-mile limited basic warranty
• 5-year/100,000-mile limited anti-perforation warranty
• 5-year/60,000-mile 24-hour roadside assistance 21

OFFiciaL
auTOMOTive
ParTner
OF THe nBa
22
Packages
lX convenience plus pAckAge
1. uvO10 Powered by Microsoft infotainment
system w/rear-camera display4
2. 8-way power-adjustable driver’s seat
3. auto-dimming rearview mirror
w/HomeLink®24 & compass

1

1

2

3

1

1

2

3

1

2

1

1

2

3

4

5

6

7

8

9

1

1

lX technology pAckAge
(requires Lx convenience Package)
1. voice-command navigation w/siriusxM
Traffic,9 rear-camera display4
2. infinity® audio system w/8 speakers
3. Dual-zone automatic temperature control
w/rear vents

lX convenience pAckAge
(requires Lx Technology Package)
1. 8-way power-adjustable driver’s seat
2. auto-dimming rearview mirror
w/HomeLink®24 & compass

eX pRemium pAckAge
1. uvO10 Powered by Microsoft infotainment
system w/HD radio™ Technology,
rear-camera display4
2. infinity® audio system w/8 speakers
3. Panoramic sunroof w/gloss-black B-pillar
4. Driver’s memory seat
5. Power-folding outside mirrors
6. Heated front seats and rear seat cushion
7. ventilated front seats
8. Heated steering wheel
9. 4-way power-adjustable front passenger seat

eX technology pAckAge
(requires ex Premium Package)
1. voice-command navigation w/siriusxM
Traffic,9 rear-camera display4
(replaces uvO infotainment system
w/HD radio™ Technology)
Packages (continued)
sX pRemium touRing pAckAge
1. uvO10 Powered by Microsoft infotainment
system w/HD radio™ Technology,
rear-camera display4
2. infinity® audio system w/8 speakers
3. Panoramic sunroof w/gloss-black B-pillar
4. Driver’s memory seat
5. Power-folding outside mirrors
1

1

2

3

4

5

6

7

8

9

1

6. Heated front seats and rear seat cushion

1

3

4

5

9

10

7. ventilated front seats
8. 18" luxury wheels
9. 4-way power-adjustable front passenger seat

sX technology pAckAge
(requires sx Premium Touring Package)
1. voice-command navigation w/siriusxM
Traffic,9 rear-camera display4
(replaces uvO infotainment system
w/HD radio™ Technology)

sX limited pAckAge
(requires sx Premium Touring Package
& sx Technology Package)
1. White or black nappa leather
seat trim and interior trim
2. Black cloth headliner and pillar trim
3. LeD daytime running lights
4. 18" chrome wheels (unique design)
w/red brake calipers (front & rear)

1

2

5. chrome accent side sills
6. chrome accent rear spoiler
7. Wood interior accent
8. electronic parking brake
9. sxL rear badging
10. First aid kit

6

7

8

1

1

2

hybRid convenience pAckAge
1. uvO10 Powered by Microsoft infotainment
system w/rear-camera display4
2. 8-way power-adjustable driver’s seat

4, 9, 10, 24 see specifications page for endnotes.
exterior colors

snow white
peARl
lX/eX: b/g,
sX: bk, l: bn/wn,
h: b/bk

sAtin metAl (m)
lX/eX: b, sX: bk,
h: b/bk

bRight silveR (m)
lX/eX: g

titAnium (m)
lX/eX: g, sX: bk,
l: bn

metAl bRonze (m)
lX/eX: b

Remington Red (m)
lX/eX: b, sX: bk,
l: wn

interior colors

BeiGe cLOTH (Lx, H)

GraY cLOTH (Lx)

BLacK cLOTH (H)

BeiGe LeaTHer (ex)

GraY LeaTHer (ex)

BLacK naPPa
LeaTHer (L)

white nAppA
leAtheR (l)

(M) = MeTaLLic PainT, L = OPTiMa LiMiTeD, H = OPTiMa HYBriD
inTeriOr cOMBinaTiOns are inDicaTeD BY:
B = BeiGe inTeriOr, G = GraY inTeriOr, BK = BLacK inTeriOr,
Bn = BLacK naPPa inTeriOr, Wn = WHiTe naPPa inTeriOr
BLacK LeaTHer/
sPOrT cLOTH (sx)

BLacK LeaTHer/
cLOTH (HYBriD ex)

acTuaL veHicLe cOLOrs MaY varY FrOM PrinTeD BrOcHure.

coRsA blue (m)
sX: bk, l: wn

blAck 
lX/eX: b/g,
sX: bk, l: bn,
h: b/bk

smokey blue
h: b/bk
www.garylangauto.com | 815-385-2100

sx WiTH LiMiTeD PacKaGe sHOWn.
EXtERIOR

lX

eX

sX

hybRid

hybRid eX

lX

eX

sX

hybRid

hybRid eX

16" tires w/alloy wheels

1

—

—

1

—

auto-dimming rearview mirror w/HomeLink®24 & compass

!

1

1

1

1

17" tires w/alloy wheels

—

1

—

—

1

Front center console w/armrest & storage

1

1

1

1

1

18" tires w/alloy wheels

—

—

1

—

—

rear center console w/armrest & cup holders

1

1

1

1

1

18" chrome wheels w/red brake calipers

—

—

!

—

—

Floor mats

—

1

1

1

1

Performance dampers

1

1

1

1

1

sport-tuned suspension

—

—

1

—

—

SEatING & tRIM

Panoramic sunroof

—

!

!

—

1

cloth seat trim w/clean Tex

1

—

—

1

—

—

1

Features

chrome front grille

1

1

—

—

—

Leather seat trim

—

1

—

Black gloss/chrome front grille

—

—

1

1

1

Leather/cloth seat trim

—

—

1

—

1

sculpted front & rear valence, side sills & rear-lip spoiler

—

—

1

1

1

Heated front seats & rear seat cushion
(includes rear seatback on Hybrid ex)

—

!

!

—

1

chrome accent side sills

—

—

!

1

1

ventilated front seats

—

!

!

—

1

chrome accent rear spoiler

—

—

!

—

—

Driver’s memory seat

—

!

!

—

1

clear-lens projection headlights

1

1

—

1

1

4-way power-adjustable front passenger seat

—

!

!

—

1

HiD headlights w/auto leveling

—

—

1

—

1

6-way adjustable driver’s seat & power lumbar support

1

—

—

—

—

Front fog lights

1

1

1

1

1

8-way power-adjustable driver’s seat

!

1

1

!

1

LeD daytime running lights

—

—

!

—

—

60/40 split-folding rear seat

1

1

1

—

—

LeD taillights

—

—

1

1

1

up/down/sliding front seat headrests

1

1

1

1

1

Dual exhaust w/chrome tips

1

1

1

—

—

alloy pedals

—

—

1

—

—

Outside-mirror turn-signal indicators

1

1

1

1

1

illuminated front-door scuff plates

—

—

1

—

1

Dual body-color heated power mirrors

1

1

1

1

1

Leather-wrapped steering wheel/gearshift knob

—

1

1

1

1

Power-folding outside mirrors

—

!

!

—

1

Heated steering wheel

—

!

—

—

1

Wood insert film

—

1

!

—

—

carbon-fiber insert film

—

—

1

—

—

unique trim door inserts & center console

—

—

—

—

1

Metal PrnD bezel

—

1

1

1

1

Dual front advanced airbags3

1

1

1

1

1

Dual front seat-mounted side airbags3

1

1

1

1

1

Full-length side curtain airbags3

1

1

1

1

1

3-point seat belts for all seating positions

1

1

1

1

1

Front seat belt pretensioners

1

1

1

1

1

Height-adjustable front seat belt anchors

1

1

1

1

1

4-wheel disc brakes w/anti-lock brakes (aBs)

1

1

1

1

1

vehicle stability Management (vsM)

1

1

1

1

1

electronic stability control (esc)

1

1

1

1

1

Traction control system (Tcs)

1

1

1

1

1

Brake assist system (Bas)

1

1

1

1

1

electronic Brake-force Distribution (eBD)

1

1

1

1

1

Hill-start assist control (Hac)

1

1

1

1

1

Tire-Pressure Monitoring system (TPMs)16

1

1

1

1

1

side-impact door beams

1

1

1

1

1

Front & rear crumple zones

1

1

1

1

1

Lower anchors and Tethers for children (LaTcH)

1

1

1

1

1

rear child-safety door locks

1

1

1

1

1

INtERIOR & CONVENIENCE
aM/FM/cD/MP3/siriusxM9 audio system

1

1

1

1

1

6 speakers w/dash-mounted tweeters

1

1

1

1

1

infinity®8 audio system w/8 speakers

!

!

!

—

1

uvO10 Powered by Microsoft®13 infotainment system, infinity® 8
surround-sound audio & HD radio™ Technology, rear-camera display4

—

!

!

—

—

uvO10 Powered by Microsoft®13 infotainment system,
rear-camera display4

!

—

—

!

—

voice-command navigation w/siriusxM Traffic,9
rear-camera display4

!

!

!

—

1

1

usB/auxiliary input jacks
Bluetooth wireless technology
®

12

Push-button start w/smart Key
steering-wheel-mounted audio control buttons
steering-wheel-mounted paddle shifters
cruise control
active eco system
air conditioning
Dual-zone automatic temperature control w/rear vents
Power door locks/windows
Driver and front passenger’s one-touch auto-up/down windows
remote keyless entry w/panic alarm
cooling glove box
Door mood lights

1
—

1
—

1
1
1
!
1
—

1
1
—

1
1
1
1
—

1
1
—

1
1
1
1
1
1

1
1
1
1
1
1
1
—

1
1
1
1
1
1

1
1
1
1
—

1
1
—

1
1
1
1
1
—

1
1
1
1
—

1
1
—

1
1
1
1
1
1

rear reading lights

—

1

1

1

1

supervision meter cluster

—

—

1

1

1

REStRaINt & SaFEtY SYStEMS

1 sTanDarD ! OPTiOnaL

— nOT avaiLaBLe
specifications
SX

HYBRID/HYBRID EX

tIRES

LX/EX

SX

HYBRID/HYBRID EX

size

205/65r16 (Lx)
215/55r17 (ex)

225/45r18

205/65r16
215/55r17

LX/EX

SX

HYBRID/HYBRID EX

ENGINE

LX/EX

Type

2.4L, 4-cylinder,
2.0L, 4-cylinder,
aluminum block & head aluminum block & head

2.4L, 4-cylinder, full
parallel hybrid system

valve gear

DOHc, four valves

DOHc, four valves

DOHc, four valves

Displacement

2,359 cc

1,998 cc

2,359 cc

2013 EPa-EStIMatED
FUEL ECONOMY25

compression ratio

11.3:1

9.5:1

13.0:1

(estimated city/Highway MPG)

Horsepower (sae net)
Horsepower suLev

200 hp @ 6,300 rpm2
192 hp @ 6,300 rpm2

274 hp @ 6,000 rpm
—

199 hp @ 5,500 rpm
(total system)

automatic transmission

24/35

22/34

36/40, 35/39 (ex)

Torque (sae net)
Torque suLev

186 lb.-ft. @ 4,250 rpm 269 lb.-ft. @ 1,750-4,500 rpm 235 lb.-ft.
181 lb.-ft. @ 4,250 rpm2 —
—

Fuel tank capacity (gallons)

18.5

18.5

17.2

Fuel system

Gasoline Direct injection
(GDi)

Transmission

2

Gasoline Direct injection
(GDi)

6-speed electronically 6-speed electronically
controlled sportmatic,® controlled sportmatic,®
overdrive
overdrive

Multi-Point injection
(MPi)
6-speed electronically
controlled sportmatic,®
overdrive
ENDNOtES:

HYBRID ONLY

1

159-hp @ 5,500 rpm (suLev) 2.4L atkinson-cycle 4-cyl. engine, 47-hp (35 kW)
270vDc interior Permanent-Magnet synchronous electric Motor, 270v 1.4 kWh
Lithium Polymer battery w/34 kW, Hybrid starter-Generator (HsG)

2

3

DIMENSIONS

LX/EX/SX/HYBRID/HYBRID EX

4

Wheelbase

110.0 in.

5

Length/Width/Height

190.7 in./72.0 in./57.3 in. (57.1 in. Hybrid)

6

Ground clearance

5.3 in. (5.1 in. Hybrid)

Headroom (front/rear)

40.0 in./37.6 in.

7
8
9

shoulder room (front/rear) 57.3 in./55.7 in.
Legroom (front/rear)

45.5 in./34.6 in.

Hip room (front/rear)

54.6 in./54.5 in.

volume

Passenger: 102.2 cu. ft. cargo: 15.4 cu. ft. (10.8 cu. ft. Hybrid)

CURB wEIGHt

2.4L I4

2.0L I4

HYBRID/HYBRID EX

automatic transmission

3,223 lbs.

3,385 lbs.

3,496 lbs.

BODY & CHaSSIS

LX/EX/SX/HYBRID/HYBRID EX

Body type

steel unibody

Front suspension

independent, MacPherson struts, coil springs, stabilizer bar

rear suspension

independent, multi-link, coil springs, stabilizer bar

15

steering type

ePs (electric Power steering)

16

Turns, lock-to-lock

2.94

10

11

12

13
14

17

Turning circle, curb-to-curb 35.8 ft.

18

BRaKES

LX/EX/SX/HYBRID/HYBRID EX

20

Type

Power-assisted aBs + electronic stability control

Front

11.8 in. ventilated discs, 12.6 in. ventilated discs (sx),
integrated regenerative braking (Hybrid)

rear

11.2 in. solid discs

19

21

22
23
24
25

The Kia 10-year/100,000-mile warranty program includes various warranties and roadside assistance. Warranties include
powertrain and basic. all warranties and roadside assistance are limited. see retailer for warranty details or go to kia.com.
suLev 2.4L engine: 192 hp @ 6,300 rpm, 181 lb.-ft. @ 4,250 rpm. super ultra Low emission vehicle (suLev) engine
is the only non-turbo engine available in these states: ca, nY, Ma, vT, cT, nJ, Or, Me, ri, MD, Pa, Wa and nM. uLev is
the only engine available in all other states. uLev 2.4L engine is 200 hp @ 6,300 rpm. Maximum hps listed.
For maximum protection, always wear your seat belt.
The rear-camera display is not a substitute for proper and safe backing-up procedures. The rear-camera display may not
display every object behind the vehicle. always drive safely and use caution when backing up.
refer to specifications above for 2013 ePa fuel-economy estimates. ePa estimated. actual mileage will vary with
options, driving conditions, driving habits and your vehicle’s condition.
Based on comparison of optional Optima 2.0L GDi Turbo engine with 274 hp to 2013 v6 midsize sedans as of December 2012.
This vehicle is certified to uLev emissions standards.
infinity® is a trademark of Harman international industries, inc.
siriusxM service requires a subscription, sold separately, after 3-month trial included with vehicle purchase.
If you decide to continue your SiriusXM service at the end of your trial subscription, the plan you choose will
automatically renew and bill at then-current rates until you call SiriusXM at 1-866-635-2349 to cancel. see our
customer agreement for complete terms at www.siriusxm.com. Programming subject to change. sirius satellite service
is available only to those at least 18 and older in the 48 contiguous usa, D.c., and Pr (with coverage limitations). Traffic
information not available in all markets. see siriusxm.com/traffic for details. sirius, xM and all related marks and logos are
trademarks of sirius xM radio inc.
Warning: Driving while distracted can result in a loss of vehicle control that may lead to an accident, severe personal
injury, and death. The driver’s primary responsibility is in the safe and legal operation of a vehicle, and use of any handheld
devices, other equipment, or vehicle systems which take the driver’s eyes, attention and focus away from the safe
operation of a vehicle or which are not permissible by law should never be used during operation of the vehicle. actual
product may vary in appearance from photographs. navigation not available with uvO system. see retailer for details.
Kia accessory cable required for iPod® mobile digital device connectivity when using with navigation system. cable and
iPod mobile digital devices sold separately. iPod and iPod touch are trademarks of apple inc., registered in the u.s. and
other countries. apple is not a participant or sponsor of this promotion.
a compatible Bluetooth® wireless technology enabled cell phone is required to use Bluetooth® wireless technology. The
streaming audio function may not be supported in all Bluetooth® wireless technology enabled cell phones. The Bluetooth®
word mark and logos are registered trademarks owned by Bluetooth siG, inc., and any use of such marks is pursuant to
license. Other trademarks and trade names are those of their respective owners.
Microsoft® and Windows® are registered trademarks of Microsoft® corporation in the united states and/or other countries.
HD radio™ and the HD radio logo are proprietary trademarks of iBiquity Digital corporation.
Government 5-star safety ratings are part of the national Highway Traffic safety administration’s (nHTsa’s) new car
assessment Program (www.safercar.gov).
even with the Tire-Pressure Monitoring system, always check your tire pressure on a regular basis.
Kia Motors received the best Total cost of Ownership for overall brand for 2012 according to Kelley Blue Book’s
kbb.com. 2012 model-year vehicle’s projected ownership costs are based on the average Kelley Blue Book Total cost
of Ownership data for the initial 5-year ownership period. For more information, visit www.kbb.com.
Based on 5-year cumulative growth between 12-month retail sales for periods ending December 2007 and December 2012
of all u.s. automotive brands.
source: Automotive News Data center.
Based on total u.s. light-vehicle sales, December 2011 to December 2012.
24-hour roadside assistance is a service plan provided by Kia Motors america, inc., and is limited.
see retailer or kia.com for details.
nBa identifications are the intellectual properties of nBa Properties, inc. ©2013 nBa Properties, inc. all rights reserved.
Kia Design center, a division of Hyundai america Technical center, inc. (HaTci).
HomeLink® is a registered trademark of Johnson controls, inc.
actual mileage will vary.
www.garylangauto.com | 815-385-2100

kia.com

facebook.com/kiaoptima

twitter.com/kia

youtube.com/kia

all information contained herein was based upon the latest available information at the time of printing. Descriptions are believed to be correct, and Kia Motors america makes every effort to ensure accuracy, however accuracy cannot
be guaranteed. From time to time, Kia Motors america may need to update or make changes to the vehicle features and other vehicle information reported in this brochure. some vehicles shown may include optional equipment.
all video and camera screens shown are simulated. Kia Motors america, by the publication and dissemination of this material, does not create any warranties, either express or implied, to any Kia products. see your Kia retailer or
kia.com for further details concerning Kia’s available limited warranties. ©2013 Kia Motors america, inc. reproduction of the contents of this material without the expressed written approval of Kia Motors america, inc., is prohibited.

Kia MOTOrs aMerica, inc. P.O. BOx 52410 irvine, ca 92619-2410 1-800-333-4Kia

Part #: uT130 PM001a

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2014 Kia Optima Digital Brochure

  • 2. OFFiciaL veHicLe OF THe nBa With world-class engineering, outstanding performance and advanced safety systems, the 2013 Kia Optima gives you good reason to be passionate about driving a midsize sedan. it combines bold styling, performance and a luxurious cabin. a long list of technologically advanced features enhances your entertainment, convenience and safety. Like all Kia models, every Optima comes with an industryleading 10-year/100,000-mile warranty program.1 1, 2, 3, 4, * see Features and specifications pages for availability and endnotes. not all optional features are available on all trims. †no system, no matter how advanced, can compensate for all driver error and/or driving conditions. always drive responsibly. cover: sx WiTH PreMiuM TOurinG PacKaGe sHOWn. This Page: ex WiTH PreMiuM PacKaGe sHOWn.
  • 3. www.garylangauto.com | 815-385-2100 eXceptionAl peRfoRmAnce spAciousness AdvAnced sAfety systems† innovAtive technology sleek styling The Optima Lx and ex are both a spacious and luxurious all Optimas have a long list a voice-command navigation sculpted bodywork features equipped with a 2.4L 200-hp2 GDi cabin is designed to let five of standard safety features, system with rear-camera a contemporary design and 4-cylinder engine that provides people travel in comfort. including six airbags,3 electronic display,4 and both ventilated enhanced aerodynamics, while outstanding acceleration and There’s plenty of cargo space stability control and vehicle and heated front seats are unique grilles and alloy wheels impressive performance. thanks to a roomy trunk. stability Management. available on select models.* help define each model.
  • 4. exhilaration is standard with the Optima sx. The key to its exciting performance is its turbocharged 2.0L Gasoline Direct injection (GDi) i4 engine that delivers 274 horsepower. The Optima also has a standard 6-speed sportmatic® transmission for an even sportier driving experience. 5, 6, 7 see specifications page for endnotes. sx WiTH PreMiuM TOurinG PacKaGe sHOWn.
  • 5. tuRbo peRfoRmAnce Optima sx is equipped with a 2.0L GDi Turbo engine. it provides the benefit of 4-cylinder fuel efficiency5 while delivering the horsepower of a v6 engine.6 smooth, pRecise hAndling Optima has four-wheel independent suspension featuring front MacPherson struts and a rear multi-link design with High-Performance Dampers for a remarkably smooth ride without sacrificing its agile handling characteristics. spoRtmAtic® tRAnsmission The 6-speed automatic transmission provides smooth, seamless shifting. its sportmatic function allows you to choose between automatic mode or, for a sportier driving experience, clutchfree manual shifting. style And peRfoRmAnce The Optima sx has steering-wheelmounted paddle shifters for fingertip control of the sportmatic transmission. it also has a sport-tuned suspension, 18-inch alloy wheels with black-colored front calipers, HiD headlights, LeD taillights and a rear spoiler. fuel efficiency5 Optima features a “smart alternator,” electric Power steering and silica tires, contributing to overall fuel economy. Active eco system With a push of the eco button, it adjusts the engine and transmission calibration to optimize fuel efficiency.5 www.garylangauto.com | 815-385-2100 one of the cleanest, most fuel-efficient vehicles on the Road.7
  • 6. The new Optima Limited delivers a remarkable combination of performance, elegance and technology. Like the Optima sx, it features a GDi turbocharged engine generating 274 horsepower. The Optima Limited adds innovative features, such as an electronic parking brake and its own unique exterior touches, including 18-inch chrome wheels, red brake calipers, LeD daytime running lights, chrome accent side trim and rear spoiler. consider the Optima Limited a trophy you’ll want to display proudly on the road and at home. www.garylangauto.com | 815-385-2100
  • 7. elegAnce And technology nAppA leAtheR seAt tRim luXuRy thRoughout stAte-of-the-ARt feAtuRes The Optima Limited includes an impressive For both impressive comfort and el- The Optima Limited offers a variety of To make driving more convenient than array of features. a panoramic sunroof egance, the Optima Limited features luxurious amenities, including heated front ever, the Optima Limited features a rear- lets you enjoy pleasant weather while an a choice of striking white or black nappa seats and rear seat cushion, ventilated front camera display4 and a voice-command infinity®8 audio system with eight speakers leather. You’ll appreciate the soft, supple seats and a four-way power-adjustable navigation system, giving you access provides remarkable audio quality, so you feel and natural appearance of this front passenger seat. Wood interior accents to detailed highway conditions from can travel in comfort. premium full-grain leather. add to its sophisticated design. siriusxM Traffic.9 4, 8, 9 see specifications page for endnotes. sx WiTH LiMiTeD PacKaGe sHOWn.
  • 8. The Optima Hybrid is not your ordinary hybrid midsize sedan, thanks to a long list of technologically advanced features designed to enhance fuel efficiency.5 it is also designed for convenient operation and comfort, as the Hybrid ex has features like a voice-command navigation system, ventilated front seats and heated front and rear seats. see how you dRive the gAme-chAnging The supervision meter cluster makes it easy to lithium polymeR bAtteRy monitor how your vehicle is performing. When Optima’s Full Parallel Hybrid system battery you’re driving in a more fuel-efficient manner, a requires no plug-in charging. it’s recharged computer graphic shows green leaves growing by energy generated from the gas engine to represent increasing efficiency. and captured during regenerative braking. stARting uphill Running downhill Running poweR RAtio gAuge outstAnding totAl hoRsepoweR hybRid opeRAtion As needed The power ratio gauge lets you know The innovative Full Parallel Hybrid system The Optima Hybrid launches from a when the vehicle is operating with either delivers impressive performance. its simple stop in ev (electric-only) mode and the electric motor, the gas engine or both. and efficient design helps it generate 199 then operates in either ev or gas/ it also provides information about the total horsepower (electric motor and 2.4L electric (hybrid) mode, depending on regenerative battery-charging system. 4-cylinder gas engine). driving conditions. 5 see specifications page for endnote. *charges the 12v battery only. 2013 Optima Hybrid expected to be available early 2013 at hybrid authorized Kia dealers. HYBriD ex sHOWn.
  • 9. www.garylangauto.com | 815-385-2100 efficient electRic motoR smooth tRAnsition to hybRid opeRAtion RegeneRAtive bRAking sound thinking at low speed, a Transmission-Mounted When you bring the Optima Hybrid to a complete When you put your foot on the brake, The Optima Hybrid features a electrical Device runs the vehicle in ev stop, the gas engine shuts off. When you press the kinetic energy is captured. The Optima thoughtfully designed virtual (electric-only) mode. active air flaps behind accelerator to resume driving, the technologically Hybrid’s technologically advanced sound system. at low speed, when the grille control air flow to cool or warm advanced Hybrid starter-Generator (HsG) auto- regenerative Braking system converts the vehicle is powered only by the the engine as needed to increase efficiency. matically restarts the engine and provides a fast, this in the electric motor, using the electric motor, the virtual engine The Optima Hybrid is also engineered with seamless transition from electric motor to hybrid electricity produced to help charge sound system plays an audible reduced engine friction and aerodynamic operation. The HsG also charges the battery,* the lithium polymer battery. This helps sound to indicate to pedestrians styling, further enhancing efficiency. efficiently functioning as a generator. contribute to fuel efficiency.5 that the vehicle is approaching.
  • 10. www.garylangauto.com | 815-385-2100 it feels as luxurious as it looks. The Optima delivers a striking combination of style and craftsmanship. spacious and comfortable seating can accommodate five adults and includes a driver’s seat with power lumbar and available leather seat trim.* rear seats have a 60/40 split-folding design for added versatility. There are even air vents in the rear* so your rear passengers can be comfortable with direct airflow. *see Features page for availability. not all optional features are available on all trims. ex WiTH TecHnOLOGY PacKaGe sHOWn.
  • 11. pAnoRAmic sunRoof* an available panoramic sunroof allows the interior to be filled with sunshine. The front portion of the sunroof tilts and slides. heAted steeRing wheel* a long list of available luxury amenities includes a heated steering wheel that keeps your hands warm in cold weather. duAl-zone AutomAtic tempeRAtuRe contRol* Driver and front passenger can adjust their own temperature setting for individual comfort zones. These two levels are blended for those in the rear. dRiveR’s memoRy seAt with two pResets* available memory seat controls let you lock in driver’s seat settings for two drivers. ventilAted fRont seAts* available on ex and sx, cool air circulates through perforations in the seat fabric — perfect for hot summer days. heAted seAts* Heated front seats and rear seat cushion, available on Optima ex and sx, are perfect for cold-weather comfort.
  • 12. Putting advanced technology to work for you. The Optima is designed to make every drive a pleasure. The available Premium Touring Package includes features like the innovative uvO10 in-vehicle infotainment system, premium infinity® sound system for exceptional audio entertainment and a panoramic sunroof. The available Technology Package includes a voicecommand navigation system, giving you access to detailed highway conditions from siriusxM Traffic.9 pAddle shifteRs poweR-folding miRRoRs* mood lighting usb/AuXiliARy JAcks foR race-inspired paddle shifters available power-folding red-tinted mood lamps, on the mp3 Audio on the sx let you shift gears outside mirrors fold in close front doors and lower-center an accessory cable integrates without taking your hands off to the vehicle’s body for easier console of the ex and sx, help your iPod® mobile digital device11 the wheel. parking in tight spaces. give the interior a sporty style. with the audio system controls. ReAR-cAmeRA displAy4* push-button stARt* Bluetooth® wiReless siRiusXm sAtellite RAdio 9 it conveniently lets you see available smart Key remote lets technology 12 Get over 130 channels, including things behind your vehicle that you start or stop the engine with enjoy your Bluetooth® wireless commercial-free music, plus the you might not see by looking the push of a button — even with technology-enabled cell phone best sports, news, talk, comedy over your shoulder. the key fob in your pocket or purse. with hands-free simplicity. and entertainment. 4, 9, 10, 11, 12, * see Features and specifications pages for availability and endnotes. not all optional features are available on all trims. sx WiTH TecHnOLOGY PacKaGe sHOWn.
  • 14. Kia uvO10* Powered by Microsoft.®13 Technology keeps giving us new ways to be entertained, stay in touch and access information. Getting to enjoy this, however, used to be complicated, especially while driving. uvO, short for “your voice,” is an available infotainment system that uses advanced voice-recognition technology to simplify the use of your cell phone12 and MP3 player. instead of memorizing difficult voice commands and menus, uvO lets you use your compatible cell phone12 to make hands-free calls, receive and respond to text messages, listen to streaming audio, enjoy your personal music, and play your favorite song, artist or genre of music — all by giving a single, intuitive voice command. With its innovative technology, uvO makes infotainment remarkably easy to enjoy. coloR touch scReen uvO’s vivid 4.3-inch color LcD touch screen delivers direct access to radio stations, music on your MP3 player or usB media drive, your phonebook from a compatible cell phone12 and vehicle information. AdvAnced voice contRol Microsoft speech technology can learn multiple users’ speaking patterns, and it responds quickly to long phrases. even with Optima’s multiple music-source options, finding a song is as easy as saying its title. eAsy feAtuRe updAtes With its flexible Windows®13 embedded automotive platform, the uvO system allows you to update its features and services conveniently. “call Jason” “play alt-rock” 4, 10, 12, 13, 14, * see Features and specifications pages for availability and endnotes. not all optional features are available on all trims. †simulated screen.
  • 15. “Sirius channel 22” Use your voice “add to favorites” digitAl JukeboX uvO’s in-dash digital storage is large enough to hold up to 700 megabytes of your favorite music. The system lets you load your tunes into personal MyMusic folders and sort them by either title or artist. hd RAdio™ technology14 uvO offers available HD radioTM Technology — the digital evolution of aM and FM radio. it includes new features like crystal-clear sound, new local FM channels, on-screen information and much more — all 100% subscription free. ReAR-cAmeRA displAy4† Whenever you shift into reverse, an image from an integrated rear camera is displayed on the uvO screen. it lets you see things behind your vehicle that you might not see by looking over your shoulder. “shuffle on” “what’s playing?”
  • 16. 2013 iihs top safety pick+ nhtsA five-star crash safety Rating15 insurance insTiTuTe FOr HiGHWaY saFeTY active safety systems.† safe driving begins with the ability to avoid certain accidents. That’s why all Optima models are equipped with advanced active safety systems designed to help you maintain control, even in challenging road conditions and in some emergency situations. They function automatically, leaving you free to focus on the road. 15 see specifications page for endnote. †no system, no matter how advanced, can compensate for all driver error and/or driving conditions. always drive responsibly. sx sHOWn.
  • 17. www.garylangauto.com | 815-385-2100 vehicle stAbility electRonic tRAction electRonic bRAke- bRAke Assist system hill-stARt Assist mAnAgement system stAbility contRol contRol system foRce distRibution if Bas detects emergency contRol vsM is a safety feature esc monitors your When Tcs senses wheel To help maintain more braking, based on how To help keep you from rolling that adds steering direc- vehicle’s response during spin during acceleration, consistent braking as quickly you step on the backward when starting off on tion control capability. it emergency maneuvers. it it uses engine power and vehicle loads and weight brake pedal, it instantly a steep hill, Hac automatically intervenes when appropri- then controls the engine brake force to transfer distribution change, eBD applies full braking force, holds the brake pressure for ate to help the driver regain and brakes to help keep power to the wheels that adjusts the front-to-rear which helps shorten your two seconds after you take control of the vehicle. your Optima on course. have the most traction. balance of brake pressure. overall stopping distance. your foot off the brake pedal.
  • 18. Prepare for the unexpected. Optima’s safety systems are designed to help minimize injury when a traffic accident is unavoidable. The front seat belts feature height-adjustable anchors and pretensioners. Dual front airbags, front-seat-mounted side airbags and side curtain airbags are managed by an advanced sensor system.3 Optima wraps all of this — and you — in a protective, high-strength steel-reinforced body. AiRbAg & seAt belt sensoRs3 This advanced system monitors the severity of an impact, the presence of a front passenger and seat belt use, and then controls airbag inflation accordingly. fRont & ReAR 3-point ReinfoRced body fRont seAt belt tiRe-pRessuRe lAtch system seAt belts all doors are reinforced pRetensioneRs monitoRing system16 Lower anchors and Teth- Three-point seat belts with steel beams to help Pretensioners have been This system includes air- ers for children (LaTcH) are standard for all five absorb impact energy and designed to tighten the pressure sensors located system is standard and seating positions, so that deflect side-impact force. seat belts in the event at each wheel. if a tire makes it easier to securely each person is protected The a and B pillars are also of certain collisions. reaches a specified low install a compatible child with an over-the-lap and reinforced to help strengthen This helps to reduce the air pressure, a warning seat at either end of the shoulder seat belt. the body of the vehicle. likelihood of injury. light will alert you. rear seat. 3, 16 see specifications page for endnotes. inflated airbags are shown for illustration only. sx WiTH TecHnOLOGY PacKaGe sHOWn.
  • 19.
  • 20. a passion for excellence. For decades, Kia Motors has focused on building vehicles that reflect a commitment to quality, durability and product innovation. Today, we offer models to suit most every driving need. The value found in every Kia vehicle has been widely recognized,17 and Kia Motors has been one of the fastest-growing automotive brands in america for the past five years.18 commitment to AmeRicA pRide of quAlity selling stRong visit kiA.com Kia Motors has invested over $1.1 billion in its manufacturing plant in West Point, Georgia. Kia Motors designs and in 2010, Kia Motors sold its see our award-winning utilizing the latest manufacturing processes and state-of-the-art robotics, the plant develops vehicles and rigor- 3 millionth vehicle in the website to check out is capable of producing 360,000 vehicles a year. The sorento crossover and Optima ously puts them to the test at u.s.a., and it took less time specifications, videos, midsize sedans are currently being built at this plant.† in addition to producing high- high-tech facilities and prov- to reach that milestone packages, accessories and quality vehicles, more than 3,000 new jobs have been created at the facility, as well as ing grounds worldwide. The than Toyota.19 in fact, Kia more. experience 360° views, 7,500 additional jobs in the surrounding area. it’s all part of Kia Motors’ commitment result is a full line of vehicles has recently outsold subaru, or find which of our 700-plus to america — a commitment that is sure to grow and strengthen in the years ahead. with world-class quality. volkswagen and Mazda.20 retailers is nearest to you. †Kia Sorento and certain Optima GDI models are assembled in the United States from U.S. and globally-sourced parts. 1, 17, 18, 19, 20, 21, 22, 23 see specifications page for endnotes.
  • 21. www.garylangauto.com | 815-385-2100 23 industRy-leAding wARRAnty pRogRAm at Kia Motors america, we believe peace of mind should come standard with every vehicle we make. That’s why we back every model with an industry-leading warranty program.1 • 10-year/100,000-mile limited powertrain warranty • 5-year/60,000-mile limited basic warranty • 5-year/100,000-mile limited anti-perforation warranty • 5-year/60,000-mile 24-hour roadside assistance 21 OFFiciaL auTOMOTive ParTner OF THe nBa 22
  • 22. Packages lX convenience plus pAckAge 1. uvO10 Powered by Microsoft infotainment system w/rear-camera display4 2. 8-way power-adjustable driver’s seat 3. auto-dimming rearview mirror w/HomeLink®24 & compass 1 1 2 3 1 1 2 3 1 2 1 1 2 3 4 5 6 7 8 9 1 1 lX technology pAckAge (requires Lx convenience Package) 1. voice-command navigation w/siriusxM Traffic,9 rear-camera display4 2. infinity® audio system w/8 speakers 3. Dual-zone automatic temperature control w/rear vents lX convenience pAckAge (requires Lx Technology Package) 1. 8-way power-adjustable driver’s seat 2. auto-dimming rearview mirror w/HomeLink®24 & compass eX pRemium pAckAge 1. uvO10 Powered by Microsoft infotainment system w/HD radio™ Technology, rear-camera display4 2. infinity® audio system w/8 speakers 3. Panoramic sunroof w/gloss-black B-pillar 4. Driver’s memory seat 5. Power-folding outside mirrors 6. Heated front seats and rear seat cushion 7. ventilated front seats 8. Heated steering wheel 9. 4-way power-adjustable front passenger seat eX technology pAckAge (requires ex Premium Package) 1. voice-command navigation w/siriusxM Traffic,9 rear-camera display4 (replaces uvO infotainment system w/HD radio™ Technology)
  • 23. Packages (continued) sX pRemium touRing pAckAge 1. uvO10 Powered by Microsoft infotainment system w/HD radio™ Technology, rear-camera display4 2. infinity® audio system w/8 speakers 3. Panoramic sunroof w/gloss-black B-pillar 4. Driver’s memory seat 5. Power-folding outside mirrors 1 1 2 3 4 5 6 7 8 9 1 6. Heated front seats and rear seat cushion 1 3 4 5 9 10 7. ventilated front seats 8. 18" luxury wheels 9. 4-way power-adjustable front passenger seat sX technology pAckAge (requires sx Premium Touring Package) 1. voice-command navigation w/siriusxM Traffic,9 rear-camera display4 (replaces uvO infotainment system w/HD radio™ Technology) sX limited pAckAge (requires sx Premium Touring Package & sx Technology Package) 1. White or black nappa leather seat trim and interior trim 2. Black cloth headliner and pillar trim 3. LeD daytime running lights 4. 18" chrome wheels (unique design) w/red brake calipers (front & rear) 1 2 5. chrome accent side sills 6. chrome accent rear spoiler 7. Wood interior accent 8. electronic parking brake 9. sxL rear badging 10. First aid kit 6 7 8 1 1 2 hybRid convenience pAckAge 1. uvO10 Powered by Microsoft infotainment system w/rear-camera display4 2. 8-way power-adjustable driver’s seat 4, 9, 10, 24 see specifications page for endnotes.
  • 24. exterior colors snow white peARl lX/eX: b/g, sX: bk, l: bn/wn, h: b/bk sAtin metAl (m) lX/eX: b, sX: bk, h: b/bk bRight silveR (m) lX/eX: g titAnium (m) lX/eX: g, sX: bk, l: bn metAl bRonze (m) lX/eX: b Remington Red (m) lX/eX: b, sX: bk, l: wn interior colors BeiGe cLOTH (Lx, H) GraY cLOTH (Lx) BLacK cLOTH (H) BeiGe LeaTHer (ex) GraY LeaTHer (ex) BLacK naPPa LeaTHer (L) white nAppA leAtheR (l) (M) = MeTaLLic PainT, L = OPTiMa LiMiTeD, H = OPTiMa HYBriD inTeriOr cOMBinaTiOns are inDicaTeD BY: B = BeiGe inTeriOr, G = GraY inTeriOr, BK = BLacK inTeriOr, Bn = BLacK naPPa inTeriOr, Wn = WHiTe naPPa inTeriOr BLacK LeaTHer/ sPOrT cLOTH (sx) BLacK LeaTHer/ cLOTH (HYBriD ex) acTuaL veHicLe cOLOrs MaY varY FrOM PrinTeD BrOcHure. coRsA blue (m) sX: bk, l: wn blAck  lX/eX: b/g, sX: bk, l: bn, h: b/bk smokey blue h: b/bk
  • 25. www.garylangauto.com | 815-385-2100 sx WiTH LiMiTeD PacKaGe sHOWn.
  • 26. EXtERIOR lX eX sX hybRid hybRid eX lX eX sX hybRid hybRid eX 16" tires w/alloy wheels 1 — — 1 — auto-dimming rearview mirror w/HomeLink®24 & compass ! 1 1 1 1 17" tires w/alloy wheels — 1 — — 1 Front center console w/armrest & storage 1 1 1 1 1 18" tires w/alloy wheels — — 1 — — rear center console w/armrest & cup holders 1 1 1 1 1 18" chrome wheels w/red brake calipers — — ! — — Floor mats — 1 1 1 1 Performance dampers 1 1 1 1 1 sport-tuned suspension — — 1 — — SEatING & tRIM Panoramic sunroof — ! ! — 1 cloth seat trim w/clean Tex 1 — — 1 — — 1 Features chrome front grille 1 1 — — — Leather seat trim — 1 — Black gloss/chrome front grille — — 1 1 1 Leather/cloth seat trim — — 1 — 1 sculpted front & rear valence, side sills & rear-lip spoiler — — 1 1 1 Heated front seats & rear seat cushion (includes rear seatback on Hybrid ex) — ! ! — 1 chrome accent side sills — — ! 1 1 ventilated front seats — ! ! — 1 chrome accent rear spoiler — — ! — — Driver’s memory seat — ! ! — 1 clear-lens projection headlights 1 1 — 1 1 4-way power-adjustable front passenger seat — ! ! — 1 HiD headlights w/auto leveling — — 1 — 1 6-way adjustable driver’s seat & power lumbar support 1 — — — — Front fog lights 1 1 1 1 1 8-way power-adjustable driver’s seat ! 1 1 ! 1 LeD daytime running lights — — ! — — 60/40 split-folding rear seat 1 1 1 — — LeD taillights — — 1 1 1 up/down/sliding front seat headrests 1 1 1 1 1 Dual exhaust w/chrome tips 1 1 1 — — alloy pedals — — 1 — — Outside-mirror turn-signal indicators 1 1 1 1 1 illuminated front-door scuff plates — — 1 — 1 Dual body-color heated power mirrors 1 1 1 1 1 Leather-wrapped steering wheel/gearshift knob — 1 1 1 1 Power-folding outside mirrors — ! ! — 1 Heated steering wheel — ! — — 1 Wood insert film — 1 ! — — carbon-fiber insert film — — 1 — — unique trim door inserts & center console — — — — 1 Metal PrnD bezel — 1 1 1 1 Dual front advanced airbags3 1 1 1 1 1 Dual front seat-mounted side airbags3 1 1 1 1 1 Full-length side curtain airbags3 1 1 1 1 1 3-point seat belts for all seating positions 1 1 1 1 1 Front seat belt pretensioners 1 1 1 1 1 Height-adjustable front seat belt anchors 1 1 1 1 1 4-wheel disc brakes w/anti-lock brakes (aBs) 1 1 1 1 1 vehicle stability Management (vsM) 1 1 1 1 1 electronic stability control (esc) 1 1 1 1 1 Traction control system (Tcs) 1 1 1 1 1 Brake assist system (Bas) 1 1 1 1 1 electronic Brake-force Distribution (eBD) 1 1 1 1 1 Hill-start assist control (Hac) 1 1 1 1 1 Tire-Pressure Monitoring system (TPMs)16 1 1 1 1 1 side-impact door beams 1 1 1 1 1 Front & rear crumple zones 1 1 1 1 1 Lower anchors and Tethers for children (LaTcH) 1 1 1 1 1 rear child-safety door locks 1 1 1 1 1 INtERIOR & CONVENIENCE aM/FM/cD/MP3/siriusxM9 audio system 1 1 1 1 1 6 speakers w/dash-mounted tweeters 1 1 1 1 1 infinity®8 audio system w/8 speakers ! ! ! — 1 uvO10 Powered by Microsoft®13 infotainment system, infinity® 8 surround-sound audio & HD radio™ Technology, rear-camera display4 — ! ! — — uvO10 Powered by Microsoft®13 infotainment system, rear-camera display4 ! — — ! — voice-command navigation w/siriusxM Traffic,9 rear-camera display4 ! ! ! — 1 1 usB/auxiliary input jacks Bluetooth wireless technology ® 12 Push-button start w/smart Key steering-wheel-mounted audio control buttons steering-wheel-mounted paddle shifters cruise control active eco system air conditioning Dual-zone automatic temperature control w/rear vents Power door locks/windows Driver and front passenger’s one-touch auto-up/down windows remote keyless entry w/panic alarm cooling glove box Door mood lights 1 — 1 — 1 1 1 ! 1 — 1 1 — 1 1 1 1 — 1 1 — 1 1 1 1 1 1 1 1 1 1 1 1 1 — 1 1 1 1 1 1 1 1 1 1 — 1 1 — 1 1 1 1 1 — 1 1 1 1 — 1 1 — 1 1 1 1 1 1 rear reading lights — 1 1 1 1 supervision meter cluster — — 1 1 1 REStRaINt & SaFEtY SYStEMS 1 sTanDarD ! OPTiOnaL — nOT avaiLaBLe
  • 27. specifications SX HYBRID/HYBRID EX tIRES LX/EX SX HYBRID/HYBRID EX size 205/65r16 (Lx) 215/55r17 (ex) 225/45r18 205/65r16 215/55r17 LX/EX SX HYBRID/HYBRID EX ENGINE LX/EX Type 2.4L, 4-cylinder, 2.0L, 4-cylinder, aluminum block & head aluminum block & head 2.4L, 4-cylinder, full parallel hybrid system valve gear DOHc, four valves DOHc, four valves DOHc, four valves Displacement 2,359 cc 1,998 cc 2,359 cc 2013 EPa-EStIMatED FUEL ECONOMY25 compression ratio 11.3:1 9.5:1 13.0:1 (estimated city/Highway MPG) Horsepower (sae net) Horsepower suLev 200 hp @ 6,300 rpm2 192 hp @ 6,300 rpm2 274 hp @ 6,000 rpm — 199 hp @ 5,500 rpm (total system) automatic transmission 24/35 22/34 36/40, 35/39 (ex) Torque (sae net) Torque suLev 186 lb.-ft. @ 4,250 rpm 269 lb.-ft. @ 1,750-4,500 rpm 235 lb.-ft. 181 lb.-ft. @ 4,250 rpm2 — — Fuel tank capacity (gallons) 18.5 18.5 17.2 Fuel system Gasoline Direct injection (GDi) Transmission 2 Gasoline Direct injection (GDi) 6-speed electronically 6-speed electronically controlled sportmatic,® controlled sportmatic,® overdrive overdrive Multi-Point injection (MPi) 6-speed electronically controlled sportmatic,® overdrive ENDNOtES: HYBRID ONLY 1 159-hp @ 5,500 rpm (suLev) 2.4L atkinson-cycle 4-cyl. engine, 47-hp (35 kW) 270vDc interior Permanent-Magnet synchronous electric Motor, 270v 1.4 kWh Lithium Polymer battery w/34 kW, Hybrid starter-Generator (HsG) 2 3 DIMENSIONS LX/EX/SX/HYBRID/HYBRID EX 4 Wheelbase 110.0 in. 5 Length/Width/Height 190.7 in./72.0 in./57.3 in. (57.1 in. Hybrid) 6 Ground clearance 5.3 in. (5.1 in. Hybrid) Headroom (front/rear) 40.0 in./37.6 in. 7 8 9 shoulder room (front/rear) 57.3 in./55.7 in. Legroom (front/rear) 45.5 in./34.6 in. Hip room (front/rear) 54.6 in./54.5 in. volume Passenger: 102.2 cu. ft. cargo: 15.4 cu. ft. (10.8 cu. ft. Hybrid) CURB wEIGHt 2.4L I4 2.0L I4 HYBRID/HYBRID EX automatic transmission 3,223 lbs. 3,385 lbs. 3,496 lbs. BODY & CHaSSIS LX/EX/SX/HYBRID/HYBRID EX Body type steel unibody Front suspension independent, MacPherson struts, coil springs, stabilizer bar rear suspension independent, multi-link, coil springs, stabilizer bar 15 steering type ePs (electric Power steering) 16 Turns, lock-to-lock 2.94 10 11 12 13 14 17 Turning circle, curb-to-curb 35.8 ft. 18 BRaKES LX/EX/SX/HYBRID/HYBRID EX 20 Type Power-assisted aBs + electronic stability control Front 11.8 in. ventilated discs, 12.6 in. ventilated discs (sx), integrated regenerative braking (Hybrid) rear 11.2 in. solid discs 19 21 22 23 24 25 The Kia 10-year/100,000-mile warranty program includes various warranties and roadside assistance. Warranties include powertrain and basic. all warranties and roadside assistance are limited. see retailer for warranty details or go to kia.com. suLev 2.4L engine: 192 hp @ 6,300 rpm, 181 lb.-ft. @ 4,250 rpm. super ultra Low emission vehicle (suLev) engine is the only non-turbo engine available in these states: ca, nY, Ma, vT, cT, nJ, Or, Me, ri, MD, Pa, Wa and nM. uLev is the only engine available in all other states. uLev 2.4L engine is 200 hp @ 6,300 rpm. Maximum hps listed. For maximum protection, always wear your seat belt. The rear-camera display is not a substitute for proper and safe backing-up procedures. The rear-camera display may not display every object behind the vehicle. always drive safely and use caution when backing up. refer to specifications above for 2013 ePa fuel-economy estimates. ePa estimated. actual mileage will vary with options, driving conditions, driving habits and your vehicle’s condition. Based on comparison of optional Optima 2.0L GDi Turbo engine with 274 hp to 2013 v6 midsize sedans as of December 2012. This vehicle is certified to uLev emissions standards. infinity® is a trademark of Harman international industries, inc. siriusxM service requires a subscription, sold separately, after 3-month trial included with vehicle purchase. If you decide to continue your SiriusXM service at the end of your trial subscription, the plan you choose will automatically renew and bill at then-current rates until you call SiriusXM at 1-866-635-2349 to cancel. see our customer agreement for complete terms at www.siriusxm.com. Programming subject to change. sirius satellite service is available only to those at least 18 and older in the 48 contiguous usa, D.c., and Pr (with coverage limitations). Traffic information not available in all markets. see siriusxm.com/traffic for details. sirius, xM and all related marks and logos are trademarks of sirius xM radio inc. Warning: Driving while distracted can result in a loss of vehicle control that may lead to an accident, severe personal injury, and death. The driver’s primary responsibility is in the safe and legal operation of a vehicle, and use of any handheld devices, other equipment, or vehicle systems which take the driver’s eyes, attention and focus away from the safe operation of a vehicle or which are not permissible by law should never be used during operation of the vehicle. actual product may vary in appearance from photographs. navigation not available with uvO system. see retailer for details. Kia accessory cable required for iPod® mobile digital device connectivity when using with navigation system. cable and iPod mobile digital devices sold separately. iPod and iPod touch are trademarks of apple inc., registered in the u.s. and other countries. apple is not a participant or sponsor of this promotion. a compatible Bluetooth® wireless technology enabled cell phone is required to use Bluetooth® wireless technology. The streaming audio function may not be supported in all Bluetooth® wireless technology enabled cell phones. The Bluetooth® word mark and logos are registered trademarks owned by Bluetooth siG, inc., and any use of such marks is pursuant to license. Other trademarks and trade names are those of their respective owners. Microsoft® and Windows® are registered trademarks of Microsoft® corporation in the united states and/or other countries. HD radio™ and the HD radio logo are proprietary trademarks of iBiquity Digital corporation. Government 5-star safety ratings are part of the national Highway Traffic safety administration’s (nHTsa’s) new car assessment Program (www.safercar.gov). even with the Tire-Pressure Monitoring system, always check your tire pressure on a regular basis. Kia Motors received the best Total cost of Ownership for overall brand for 2012 according to Kelley Blue Book’s kbb.com. 2012 model-year vehicle’s projected ownership costs are based on the average Kelley Blue Book Total cost of Ownership data for the initial 5-year ownership period. For more information, visit www.kbb.com. Based on 5-year cumulative growth between 12-month retail sales for periods ending December 2007 and December 2012 of all u.s. automotive brands. source: Automotive News Data center. Based on total u.s. light-vehicle sales, December 2011 to December 2012. 24-hour roadside assistance is a service plan provided by Kia Motors america, inc., and is limited. see retailer or kia.com for details. nBa identifications are the intellectual properties of nBa Properties, inc. ©2013 nBa Properties, inc. all rights reserved. Kia Design center, a division of Hyundai america Technical center, inc. (HaTci). HomeLink® is a registered trademark of Johnson controls, inc. actual mileage will vary.
  • 28. www.garylangauto.com | 815-385-2100 kia.com facebook.com/kiaoptima twitter.com/kia youtube.com/kia all information contained herein was based upon the latest available information at the time of printing. Descriptions are believed to be correct, and Kia Motors america makes every effort to ensure accuracy, however accuracy cannot be guaranteed. From time to time, Kia Motors america may need to update or make changes to the vehicle features and other vehicle information reported in this brochure. some vehicles shown may include optional equipment. all video and camera screens shown are simulated. Kia Motors america, by the publication and dissemination of this material, does not create any warranties, either express or implied, to any Kia products. see your Kia retailer or kia.com for further details concerning Kia’s available limited warranties. ©2013 Kia Motors america, inc. reproduction of the contents of this material without the expressed written approval of Kia Motors america, inc., is prohibited. Kia MOTOrs aMerica, inc. P.O. BOx 52410 irvine, ca 92619-2410 1-800-333-4Kia Part #: uT130 PM001a