2013 iAwards final tips

iAwards Webinar Briefing
Final Tips
Presented by:
Kelly Hutchinson, Executive Judge
Jim Ellis, Chief Judge

Host Partners Major Partner

iawards.com.au

Webinar overview

• What are the iAwards?
• Why should you enter?
• Key dates for 2013
Kelly Hutchinson
• iAwards Group Domains Executive Judge
• iAwards Entry Process
• Eligibility to Enter
• Judging Process Group Domains
• Hints from past Judges
• Winner’s Storioes
• Tips from winners
• APICTA Awards
Jim Ellis
• Questions
Chief Judge


What are the iAwards?
The impact that ICT has on every part of our economy and its influence on our
day to day activities is celebrated by the iAwards each year.

The iAwards program's goal is to provide business, industry and government
with a clear view of the people leading ICT in Australia and the quality of
innovation being produced.

National company winners go on to compete with the best in the Asia Pacific
region making the iAwards the only truly international awards program delivered
to the national ICT community.


Why should you enter?
Are you...
• Searching for ways of entering the market or
finding new markets?
• Looking for new ways to market yourself?
• Taking your company to the next level through technology?

Do you...
• Know an ICT 'superstar' who deserves recognition?
• Empower your people – and love watching them take the credit?
• Have the ‘next big thing’?

Then the iAwards are for you!


Key dates for 2013

Individual and Group Domains Nominations/Entries Open 16 January 2013
Online Briefing Sessions 5 & 27 February 2013
Individual and Group Domains Nominations/Entries Close Registrations 15 March 2013
Individual and Group Domains Nominations/Entries Close Submissions 26 March 2013
Group Domains Phase One Judging Opens 5 April 2013
Group Domains Phase One Judging Closes 17 April 2013
Individual Domains Judging opens 5 April 2013
Individual Domains Judging closes 17 April 2013
State Winners Presentations 1-21 June 2013
Phase Two Briefing Sessions/Webinair 22 - 26 July 2013
Phase Two Judging – Melbourne (onsite) 5 - 6 August 2013
iAwards Australia 3.0 Forum – Melbourne 8 August 2012
iAwards Nominees VIP Networking Luncheon - Melbourne 8 August 2012
iAwards Gala Dinner – Melbourne 8 August 2012


iAwards Group Domains
The 2013 iAwards celebrates excellence across multiple domains which should make it easier
for entrants to identify the right category to enter.

Development Industry Services Society Student Professional Pioneer
Domain Domain Domain Domain Domain Domain Domain

Secondary CIO of the Pearcey
Research & Consumer Medal & Hall
Development Financial Community Student Year
Project of Fame

ICT
Education Professional Benson
of the Year Entrepreneur
Tertiary
New Product Industrial Regional student
Project
Government ICT Woman iAwards
of the Year Innovation

Postgraduate
Tools Resources Sustainability Tertiary ICT Educator Start-Up
Health
Student of the Year


iAwards Nomination Process
The basics – quick reference
• Register your interest online at the iAwards Portal www.iawardsportal.com.au
• Login using your assigned Login Id and Password
• Download the Award Template/s for each of the categories you
are interested in and complete offline.
• Create a new submission online using your completed template.
• Once logged in complete steps 1-3.
• Cost is $330 per entry – if you enter more than one category it is an additional $330 (inc.
GST) *There is no charge for Individual categories
• Nominations close at 5pm AEDST on Friday 15 March 2013


Eligibility to Nominate
For Company/Group Awards
Before nominating for the iAwards please review the Fine Print
and be sure you are eligible to enter. All nominees are
responsible for ensuring that you meet all Terms & Conditions.

1. The iAwards are open to companies and organisations registered and operating in Australia (ABN required);
2. The entrant/nominee must own the IP of the solution which they are nominating for the award.
3. At least 51% of product development efforts including research, development and design must have taken
place in Australia;
4. The State/Territory of the entrant/nomination is where the majority of the product/project was undertaken.
If a national organisation is entering jointly with a client outside their head office then the client project
location would be the appropriate State/Territory to submit under. If your organisation is entering in more
than one State/Territory you may need to register each State/Territory office and submit the relevant
product/project/soluton in the appropriate State/Territory.
5. Any innovation which has won a National iAward or Merit in the previous three years is ineligible to enter
the award, with or without product enhancement. The exception are Winners/Merit of the R&D category may
enter within the 3 year restriction if their product/solution is now commercialised and fits the criteria of another
relevant category.

Judging Process: Group Categories

• Judging begins at the state and territory level.
• Judging at state and territory level will be based on your online submission
form and your supporting material.
• State winners are then identified in each category.
• State winners will be revealed at state presentation events in June.
• All state winners then go on to compete at the national level.
• Judging at the national level will require a presentation to be made to a
judging panel in Melbourne on the 5 or 6 August.
• The national awards presentation and gala dinner will be held in Melbourne
on 8 August.


Hints from past Judges
 Written Entry. Be clear, concise and answer the questions.
 Stick to word limit. Simple yet hard to do so edit wisely.
 Criteria Ensure you demonstrate each of the specific
criteria in your responses as this is what the judges have to
score against.
 Reference material. These can consist of anything from
product brochures, referee statements, a video about your
product or any other material that supports your nomination.
 Photos. Include photos that illustrate your solution in action
not just screen grabs or use case scenario diagrams.
 Highlight your innovation as this is after all what the
iAwards is looking to showcase so don’t bury it in a
marketing spiel.


Winner’s Stories
Tips from past winners
 Focus on the outcomes not
the technology itself
 Make the most of the
experience
 Leverage the win to GROW


Tips from past winners…

Health 2012 winner HealthKit (VIC)
National Winner & State Winner (VIC) HealthKit - the global health
community for patients, practitioners and people everywhere

“We learnt a lot through the iAwards application process. It forced us to
work through a lot of things and really look at what we were doing and
what we were about. When you are in a start-up business, you tend to
spend a lot of time ‘in’ the business and the iAwards process enabled us
to focus ‘on’ the business.”

“For us, the real benefit of our iAwards win came afterwards. It has
basically enabled us to show that the people who really understand
health IT have considered us to be the best health technology in
Australia, with the potential to disrupt the health industry globally.
The iAwards win also gives us a lot of credibility and has led to people
knowing who we are and what we do. It has given us a foot in the door
and has helped us in terms of our media and PR goals. It’s also helped
attract employees who want to work with us as they believe in what we
are trying to do.”
Video, Website and Profile


Tips from past winners…

Education 2012 winner Avalias (NSW)
National Winner & State Winner (NSW), - Avalias
for Avalanche ST Scenario Training System

“We are finding that our iAwards win has become a
very good talking point with both existing customers
and potential customers alike. We have seen our
revenue increase since the win. While we can’t
directly attribute this to the iAwards win, we really do
feel that it has had a positive effect on our business.
We’ve also found that closing contracts has become
a lot easier than it was before.”

“It’s as though the iAwards recognition gives us that
extra dot of the ‘i’ and the cross of the ‘t’. Potential
customers are now looking at the fact that we’ve
been recognised at a national level, assessed by
respected members of the industry and have won an
iAward,”
Winner of the 2012 National iAward for e-Learning, NSW
company, Avalias CEO, Harold Wolpert


Video, Website and Profile

A few words of advice for anyone considering entering
the 2013 iAwards program.

“You should paint the vision. Let people know that your business is not
just about making money, but that it’s about doing well, while doing
good. There are so many businesses out there that fit into this category
across a wide range of sectors - and the iAwards really connects people
with the power and potential of technology.”

Winner of the 2012 National iAward for Health (VIC)
HealthKit, Managing Director and co-founder Alison Hardacre

“I would say to anyone that it’s important to focus on four key areas when you start
the iAwards application process. Firstly, you need to make sure you have an
excellent product or service and that it can really stand up to the test. Then, make
sure you read the iAwards criteria and guidelines very carefully and answer
everything that is asked.”

“It’s important to invest the time and effort into making sure you create a solid
application, there’s little point entering if you are just going to throw something
together for your entry. Then, if you do make it to the National stage and have to
present to the panel, I’d encourage people to make sure that they are extremely
well prepared,” he noted.

Winner of the 2012 National iAward for e-Learning (NSW)
Avalias CEO, Harold Wolpert

Benefits of winning
Has it had a positive impact on your
business?
• Absolutely, without a doubt
• Third party endorsement = credibility and
confidence 2008 iAwards Winner for Communication
• Confidence in MobileIP = award of contracts and eGovernment
• Entering global market with multi-national partner Maree Adshead, MobileIP QLD

What you do with the win is as
crucial as the win itself!
Tell the universe!
 Announce on website
 Newsletter
 Email an announcement
 Put iAwards logo on everything
 Share the experience with
your customers & staff
 Profile raising using the media
Major Partner
 Profile raising through politicians
Host Partners

Final tips for potential nominees
 Don’t underestimate your business
 Really think about what makes your innovation unique
 Consider which is the ‘right fit’ for your product/service/project
 Stick to outcomes, not the technology itself
 Utilise your passionate people to tell your story
 Allow plenty of time to prepare your submission
 Provide supporting documentation to illustrate your entry
 Make sure your referees are independent and informed
 Keep in mind the judges and make their jobs a joy not a chore
 Pitch to your audience
 Check you’ve answered all the questions
 Get someone not involved to read your submission
 Spell check
 Submit on time and in full


2013 APICTA Awards Hong Kong
National winners from the iAwards
Group categories go onto to compete
at the Asia-Pacific ICT Alliance
(APICTA) Awards.

APICTA is an international award
designed to increase ICT awareness
by providing networking and product
benchmarking opportunities to ICT
innovators and entrepreneurs in the
region.
APICTA 2012 Winners: Integral Technology Solutions of
Queensland, Smart Services CRC and Sissit Pty Ltd
Merits: PaperCut Software International Pty Ltd and Opengear


Questions?

For more information

visit www.iawards.com.au

call 1300 665 145

email iawards@gener8.com.au


Thanks to our partners

Host partners

Major partner


Category and other sponsorships are still available – closing soon

Thank you for
your interest in
the iAwards.
Insert your
name here Good luck with
your entries!

2013 iAwards final tips

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