Latin America is experiencing strong economic growth and increasing internet usage. The region's internet audience and online advertising are booming, as e-commerce takes off. Mobile phone penetration exceeds the population in many countries. Brazil is the largest market, with nearly 40% of Latin America's internet users. Social networks have reached 88% of the online population. Leading online companies in the region include MercadoLibre, Buscapé, OLX, Groupon Brazil, Catho and Orkut.
Understanding Consumers and Cross-Border E-Commerce in MexicoFiroz Patel
Today, the largest e-commerce market in Latin America is Brazil, but when it comes to long-term potential for cross-border merchants, Mexico is the market to watch. Though cross-border commerce is low compared to Brazil, Mexico’s e-commerce market is growing at a rate of over 21%, nearly double the global average.
What do you need to know before starting your B2C in Latin AmericaAlexandre Soncini
A 15-minute presentation of the main challenges and opportunities of doing business in Latin America. By Alexandre Soncini - North America GM - VTEX.com.
Understanding Consumers and Cross-Border E-Commerce in MexicoFiroz Patel
Today, the largest e-commerce market in Latin America is Brazil, but when it comes to long-term potential for cross-border merchants, Mexico is the market to watch. Though cross-border commerce is low compared to Brazil, Mexico’s e-commerce market is growing at a rate of over 21%, nearly double the global average.
What do you need to know before starting your B2C in Latin AmericaAlexandre Soncini
A 15-minute presentation of the main challenges and opportunities of doing business in Latin America. By Alexandre Soncini - North America GM - VTEX.com.
Mobile technology played a big part of the election presidential campaigns, from the registry process, to persuading last-minute deciders. A mobile advertising strategy to reach out to Hispanic voters was a must have during the 2012 close campaign. The Obama campaign opted to use Adsmovil’s mobile ad network to extend their engagement with the Hispanic user on key battleground states; and the approach paid off.
TBF 2011- Patricia Rasore: “Analizing the Emerging Online Travel Market in La...Karla Witte
The Latin American travel industry is vast, diverse, growing fast and changing even faster. The region features rapidly emerging economies, a fast growing ecommerce sector, some powerhouse travel companies with an eye toward global expansion, and tremendous opportunity for a still under-penetrated online travel market. PhoCusWright is conducting a comprehensive study of the Latin American travel marketplace, with a focus on online distribution and marketing. This research delivers an in-depth understanding of this increasingly important yet understudied part of the global online travel landscape
Global Mobile Payment Methods 2013_by yStats.comyStats.com
Hamburg-based secondary market research company yStats.com has released a new report titled “Global Mobile Payment Methods 2013”. The report indicates that the practice of using mobile devices such as smartphones and tablets in online as well as traditional retail commerce continues to see growing acceptance around the world.
Thinknow Defining Moments Report 2019 - Insights Into Culture and AuthenticityThinkNow
This year-end report highlights trends in consumer sentiment, purchase behavior, and digital media use over the last 12 months, and explores the impact culture has had on these trends. The report also includes marketing predictions for 2020.
Fundstrat Bitcoin & Blockchain presentation for Upfront SummitMark Suster
An equity analyst case for the value in cryptocurrencies. Thomas Lee of Fundstrat was lead equity researcher for JP Morgan before founding Fundstrat. He takes a market approach to valuing Bitcoin and other cryptocurrencies. Here is his presentation for the #UpfrontSummit 2018.
The Latino Vote: Surprising Sentiments on Issues and Candidates is Burson Latino’s latest survey on how Latino registered voters feel about the candidates and the issues at stake in the primary elections. The survey of 1,300 registered Latino voters nationwide was conducted from Jan. 29 to Feb. 6, 2016, in collaboration with Research Now, New American Dimensions and the Center for Multicultural Science.
From BitPagos to BiM, Latin American innovators are taking advantage of high mobile penetration, a strong middle class and a unified culture to capture new opportunities in the digital economy.
Latino Buying Power - May 2024 Presentation for Latino CaucusDanay Escanaverino
Unlock the potential of Latino Buying Power with this in-depth SlideShare presentation. Explore how the Latino consumer market is transforming the American economy, driven by their significant buying power, entrepreneurial contributions, and growing influence across various sectors.
**Key Sections Covered:**
1. **Economic Impact:** Understand the profound economic impact of Latino consumers on the U.S. economy. Discover how their increasing purchasing power is fueling growth in key industries and contributing to national economic prosperity.
2. **Buying Power:** Dive into detailed analyses of Latino buying power, including its growth trends, key drivers, and projections for the future. Learn how this influential group’s spending habits are shaping market dynamics and creating opportunities for businesses.
3. **Entrepreneurial Contributions:** Explore the entrepreneurial spirit within the Latino community. Examine how Latino-owned businesses are thriving and contributing to job creation, innovation, and economic diversification.
4. **Workforce Statistics:** Gain insights into the role of Latino workers in the American labor market. Review statistics on employment rates, occupational distribution, and the economic contributions of Latino professionals across various industries.
5. **Media Consumption:** Understand the media consumption habits of Latino audiences. Discover their preferences for digital platforms, television, radio, and social media. Learn how these consumption patterns are influencing advertising strategies and media content.
6. **Education:** Examine the educational achievements and challenges within the Latino community. Review statistics on enrollment, graduation rates, and fields of study. Understand the implications of education on economic mobility and workforce readiness.
7. **Home Ownership:** Explore trends in Latino home ownership. Understand the factors driving home buying decisions, the challenges faced by Latino homeowners, and the impact of home ownership on community stability and economic growth.
This SlideShare provides valuable insights for marketers, business owners, policymakers, and anyone interested in the economic influence of the Latino community. By understanding the various facets of Latino buying power, you can effectively engage with this dynamic and growing market segment.
Equip yourself with the knowledge to leverage Latino buying power, tap into their entrepreneurial spirit, and connect with their unique cultural and consumer preferences. Drive your business success by embracing the economic potential of Latino consumers.
**Keywords:** Latino buying power, economic impact, entrepreneurial contributions, workforce statistics, media consumption, education, home ownership, Latino market, Hispanic buying power, Latino purchasing power.
Mobile technology played a big part of the election presidential campaigns, from the registry process, to persuading last-minute deciders. A mobile advertising strategy to reach out to Hispanic voters was a must have during the 2012 close campaign. The Obama campaign opted to use Adsmovil’s mobile ad network to extend their engagement with the Hispanic user on key battleground states; and the approach paid off.
TBF 2011- Patricia Rasore: “Analizing the Emerging Online Travel Market in La...Karla Witte
The Latin American travel industry is vast, diverse, growing fast and changing even faster. The region features rapidly emerging economies, a fast growing ecommerce sector, some powerhouse travel companies with an eye toward global expansion, and tremendous opportunity for a still under-penetrated online travel market. PhoCusWright is conducting a comprehensive study of the Latin American travel marketplace, with a focus on online distribution and marketing. This research delivers an in-depth understanding of this increasingly important yet understudied part of the global online travel landscape
Global Mobile Payment Methods 2013_by yStats.comyStats.com
Hamburg-based secondary market research company yStats.com has released a new report titled “Global Mobile Payment Methods 2013”. The report indicates that the practice of using mobile devices such as smartphones and tablets in online as well as traditional retail commerce continues to see growing acceptance around the world.
Thinknow Defining Moments Report 2019 - Insights Into Culture and AuthenticityThinkNow
This year-end report highlights trends in consumer sentiment, purchase behavior, and digital media use over the last 12 months, and explores the impact culture has had on these trends. The report also includes marketing predictions for 2020.
Fundstrat Bitcoin & Blockchain presentation for Upfront SummitMark Suster
An equity analyst case for the value in cryptocurrencies. Thomas Lee of Fundstrat was lead equity researcher for JP Morgan before founding Fundstrat. He takes a market approach to valuing Bitcoin and other cryptocurrencies. Here is his presentation for the #UpfrontSummit 2018.
The Latino Vote: Surprising Sentiments on Issues and Candidates is Burson Latino’s latest survey on how Latino registered voters feel about the candidates and the issues at stake in the primary elections. The survey of 1,300 registered Latino voters nationwide was conducted from Jan. 29 to Feb. 6, 2016, in collaboration with Research Now, New American Dimensions and the Center for Multicultural Science.
From BitPagos to BiM, Latin American innovators are taking advantage of high mobile penetration, a strong middle class and a unified culture to capture new opportunities in the digital economy.
Latino Buying Power - May 2024 Presentation for Latino CaucusDanay Escanaverino
Unlock the potential of Latino Buying Power with this in-depth SlideShare presentation. Explore how the Latino consumer market is transforming the American economy, driven by their significant buying power, entrepreneurial contributions, and growing influence across various sectors.
**Key Sections Covered:**
1. **Economic Impact:** Understand the profound economic impact of Latino consumers on the U.S. economy. Discover how their increasing purchasing power is fueling growth in key industries and contributing to national economic prosperity.
2. **Buying Power:** Dive into detailed analyses of Latino buying power, including its growth trends, key drivers, and projections for the future. Learn how this influential group’s spending habits are shaping market dynamics and creating opportunities for businesses.
3. **Entrepreneurial Contributions:** Explore the entrepreneurial spirit within the Latino community. Examine how Latino-owned businesses are thriving and contributing to job creation, innovation, and economic diversification.
4. **Workforce Statistics:** Gain insights into the role of Latino workers in the American labor market. Review statistics on employment rates, occupational distribution, and the economic contributions of Latino professionals across various industries.
5. **Media Consumption:** Understand the media consumption habits of Latino audiences. Discover their preferences for digital platforms, television, radio, and social media. Learn how these consumption patterns are influencing advertising strategies and media content.
6. **Education:** Examine the educational achievements and challenges within the Latino community. Review statistics on enrollment, graduation rates, and fields of study. Understand the implications of education on economic mobility and workforce readiness.
7. **Home Ownership:** Explore trends in Latino home ownership. Understand the factors driving home buying decisions, the challenges faced by Latino homeowners, and the impact of home ownership on community stability and economic growth.
This SlideShare provides valuable insights for marketers, business owners, policymakers, and anyone interested in the economic influence of the Latino community. By understanding the various facets of Latino buying power, you can effectively engage with this dynamic and growing market segment.
Equip yourself with the knowledge to leverage Latino buying power, tap into their entrepreneurial spirit, and connect with their unique cultural and consumer preferences. Drive your business success by embracing the economic potential of Latino consumers.
**Keywords:** Latino buying power, economic impact, entrepreneurial contributions, workforce statistics, media consumption, education, home ownership, Latino market, Hispanic buying power, Latino purchasing power.
Business analysts recognize that Latin America is an important emerging economy. In general terms, this report is focused on the Spanish speaking Latino community living in the American continent. The aim of this report is to provide you with a wider view on the usage and penetration of the Internet in the Latin American Spanish-speaking countries.
Jamestown Latin America Trends + Views Urbanization Trends in Latin AmericaFerhat Guven
Our latest “Trends and Views” piece addresses the concept of urbanization in Latin America,
and its potential impact on the region’s real estate market.
A indústria digital no Brasil em 2011 teve um ano de destaque inspirado por inovação e novas tecnologias, acompanhado pela rápida evolução dos hábitos de consumo. Nesse panorama de evolução contínua, as estratégias digitais eficientes requerem não somente análise do ambiente atual, mas também tendências que moldam o futuro dos consumidores.
Participe do webinar para entender os princiais insights do mercado digital brasileiro para 2012 e como as tendências nas redes sociais, buscas, video online, publicidade digital, compras online e celulares / tablets estão definindo o mercado atual e o que essas tendências significam para este ano.
Fintech Investment Latin America 2021 Q1Thiago Paiva
Fintech in Latin America had a good first quarter in 2021 considering the pandemic with over US$ 1.4 billion in raised capital. This report analyzes the fintech investments in the region with the goal of shedding light on the fintech environment in the region and its huge potential.
Lessons from US & China for Global EntrepreneursGGV Capital
Hans Tung, managing partner of GGV Capital who has been investing in startups across US and China for almost 20 years, shares his observations on tech in the US and China, and how entrepreneurs can learn from the world’s two most vibrant startup ecosystems.
Bryan Sims, 24 year-old CEO of brass|MEDIA Inc., speaks at a credit union conference about the importance of reaching Generation Y to the financial services industry. Sims outlines basic demographic information of Gen Y, provides statistics illustrating the difficulties in reaching them, shows the power of changing media and technology, while giving examples of how other financial institutions have successfully created programs that resonate with young adults.
brass|MEDIA Inc. is a multimedia and technology company that produces brass|MAGAZINE, a lifestyle money magazine written for young adults, by young adults.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
LA HUG - Video Testimonials with Chynna Morgan - June 2024Lital Barkan
Have you ever heard that user-generated content or video testimonials can take your brand to the next level? We will explore how you can effectively use video testimonials to leverage and boost your sales, content strategy, and increase your CRM data.🤯
We will dig deeper into:
1. How to capture video testimonials that convert from your audience 🎥
2. How to leverage your testimonials to boost your sales 💲
3. How you can capture more CRM data to understand your audience better through video testimonials. 📊
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
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What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
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The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
Improving profitability for small businessBen Wann
In this comprehensive presentation, we will explore strategies and practical tips for enhancing profitability in small businesses. Tailored to meet the unique challenges faced by small enterprises, this session covers various aspects that directly impact the bottom line. Attendees will learn how to optimize operational efficiency, manage expenses, and increase revenue through innovative marketing and customer engagement techniques.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
3. Latin America will continue growing at higherrates than developed economies Latam’s GDP growth for 2011-2012*: Argentina:5% Brazil: 4,3% Chile:5,8% Colombia: 4,3% Mexico: 4,1% G7 countries: 2,04% European Union: 1,7% Source: International Monetary Fund, Scotiabank Group 3
4. Top 14 Cities of Latam: All of them will climb in World GDP rankings Paris(6th) and Osaka(7th) willbeovertaken in 2025 GDP byMexico City andSao Paulo. Buenos Aires willovertake Boston (12th) and Washington DC (11th) by 2025 GDP. Source: PriceWaterhouseCoopers 4
5. Latam doubles the Worldwide growthrate of Online Population According to eMarketer, the number of internet users in Latin America has been increasing at about double the rate of population growth. Source: comScore 5
6. And Latam’s Online Population is far from saturation 6 Internet penetration in South America is still relatively small Online Populations of Latam will boom with increasing internet penetration Source: Internet World Stats
7. Most major markets in Latam have grown significantly Eric Schmidt (Google’s former CEO): “..internet usage has increased dramatically [in Latin America]. In the last years, Brazil and Argentina are having the fastest growth in the world. We are looking forward to make strong investments in both countries” (April 2011 Interview – DiarioPerfil) Source: comScore 7
8. Latam’s Online Ads: in infant stages but with booming potential Fastest-growing region in the world in online ad spending with a growth rate of 13.3% over the next five years. (Magna Global) Online ad spending will more than double over the next four years, growing from $2 billion in 2010 to $4.2 billion in 2014. (eMarketer) Source: eMarketer 8
9. Latam’s e-commerce is taking off... Growing 51% per year during the period 2003-2009 E-commerce has also grown in importance: it has increased as a percentage of GDP at an average rate of 34% per year. Source: :AmericaEconomia Intelligence 9
10. And it will continue growing By 2014, global e-commerce spending is projected to increase more than 90 percent. In Latin America, the amount spent online is projected to more than double. Source: Euromonitor International 10
15. Banking and credit card penetrationSource: :AmericaEconomia Intelligence
16. E-commerce categories in Latin America 12 The travel category is still the most important in Latin America The retail category is growing the most Paying taxes online has a high potential Source: :AmericaEconomia Intelligence
17. Credit Card Penetration 13 Brazil is the clear leader, but it’s still far behind penetration in developed countries Source: Fuente: Estudio Regional de Comercio Electrónico América Economía 2010
18. Latam: more mobile phones than people According to Informa Telecoms & Media, Latin America will reach more mobiles than people by the end of 1Q11 Prepaid represents over 80% Source: eMarketer Source: eMarketer 14
19. Latam’s largest market: Brazil 15 Brazil has nearly 40% of Latam’s internet users It is the 8th largest internet audience in the world (15+, H&W). Mexico is 16th and Argentina is 19th Source: comScore
20. Brazil’s e-commerce Source: Camara Brasileira de Comercio Eletronico 16 Brazil’s e-commerce is expected to grow at a compound annual growth rate (CAGR) of 18% over the next five years. According to Forrester Research, Brazilian e-commerce is set to jump to 178% by 2016. Source: comScore
21. Social Networking in Brazil The reach of the Social Networking category continues to be very high throughout Latin America In Brazil, even with such a high reach, the category is amazingly still growing: In October 2010, Brazil was Twitter’s #1 market 17 Source: comScore Source: comScore
22. Hispanics in the U.S. Source: U.S. Census Bureau Hispanics are the 1st minority of the U.S. with an approx. population of 50 million That makes U.S. Hispanics the 2nd largest concentration of Hispanics in the world: only behind Mexico 18
23. Hispanics are a rapidly growing population… According to U.S. Census Bureau projections, Hispanics will grow 167% (White Non-Hispanics will only grow 1%) from 2010 -2050, across all ages. It is also projected that by 2050, Hispanics will account for 30% of the U.S. population. That’s almost double from their current percentage 167% growth during 2010-2050 period (White non-Hispanics, 1%) Source: U.S. Census Bureau 19
24. With More Buying Power Source: Selig Center for Economic Growth, University of Georgia, International Monetary Fund 20 Hispanics’ percentage of buying power is expected to double in the period of 1990-2014 That’s twice to growth in percentage of non-Hispanics In comparison, Brazilian’s buying power for 2009-2014 will grow over 30% +100% +130%
28. 3x as likely to live in 5+ households...are twice as likely to live in households with 3 or more children, and ...are 77% more likely to live in households with 3 or more employed adults Larger households with more kids and employed adults Attractive Audience Source: Simmons NCS. Leading sources used: Interactive Advertising Bureau 21
29. Latam’s Online User’s Profile Brazil has the largest online population in Latin America 45.1 million is currently the comScore estimate of 6+, home & work Extended universe estimate is 77.3 million, larger than the total populations of France and the UK (66 and 62 million, respectively) Average usage in Brazil, Mexico, Argentina, Chile and Peru outpace global average Source: comScore 22
30. Young People Drive InternetConsumption in Latin America 15-24 year olds in Latin America are the heaviest Internet users, outpacing every other age group in Latin America as well as the global average for the age group Source: comScore 23
31. Social Networks Reached 88% of Latin American Internet Users Social Networks continue to be a central touch point of the Latin American web experience 24 Source: comScore Source: comScore Source: comScore
32. Instant Messengers, Social Networking, and Blogs are Key in LatAm 25 Reach of Key Categories Index: 104 94 106 124 97 121 106 103 196 78 121 125 94 99 126 93 97 76 76 104 Source: comScore
33. Group-buying Sites Showed Impressive Growth in Late 2010 Group-buying sites have taken off in Latin America and, based on what has been seen in the USA, are set to continue their growth in 2011 Argentina is Groupon’s top market, with one of every five web users visiting the coupon site in February 2011. Brazil is also one of top markets with 6% reach Source: comScore 26
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37. Received funding from Benchmark Capital and Monashees Capital (undisclosed amount)27
38. 28 Top Players in the Region (cont.) Leading Job Portal in Latam Acquired by Tiger Global in July 2007 for $15 million $1 million EBITDA when acquired Leading Travel Portal in Latam Over $125 million sales in 2007 Has raised over $60 million in funding Leading Social Gaming Company in Brazil Over 20 million active players a month Has raised over $46 million in funding Leading Spanish/Portuguese social networking site Over 50 million registered users Raised over $6 million in funding