Latin America
Digital Transformation
Report 2022
September 20, 2022
2
Disclaimer
This report, including the information contained herein, has been compiled for informational
purposes only and does not constitute an offer to sell or a solicitation of an offer to purchase any
security. Any such offer or solicitation shall only be made pursuant to the final offering
documents related to such security. This report also does not constitute legal, strategic,
accounting, tax, or other similar professional advice normally provided by licensed or certified
practitioners.
The report relies on data from a wide range of sources, including public and private companies,
market research firms and government agencies. We cite specific sources where data are
public; the presentation is also informed by non-public information, interviews with experts (on-
and off-the-record), proprietary data analysis, primary research conducted by Atlantico and by
others. We disclaim any and all warranties, express or implied, with respect to the presentation.
Atlantico makes no representations or warranties regarding the accuracy or completeness of the
information contained in this report and expressly disclaims any and all liabilities based on it.
Atlantico shall not be obliged to maintain, update or correct the report, nor shall it be liable, in
any event, for any losses suffered as a consequence of the use of this report by any third
parties.
3
Readme.txt
Cautious optimism. Curiously, our mixed emotions about the current state of
the market mirror how tech founders and workers are feeling this year.
Our optimism is rooted in the conviction that digitalization is a secular force
transforming Latin America for decades to come. Whether we are drunk at the
peak (last year) or hungover in the trough (this year), when we zoom out from
the cycle of the day, the trendline is clearly up and to the right.
As our Digital Transformation Index shows, the region’s technology ecosystem
stands to grow by an order-of-magnitude as it catches up to the likes of India,
China, and even the US, all of which began their journeys long before us. Value
creation from tech in LatAm will be measured in the trillions of dollars.
The foundation for long-term growth is rock solid: LatAm is ahead of China in
internet penetration and leads globally in digital adoption for most internet
services and digital media. Capital, long a barrier to growth, is no longer scarce
even after a halving of venture funding from 2021 peaks. Despite the market
downturn, human capital still flocks to tech, with students at top schools
reinforcing their preference to work in tech above all other fields.
Perhaps most striking is how the pandemic-sparked digital boom has persisted
in Latin America, representing a permanent leap forward while more developed
markets like the US are now reverting to pre-pandemic trendlines. This great
leap forward in digital adoption goes beyond e-commerce and food delivery and
is seen across all areas of society – from digital banking usage to telemedicine.
After experiencing the future, for Latin Americans there is no going back to
waiting in line at the bank branch or at the doctor’s office.
If there’s a reason why optimism runs through our veins as entrepreneurs, there
is equally good reason for the caution with which such optimism should be
tempered. As Tom Jobim warned us, “Brazil is not for beginners,” and, in this
year’s market downturn, neither is the rest of the world.
After years of pumping steroids into the veins of the world economy, Central
Banks pressed the brakes as inflation finally reared its head. Asset prices
worldwide adjusted abruptly, and tech companies were no exception – with
cash flows further into the future, they felt the pain especially severely as
investors questioned the unwinding of this economic adjustment. Venture
funding eased up and founders that the market encouraged to grow at all
costs only six months ago are now told to focus on margins.
Our research shows that founders are tightening their belts, but most likely
not enough given the uncertain global and regional backdrop. Yet,
encouragingly, historic data shows that a pot of gold (or bitcoin) may await
us at the end of the rainbow if we exercise enough caution to make it there.
The data shows that businesses that survive and get funded in bear
markets like these are significantly more likely to become large,
independent public companies. But ensuring survival is far from an easy
feat and finding balance is key this year.
Amidst all the dynamism, this year we found ourselves drawn to explore
three different areas of opportunity: for Fintech, Latin America’s world-class
performance continues. A rising tide for B2B innovation accelerated by
infrastructure buildout and record-breaking adoption of Brazil’s instant
payment system Pix define this continued success. Moreover, a new wave
of entrepreneurs is breaking barriers for SMB digitalization in Latin America,
bridging the gap between the abnormally high number of SMBs in the region
and the equally shy value they create for the economy. Finally, for Crypto
and web3, while it’s still early days, Latin America is perhaps the most fertile
ground for the application of successful use cases.
We are excited to have you join us in this third edition of the Report.
Enjoy the ride!
4
Research Team
Let us give credit where credit is due
Ana Martins
Partner, Atlantico
Carlos Pinto
Wharton School,
University of Pennsylvania
Ana Luisa Guimarães
University of Southern California
Maika Pereira
Wharton School,
University of Pennsylvania
Aurora Feng
Stanford University
Victor Ramos
Associate, Atlantico
Julio Vasconcellos
Partner, Atlantico
Nathan Wong
Project Lead,
Harvard Business School
Special
Contributors
Hugo
Barra
Florian
Hagenbuch
Mate
Pencz
Guilherme
Telles
Atlantico Venture Board Partners
Guilherme
Grupenmacher
5
Cases with 25+ Leading Companies in the Region
Our Partners
We are thankful for the help of these
organizations and contributors who
partnered with us on primary research
and data collection and analysis
Extensive Primary Research Initiatives
... and countless other experts and friends who we interviewed and helped us with
on- and off-the-record data, information, and insights. Thank you!
The Future of Work in Latin America 2022: Runa and Atlantico surveyed
HR leaders and employees from 500 companies across the region
National Opinions: AtlasIntel and Atlantico surveyed +6.4k people across 5
Latin America countries plus the US (95% confidence level w/ 2-3% margin)
Tech Industry Outlook: Vertico and Atlantico surveyed over 200 tech
employees, from C-levels to individual contributors, in Latin America
Atlantico Student Survey: Conducted with over 250 undergraduate
students representing 60 top schools in Brazil and abroad
Research with founders: Atlantico brings original insights on founders,
from the Good View Summit Unicorn survey, Atlantico founder survey,
Canary founder survey and more And other initiatives…
6
About Atlantico
Led by modern founder-CEOs with a long record of investing success
Atlantico was started by entrepreneurs who founded and scaled some of the
largest tech companies in Latin America (and the world) and have been investing
in the region for over a decade.
Unique boutique approach enabled by a highly-selective investment style
We concentrate capital on fewer, higher-conviction investments in order to focus
our time and support for our portfolio companies.
Extended team comprised of world-class specialists with domain expertise
Atlantico has an exclusive team of Operating Partners with deep expertise in
Product, Engineering, Talent, and Growth to help founders win.
Deep analytical and primary research capabilities that support all activities
We believe judgment in venture comes from combining qualitative pattern-
matching (the “art” from hands-on experience) and rigorous data analysis (the
“science”), and tirelessly apply this approach to our work.
Atlantico is a
leading early-stage
venture capital
fund investing in
Latin America
7
Latin America Digital Transformation Report 2022
2. A Changing
Landscape
2.1 State of Venture Capital and Tech
2.2 The Latin American Opportunity
3. Opportunities
Ahead
3.1 Fintech
3.2 SMB Digitalization
3.3 Web3 & Crypto
1. The
Foundations
1.1 Socioeconomic Foundations
1.2 Digitalization
1.3 Remote Work
8
Latin America Digital Transformation Report 2022
1. The
Foundations
1.1 SOCIECONOMIC FOUNDATIONS
Latin America has a population of 665 million people and a GDP of over US$
5T, with Brazil, Mexico, Argentina, Chile, and Colombia making up 80% of it.
With key elections across the region this year, Latin America has been
experiencing a recent resurgence in left-of-center politics
1.2 DIGITALIZATION
Latin Americans continue to come online at a rapid pace, with internet
penetration reaching 78%, surpassing China. 5G adoption shows
promise and e-commerce penetration, accelerated by COVID-19,
continues even post-pandemic
1.3 REMOTE WORK
While COVID-19 brought about the rapid adoption of remote work, the ability
to do so was highly dependent on wage levels. Employees working remotely
have shown higher levels of satisfaction and productivity, especially when
given flexibility to choose where and when to work from the office
9
- Auguste Comte
1.1 Socioeconomic
Foundations
“Demography
is destiny”
”
10
Population of Latin America, 20211
MM of people
Brazil
Argentina
Mexico
Colombia
132
52
46
19
Chile
215
40%
24%
24%
23%
18%
16%
26%
54%
63%
63%
60%
59%
58%
60%
13%
14%
17%
23%
26%
14%
0-14 60+
Oceania
15-59
Europe
North America
Latin America &
the Caribbean
World
Africa 6%
Asia
Population age breakdown, 20212
Population distribution by age cohort 2021
Median
Age
Change in
Median Age vs.
2016 (years)
19 +0.3
30 +1.8
31 +1.8
32 +0.9
38 +0.9
42 +1.1
30 +1.3
Life
Expectancy
at Birth
62
72
73
79
78
77
71
Latin America’s demographic
bonus* is slowly coming to an
end due its aging population
Latin America is home to 665 million people and stands to
benefit from a comparatively young population
Life
Expectancy
at Birth
Note: (*) Demographic bonus is a condition in which the country’s productive age population is more than the non-productive population.
Source: (1) The Economic Commission for Latin America and the Caribbean; (2) United Nations Department of Economic and Social Affairs
11
23.0
17.5
5.0
4.2
3.2
1.6
1.3
China
Latin
America
Mexico
Brazil
India
Germany
United
States
GDP by country/region, 20221
Current prices, US$ T
Latin America GDP by country, 20222
% of total Latin American GDP, US$ T
Argentina
6%
26%
10%
Colombia
32%
Brazil
20%
Rest of
Latin
America
Mexico Chile
6%
If Latin America were a single
country, it would have the
third largest GDP in the world
$1.6
$1.3
$0.5
$0.3
$0.3
$1.0
Latin America’s GDP is greater than US$ 5T, with Brazil,
Mexico, Argentina, Chile, and Colombia making up 80% of it
Source: (1) International Monetary Fund; (2) World Bank
12
Unemployment has remained above pre-pandemic levels,
hindered by high levels of informality
2016 2017 2018 2019 2020 2021
Chile
6.0%
Argentina
Mexico
5.5%
9.1%
14.3%
10.9%
4.4%
5.4%
3.9%
4.9%
14.4%
8.1%
India
8.7%
US
6.7%
11.6%
Brazil
27%
Argentina
14%
39%
43%
54%
Mexico Chile Advanced
Economies
**
Unemployment rate by country, 20221
%
Labor informality rate by country, 2021*,1,2
% of total employment
Brazil
Colombia
Note: (*) Informality refers to legal economic activities that are not taxed nor monitored by the government; (**) Advanced Economies as defined by the World Bank
Source: (1) World Bank; (2) International Labour Organization “Employment and informality in Latin America and the Caribbean: an insufficient and unequal
recovery” (2021)
13
Share of net personal wealth by percentile, 20212
% of national wealth
1.0%
4.3%
Brazil Chile
Argentina
1.4%
Colombia
India Mexico US***
1.7%
9.8%
5.8%
19.9%
China**
44.4%
Poverty rate by country, 20201*
% of total population
90-99th 35%
61%
78%
26%
India
71%
31%
65%
33%
99th+
Europe
46%
Latin America
3%
35%
32%
37%
China
US
68%
32%
Poverty and inequality remain high in Latin America: The
top 1% of the population holds 46% of the wealth
Note: (*) Poverty headcount ratio (%) at US$5.50 a day (2011 purchasing power parity); (**) Latest data is from 2011; (***) Latest available data is from 2019
Source: (1) World Bank; (2) World Inequality Database
14
Middle class share of the population, 20211,2*
% of population
26%
48%
28%
61%
Colombia
56%
Argentina
Chile Mexico
Brazil
45%
OECD
Average**
44%
32%
22%
2000 2005 2010 2015 2020
37%
Middle Class
US$ 13-70
22% Poor
US$ 0-5.5
39% Vulnerable
US$ 5.5-13
Latin America share of population by income class***
% of population
Growth of the middle class in Latin America has been
stagnant since 2015
Note: (*) Middle class is defined as earning US$ 13-70 per day for LatAm countries and 75-200% the median national income for the OECD average, with the latest
data available being from 2016; (**) OECD is a group of 38 countries, mostly advanced economies; (***) The source’s methodology changed in 2015
Source: (1) OECD “Society at a Glance 2019” (2019); (2) World Bank “The Gradual Rise and Rapid Decline of the Middle Class in LatAm and the Caribbean” (2021)
15
The pandemic aggravated poverty and inequality in most
Latin American countries
Impact of COVID-19 on extreme poverty1
Increase in poverty rates during COVID-19 (difference in percentage points)
0.02
0.04
0.06
-0.04
0.00
-0.02
0.08
-0.06
Mexico
Brazil Paraguay
Peru Argentina
Colombia Chile Costa
Rica
An increase in the Gini Coefficient
represents an increase in
inequality
Gini Coefficient Change2
Circa 2019* and 2020
0.2 0.6
0.4 1.2
0.8
0.0 1.0
Mexico
Colombia
Bolivia
Argentina
Chile
Peru
Note: (*) For Chile, the data is from 2017, and for Mexico, the data is from 2018. For the remaining countries, the data prior to the pandemic is from 2019.
Source: (1) World Bank, “COVID-19 and Economic Inequality” (2022); (2) IDB, “The Pandemic Is Increasing Inequality in Latin America”, (2022)
16
Chile’s Election Signals a Hard
Left Turn
Peru’s Polarized Election Reflects
Democratic Malaise
A New Group of Left-Wing
Presidents Takes Over in Latin
America
June 2022
Gustavo Petro,
a former
guerrilla fighter
of the left-wing
M-19, is
elected
President of
Colombia
March 2022
Former
student union
leader Gabriel
Boric is
sworn in as
President of
Chile
July 2021
Pedro Castillo,
one of the key
leaders of the
2017 teachers’
strike, takes
office as
President of
Peru
2019 2022***
Right Leaning
Left Leaning
Center
Gustavo Petro Wins the Election,
Becoming Colombia’s First Leftist
Leader
Recent transitions of power in Latin America Latin America’s Political Heat Map1
Latin America is experiencing a recent resurgence of the
political left, with many pointing to a new “pink tide”*
October 2022
Brazil’s upcoming
election will be a tight
race** between the
current president
(Bosonaro) and a left-
of-center former
president (Lula), who if
elected will further
strengthen the tide
?
Note: (*) The pink tide, or the turn to the left, was a political wave and perception of a turn towards left-wing governments in Latin American democracies moving away
from the neoliberal economic model at the start of the 21st century; (**) According to polls; (***) Colombia’s value in the 2022 was updated after the 2022 election
Source: (1) Agence France-Presse
17
Brazilian population’s feelings towards the institution of a
military dictatorship in the country, 20221
% of population
12%
9%
Not sure / no response
In favor
Against
79%
Brazilian population’s perceptions on fraud risks in the
upcoming election1
% of population
Don’t trust
Trust
Not sure 11%
Electronic voting
39%
50%
11%
Not sure
Low risk
39%
29%
No risk
High risk
21%
Risk of electoral fraud
This number
reaches 69% among
those who say they
will vote for the
incumbent President
Jair Bolsonaro, one
of the most
outspoken critics of
the electronic voting
system in Brazil
The Brazilian Federal Court of Account
audited Brazil’s electronic voting system
and concluded that it has adequate
measures in place to mitigate risk of
fraudulent incidents2
Brazilians remain overwhelmingly in favor of democracy,
though doubts about the system persist
+
Source: (1) Atlantico and AtlasIntel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=2,262,
2p.p margin of error at 95% confidence level); (2) Exame “Auditoria conclui que TSE tem mecanismos adequados para evitar
riscos nas eleições” (2022)
18
1.2 Digitalization
- Heraclitus
“The only constant
in life is change.”
”
19
54%
58%
62%
65%
69%
74%
78%
2016 2019
2017 2021
2015 2020
2018
95%
92% 92%
86%
81%
74%
70% 69%
62%
47%
Colombia
Mexico
Brazil World
Avg
Argentina
Chile China India
Germany US
Internet penetration in LatAm has surpassed that of China
and India and is approaching that of developed economies
Internet penetration rate by year and region
Latin America, 2015-2021; Worldwide, 2021
Source: (1) World Bank; (2) We Are Social
20
55%
61%
65%
69%
72%
77%
2021
2017 2020
2019
2018
2016
+7%
12%
China
Latin
America
24% 76%
US 54%
88%
46%
Android
iOS
CAGR
Smartphone adoption rate has increased 40% over the last
five years, with most devices running on Android
Smartphone adoption rate in Latin America1
% of total population
Smartphone operating system market share by region2
% of total Android and iOS devices
Source: (1) GSMA; (2) Statcounter
21
108%
85%
68%
57% 55%
29%
21%
14%
10%
Chile
Germany Argentina
US UK China
Colombia
Mexico Brazil
Mobile data continues to be expensive in some parts of
Latin America, with data in Mexico and Colombia
costing significantly more than in mature economies
Brazil and Chile are exceptions: mobile
data costs are lower than in the US and
UK, and more in-line with China
Mobile data cost in Mexico and Colombia is higher than in
developed countries, while Brazil and Chile are cheaper
Local Cost of 1 GB Mobile Data (2022) vs 1 Big Mac (per Big Mac Index, 2021)1,2*
Percentage of 1 GB of mobile data per 1 Big Mac in Local Currency
Note: (*) The Big Mac Index is compiled by the Economist to determine if currencies are at their correct level based on purchasing power parity
Source: (1) We are Social; (2) The Economist
22
30%
46%
69%
28%
62%
75%
36%
75%
56%
Purchase
Products
Online
Use Social
Media
23%
Play Mobile
Games
Access Online
Banking
Watch Videos
Online
2022
2018
Using
Internet 10.3 9.9 7.0 5.3
Watching
TV Online 4.1 3.6 4.8 3.0
Using
Social
Media
3.7 3.3 2.2 2.0
Brazil China
Mexico US
Digital adoption has transformed everyday life for broad
swaths of the Latin American population
Percentage of Brazilians who…
% of survey respondents
Time spent daily by activity by country
Number of hours
Source: We Are Social
23
16
30
26
14 14
14
29
23
16
20
Instagram
WhatsApp YouTube TikTok
Facebook
2022
2021
2021 2022
WhatsApp
Facebook
Instagram
Facebook Messenger
Netflix
TikTok
Spotify
Uber
MercadoLibre
iFood
WhatsApp
Facebook
Instagram
TikTok
Netflix
MercadoLibre
Spotify
Uber
iFood
Facebook Messenger
In the social media category, WhatsApp remains the
dominant platform and TikTok continues to gain traction
Ranking of mobile apps in Brazil
By monthly active users
Brazilians’ usage of social media by year
Hours spent per month by social media app
Source: We Are Social
24
33
84
120
140
155
168
178
2022(e)
2021
2020 2023(e) 2024(e) 2025(e)
2019
Brazil alone had ~62 million active
TikTok users in August 2022, the
highest among Latin American
countries
14
17
32
28
62
TikTok*
2022*
2020 2021
2019
While TikTok targets more affluent
audiences, another Chinese rival,
Kwai, targets blue-collar workers
and lower-income populations, a
strategy that has allowed it to go
viral in more recent years
Chinese social network giants TikTok and Kwai are
increasingly popular in Latin America, particularly in Brazil
Number of TikTok active users in Latin America
Millions
Growth of Kwai active users in Brazil
Millions
Note: (*) Numbers from August 2022
Source: Insider Intelligence, Data.ai, Google Trends, Rest of World, Atlantico Analysis
25
4%
7%
Jan-18 Jan-20
3%
5%
Jan-21
Jan-19
6%
11%
12%
13%
15%
14%
Jan-21
Jan-20
Jan-19
16%
Jan-18
17%
18%
Back to the Future: US e-commerce penetration reverted to pre-
pandemic levels while Brazil stayed nearly 3 years ahead of trend
Online share of total retail, United States
% of total retail
Online share of total retail, Brazil
% of total retail
Pre-Pandemic
Trend
Pre-Pandemic
Trend
Brazil saw
e-commerce
penetration reach and
sustain levels 2.5
years ahead of the
historic trend
~2.5x
Note: Study analyzes all Mastercard anonymized transaction-level data for the researched economics
Source: International Monetary Fund and MasterCard Economics Institute “E-commerce During Covid: Stylized Facts from 47 Economies” (2022)
Sept-21 Sept-21
26
Food and grocery delivery continued growing well past the
pandemic boom, as seen through category leader iFood
iFood food delivery gross merchandise volume
Indexed to December 2019 (=100)
iFood groceries delivery gross merchandise volume
Indexed to December 2019 (=100)
Jul
-21
Jul
-21
Beginning of the COVID-
19 pandemic in Brazil
iFood is Brazil’s leading food and grocery delivery platform, processing ~25% of total food
delivery orders in the country, and nearly 80% when considering online aggregators only
Beginning of
the COVID-19
pandemic in
Brazil
Source: iFood internal data
100
5,518
11,094
14,102
13,554
14,163
Nov
-20
Nov
-21
2,089
Jun
-22
Apr
-20
Mar
-21
9,920
Aug
-20
1,130
Dec
-19
Mar
-22
100
204
234
287 288
315
338
378
Nov
-21
Mar
-22
Mar
-21
Nov
-20
Jun
-22
Apr
-20
157
Dec
-19
Aug
-20
27
Beginning of the COVID-
19 pandemic in Brazil
12.2
9.5
8.2
6.3
1Q19
0.2 2Q22
1Q21
4Q21
3.6
5.4
0.2
3Q21
0.6
2Q19
2Q21
1Q20
4Q20
3Q20
4.5
0.3
2Q20
4Q19
1Q22
3Q19
0.2
10.0
11.5 1,594
1,180
1,270
905
3Q19
789
3Q21
692
6
2Q22
4Q21
1Q20
1Q21
4Q20
1,732
1,272
58
3Q20
646
4Q19
2Q19
9
2Q20
14
1Q19
13
2Q21
1Q22
Telemedicine sustained strong growth since the pandemic
as we see from Conexa, a leading health platform
Conexa Saúde registered user base
Millions of users
Conexa Saúde number of appointments
Thousands of appointments
Conexa Saúde is the biggest independent telemedicine and digital health platform in Brazil,
managing 20M+ lives
Beginning of the
COVID-19
pandemic in Brazil
4Q19
34%
1Q22
11%
1Q20
30%
3Q21
34%
1Q21
26%
1Q19
2Q20
26%
2Q21
19%
35%
3Q20
29%
4Q20
2Q19
2Q22
4Q21
3Q19
Share of mental health
appointments
Number of appointments
Note: Prior to the pandemic, there wasn’t regulatory backing and framework for telemedicine in Brazil, but the pandemic cleared the way for regulatory acceptance
Source: Conexa Saúde internal data
28
1.3 Remote
Work
29
Not Going Back: Following the shift to remote work, software
developers are no longer open to working in-office
24%
68%
Q4
23%
Q1
66%
Q2
17%
68%
Q1
66%
Q4
19%
60%
61%
Q3
60%
23%
Q2
Q1
55%
65%
20%
58% 54%
60% Remote Positions
58%
Q1 Q4
58%
70%
48%
63%
Q2
21%
Q3 Q3
62%
58%
19%
59%
In-person Positions
Q2
2019 2020 2021 2022
Software developer job interview acceptance rate by remote vs. in-person job position, Brazil
%
Revelo is an American platform for selecting and hiring tech talent from Latin America
Source: Revelo internal data (n = 124,000 software developers)
30
Distribution of remote work models by sector
% of respondents
30% 49%
18%
Health &
Pharmacy
27%
21%
16%
Financial
Services
36% 18% 25%
34%
8%
9% 19%
Consulting
23%
22%
30%
Education
38%
19%
48%
32%
7%
46% 31%
Logistics &
Manufacturing
Commerce
4%
52%
11% 11%
58%
14%
5%
11%
27%
Technology
Marketing &
Entertainment
<25% remote
51%-99% remote 25-50% remote
100% remote
14%
36%
12%
28%
12%
17%
62%
19%
Current policy (2022)
Before COVID-19 (2020)
51%-99% remote
25-50% remote
100% remote
<25% remote
Most industries have increased levels of remote work, with
tech and consulting showing the highest adoption rates
Remote work distribution before and after COVID-19
% of respondents
Atlantico and Runa surveyed over 500 executives and employees in Latin America. The full survey can be found here.
+
Source: Runa and Atlantico survey “The Future of Work in Latin America” 2022, collected from July 4th to August 23rd (n = 515 employees
and executives in Latin America)
31
26% 24%
7% 9%
52%
44%
41%
28%
22%
32%
52%
63%
100%
Remote
51%-99%
Remote
25-50%
Remote
<25%
Remote
3.4 3.9
< 25% of
team remote
25-50% of
team remote
Lower Productivity
Same Productivity
Higher Productivity
4.5
51-99% of
team remote
4.6
100% of
team remote
Employees working remotely are estimated as having
higher levels of both satisfaction and productivity
Employee satisfaction by work model
Average for each model, rating from 1 to 5
Employee productivity by work model
% of respondents
+
Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = 515 employees and executives in Latin America)
32
92%
59%
8%
41%
Employees not given
flexibility to choose
when to go to the office
Employees given
flexibility to choose
when to go to the office
High satisfaction
(ranking 4 or 5)
Low satisfaction
(ranking 1, 2 or 3)
54%
30%
34%
51%
12%
19%
Employees not given flexibility to
choose when to go to the office
Employees given flexibility to
choose when to go to the office
Higher productivity
Same productivity
Lower productivity
This trend is seen to further improve when employees are
given the flexibility to choose when to work from the office
Employee satisfaction levels according to workplace flexibility
% of respondents
Employee productivity levels according to workplace flexibility
% of respondents
+
Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = 515 employees and executives in Latin America)
33
Latin America Digital Transformation Report 2022
1. The
Foundations
2. A Changing
Landscape
3. Opportunities
Ahead
34
Latin America Digital Transformation Report 2022
2.1 STATE OF VENTURE CAPITAL AND TECH
While 2021 was a banner year for venture capital both globally and in
Latin America, 2022 has seen sharp reductions in both public and
private markets
• While local funds have largely stayed the course, foreign investors
are slowing investments in the region
• Although ~30% of companies saw layoffs and postponed fundraising
plans, layoffs were relatively small, and most companies plan to
resume fundraising in the next 12 months
2. A Changing
Landscape
2.2 THE LATIN AMERICAN OPPORTUNITY
Despite the devaluation in the tech sector globally, the case for tech in
Latin America remains unchanged
• The region shows massive potential when it comes to increasing tech
penetration and solving regional problems, attracting top local talent
• History shows that companies funded during market downturns tend
to IPO at a higher rate than those funded in bull markets
35
2.1 State of Venture
Capital and Tech
- Jamie Dimon
“My daughter asked me
when she came home
from school, ‘What's the
financial crisis?’ and I
said it's something that
happens every five to
seven years.”
”
36
0.0%
0.2%
2.4%
1.2%
0.8%
1.4%
1.6%
2.0%
2.2%
1.8%
0.4%
0.6%
1.0%
2017 2018
2016
2015
3.5
2014
8.1
6.3
2011 2019 2020
2.9
3.9
4.5
2021
2.1
4.3
2.3
2.7
4.3 4.5 4.5
2010
2009 2013
2012
Federal Reserve Balance Sheet (US$ T)
Interest Rate (%)
0
3,500
2,500
500
2,000
1,500
4,500
4,000
1,000
3,000
2013
2009 2017 2021
+78%
The S&P recorded 70
all-time highs in 2021
Federal Reserve Interest Rates and Balance Sheet
Fed balance sheet and Fed Funds rates*, 2009-2021
S&P 500 Adjusted Closing Value**, 2009-2021
Index value
After the 2008 downturn, a growing money supply coupled
with low interest rates fueled a decade-long bull market
Note: (*) Average Fed Funds rates per year and average yearly Federal Reserve balance sheet; (**) Adjusted close price adjusted for
splits and dividend and/or capital gains distributions.
Source: Trading Economics
37
171 158
214
290
259
294
621
2019
2018
2015 2017 2021
2020
2016
+111%
NASDAQ index value (Dec. 12, 2021): 15,645
Global Venture Funding1 and Public Market Performance2
Investment in US$ B and NASDAQ Composite Index
2021 marked the peak of an age of capital abundance for tech
companies when global venture funding doubled from 2020
Global venture funding (US$ B)
NASDAQ Composite Index
Source: (1) CB Insights “2021 State of Venture” Report; (2) NASDAQ
38
4
9
18
26
$19
2019 2021
$35
2020
2018
$46
$65
182 197
249
463
439
508
851
0
5
10
15
20
25
$15.7
$4.2
$0.5
$2.0
$1.1
$0.6
2019 2021
2020
$4.9
2018
2017
2015 2016
Growth in Funding
(2020-2021)
274%
Unicorn Value Growth
(2020-2021)
41%
Latin American Unicorns1*
Private market capitalization in US$ B and number of unicorns
Venture Funding in Latin American startups2
Investment amount in US$ B and number of deals
The 2021 apex was similar in Latin America: Funding tripled,
and both the number and value of unicorns rose meaningfully
Market capitalization
Number of unicorns
Investment amount
Number of deals
Note: (*) A unicorn is a private technology company valued over $1B; only unicorns that were active at the time are counted, meaning unicorns that had exited (i.e.,
acquired or went public) – such as Stone, VTEX, Nubank, dLocal, etc. - have not been included. The calculation is based on latest estimated private market valuations
Source: (1) Atlantico Analysis; (2) LAVCA “Industry Data and Analysis, Q2” (2022)
39
MEXICO
Capital Invested: 22%
BRAZIL
Capital Invested: 48%
COLOMBIA
Capital Invested: 10%
CHILE
Capital Invested: 6%
ARGENTINA
Capital Invested: 8%
Capital Invested: 6%
Investment by Tech Vertical in Latin America, 2021
% of capital invested**
39%
20%
6%
9%
3%
4%
3%
3%
13%
Edtech
Proptech
Other
E-Commerce Solutions
Super Apps
E-Commerce Platforms & Marketplaces
HRtech
Logistics Tech
Fintech
2021 venture investment activity was led by Brazil and by
verticals like fintech, e-commerce, and marketplaces
Note: (*) Percentage of capital invested is rounded to the nearest whole number; breakdown by total number of deals very closely follows percentage of capital
invested: Argentina:7%, Brazil: 49%, Colombia: 9%, Chile: 10%, Mexico: 19%, Regional investments & other: ~7%; (**) Where “other” includes Healthtech (2%),
Foodtech (2%), Agtech (~1%), Digital Security (~1%), Transportation & Mobility (~1%) and other tech categories.
Source: LAVCA “Industry Data and Analysis” (2021)
REGIONAL INVESTMENTS & OTHER
VC Investments Geographical Breakdown, 2021
% of capital invested*
40
0
50
100
150
200
250
300
350
Energy
2022
2021
2020
Food
9.1%
0
1
2
3
4
5
6
7
8
9
10
2020 2022
2021
2019
1.6%
1.8%
0.3%
2.5%
0.0
0.2
0.4
0.6
0.8
1.0
1.2
1.4
1.6
1.8
2.0
2.2
2.4
2.6
2020 2022
2021
0.3%
1.0%
0.5%
1.8%
Inflation in the US2**
%
Interest Rates in the US2
%
Commodity Prices1*
US$
A global rise in commodity prices, supply chain disruptions
and excess money led to hikes in inflation and rates in 2022
Note: (*) 2016=100, data until June 30th 2022; in terms of U.S. dollars, weights based on 2014-2016 average world export earnings, where energy includes petroleum,
natural gas, coal and propane and where food includes cereals, vegetable oils, meat, seafood, sugar, and other (vegetables, non-citrus fruit, oranges, groundnuts/peanuts,
bananas, dairy products, legumes and fishmeal); (**) Inflation data until June 30, 2022; (***) available Fed fund rates date from January 1, 2021 until July 27, 2022. The
next Fed announcement is scheduled for September 21 (the day after this report goes to press) and market expectations are for a hike of 75bps to the ~3% level
Source: (1) IMF; (2) Trading Economics
41
177.8
108.5
Q2
2021
Q1
2021
Q4
2020
Q3
2020
Q4
2021
Q1
2020
Q4
2019
Q1
2022
Q3
2021
Q1
2018
Q2
2019
Q4
2018
Q2
2018
Q3
2019
Q2
2022
Q3
2018
Q2
2020
Q1
2019
NASDAQ:
- 30%
Global VC
Funding:
- 39%
Comparison
Q4’21 to Q2’22
NASDAQ*
Global VC
Funding2
11,265
Global Venture Funding1 and Public Market Performance1
Investment in US$ B and NASDAQ Composite Index 15,645
2022 has seen a sharp stock market downturn, coupled with
reductions in both public and private investments
Note: (*) NASDAQ values as of June 30, 2022
Source: (1) NASDAQ; (2) CBInsights “State of Venture Report, Q2” (2022)
42
Recent Trends**
Non-profitable tech companies experienced a sharp drop in
stock prices in 2022, nearly reverting to pre-pandemic levels
Goldman Sachs Non-Profitable Technology Index*
Indexed basket of US-listed profitless tech companies
0
50
100
150
200
250
300
350
400
450
H2 2019 H1 2021
H1 2020 H2 2021
H1 2019 H2 2020 H2 2022
-68%
Since peaking in 2021, tech
companies' valuations dropped
steeply, with the index losing around
two-thirds of its value at its trough
thus far
H1 2022
Note: (*) Created in 2021, the GS Non-Profitable Tech basket consists of non-profitable US listed companies in innovative industries, as defined by Goldman Sachs to
be broad and include new economy companies across industry groups; it is optimized for liquidity. The index is an absolute measure of the value of this basket. Data
until August 31st 2022.
Source: Bloomberg
43
69 66 66
57 60 60
85
92
133
152
163
178
142
109
Q2
Q2
Q4
Q1 Q2 Q4
Q4 Q3
Q1 Q1
Q3 Q1
Q2 Q3
-20%
-39%
2.0
0.6
0.8
2.4
1.7
0.9
5.0
Q4
Q2 Q2
1.4
Q4
1.3
Q3
1.7
2.8
Q2
5.3
0.5
Q3
Q3
3.9
Q1
Q1 Q2
Q1
Q4 Q1
-27%
-39%
2019 2020 2021 2022 2019 2020 2021 2022
Unlike the global trend, Latin
America peaked in Q3 2021,
and faced a steeper drop as it
moved into Q4
Global venture funding decreased by ~40% in the first two
quarters of 2022, with the same trend present in LatAm
Global Venture Funding1
Investment amount in US$ B
Latin America Venture Funding2
Investment amount in US$ B
Source: (1) CB “Insights State of Venture Q2” (2022); (2) LAVCA “Industry Data and Analysis, Q2” (2022)
44
-58%
decrease in investments by
foreign investors from 2021
to mid-2022
-34%
decrease in investments by
local investors from 2021
to mid-2022
Recent Trends Among
Top 20 Investors
Foreign investors are slowing down in the region (but not
leaving) while local funds have taken some share of activity
Total investments by the 20 most active investors in Latin America
Total investment count attributed to top 20 investors in trailing twelve months and % of those deals accounted for by foreign investors
70% 70%
53%
64%
70% 68%
52% 54% 51%
41% 39% 36%
49% 53%
30% 30%
47%
36%
30% 32%
48% 46% 49%
59% 61% 64%
51% 47%
Q4
Q2 Q1
Q1
Q4 Q3
Q3 Q3 Q2
Q2 Q2
Q4 Q1
Q1
Local investments
Foreign investments
2019 2020 2021 2022
Note: (*) In cases there was a tie in the 20th investor, all investors with same deal count were included. Only investments in Brazil, Mexico,
Argentina, Colombia and Chile were analyzed. “Investment” is defined as a check by an investor in a financing round (multiple “investments”
by different investors can exist in a round). Additionally, the total number of deals had continuously increased between 2019 and 2020
Source: Crunchbase funding rounds (top 20 investors in number of deals); Atlantico analysis
45
-66%
decrease in late-stage funding
between Q4 2021 and Q2 2022
-35%
decrease in early-stage funding
between Q4 2021 and Q2 2022
-67%
decrease in seed-stage funding
between Q4 2021 and Q2 2022
Early Stage*
Angel-Seed
Q2 2022
$1.0
$0.2
Q4 2021
$1.5
$2.9
Q3 2021
Late Stage*
$0.3
$3.5
$1.6
$1.1
$1.7
$1.7
$0.6
$1.3
$0.4
$5.0
Q2 2021 Q1 2022
$0.2
Recent Trends
Venture funding slowdown was first felt in the later stages
but has started to trickle down to early stage and seed
Latin American investment volume by stage
Investment amount in US$ B
Note: (*) Early Stage considers Series A and B private deals, while Late Stage considers Series C+ private deals
Source: Crunchbase News “LatAm Venture Investment Shrank Q2 2022 Monthly Recap” (2022)
46
57%
40%
11%
5%
40
20
10
25
0
30
35
5
15
Scared
Cautious Concerned about job security
Optimistic or excited
Looking ahead to 2023, the mood among tech workers in
Latin America can be said to be “cautiously optimistic”
Feelings about the upcoming year in the tech market
% of survey respondents by sentiment
+
Atlantico and Vertico conducted primary research with 200+ tech workers in Latin America of varying seniority
Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
47
Unicorn founders' sentiment and plans
Average of respondents, % respondents
50%
33%
37% 36%
26%
Shrink and
emerge weaker
Be agressive
and emerge
stronger against
competition
Reduce burn and
emerge stronger
5%
End up as
write-offs or
firesales
Need to do
down rounds or
raise at lower
valuations
4%
9%
Own Company
Most Unicorns
When asked how they feel about the next 2 years, on a scale of
1 to 10, unicorn founders presented an average sentiment of:
7.3
Excited about market
and business prospects
Afraid about market and
business prospects
Atlantico’s annual gathering for
all Brazilian Unicorn founders
and CEOs
Goal: Promote industry discussion and
strengthen community among the most valuable
private tech companies of Brazil
Off-the-record discussions of critical industry and
leadership topics; during the event Atlantico
surveyed unicorn founders on various key themes
Source: Atlantico Survey with founders of 17 Brazilian unicorns (out of the 18 in the country), collected in August 2022
View from the Top: Brazilian Unicorn founders shared a
measured optimism at Atlantico’s Good View Summit
0% 0%
48
Early-stage company founders' sentiment
Average of respondents’ selection
Founders’ expectations for their companies (next 1-2 years)
% of respondents
When asked on a scale of 1 to 10 their feeling towards the
financing market in the next 1-2 years, early-stage
companies displayed an average sentiment of:
42%
9%
Believe to be in a position
of strength and will win
against competitors
In survival mode,
cutting costs and
preparing for the worst
Not changing
previous plans
Believe that after
some adjustments will
be in a great position
to raise more money
47%
2%
Source: Atlantico Survey, collected in June 2022 (n = 45 early-stage companies)
Not Just Unicorns: Founders at every stage recognize the
market downturn but feel they won't be hit as hard as peers
5.4
10 - Very optimistic
1- Not optimistic
49
Size of tech company layoffs1
% of employees estimated to have been affected by layoffs
80%
15%
3%
1%
26-50%
of employees
> 50% of
employees
10-25%
of employees
<10% of
employees
5%
20%
10%
%
0
30%
25%
40%
35%
Between
6-12
months
Between
18-24
months
Between
24-30
months
Between
30-36
months
Between
36-42
months
Less than
6 months
Between
12-18
months
Expected runway before and after change in market2
After change in market
Before change in market
Companies with less than 1
year of cash adapted plans
to have at least 1.5 years
Companies with more than
1.5 years of cash are aiming
to have at least 2 years
Source: (1) Runa and Atlantico survey, “The Future of Work in Latin America 2022”, collected from July 4th to Aug 28th (n = 515 HR leaders and employees in
500 companies in Latin America); (2) Canary Cash Burn Study (n = 27 early-stage companies, Seed to Series Bs; Conducted on July 1st, 2022)
Companies have responded to market drops by modestly
adjusting headcount and only slightly extending runway
50
Main actions taken to preserve cash
% respondents
0% 10% 20% 30% 40% 50% 60% 70%
Tech stack & 3rd party
services optimization
Renegotiations /
Change of Suppliers
Founders’ salary
reduction
Focus on
Unit Economics
Refinanced debts
Reduction of
Marketing Expenses
Decreased office space
or went fully remote
Layoffs / Change
in Team Structure
Hiring freeze /
Slowed down hiring
Main departments with layoffs
% companies
0% 5% 10% 15% 20% 25%
Customer
Service
People
Operations
Finance
Tech
Product
Marketing
Sales
Source: Canary Cash Burn Study (n = 27 early-stage companies, Seed to Series Bs; Conducted on July 1st, 2022)
Headcount reductions were one of many strategies used to
preserve cash and were focused on operations and sales
51
2.2 The Latin
American
Opportunity
”
- Tom Jobim
“Living abroad is
good but sucks;
living in Brazil
sucks but is
good.”
52
100%
10%
2005
0.1%
2020
1%
2015
2010
India
LatAm
Brazil
USA
China
5%
2%
1%
3%
4%
2015 2020
2005
0%
2010
Brazil
LatAm
Tech penetration grew massively around the world over the
past two decades, with Latin America starting much later
Atlantico Digital Transformation Index
Tech company market cap as % of GDP, log scale
Atlantico Digital Transformation Index, Brazil
Tech company market cap as % of GDP
Brazil is ~10 years behind
China (at 2012 levels)
Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap
Source: (1) Capital IQ; (2) GDP projections from OECD, log scale; (3) Atlantico analysis
China is ~8 years behind
the US (at 2014 levels)
53
52%
20%
15%
USA
3%
1.5%
China
India
Brazil
Latin America
Latin America will have massive value creation in the
decade to come as it catches up in tech penetration
Atlantico Digital Transformation Index
Tech company market cap as % of GDP, Q2 2022
Latin America Tech Value Creation Catch-up Potential
US$ B
Catchup to India
Latin America Catchup to China Catchup to USA
Latin America
+$791 B
Latin America
+$974 B
Latin America
+$3.15 T
Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap
Source: (1) Capital IQ; (2) GDP projections from OECD; (3) Atlantico analysis
54
Dot.com Bubble Global Financial Crisis
702
459
636
793
1,064
1,217
1,653 1,682
1,266
1,593
1,973
2,270
2.5%
3.0%
1.5%
0.0%
1.0%
2.0%
0.5%
2001 2006
2000 2012
2004 2010
2003 2009
2002
597
2008
2005 2011
2007
Number of
Companies
that raised
a Series A
%IPO
IPOs based on year of Series A funding
Number of companies that raised Series A in the corresponding year and % that went public to date
Companies that raised capital in recent market downturns
IPO’d at higher rates than those funded in bull markets
Source: Pitchbook, Filters: series A, last funding type: IPO, publicly held
55
2021 2022 2021 2022 2021 2022
Latin America United States China
2490
2458
1967
1710
1119
900
650
638
502
448
2253
1946
1475
1108
710
604
484
466
458
416
76
67
65
60
41
39
33
32
32
23
77
64
62
58
58
50
39
34
31
31
422
378
310
240
190
169
159
157
156
138
588
447
354
243
235
225
205
171
156
138
Largest companies in Latin America
Market capitalization in US$ B
The largest companies in Latin America are still “real
economy” companies rather than tech companies
Source: Capital IQ, data extracted August 4th, 2022, 2021 market capitalization corresponds to 9 months prior to that date (November 4th, 2021) and 2022
market capitalization set to 1 month prior to that date (July 4th, 2022)
56
MEXICO
BRAZIL
COLOMBIA
CHILE
ARGENTINA
ECUADOR
2018 2022
2022
2021 2022
2020 2021 2022
2018 2019 2020
2021 2022
2021
32.1
17.4
7.7
3.7
3.3
2.7
2.3
0.9
0.8
0.6
Inflecting: The growing number of large tech companies in
LatAm shows continued value creation from digitalization
Largest public tech companies1*
Market capitalization in US$ B as of June 30th, Latin America
Active Unicorns in Latin America2**
Valuation above US$1 B, 2022
Note: (*) A unicorn is a private technology company valued over US$ 1B; (**) Only unicorns that were active at the time are counted, meaning unicorns that
had exited (i.e., acquired or went public) – such as Stone, VTEX, Nubank, dLocal, etc. - have not been included
Source: (1) Capital IQ, data from June 30th, 2021, (2) Atlantico Analysis
57
$2.9
$4.5
$5.3
$2.6
$8.7
$0.3
$3.0
$6.7
$2.3
$2.1
$0.3
$4.8
$5.1
$0.8
$2.8
Valuation
$0.8
$3.7
$0.8
$0.6
$2.5
$1.9
$0.9
$3.0
$2.5
$3.1
$0.5
$4.3
$2.3
$2.0
Total
Capital
Raised
$3.9
Valuation and total equity capital raised of the 10 highest valued Latin American unicorns*
US$ B
Top 10: The highest valued Latin American unicorns
collectively raised $9B and are worth $42B in total
Note: (*) Unicorns refer to private technology companies with a valuation of over US$ 1B, with valuations being based on the latest round prior to Aug. 19th, 2022
Source: Atlantico Analysis, PitchBook, Crunchbase, Companies Market Cap
58
21%
16%
16%
11%
8%
29%
Other
Big Tech
Startup
Industry &
Corporate
Consulting
Finance
Tech Talent Pool Entrepreneurial Ambition
Students’ most desired areas to work in the short-term2
% of survey respondents
Entrepreneurial aspirations among students
% of respondents who have plans to found startups
20%
9%
12%
34%
25%
Yes, in the next 4 years
Not sure
No
Yes, 5-10 years
from now
Yes, 10+ years
from now
Atlantico conducted primary research with nearly 300 students from 60 universities to understand their career aspirations
Flight to Tech: Top university talent continues to seek tech
jobs above all others despite recent market turbulence
Note: “Other” category’s main areas include Research and Academia (6%), Medicine (5%), Law (5%), Government (4%) and non-profits (3%)
Source: Atlantico Study, June 2022 (n = 279); 111 students in 20 universities in Brazil, 168 Latin American students in 40 universities abroad
59
Latin America Digital Transformation Report 2022
1. The
Foundations
2. A Changing
Landscape
3. Opportunities
Ahead
60
3.1 FINTECH
While Financial Services is still the top category for LatAm venture
investment, there is a shift underway from B2C to B2B fintechs. Initiatives like
Open Banking, Pix, and Open Finance are increasingly gaining traction and
are poised to bring lasting changes
3.2 SMB DIGITALIZATION
SMBs constitute over 95% of businesses in LatAm, but growth and
productivity are stymied by low digital maturity. To address this gap,
startups tailored for SMBs emerged, tackling these pain points related
to limited access to capital and inefficient backend management
3.3 WEB3 & CRYPTO
Latin America’s unique socio-political challenges over the last few years have
set the stage for innovative web3 solutions. This explosive growth is
evidenced by the existence of over 100+ web3 startups in Latin America,
across many verticals
3. Opportunities
Ahead
Latin America Digital Transformation Report 2022
61
3.1 Fintech
”
- ABBA
“All the things I
could do if I had
a little money”
62
49%
did not borrow any money in 2020
>300MM people1*
26%
are still unbanked
>150MM people1**
Is the ranking of the highest-ranked Latin American
financial center (Mexico City, Mexico) in the latest GFCI2
#60
$1.1
Other
$0.5
$1.4
42%
$4.0
$0.7
$6.1
Super
Apps
$0.5
Edtech
3%
HRtech
7%
Fintech
3%
Logistics
10%
5%
Proptech
3%
E-
commerce
$0.4
27%
Financial Services remains the top category for venture
investment in LatAm given the continued large opportunity
Percentage of Latin Americans over age 15 who… VC Investment by category in Latin America, 20213
US$ B and % of total venture capital investment
Note: (*) For reference, this percentage is equal to 24% in the US. (**) For reference, this percentage is equal to 5% in the US and, for this analysis, unbanked is
considered not having an account in a financial institution
Source: (1) The World Bank, “Global Findex Database 2021” (2022); (2) Z/Yen, “Global Financial Centers Index” (2022); (3) Latin American Private Equity &
Venture Capital Association, “LAVCA Trends in Tech” (2022)
The fintech (r)evolution in Latin America
is expanding its reach in full force
Wave 1:
B2C Fintech Innovation
Wave 2:
B2B Fintech Innovation
Building
blocks
Central Banks around LatAm have been key to the evolution of fintech, with open banking and instant payments
Infrastructure has evolved rapidly to match changing customer expectations and accelerate the digital revolution
“The secret to success is to do the
common things uncommonly well.”
- John D. Rockefeller
The first wave of fintech was defined by disruption
of traditional B2C models and inclusivity
“History never repeats itself,
but it does often rhyme.”
- Mark Twain
Now the same high standards are being
pursued in transforming B2B models
64
In March 2022, the
Central Bank launched
its Open Finance
Project to transform
FX, investments,
insurance, and pension
as Open Banking is
doing to traditional
banking services
BRAZIL
CHILE
In August 2021, the Chilean
Ministry of Finance published
guidelines for a regulatory
framework that promotes the
development of Open Finance
COLOMBIA
Guidelines for Colombia’s
Open Finance system are
expected to be published
soon after public consultation
ARGENTINA
Transfers 3.0, the country’s
real-time payment scheme,
was launched in November
2021
Successful Open Banking API calls in Brazil2
Millions
Reduces the cost of financial services by
democratizing access to customer data
Paves the way for new businesses by enabling
new models and reducing incumbents’ data
access advantage
0.7 5.3 5.4
96.4
360.7
Jun-22
Feb-22
Oct-21
Jun-21
Feb-21
As Open Banking & Finance gains relevance in LatAm, it
is expected to bring continued innovation and changes
Open Banking’s effects on traditional finance
Current state of
Open Banking & Finance1
2022
Source: (1) Belvo “The state of open banking in Latin America in 2022” (2022), Ministerio de Hacienda y Crédito Público de Colombia, Ministerio de Hacienda de
Chile, Banco Central do Brasil, Banco Central de la República Argentina, Atlantico Analysis; (2) Open Banking Brasil
65
Pix, a brief history of the future
Pix is Brazil’s instant payment system. It is free to use, available 24/7, and can be used by individuals,
businesses, and the government. Launched in November 2020, Pix has taken Brazil by storm.
Pix was developed by the Brazilian Central Bank in partnership with private financial institutions. It is
integrated into the apps of banks and digital wallets with high visibility to the user, as required by the
Central Bank.
From the users’ perspective, they only need to register a unique key to use Pix. This key can be one’s
phone number, e-mail address, tax ID number (CPF), or a randomly-generated code. Each key is tied not
only to one unique individual or business, but also to a single financial institution and account. This allows
users to have different keys for different banks and accounts.
To pay with Pix (or ‘make a Pix’ in the new colloquialism), a user taps the Pix button or link in their financial
institution’s app, fills in the receiver’s unique key, the amount to be paid, an optional note, and securely
confirms the transfer. The whole process can also be completed by scanning a QR code, now as
ubiquitous in Brazil as the street vendors that happily use them.
Pix. It’s that simple.
66
Number of transactions by digital payments in Brazil
Billions
30
274
475
624
785
889
934
986
Mar-22 Aug-22
Mar-21 Jul-22
Nov-20 Jun-22
Jul-21 Nov-21
33x
TED
Other
Boleto +
Convênio
Pix
Q1
Q4
3.9
Q3
2.9
1.9
4.3
Q1
Q2
3.0
3.5
0.9
Q4
Credit Card
0.0
Q2
0.2
Debit Card
Q1
2.8
3.0
Q4 Q3
2.8
Q3
Q1 Q2
2.5
2019 2020 2021 2022
Pix is eating digital payments in Brazil
Pix total payment volume
R$ B
Note: (*) The US Dollar to Brazilian Real exchange rate on August 12, 2022 was 5.08 and averaged 5.12 in 2022
Source: Banco Central do Brasil
67
Pix is eating digital all payments in Brazil
Pix is tied with cash for daily frequency of use in Brazil
% of population
0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35
35%
34%
Pix
Cash
+
Source: Atlantico and AtlasIntel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=2,262,
2p.p margin of error at 95% confidence level)
68
1.0
75
2.0
5.9
11 20
0.0
Months Post-Launch
Pix took just 11
months to reach 1B
transactions per
month, which is
~1/4 as long as it
took UPI to reach
the same number
UPI (India)
Pix (Brazil)
Pix’s adoption has significantly outpaced the early traction
of India’s UPI, which was launched 4 years earlier
Monthly transaction volume by number of months post-launch1,2
Billions
Source: (1) Banco Central do Brasil; (2) National Payments Corporation of India
69
4.2
9.0
9.5
5.0
2.0
0.5
9.0
8.5
8.0
4.0
2.5
6.0
5.5
7.5
0.0
4.5
3.5
7.0
3.0
6.5
1.5
UPI Pix
2x
Pix is already used by most of the Brazilian population and
at a much higher frequency than UPI in India
Per capita monthly transaction volume, June 20221,2,3
# of transactions
Number of Pix users1*
Millions
39
76
96
108
116
122
Aug-22
Jul-21
Mar-21 Nov-21 Mar-22
Nov-20
50% of Brazilians
Note: (*) Excluding registered businesses
Source: (1) Banco Central do Brasil; (2) National Payments Corporation of India; (3) World Bank
70
Post-launch features released
Pix integrates with phones’ contact list
Select types of Pix transfers are capped at R$1000
between 8:00pm and 6:00am, citing safety concerns
QR codes enable Pix users to make transfers at a faster rate
Two new Pix modalities, Withdrawals (Saque) and Change
(Troco), enable consumers to exchange Pix transfers for
cash at stores
Features to come
Collection (cobrança) will enable businesses to generate
dynamic QR codes for Pix payments that include information
such as value and due date, potentially replacing boletos**
Guaranteed (garantido) will enable consumers to use Pix for
installment payments, as they would with a credit card, by
having their financial institution guaranteeing the payment
New forms of payment initiation, including NFC, Bluetooth,
RFID and facial recognition
International (internacional) will enable Pix to be used for
international transfers
Reinforced by its prompt adoption, Pix has an extensive
roadmap of features that will unlock new opportunities
Note: (*) Up until June 31st, 2022; (**) Boletos are a popular cash-based post-pay method in Brazil
Source: Banco Central do Brasil, Atlantico Analysis
71
45% 41% 41% 38%
55% 59% 59% 62%
Business
Aug-22
Feb-21
Aug-21
Personal
Feb-21
115
105
89
123
63
131
Personal
Aug-22
126
11
Nov-20
10
Feb-22
Aug-21
98
137
15
114
83
9
May-21
121
107
7
Feb-21
58
Nov-21
8
May-22
1
Business
4
6
14
Pix had its early adoption driven by individuals and is now
increasingly being used in business transactions
Total registered accounts by type of user*
Millions
Payment value volume by transaction nature
%
Note: (*) In this case, “accounts” means keys, which are payment addresses that can each be linked to one sole bank account at a time by a Pix user
Source: Banco Central do Brasil
72
Fintech Infrastructure companies have accelerated
the flywheel of innovation in the sector
By reducing the cost (money and time) to launch a fintech,
infrastructure companies have enabled both new B2C entrants
but also the current B2B wave
“The most radical
and transformative
of inventions are
often those that
empower others to
unleash their
creativity –
to pursue their
dreams.”
- Jeff Bezos
act as a bank
make and receive payments
If you want to…
Fintech
Infrastructure
73
Dock as a payment institution1*
Total payment volume and active accounts 5.20M
2.60M
2.60M
2022**
R$ 10B
2.07M
2021
2018
R$ 389k
2020
R$ 50.6B
2019
R$ 722M
29k
435k
R$ 88.4B
Dock, one of the most recent unicorns in Brazil, offers the infrastructure for companies to
integrate card issuing and processing, digital banking, and risk & compliance
A leading provider of fintech infrastructure in Latin America,
Dock dematerializes finance to unlock business potential
Active accounts
H2 2022 forecast
Total payment volume
Dock as a card provider1,2
Card transaction volume in R$ B and % of total volume in Brazil
R$ 51.1B
R$ 28.9B
2022**
2021
4.7%
93.8M
5.9%
93.8M
R$ 123.7B
2.6%
R$ 187.6B
2020
2019
1.6%
Absolute value (R$ B
H2 2022 forecast
Market share
Note: (*) Active accounts are those with cashout in the last 30 days, 2022 data is reflective of June 30th of that year, and the US Dollar to Brazilian Real
exchange rate on August 12, 2022 was 5.08 and averaged 5.12 in 2022; (**) Actual values for H1 2022 were doubled to estimate full year equivalent
Source: (1) Dock internal data; (2) Associação Brasileira das Empresas de Cartões de Crédito e Serviços
74
100
429
371
279
217
Jun-22
121
322
Jul-22
Mar-22 Apr-22 May-22
Feb-22
Jan-22
15
18
31
43
49
57
67
Jun-22 Jul-22
Apr-22
Feb-22 May-22
Jan-22 Mar-22
Pomelo offers a regional cards and payments infrastructure
for fintechs to launch and scale in Latin America
Pomelo number of business customers
Pomelo allows companies to offer prepaid, debit, credit, crypto and corporate cards to over 450M
people in 5 markets.
Pomelo contracted annual recurring revenue
Indexed to January 2022 (=100)
Source: Pomelo internal data
75
Neon
Santander C6
Itaú Nubank
Bradesco
Banco
de Brasil
57% of small business
respondents1 bank at these four
traditional banks
Traditional Banks Challenger Banks
51%
59% 63%
70%
64%
74%
49%
41% 37%
30%
36%
26%
2020
2019
2016 2017
2015 2018
Average
or
Worse
Very Good
or
Good
-20
-38
9
-16
44
2
0
While B2C offerings improved, B2B customers remained
dissatisfied with the incumbent financial service providers
Net Promoter Score by bank in Brazil, 20211 Brazilian small business’ banking satisfaction2
% of total respondents
Source: (1) Idwall “Melhor Experiência Digital” (2021); (2) Serviço Brasileiro de Apoio às Micro e Pequenas Empresas “Financiamento dos Pequenos
Negócios no Brasil” (2020)
76
For example, Nubank is replicating its “unbundling & re-
bundling” strategy for B2B with accounts for businesses
1.1
1.4
1.6
Q4 2021 Q1 2022
Q3 2021
46% of Nubank’s SME customers were
first-time users of financial services
Many other digital banks also offer accounts for businesses
B2C innovation coupled with evolving fintech infrastructure
have energized entrepreneurs to target B2B needs
Nubank number of business accounts1
Millions
cards & spend management
Examples of B2B fintechs in Latin America
payments banks
B2B2C insurance
Source: (1) Nubank SEC F-1 (2021) and Q1 2022 Earnings Presentation (2022); (2) Banco Central do Brasil “Relatório de Economia Bancária” (2020)`
77
Jul-22
53 118 181 268 367
523 672
6,343
3,485
2,873
2,232
5,682
4,300
5,133
1,290
803
1,800
1,014
100 179
295 327 416
540
674
4,188
Mar-22
Jul-21 Jan-22 May-22
Nov-21
Sep-21
1,541
2,018
2,622
3,337
1,129
844
Mar-21 Aug-21 Mar-22 Aug-22
Clara offers companies an end-to-end spend management
platform and exemplifies the current B2B fintech movement
Clara, active in Mexico, Brazil, and Colombia, is a leading corporate credit card, payment
solution, and expense tracking platform for businesses
Clara number of onboarded companies Clara total payment volume
Indexed to July 2021 (=100)
Source: Clara internal data
78
“Humans are tool
builders. We build
tools that can
dramatically amplify
our innate human
abilities.”
3.2 SMB
Digitalization
”
- Steve Jobs
79
Peru
Colombia
1%
93%
85%
90%
5%
2%
9%
1%
13%
Brazil
UK
14%
1%
US
82%
6%
Mexico
3%
79%
1%
17%
95%
3%
Micro
Medium Small
Large
60%
50%
United States3 Europe4
50%
56%
40%
Latin America2
75%
25%
China5
44%
SMBs*
Large companies
LatAm has a higher proportion of SMBs, although they
contribute significantly less to GDP than in other regions
Distribution of businesses by size per country1
% of all businesses
Contribution to GDP by business size
% of GDP
Note: SMB means Small and Medium Businesses
Source: (1) OECD, Financing SMEs and Entrepreneurship (2022); (2) IDB, ”MSME Financing Instruments in Latin America and the Caribbean During
COVID-19“ (2020); (3) U.S. Small Business Administration, “Small Businesses Generate 44 Percent Of U.S. Economic Activity” (2019); (4) European
Commission. “Unleashing the full potential of European SMEs” (2020); (5) Pingan, “China’s SMEs Amid the Pandemic” (2020)
80
$81
United Kingdom
$28
$62
Mexico
$77
$27
$94
$61
$36
$90
$42
$50
$88
$87
$62
$103
Germany
Spain
Brazil
+243%
+77%
+45%
+68%
+42%
Large (250 or more workers)
Small (10-49 workers)
Medium (50-249 workers)
One reason they contribute less to GDP is lower
productivity levels for Latin American SMBs
Labor productivity by firm size, business economy*
Value added per person employed, US$ k
Note: (*) The “business economy” covers mining and quarrying, manufacturing, electricity, gas, steam and air conditioning supply, water supply, sewerage,
waste management and remediation activities, construction and business services (excluding finance and insurance activities)
Source: OECD “OECD Compendium of Productivity Indicators” (2021)
81
STAGE 1
DIGITAL INDIFFERENT
STAGE 2
DIGITAL OBSERVER
STAGE 3
DIGITAL CHALLENGER
STAGE 4
DIGITAL NATIVE
SMB Digital Maturity
Index (DMI)
Singapore
UK
USA
Germany
Japan
New Zealand
Australia
Thailand
India
Hong Kong
Taiwan
France
Korea
Mexico
Brazil
Chile
Philippines
Indonesia
Vietnam
Little to no digital
efforts and skills
Digital efforts in
progress but tactical
A digital strategy exists,
but short-term
Holistic strategy to
digitally innovate
Description
55% 1% 44% 0%
Latin America
6% 55% 32% 7%
United States
9% 53% 32% 6%
Western Europe
To be more productive, SMBs in Latin America must
achieve greater digital maturity, leading to economic growth
Small business digital maturity curve
Countries categorized according to digital maturity index
Canada
China
Note: The study examines eight countries throughout June 2020 (United States, Canada, Mexico, Brazil, Chile, United Kingdom, Germany and France) to
better understand the opportunities and challenges small businesses currently face and the correlation between digital maturity and faster recovery
Source: Cisco “2020 Small Business Digital Transformation” (2020)
82
When analyzing
SMBs across
Latin America, we
find that 4 pain
points have shaped
the emerging tech
ecosystem
Limited access to capital and
financial services
Dependance on business
management processes that are
still largely manual
Limited access and negotiating
leverage vs. major suppliers
Difficulty driving sales and
building a loyal customer base
83
$483
$164
$39
$8
$8
$86
$6
$4
$21
Country Concentration
Access to
Debit
Cards
Access to
Credit
Cards
Underbanked
Brazil Top 5 banks: 80% 70% 33% 33%
Mexico Top 5 banks: 69% 37% 30% 50%
Colombia Top 5 banks 77% 52% 26% 32%
30%
35%
27%
Caixa
Banco do Brasil Itaú Bradesco
26%
29%
Santander
Success rate in obtaining credit with Brazil’s major banks4
% of small businesses that were able to obtain credit
MSME* Finance Gap compares the
estimated “potential demand”** for financing
by MSMEs in emerging economics to the
current supply of financing2
SMBs in Latin America face great difficulty in accessing
capital, creating a substantial financing gap
Micro, Small and Medium Enterprises Finance gap1
Finance gap in US$ B
Current banking system organization3
% of population
Note: (*) MSME is an acronym for Micro, Small and Medium Enterprises; (**) The notion of potential demand expresses the amount of financing that MSMEs would
need, and financial institutions would be able to supply if they operated in an improved institutional, regulatory and macroeconomic environment.
Source: (1) World Bank “MSME Finance Gap” (2) SME Finance Forum “MSME Finance Gap”; (3) a16z “Latin America’s Fintech Boom” (2021) (4) Sebrae “O
impacto da pandemia do coronavírus nos pequenos negócios – 11ª edição” (2021)
84
Cora active customer base*
Number of customers, thousands
4
14
39
71
136
206
February
2022
October
2021
October
2020
June
2021
June
2022
February
2021
52x
Cora total monthly transaction volume
R$ M
34
245
931
1,749
2,908
5,254
February
2022
June
2022
February
2021
October
2020
October
2021
June
2021
155x
Cora is a Brazilian company focused on financial services
for SMBs, a large and underserved market opportunity
Business Model:
Complete financial solution for businesses, providing freedom to charge and receive without bureaucracy and manage all expenses in a single place
Digital business account
(free account, with lower taxes and bureaucracy)
Credit and debit cards for businesses
(physical & digital, practical and with no annual fee)
Integrated financial management
(issue boletos** for free & integration with ERPs)
Note: (*) Active customer base is defined as clients that completed at least 1 transaction in the last 30 days; (**) Boletos are a popular cash-based post-pay method
Source: Cora internal data
85
106 B
1.5 T
Total B2C Retail
E-commerce B2C
(7% share)
24 B
2.4 T
Total B2B Retail
B2B online
(1% share)
Online market penetration by country
7% 21% 25% 1% 14% 32%
20%
26%
32%
29%
Middle East
and Africa
Latin
America
37%
Western
Europe
Asia Pacific
North
America
26%
Central and
Eastern Europe
B2C B2B
While e-commerce volumes have increased substantially in
Latin America, B2B online sales still have room to grow
Growth in E-commerce Sales by region, 20201
% change, YoY
Brazilian E-commerce and Total Retail Market Size, 20212
Market size in R$
B2C
B2B
Source: (1) eMarketer “Latin America will be the fastest-growing retail ecommerce market this year” (2020); (2) InfraCommerce IPO Preliminary Prospectus (2021)
86
Vertical-focused B2B marketplaces have emerged to offer
better prices and superior shopping experiences
B2B marketplaces by OLX category and even more…
Food & beverages
Procurement
Construction
OLX is the largest classifieds
website in Latin America,
akin to Craigslist in the US
87
Olist is a Brazilian unicorn with a full-suite solution to help
SMBs drive sales online
Business Model:
Providing SMBs with the necessary tools to create their online business as well as ideal solutions to take it even further, including offerings such as
Web design
features
Sales channels
integrations
Product and sales
management
ERP &
Invoicing
Reports
and KPIs
CX to promote
conversion
Olist active seller base
Indexed to 2018 (=100)
Brazil eCommerce market and Olist net revenue
Indexed to 2018 (=100)
100
151
320
395
2022*
2021
2018 2020
2019
213
100
179
1,752
100
206
281
335
2019 2022(e)
2021
2018 2020
341
123
1,076
Marketplace
integrations
eCommerce market
Olist net revenue
Since 2020, Olist’s SMB-driven
revenue has outpaced the overall
eCommerce market growth by ~6x
Note: (*) Result is the sum of actual values up to July 2022 and forecasted for the remainder of 2022, estimated by company
Source: Olist internal data
88
Excel or
sheets
ERP
system
Pen and
paper
Use of software for financial tasks2
% of respondents, Brazilian SMBs (Jun 2020)
Automation of business processes3
% of respondents, Brazilian SMBs (May 2021)
61%
24%
15%
45%
22%
ERP
system
62%
Business
management
system
63%
54%
Payment
system
Financial
management
system
Accounting
system
27% 33%
Digitize and integrate
business processes
46% 2%
Collect and store
data for customer
relationships
52%
Technology to
understand what value
is to your customer
Collect and store
data regarding
supply chain
49% 23% 28%
19%
55%
40%
26%
Implemented
Partially
implemented
Not
implemented
Business process management is still mostly manual,
making tasks prone to error and extremely time consuming
Primary tool used to control expenses1
% of respondents, Brazilian SMBs (Dec 2019)
Source: (1) Capterra/Gartner; (2) Capterra “Pesquisa sobre adoção de fintechs a partir de open banking” (2020) (3) Agência Brasileira de Desenvolvimento
Industrial “Maturidade Digital das MPEs Brasileiras” (2021)
89
100
119
154
188
207
258
319
357
422
481
Apr
-22
Jan
-22
Jul
-21
Jul
-22
Apr
-21
Jan
-21
Jul
-20
Apr
-20
Oct
-21
Oct
-20
Fudo monthly active restaurants
Indexed to April 2020 (=100)
Fudo average gross merchandise value per restaurant*
Indexed to M0 (=100)
121
131
140 145
153
160 165 167 172 174
M5 M7
M4 M9
M8
M3
100
M2 M6 M10
M0 M1
Fudo, a vertical software platform, is a one-stop-shop for
restaurants looking to increase both sales and efficiency
Business Model:
A single SaaS solution for the food industry across LatAm that allows clients to manage their business by using multiple functionalities including:
Sales Expenses Products Suppliers Clients Reports & KPIs Delivery
Note: (*) M0 corresponds to the first full month after onboarding
Source: Fudo internal data
90
3.3 Web3
& Crypto
- Satoshi Nakamoto
“If you don’t believe it or don’t
get it, I don’t have the time to try
to convince you, sorry.”
”
91
Cryptocurrencies,
DeFi protocols,
and Non-Fungible
Tokens (NFTs) are
new technical
solutions with
use cases that
could be applied to
acute challenges in
Latin America
Store of value
Fighting inflation and currency
devaluation (and controls) by holding
crypto
Ownership
Helping creators monetize and allowing
consumers to own a piece of creations
and experiences through NFTs
Medium of Exchange
Allowing people to receive cross-border
payments and remittances faster and
with fewer fees
92
Hyperinflation has historically plagued countries
such as Argentina, Brazil, and Peru. Argentina is
back to grappling with its ghost1
Remittances received in Mexico have achieved
an all-time high volume with no signs of slowing
down, yet are still expensive3
Currency devaluation (and controls) is also
another visible historical challenge in the region
Venezuela has faced this recently as a
consequence of political instability2
Inflation in Argentina (%) Venezuelan Bolivar devaluation (%) – indexed to value in 2019 Remittances received in Mexico US$ MM
30
35
40
45
50
55
60
65
Q1
2022
Q2
2020
Q3
2020
Q2
2021
Q1
2020
Q2
2022
Q3
2021
Q4
2021
Q4
2019
Q3
2019
Q2
2019
Q1
2019
Q4
2020
Q1
2021
0
10
20
30
40
50
60
70
80
90
100
110
Jan-21
Jul-20 Jan-22
Jan-20 Jul-22
Jan-19 Jul-19 Jul-21
-99.94%
20,000
25,000
30,000
35,000
40,000
45,000
50,000
55,000
2017 2018 2019 2020 2021
Latin America’s history of economic and political uncertainty
creates fertile ground for web3 to thrive
“Inflation: Argentina’s interminable
nightmare”
August 6, 2022
“Venezuela subtracts six zeros from
currency, second overhaul in three
years”
October 1, 2021
“Remittances to Mexico again break
record on back of strong U.S. labor
market”
September 1, 2022
Source: (1) Trading Economics; inflation Argentina; (2) Trading economics, indexed at Jan 2019 value, vs. US dollar – numbers don’t account for 6 digits
government adjustment in 2021, to better compare trend; (3) Knomad/WorldBank “Inward Remittance Flows May 2022” (2022)
93
The crypto market in LatAm is significant when compared
to the stock market, but still with a lot of room to grow
96%
4%
No
Yes
Percentage of people who own cryptocurrencies, Brazil1
% of survey respondents
Brazilians who invest in the Brazilian stock market, June 20222
% of population with open Brazilian brokerage accounts
98%
Open Brokerage Accounts
2%
Source: (1) Atlantico and Atlas Intel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=2,262, 2% confidence
interval) Question: Do you own cryptocurrency?; (2) B3 “Pessoas Fisicas Uma análise da evolução dos investidores na B3” (June 2022)
94
BRAZIL
The Brazilian Central Bank
announced that a pilot of the
Digital Real will go live in the
second half of 2022
MEXICO
Banxico announced it will
launch its digital currency
in 2024
CHILE
Central Bank of Chile is currently
conducting research and will
decide by the end of 2022
COLOMBIA
BanRep is currently considering the
integration of a digital currency and
conducting research
ARGENTINA
Has deprioritized the issuance of a digital
currency but continues to study the subject
EL SALVADOR
Although not a CBDC, Bitcoin became legal
tender* in the country in 2021
CBDCs are “Central Bank Digital Currencies” digital currencies issued, centrally managed,
and fully regulated by Central Banks through digital wallets in a fully virtual sphere
There is no universal case for CBDCs
because each economy is different. In
some cases, a CBDC may be an
important path to financial inclusion
(...) in others, a CBDC could provide
an essential backup in the event that
other payment instruments fail.
- IMF Press Center
Governments in LatAm are also embracing crypto, starting
with CBDCs, to fight some of their challenges
Note: (*) Legal tender means that currency is recognized by law as a means to settle a public or private debt or meet a financial obligation, including tax
payments, contracts, and legal fines or damages (Investopedia)
Source: Atlantic Council, accessed on 07/04/2022
95
CloudWalk total payment volume
Indexed to January 2019 (=100)
In November 2021, CloudWalk issued the
BRLC, the Brazilian Digital Real –
a stablecoin pegged to the Brazilian Real.
Their InfinitePay solution offers BRLC as
cashback for every transaction
100 752
24,867
145,735
Jul-19 Jan-21 Jan-22
Jan-19 Jan-20 Jul-21
Jul-20 Jul-22
72,603
125,508
40,273
8,323
CloudWalk is disrupting payments through blockchain,
offering clients a faster, more secure, and cheaper service
142k+ Token Holders
2.4MM Transfers
CloudWalk is a Brazilian fintech that enables SMBs to avoid high transaction costs through InfinitePay, a
blockchain-based financial platform with its own stablecoin
Source: CloudWalk internal data
96
3.0
2.4
1.9
1.3
5.5
Q3
Q2
Q1
Q4
1.1
5.2
Q3
Q1
3.7
Q2
Q4
4.5
Q3
0.2
1.1 1.1
2.1
2022*
3.2
2020
2019 2021
Fast-growing crypto unicorn Bitso is increasingly serving
remittance needs by offering a cheaper and faster alternative
Number of users among all products1
Millions
Total payment volume for international transfers1
US$ B
Bitso is a Mexican cryptocurrency platform whose mission is to make crypto useful. They allow users to
transfer, send and receive cryptocurrencies safely and easily, regardless of where they are in the world
2020 2021 2022
Between January and May 2022,
remittances in Mexico reached an
accumulated total of US$ 22.4B2, of
which Bitso processed 4.5%
Note: (*) Bitso processed US$2.1B in remittance volume up to September 10th, 2022. If we assume growth rate for June and July 2022 moving forward, Bitso is
forecasted to process an accumulated total of US$ 3.2B by the end of the year
Source: (1) Bitso internal data; (2) Banco de México Ingresos y Egresos por Remesas (May 2022)
97
20%
Mexico
41%
29%
Colombia Brazil
Population who Purchased a Product Because a Creator Promoted it and Monetization amount, Brazil*
% total respondents, % of total surveyed creators
LatAm NFT marketplaces
23
25
19
18
14
No Income
$1-$100
$100-$200
$200-$500
More than $500
Sticky allows creators to sell to
collectors in a marketplace and
earn up to 50% of net initial sales
Tropix is a marketplace
connecting artists and collectors
Xave market is a music, art,
and sports NFT marketplace
Minteo is an NFT marketplace
with artists and creators from
Latin America
Despite their influence, content creators in LatAm struggle
to monetize, with blockchain companies offering a solution
Note: (*) Original study conducted in R$ where US$1 = R$5.20, monthly amount
Source: Statista Global Consumer Survey 2021, Question: “I have bought products because celebrities or influencers advertised them”; Atlantico Digital Influencer
Survey (August 2021), Conducted with 5,182 Influencers
98
$10.7
$7.3
Q1 2022
Q4 2021
$6.7 $6.8
$0.4
Q3 2021 Q2 2022
Q2 2021
OpenSea monthly volume, Global1
US$ B
Fingerprints number of members2
105
219
229
238
245 248 252
May-22
May-21 Jan-22 Jul-22
Jul-21 Sep-21 Nov-21 Mar-22
116
8
195
FingerprintsDAO is a global Decentralized Autonomous Organization (DAO) focused on championing blockchain art by
collecting NFT artwork. The DAO is one of the largest holders of Autoglyphs*, the first fully on-chain, long form “generative art”
OpenSea is the world’s
largest NFT marketplace
Note: (*) Autoglyphs are a completely self-contained mechanism for the creation and ownership of an artwork, being an experiment in generative art, each one
unique and created by code running on the Ethereum blockchain.
Source: (1) Dune “OpenSea” (2022); (2) Dune “FP Members” (2022)
In the broader NFT space, Latin Americans are also at the
forefront of global thriving projects such as FingerprintsDAO
Founding group consists of
10 Brazilians and 1 American
99
Rising interest in web3 is evidenced by the existence of
over 100 startups in LatAm across several verticals
Mango Labs* is a Latin American hub
focused on all things web3 in the region
Source: Mango Labs, *https://www.mangolabs.xyz
100
Rio de Janeiro has embraced web3 and fostered a budding
hub to rival regional leaders like Buenos Aires
In an application of a
prominent use case
(membership) for NFTs,
Hashtown members
get access to The Club
through NFTs based on
AI-generated art works
in the style of notable
Brazilian artists
Rio has hosted
multiple relevant
web3 conferences
and gatherings along
2022 like Ethereum
Rio and NFT.Rio
Rio tech and web3 scene has been flourishing, catalyzed
by community gatherings and government initiatives
Hashtown is a members-only club in Rio fostering a
community centered on innovation and culture
Rio’s city government
has been engaged in
web3 with the mayor
frequently present at
events, and projects
to evaluate accepting
bitcoin for taxes and
for reserves
101
+
+
Appendix
Last, but not least
+
+
102
+
+ +
+
1.1 Socioeconomic Foundations
Appendix Slides
103
0 10
5
12
8
16
4
15 20
Chile
Latin America & the Caribbean
GDP
per
capita
(in
US$
k)
GDP (in US$ T)
Mexico
Brazil
Colombia
India
Argentina China
30
45
15
60
25
24
US and
Canada
5
2
Sub-Saharan
Africa
2021
2016
Latin
America
5
2010
Middle East and
Central Asia
Euro Area
Population Size
Latin America &
the Caribbean
Emerging
Economies
Global economic activity, 2010-20211
GDP in current prices US$ T
Comparison of global economy sizes, 20211,2
GDP, GDP per capita and population size
Latin America’s GDP totals US$ 5T and represents 9% of
the global economy
Source: (1) International Monetary Fund; (2) World Bank
104
301
200
157
124
74
238
166
142
106
100
85
2010 2011 2012 2013 2014 2015 2016 2017 2018 2019 2020 2021 2022
India
Argentina
Mexico
120
China
Brazil
120
US
Most of the largest economies in Latin America
are expected to recover their GDP to pre-
pandemic (2019) levels by the end of the year
LatAm GDP growth has historically been slower and more
volatile compared to that of other emerging economies
Note: (*) This variability can be explained, in part, due to changes in foreign exchange rates. For example, although Brazil’s 2021 nominal GDP in current US$ was
73% of its 2020 value, it has gone from R$ 7.2T to R$ 7.4T while the US$-R$ exchange rate has roughly increased from 1.7 to 5.1 over the same time period
Source: World Bank
GDP by country (nominal, current US$)*
Indexed by country to 2010 (=100)
105
48%
63%
15-24 years 25 years and over
Labor informality rate in Latin
America by age group, 20162
% of total employment
The youth informality cycle is self-perpetuating1
Youth can only find
informal employment
Informal work’s high
turnover leads to
intermittent employment
Informal work lacks
learning opportunities
Youth lacks stable,
substantial work
experience
7%
25 years and over
15-24 years
20%
Unemployment rate in Latin
America by age group, 20211
%
High labor informality disproportionally impacts younger
people, derailing their career progression over time
Source: (1) International Labour Organization “2021 Labour Overview Latin America and the Caribbean” (2021); (2) International Labour Organization “Women and
Men in the Informal Economy: a Statistical Picture” (2018)
106
Difference in life expectancy at birth to the European Union average by location1,2,3
Years
2.1
2.1
1.7
-3.3
-3.3
-3.0
2.0
-5.5
-7.2
-0.8
-5.2
US
-2.2
-3.6
-1.1
-5.2
-2.8
-0.1
-0.8
Santiago France
Buenos
Aires
Brasília
-4.1
Mexico City Rio de
Janeiro
-4.2
-8.4
Bogotá Spain
-3.6
-4.6
Lima Salvador
-4.4
São Paulo
Women
Men As highlighted by a study published last year in Nature, the “chicken or the egg”
dilemma for higher life expectancy and better social environment indicators
(e.g., better education and greater access to sanitation) has yet to be
answered, but both are strongly associated with each other
Life expectancies in the region’s main cities are
considerably below the average in Europe
Source: (1) Nature Medicine “Life expectancy and mortality in 363 cities of Latin America” (2021); (2) Eurostat “Mortality and life expectancy statistics” (2021);
(3) Centers for Disease Control and Prevention “Mortality in the United States, 2020” (2021)
107
In May 2020, Latin America was declared
by the World Health Organization as the
epicenter of the COVID-19 pandemic
Latin America experienced high mortality rates throughout
the pandemic, reaching over 1.6M deaths by June 2022
United
States
Latin
America
Brazil: 3.2k
United States: 3.1k
Argentina: 2.9k
Colombia: 2.7k
Mexico: 2.6k
Jan-21 Jan-22
Jul-20
Jan-20 Jul-21 Jul-22 Jul-20 Jul-22
Jan-21
Jan-20 Jan-22
Jul-21
43%
26%
31%
53%
Germany: 1.7k
Deaths per million by COVID-19 by country
Total deaths per million over time
Proportion of deaths by COVID-19 by region
% of total worldwide deaths
Source: Our World in Data “Coronavirus (COVID-19) Deaths”
108
Chile: 90.2%
Mexico: 63.1%
United States: 67.0%
Colombia: 70.2%
Brazil: 78.8%
Argentina: 83.0%
Oct-21
Jul-21 Jan-22
Jan-21 Jul-22
Oct-20 Apr-22
Apr-21
Most Latin American countries
began the vaccination process
significantly later than the US
Apr-22 Jul-22
Jan-21 Oct-21
Jul-21
Apr-21 Jan-22
Brazil
Colombia
Chile
Argentina
Mexico
By October 2021, all 5 countries had
reached around 50% of fully
vaccinated people (with Chile
having already surpassed 70%)
Argentina: 0.2K
Brazil: 4.7K
Colombia: 0.6K
Chile: 0.2K
Mexico: 0.8K
June 2022 Data
Despite a late start, rapid vaccination adoption in Latin
America quickly showed positive results in the region
Vaccinated people against COVID-19 per country1
% of people fully vaccinated
Deaths by COVID-19 per country2
New deaths per month
Source: (1) Our World in Data “Coronavirus (COVID-19) Vaccinations” (2022); (2) Our World in Data “Coronavirus (COVID-19) Deaths” (2022)
109
Latin America
Europe
North America
East Asia
May-20 Jul-20 Sep-20 Nov-20 Jan-21 May-21 Jul-21
Mar-21
19%
26%
20%
24%
12%
23%
12%
18%
36%
Oct-20 Feb-21
Oxford
Stringency
Index2*
Brazil 77 67 70 61
United Kingdom 80 68 88 51
United States 73 63 72 59
Japan 47 35 50 53
The pandemic greatly affected businesses in the region,
leading to the closure of over 35% of SMBs in May 2020
Closure rates of SMBs across region1
% of SMBs facing closure
Note: (*) The index records the strictness of ‘lockdown style’ policies that primarily restrict people’s behavior. It is calculated using all ordinal containment and closure
policy indicators, plus an indicator recording public information campaigns.
Source: (1) Facebook “Global State of Small Business Report” (September 2021); (2) Financial Times “Lockdowns compared: tracking governments’ coronavirus
responses” (2022)
110
Sub-Saharan
Africa
Latin America
& Caribbean
Global
South Asia
Middle East
& North Africa
Europe and
Central Asia
87
86 89
63
63
70
58
53
51 52
79
13 10 14
2022
2019
2015
12.4
11.7
8.2
6.6
6.4
6.2
4.3
3.6
Middle East
and North Africa
North America
Sub-Saharan
Africa
Global
Latin America
and Caribbean
Europe and
Central Asia
South Asia
East Asia
and Pacific
COVID-19 was highly detrimental for education in the
region, with learning poverty* increasing by over 25 p.p.
Learning poverty globally and by region1*
2015 and 2019 actual values and 2022 Simulation Estimates
Learning delay by region given COVID-19 pandemic2
Average months of learning
Children in Latin America and
the Caribbean experienced
some of the longest
uninterrupted COVID-19 school
closures in the world. There
was an average estimated loss
of 1.5 years of learning.3
Note: (*) The learning poverty rate measures the proportion of children who are unable to read a simple text with comprehension by age 10
Source: (1) World Bank, UNICEF, FCDO, USAID, the Bill & Melinda Gates Foundation “The State of Global Learning Poverty: 2022 Update” (2022); (2) McKinsey
“How COVID-19 caused a global learning crisis” (2022); (3) World Bank, Unicef and Unesco “Two Years After: Saving a Generation” (2022)
111
278
363
Engaged
Not engaged
+31%
The pandemic led to increased mental stress and the rise of
platforms that help companies support their employees
Average employee tenure by engagement on Zenklub3
Number of days
Zenklub is a Brazilian company that offers companies lifelong learning modules, behavioral analytics platform and digital
therapy with proven business outcomes such as improvement in employee retention and decrease in absenteeism
17.3% to < 19.2%
22.1% to < 25.4%
25.4% to < 29.2%
29.2% to < 35.0%
35.0% to < 38.7%
> 38.7%
Prevalence of depressive & anxiety disorders1
Percentage change in prevalence following COVID-19 pandemic
In 2021, the average
corporate well-being index2
assessed by Zenklub fell to
49.3, well below the ideal
threshold, defined at 78
In 2022, the average corporate well-being index of
companies evaluated was 61.7; for companies with mental
health support initiatives, that number was 21% higher2
Source: (1) Pan American Life “Mental Health in Latin America and the Caribbean, The Silent Pandemic” (2022); (2) Zenklub and UFRJ “Índice de Bem-Estar
Corporativo no Brasil” (2022); (3) Zenklub internal study, conducted with tech companies across a 24-month period (n = 3,510)
112
Population priorities in life changes due to the COVID-19 pandemic
% of population that reported the COVID-19 pandemic affected the form in which they understand their priorities in life
81%
78%
74% 72%
68%
60%
US
Argentina
Chile
Brazil
Mexico Colombia
The COVID-19 pandemic changed people’s priorities across
many countries in the region
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3%
confidence interval)
113
Social and political polarization in Latin America is strong,
but less so than what is observed in the United States
Perception of conflict between opposing parties’ supporters**
% of population
Perception of social conflict between economic classes*
% of population
36% 31% 29%
36% 31% 29%
34%
20%
33%
33%
17%
31%
25%
38%
32% 19%
34%
34%
5%
11% 6%
13%
18%
6%
100
100
100
Brazil
No conflict
100
100
USA
Colombia
Yes, some
Yes, very strong
100
Yes, strong
Argentina Mexico
Chile
66%
47% 42%
52%
31%
63%
14%
21% 29%
20%
34%
23%
19%
26%
26%
16% 30%
13%
7%
12%
6%
100
100 100
Yes, some
Yes, strong
USA
Mexico
Yes, very strong
100
100
Colombia
No conflict
Chile
100
1%
0%
Argentina
3%
Brazil
+
Note: (*) Responses to ‘Would you say there are social conflicts in your country between people in different economic classes?’;
(**) Responses to ‘Would you say there are social conflicts in your country between people who support different political parties?’
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3%
confidence interval)
114
Inflation Crime & violence Poverty & social inequality
Population concern with issue by country
% of population
61%
29%
26%
60%
46%
61%
29%
Brazil
26%
65%
33%
46%
Chile
54%
35%
Argentina
60%
Mexico Chile
Argentina World
World Mexico
Brazil
38%
World
Mexico Argentina Brazil
Chile
Inflation, crime & violence, and poverty & social inequality
are of concern in many of the largest economies in LatAm
Source: Ipsos ”What Worries the World? July” (2022)
115
Population feeling towards rising prices
% of population that felt affected by rising prices over the last year
85%
59%
70%
96%
79%
64%
15%
35%
27%
18%
30%
6% 6%
Mexico
Brazil Colombia
2% 2%
Not at all
US
3% 3%
Chile
Very much
Argentina
Somewhat
0%
Populations across Latin America report feeling very
affected by recent rising prices
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3%
confidence interval)
116
Brazilian population feeling towards rising prices
% of population that felt affected by rising prices over the last year per income level
75%
47%
57%
47% 43%
20%
48%
34%
49%
44%
5% 5% 9% 13%
Somewhat
Not at all
Above R$10k
4%
R$3-5k
R$2-3k
Up to R$2k
Very much
R$5-10k
In Brazil, inflation affected people from all income levels,
with the lowest income segment being the most affected
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3%
confidence interval)
117
Population perceived greatest risk to our planet
% of population that think of each as the greatest risk to our planet
15%
9%
9%
5%
8%
14%
10%
16%
9% 26%
7%
10%
22%
22%
18%
17%
11%
18%
18%
11%
15%
44%
65%
50%
39% 38%
30%
24%
1% Other
I don’t know
3%
4%
New pandemics/
diseases
Wars and terrorism
US
3%
Climate change
Brazil
3%
Argentina
The collapse
of democracy
Mexico
1% 3%
Chile
Colombia
2%
Climate change is thought of as the greatest risk to our
planet in the largest Latin American countries
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3%
confidence interval)
118
Population belief in human-caused climate change
% of population that believe we are currently seeing climate change and global warming caused by humans
6%
15%
22%
29%
12%
36%
8%
4%
7%
13%
8%
94%
77% 74%
64%
75%
56%
No
I don’t
know
US
Brazil
Argentina
Chile
Colombia
Yes
Mexico
Most Latin America citizens believe that climate change
and global warming are caused by humans
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3%
confidence interval)
119
9%
10%
5%
31%
92%
50%
Other
Religions
Roman
Catholic
2010
Unaffiliated
2000
Evangelicals
1991 2020
1980
1970
21
105
1994 2020
5X
Religious denomination landscape in Brazil1 Number of Evangelicals in the
Brazilian House of Representatives2
The Evangelical Church has gained ground as a driving
force in Brazilian society
Note: With “Evangelicals” we are referring to ”evangélicos”, who are part of a Protestant Christian movement started in the 17th century
Source: (1) Datafolha, Brazilian Census; (2) UOL “Congresso em Foco” (2020)
120
+
+ +
+
1.2 Digitalization
Appendix Slides
121
20% 19%
6%
74% 75%
80%
66%
8%
6% 11%
25% Other
1%
5G
3G
Western Europe
3%
4%
0% 2%
Latin America
4G
North America North East Asia
6%
12%
19%
26%
35%
66%
73%
73%
69%
63%
58%
50%
8%
8%
7% 6% 6% 5%
25%
18% 14% 13% 13% 11% 11%
4G
5G
3G
2022(e) 2027(e)
2024(e)
4%
2026(e)
2023(e)
Other
2021
1%
2025(e)
2%
5G has increasing relevance today to allow for digital transformation. Up to 10 times faster than 4G, 5G provides greater network security to enable the adoption
of novel applications, e.g., the internet of things (IoT), AR, and VR. It also has significant social value by enhancing health systems and infrastructure.
5G in Latin America is projected to make up 35% of mobile
subscriptions, unlocking greater digital transformation
Subscriptions by network type by region, 2021*
% of total subscriptions
Subscriptions by network type, Latin America
% of total subscriptions
Note: (*) Subscriptions refers to lines
Source: Ericsson
122
46
57
2
94
2022*
2018
2016 2020*
2014
2012
Pay TV
Streaming
(OTT**)
8%
10%
19%
50%
21%
Digital adoption is especially pronounced in the shift from
pay TV to streaming services like Netflix and Disney+
Number of Subscribers by Viewing Format1
MM of people
Most Popular Streaming Platforms in Brazil2
% market share, 2022
Note: (*) Projected figures by Ampere Analysis; (**) OTT (Over the Top) refers to any type of video or streaming media offered directly to viewers via the internet
Source: (1) LABS; (2) Netscribes
123
97.4
Media Products E-commerce
30.5
Consumer Appliances E-commerce
Apparel and Footwear
Other E-commerce*
Consumer Electronics
2021
2020
38.4
2016 2017
48.6
71.6
Food and Drink
41.0
2018 2019
+17%
+42%
Growth in “other” category led by sectors
like home care and pet care, showing
diversification from traditional categories
E-commerce has seen higher growth rates in certain sub-
sectors, while growth in traditional sectors stagnated
Annual E-commerce sales in Latin America by category1
US$ B
Note: (*) Categories within “other” include beauty and personal care, consumer health, home care, home improvement and gardening, homewares and home
furnishings, personal accessories and eyewear, pet care, traditional toys and games, and video game hardware
Source: Euromonitor
124
73%
84%
Chile
Peru Brazil
Colombia
Mexico
60%
72%
81%
Coursera learners in Latin America1
Millions
17.9
14.5
2022
2021
Percentage of doctors offering telehealth by country, 20212
%
The digital transformation in Latin America is rapidly
gaining traction across traditional sectors
Source: (1) Coursera ”Global Skills Report” (2021 and 2022); (2) McKinsey & Company “How Latin American physicians view the future of healthcare” (2021)
125
AI Consultations
54%
23%
20%
3%
Health Mall (Marketplace)
Health Management
Consumer Healthcare
Online Medical Services
423
MM
Users
since
2015
21K
Partnered
hospitals &
pharmacies
$10B
Revenue
in 20212
E-Prescriptions
Women’s Health Telehealth / Mental Health
Revenue distribution of Ping An Good Doctor, China’s largest
online healthcare platform, 20201
%
Brazilian healthcare startups by category
Ping An
Good Doctor
While one-stop solution healthcare platforms emerged in
China, platforms are category-specific in places like Brazil
Source: (1) Huajin Securities (2) Ping An Good Doctor Annual Report
126
+
+ +
+
1.3 Remote Work
Appendix Slides
127
Not for everyone: The move towards remote work was
correlated to wage levels and variated across countries
Remote work adoption in Brazil based on wage percentile, 20211
Share of workers who worked from home by wage percentile
10%
15%
30%
0%
40%
35%
20%
45%
5%
25%
60th 100th
70th
0th 50th
10th 20th 30th 40th 80th 90th
14.7%
17.9%
14.7%
67.4%
5%
40.0%
8.7%
73.6%
Mexico
13.9%
17.7%
USA
Chile
22.6%
62.7%
81.1%
30.5%
Brazil
29.5%
Argentina
Yes, some of the time
Yes, all of the time
Never
Remote work adoption in Latin America by country, 20222
Share of workers by frequency of remote work
+
Source: (1) Scielo “Who worked from home in Brazil? Inequalities highlighted by the pandemic” (2021); (2) Atlantico and AtlasIntel
survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
128
Developed markets Emerging markets
46%
39% 39%
26% 22%
16%
54%
61% 61%
74% 78%
84%
China
UK Mexico India
US Japan
Remote-enabled
work
No potential of
remote work
Country’s remote work potential1
Potential share of time that workers could spend working remotely*
Remote workers inflexible about work from home2
Share of workers that would look for a new job if demanded to work on-site**
Mexico
33%
China
36%
Great
Britain
India
31%
Japan
21%
36%
Brazil
27%
US
48%
Developed markets Emerging markets
Emerging markets have lower potential for remote work
penetration, yet remote workers tend to be less flexible
Note: (*) Graph doesn’t show actual share of time, but a theoretical maximum calculated based on the countries’ sector, occupation, and activity mix. It
considers all activities not requiring on-site presence. (**) Share of online employees that ‘strongly agree’ or ‘agree’ with the statement ‘If my employer expected
me to work away from home full time, I would consider looking for another job given the same salary and responsibility’. Source: (1) McKinsey “What’s next for
remote work: An analysis of 2,000 tasks, 800 jobs, and 9 countries” (2020); (2) Ipsos ”Return To The Workplace Global Survey” (2021)
129
Companies show a greater adoption rate of remote work the
smaller they are
Adoption of remote work by company size
% of respondents
47%
34%
19%
26%
31%
31%
14%
16%
23%
13%
19%
27%
>500 employees
101-500 employees
1-100 employees
100% remote
51%-99% remote
25-50% remote
<25% remote
+
Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = HR leaders in 500 companies in Latin America)
130
Most companies allow for some form of remote work in all
areas
Allowance of remote work by company area
% of respondents
+
Note: Respondents could select “All areas”, “None”, or one to multiple areas within their companies
Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = HR leaders in 500 companies in Latin America)
69%
79%
88%
Product
and tech
80%
Administrative Operations
Marketing
and sales
131
+
+ +
+
2.1 State of Venture Capital and Tech
Appendix Slides
132
Recent Trends**
Non-profitable technology companies rapidly appreciated in
value in 2021, driven by high future cash flow expectations
Goldman Sachs Non-Profitable Technology Index*
Indexed basket of US-listed profitless tech companies
0
50
100
150
200
250
300
350
400
450
H1 2021
H2 2020
H1 2019 H1 2020 H2 2021
H2 2019
5.3x
Starting in 2020, tech companies' valuations
boomed, with the index peaking during the
beginning of 2021 at ~5.3x its value at the
start of the pandemic, though still facing
some volatility
Beginning of the COVID-
19 pandemic
Note: (*) Created in 2021, the GS Non-Profitable Tech basket consists of non-profitable US listed companies in innovative industries, as defined by Goldman Sachs
to be broad and include new economy companies across industry groups; it is optimized for liquidity. The index is an absolute measure of the value of this basket.
Data until Dec 31st 2021.
Source: Bloomberg
133
190
202
82
40%
60%
131
Q1
2022
43%
57%
65%
Q1
2021
56%
Q4
2020
32%
24%
Q2
2021
Q2
2020
196
Q3
2020
Q4
2021
Q3
2021
155
235
37%
267
68%
17%
61%
76%
44%
272
75%
Q1
2020
Q2
2022
25%
100
35%
39%
63%
83%
$236
$327
$534
$100
Brazil
Ecuador
Colombia
Chile
$1,183
Mexico
Argentina, Chile, Colombia, Mexico
Brazil
Deal volume has dropped across Latin America, with Brazil
still accounting for most of the largest deals in the region
Volume of Investment across Latin America
# of deals
Top 10 Equity Deals in Latin America Q1 and Q2 2022*
Sum of round amounts in US$ M
Note: (*) Combined top 10 from Q1 (excluded Caribbean) and top 10 from Q2; no Ecuadorian company made it to the Top 10 in 2021; top
10 accounted for Latin America and Caribbean (excludes FTX). Source: CB Insights “State of Venture Report Q2” (2022)
2020 2021 2022
134
5.0
1.7
3.9
1.4
0.6
0.5
Q4 Q2
5.3
2.0
Q4 Q2
Q1
0.8
Q3
0.9
1.7
Q1
Q2 Q1 Q3 Q4
Q3
2.8
1.3
Q1 Q2
2.4
+21%
2019 2020 2021 2022
Despite 2022 drop in funding from 2021’s peak levels,
current funding levels are still higher than historic levels
Latin America Venture Funding
Investment amount in US$ B
Source: LAVCA Industry Data and Analysis, Q2 2022
135
Feelings about the upcoming year in the tech market
% of survey respondents by industry
64%
26%
28%
6%
9%
40%
38%
33% 30%
10%
18%
50%
67%
3%
6%
59%
35%
33%
2%
11%
50%
0
30
20
45
50
40
10
25
15
5
35
Excited
45%
Scared
27%
Cautious or optimistic
Optimistic
Cautious Concerned about
job security
Other
Software
E-commerce or consumer goods
Financial services
Looking ahead to 2023, tech workers in Latin America
across sectors feel more “cautiously optimistic” than scared
+
Atlantico and Vertico conducted primary research with 200+ tech workers in Latin America of varying seniority
Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
136
0%
5%
10%
15%
20%
25%
30%
35%
40%
45%
50%
Between
18-24
months
Between
12-18
months
Between
6-12
months
Less than
6 months
Expected fundraising plans
Months to start fundraising, % companies
Impact of market condition on fundraising plans
% companies
0% 5% 10% 15% 20% 25% 30% 35% 40%
Renegotiated
current terms
Attempt to raise
a round sooner than
previously expected
Plan to
breakeven
Plans have
not changed
Postpone original
date to fundraise
Source: Canary Cash Burn Study (n = 27 early-stage companies, Seed to Series Bs; Conducted on July 1st, 2022)
Companies have postponed fundraising plans for now,
although most plan to resume within the next 12 months
137
Average
C-Levels and Executives think their companies should
prioritize DEI and ESG more than they currently do
0
5
10
15
20
25
30
35
40
45
16.13%
35.48%
19.35%
3 4
30.11%
41.94%
2.15%
13.98%
4.30%
1.08%
5
35.48%
2
1
What level of priority does/should DEI have in your company?
% of C-Levels and Executives survey respondents
Desire (should)
Reality (does)
54.8% of surveyed
C-Levels and
Executives think DEI
should be of higher
priority at their
companies than they
currently are
17%
Series 2
Series 1
Average
4.15
31%
Series 1
3.45
0
5
10
15
20
25
30
35
40
45
35.48%
27.96%
25.81%
31.18%
13.98%
18.28%
25.81%
5
4
3.23%
2
2.15%
1
16.13%
3
What level of priority does/should ESG have in your company?
% of C-Levels and Executives survey respondents
Desire (should)
Reality (does)
22%
Series 2
Series 1
3.9
40%
Series 1
3.01
+
Source: Atlantico and Vertico Survey 2022, collected during July (n = 93 C-Levels and Executives)
138
34%
Series 1
27%
Series 2
Series 1
Employees think large companies do and should prioritize
diversity, equity and inclusion more than smaller ones
0
5
10
15
20
25
30
35
40
45
50
55
35.85%
32.56%
37.21%
1.89%
10.06%
4.65%
5
29.56%
4
22.64%
2
11.63%
13.95%
3
1
What level of priority does DEI have in your company?
% of total survey respondents
Large (> 100 employees)
Small (<= 100 employees)
0
5
10
15
20
25
30
35
40
45
50
55
52.83%
44.19%
28.93%
34.88%
15.72%
3
16.28%
0.63%
2.33%
5
2
1 4
1.89%
2.33%
What level of priority should DEI have in your company?
% of total survey respondents
Large (> 100 employees)
Small (<= 100 employees)
3.33
+
3.67
Average
Average
14%
Series 2
Series 1
4.31
17%
Series 1
4.16
Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
139
Employees also believe large companies do and should
prioritize ESG* more than smaller ones
0
5
10
15
20
25
30
35
40
45
13.95%
25.79%
13.95%
5
10.06%
20.93%
25.58%
15.09%
16.98%
4
3
25.58%
32.08%
2
1
What level of priority does ESG have in your company?
% of total survey respondents
Large (> 100 employees)
Small (<= 100 employees)
0
5
10
15
20
25
30
35
40
45
35.22%
34.88%
16.35%
32.56%
4.65%
2.33%
5
40.88%
25.58%
4
3
5.66%
2
1.89%
1
What level of priority should ESG have in your company?
% of total survey respondents
Large (> 100 employees)
Small (<= 100 employees)
+
40%
Series 1
36%
Series 1
2.98
3.19
Average
Average
19%
Series 2
Series 1
4.07
25%
Series 1
3.74
Note: (*) ESG stands for environmental, social, and corporate governance
Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
140
0
5
10
15
20
25
30
35
40
45
20%
46%
40%
Negative
26%
Positive
40%
28%
Mixed or no change
Considering the last 6 months in the tech market, how are
you feeling about the upcoming year?*
% of total survey respondents
+
40 years or older
Less than 40 years old
0
5
10
15
20
25
30
35
40
45
30%
Negative Mixed or no change
32%
33%
37%
Positive
21%
47%
Large (more than 100 employees)
Small (100 employees or less)
Considering the last 6 months in the tech market, how are
you feeling about the upcoming year?*
% of total survey respondents
The last 6 months in the tech market have affected workers’
sentiment in a variety of ways
Note: (*) Positive feelings are “optimistic” and “excited” while negative feelings are “cautious”, “scared”, “concerned about job
security” and “looking to move outside of tech”
Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
141
0
5
10
15
20
25
30
35
40
45
50
48%
22%
34%
Early stage
28%
Enterprise
24%
12%
Growth stage
Unicorn
14%
18%
Which stage / type of company is most interesting for you to
work for?
% of total survey respondents
+
0
5
10
15
20
25
30
35
40
45
50
14%
21%
25%
37%
23%
Unicorn
13%
Growth stage
Early stage
41%
Enterprise
26%
Which stage / type of company is most interesting for you
to work for?
% of total survey respondents
40 years or older
Less than 40 years old
Female
Male
Growth stage is the preferred type of company to work for
while early stage is the least preferrable
Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
142
Students’ interest in working in tech has persisted despite
the market’s downturn
Students’ most desired areas to work in the short term
% of survey respondents
12% 11%
14% 15%
13%
16%
16%
21%
45%
37%
Big Tech
Startup
Consulting
2020
Finance
Other
2022
Source: (1) Atlantico Study, June 2020 (n = 1682); (2) Atlantico Study, June 2022 (n = 279)
143
Students’ interest in entrepreneurship has also proven to be
resilient in the face of the downturn
Students’ entrepreneurial ambitions
% of survey respondents
Source: (1) Atlantico Study, June 2020 (n = 1682); (2) Atlantico Study, June 2022 (n = 279)
39% 41%
61% 59%
Interested
2022
Uninterested/
Unsure
2020
144
0
5
10
15
20
25
30
35
40
45
50
21.29%
36.63%
47.13%
39.60%
21.29%
41.04%
28.49%
12.54%
54.46%
Flexibility to choose
work location (remote,
in-person, hybrid)
42.57%
Work life balance
27.24%
Alignment between
personal purpose and
company’s mission
23.30%
Learning opportunities
Compensation
Culture
Top 3 reasons for considering or wanting to work for a company1,2
% of total survey respondents
Students
Tech workers
Tech workers prioritize culture while students prioritize
learning opportunities when considering where to work
Source: (1) Atlantico and Vertico Survey July 2022 (n = 202); (2) Atlantico Study June 2022 (n = 279)
145
GDP growth rate* has started to decline but remains positive, %
Interest rates have started to increase but remain lower than
pre-pandemic levels,%
Inflation** is higher than pre-pandemic levels, %
Unemployment is below pre-pandemic levels and continues
to decline, %
30
35
40
45
50
55
60
65
Jan-21 Jul-21 Jan-22
Jul-20
Jan-20 Jul-22
Jan-19 Jul-19
36%
64%
6
7
8
9
10
11
12
13
14
Jul-21
Jan-21 Jan-22
Jul-20
Jul-19 Jul-22
Jan-19 Jan-20
7%
10%
30
40
50
60
70
80
90
Jan-22
Jan-21
Jan-20 Jul-21
Jul-19 Jul-20
Jan-19 Jul-22
86%
52%
-15
-10
-5
0
5
10
15
Jan-21 Jul-21
Jul-19 Jan-22
Jan-20 Jul-20 Jul-22
1%
Argentina: Macroeconomic Snapshot
Note: (*) growth rate is GDP in comparison to previous quarter; (**) inflation is measured using the most important categories in the
CPI basket in the Great Buenos Aires area and the CPI index has a base of 100 as of December 2016
Source: Trading Economics
146
0
20
40
60
80
100
120
140
160
180
200
220
240
260
280
Jan-20 Jan-21 Jan-22 Jan-23
Jan-19
Imports and Exports1
US$ B
Estimated spend on energy imports2
US$ B
Official1 and Unofficial3 Argentinian
Peso Exchange rate
US$ B
$12.5
Adjusted estimate
$5.8
Estimated spend
on energy imports
prior to the Russian
invasion of Ukraine
4.0
Jan-19
8.0
8.5
3.5
3.0
2.5
4.5
5.5
Jan-23
6.0
Jan-22
Jan-21
Jan-20
7.0
5.0
6.5
9.0
7.5
Exports
Imports
Unofficial market rate ("Blue rate")
Official rate
Argentina: Global commodity price changes have benefited
Argentina’s exports, but energy imports are costly
Source: (1) Trading Economics ; (2) Agora Public Affairs, “Winter 2022 the Energy Situation in Argentina”, 04/2022 ; (3) Blue Dollar
147
GDP growth rate* has been slowly rising above pre-pandemic levels
%
Interest rates continue to climb
%
Inflation** has reached its highest value in 18 years, ~12%
%
Unemployment is below pre-pandemic levels and continues
to decline
%
-10
-8
-6
-4
-2
0
2
4
6
8
Jan-20 Jul-20 Jan-21
Jul-19 Jul-21 Jan-22 Jul-22
1%
0
2
4
6
8
10
12
14
Jan-21 Jan-22
Jul-19 Jul-21 Jul-22
Jan-19 Jan-20 Jul-20
13%
0
2
4
6
8
10
12
14
Jan-21
Jul-20 Jul-21
Jan-19 Jan-20
Jul-19 Jan-22 Jul-22
12%
0
5
10
15
Jul-22
Jan-21
Jul-20 Jul-21 Jan-22
Jan-19 Jul-19 Jan-20
10%
Brazil: Macroeconomic snapshot
Note: (*) growth rate is GDP in comparison to previous quarter;
(**) inflation rate measures a broad rise or fall in prices that consumers pay for a standard basket of goods
Source: Trading Economics
148
8.0
8.5
9.5
7.0
6.0
5.5
5.0
12.0
10.5
Jul-22
11.0
May-22
11.5
13.5
13.0
12.5
7.5
Nov-21
6.5
Jan-22
9.0
Mar-22
14.0
10.0
85%
15%
Local
Imported
Fertilizer usage in 20211 Food Inflation2
Jan-21
4.8
3.8
4.4
5.0
3.2
5.4
3.0
4.2
4.0
Jan-22
3.4
5.6
4.6
Jan-23
5.2
3.6
5.8
Jan-20
Jan-19
R$
US$ to R$ Exchange Rate2*
As an attempt to control
food inflation, the
government eliminated
import tax rate for some
food and chemicals
used in making
fertilizers
Brazil: Currency depreciation and high commodity prices
have impacted Brazil, a big importer of fertilizers
Note: (*) Monthly average exchange rate (US$-R$)
Source: (1) CNN “Importação de fertilizantes pelo Brasil aumenta 440% de 1998 a 2021” (June 2022); (2) Trading Economics
149 Note: (*) Growth rate is GDP in comparison to previous quarter; (**) The region refers to Argentina, Brazil, Chile, Colombia, and Mexico
The CPI reflects the prices and spending patterns registered in the regional capitals and suburban areas of the fifteen regions of Chile. Source: Trading Economics
GDP growth rate* is not only decreasing but also in decline, making
Chile the only country in the region** with a shrinking economy
%
Interest rates are climbing, having more than tripled since 2019
%
Inflation is rising steeply compared to pre-pandemic levels
%
Chile is the only country in the region where unemployment
increased in 2022 and remains above pre-pandemic levels
%
-15
-10
-5
0
5
10
Jan-20 Jul-22
Jul-21
Jul-19 Jan-21 Jan-22
Jul-20
-1%
0
2
4
6
8
10
Jul
2022
10%
Jan
2019
Jan
2021
Jan
2020
Jan
2022
0
5
10
15
Jan-20 Jul-22
Jul-19 Jan-21 Jul-21
Jan-19 Jul-20 Jan-22
13%
0
2
4
6
8
10
12
14
Jul-22
Jan-20 Jul-21
Jan-21
Jul-20
Jul-19 Jan-22
Jan-19
8%
Chile: Macroeconomic snapshot
150 Note: (*) Growth rate is GDP in comparison to previous quarter
Source: Trading Economics
GDP growth rate* has started to decrease but like in Argentina
remains above pre-pandemic levels, %
Interest rates have started to rise, and are currently above pre-
pandemic level, as in Brazil and Chile, %
Inflation is rising, %
Unemployment continues to fall, %
-20
-15
-10
-5
0
5
10
15
Jul-20
Jan-20 Jul-21
Jul-19 Jan-22
Jan-21 Jul-22
0
1
2
3
4
5
6
7
8
Jul-20
Jan-20 Jan-21 Jul-21 Jan-22
Jan-19 Jul-22
Jul-19
0
2
4
6
8
10
Jan-20 Jul-21
Jul-20
Jan-19 Jan-21 Jan-22 Jul-22
Jul-19
0
5
10
15
20
25
Jul-22
Jul-19 Jan-20 Jul-21
Jan-19 Jan-22
Jul-20 Jan-21
Colombia: Macroeconomic snapshot
151
Exports
US$ B
Jan-22
Apr-20 Apr-22 Jul-22
0.0
5.5
Oct-21
Oct-19 Jan-21
Jan-19
1.5
Jul-20
2.5
3.5
3.0
4.0
4.5
5.0
1.0
Apr-21
Jan-20
2.0
Jul-19 Jul-21
0.5
6.0
Apr-19 Oct-20
Colombia: As a major oil exporter, higher commodity prices
have strengthened Colombia’s exports
Source: Trading Economics
152
Note: (*) growth rate is GDP in comparison to previous quarter; (**) The CPI index has a base of 100 as of December of 2010. The national index
tracks 46 large, medium and small cities.
Source: Trading Economics
GDP growth rate* has started to increase, %
Interest rates have started to rise but like in Argentina remain
below pre-pandemic levels, %
Inflation** is on the rise and above pre-pandemic levels, %
Unemployment has started to increase, %
-20
-15
-10
-5
0
5
10
15
Jan-21
Jul-20 Jul-21
Jan-20 Jan-22 Jul-22
Jul-19
1%
0
2
4
6
8
10
Jul-20
Jul-19 Jul-22
Jan-21
Jan-20 Jul-21 Jan-22
Jan-19
8%
0
1
2
3
4
5
6
7
8
Jul-20
Jan-19 Jan-21
Jan-20 Jul-22
Jul-21
Jul-19 Jan-22
8%
0
1
2
3
4
5
6
Jan-19 Jan-20 Jul-21 Jul-22
Jan-21 Jan-22
Jul-20
Jul-19
3%
Mexico: Macroeconomic snapshot
153
Source: Trading Economics
Exports
US$ B
35,000
45,000
20,000
15,000
10,000
50,000
0
Jul-22
55,000
Apr-19 Jan-21 Apr-21
Jan-20 Jan-22
Oct-19
Jan-19 Jul-21
Jul-20
Jul-19 Apr-20
30,000
Oct-20 Oct-21
5,000
Apr-22
25,000
40,000
Mexico: Mexican exports were impacted by the Russian
invasion of Ukraine
154
Source: (1) Trading Economics (2) Goberno de Mexico, INEGI
Tourism GDP
Index 2013=100
114
59
77
86 86
94 96
102
106
Q2 2021
Q4 2020
Q2 2020
Q1 2020 Q4 2021
Q3 2020 Q3 2021 Q1 2022
Q1 2021
Mexico: Mexican tourism has started to recover
155
+
+ +
+
2.2 The Latin American Opportunity
Appendix Slides
156
0.1%
2020
10.0%
2005
100.0%
2015
2010
1.0%
India
China
Brazil
USA
LatAm
2020
0.1%
2015
2010
1.0%
10.0%
2005
Atlantico Digital Transformation Index
Tech company market cap as % of GDP, log scale
Atlantico Digital Transformation Index, Brazil
Tech company market cap as % of GDP, log scale
Tech penetration has been growing massively across the
world, with Brazil and LatAm heading on the same direction
Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap
Source: (1) Capital IQ; (2) GDP projections from OECD, log scale; (3) Atlantico analysis
157
Brazil could create several hundreds of billions in value as it
catches up to tech penetration in more digitalized regions
Brazil Tech Value Creation Catch-up Potential
US$ B
Catchup India Catchup China Catchup USA
Brazil
Brazil
+$825 B
Brazil
+$187 B
Brazil
+$237 B
Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap
Source: (1) Capital IQ; (2) GDP projections from OECD, log scale; (3) Atlantico analysis
158
Uses technology,
data analysis,
and intelligence
generation to
increase security
and reduce crime
CRIME &
SAFETY
Global Peace Index
Ranking** (out of 163)1
Safety and security
rating*** (scale of 1-5)1
Perceived criminality in
society*** (scale of 1- 5)1
130 129 34
3.3 2.4 2.0
3.6 2.0 1.7
3
89
1.3
2.1
Aims to reduce
violence against
women by creating
an app exclusive
for women and
children
ACCESS
TO FINANCE
Percentage of unbanked
population2
Percentage of population
(+15ys) with credit cards3
30% 7% 4%
27% 66% 65%
2 20%
21%
Provide platforms to facilitate various steps of the supply chain,
from procurement to fulfillment & last-mile delivery
Logistics Performance
Index* (scale of 1-5)4 2.9 4.1 4.0
LOGISTICS
COMPLEXITY
1
3.8
LatAm still has many problems to solve, and entrepreneurs
have been solving them in creative and localized ways
Aims to promote
citizen safety through
data gathering to
offer real-time
notifications of risky
events
Focus on being the
neobanks for the
Gen Z population,
offering cards and
digital account
Enables companies to
offer financial
services to employees
through private label
workplace bank
Offer LatAm
consumers credit
alternatives through
digitally-enabled
lending models
Note: (*) Logistics Performance Index is an assessment of the quality of trade and transport related infrastructure on a scale from 1 (worst) to 5 (best); (**) Global
Peace Index Ranking ranks countries from the most peaceful to the most dangerous; (***) the Safety and Security rating and Perceived criminality in society is
measured on a scale of 1 to 5, where 1 is the safest and with lowest levels of crime and 5 is the most dangerous with highest perceived criminality in society.
Source: (1) Vision of Humanity “Global Peace Index” (2022); (2) Global Finance “World's Most Unbanked Countries" (2021); (3) Global Economy “Percent people
with credit cards - Country rankings” (2017); (4) SDG Index “Sustainable Development Report” (2022)
159
+
+ +
+
3.1 Fintech
Appendix Slides
160
1,150
700
525
500
500
485
430
420
385
350
310
300
Series D
Series D
Series D
Series E
Series D
Series F
Series F
Series E
Series B
Series D
Series E
Series G
The prominence of fintechs among Latin American unicorns
reinforces investors’ interest in the sector
Fintech unicorns and public companies in Latin America* Largest VC rounds by funding amount, 2021-2022**
US$ M
Fintech
Non-fintech
Note: (*) Unicorns refer to private technology companies with a valuation of over US$ 1B, Nubank, dLocal, Stone, and PagSeguro are no longer unicorns given
they are now public companies; (**) Up to August 15th, 2022
Source: Bloomberg, Crunchbase, PitchBook, Reuters
161
0.0 0.0 0.5 1.6
3.7
59.6
Q1
Q3
48.1
37.1
29.7
15.6
Q1
Q1
7.7
Q3
23.5
Q3 Q3
Q1 Q3
Q3 Q3
Q1 Q1
Q1
Q1 Q3
Q1
2014 2015 2016 2017 2018 2019 2020 2021 2022
5
9 10
13 14 14
5 6
2 2
3
5
10
13 13 14
6
7
8
9
15
21
23
24
16
11
7
6
52
2012 2017 2021
47
2020
9
2019
50
35
2018
2015
2014
23
2013 2016
+9X
Argentina
Mexico
Brazil
By September 2021, Nubank had
provided the first credit card or
bank account to ~5MM people2
The first wave of the fintech boom was consumer-centric
and marked by an explosion of neobanks
Number of neobanks in Latin America1 Number of Nubank customers2
MM
Source: (1) BPC and Fincog, “Digital banking in Latin America” (2022); (2) Nubank SEC F-1 (2021) and Q1 2022 Earnings Presentation (2022)
162
9.4
18.5
14.5
16.0
12.1
13.8
4.3
7.2
2018 2019 2020 2021
Debit
Cards
Int’l
Credit
Cards
Cash-
Based
14 14
15
17
19
$2.9
$5.5
$3.3
4Q21
$3.5
2Q21
$7.1
1Q21
4Q20 3Q21
Digital
Wallets
Payments, including digital wallets, were central to the early
consumer fintech boom and have continued to grow
E-commerce means of payments in Brazil1*
US$ B
Mercado Pago wallet payers & digital account TPV2
Payers in MM and total payment volume in US$ B
Note: (*) Excluding domestic credit cards, bank transfers, and other forms of payment
Source: (1) EBANX, “Beyond Borders” (2022); (2) Mercado Libre Fourth Quarter 2021 Results Investor Presentation (2021)
163
2016 2018
The Brazilian Central Bank allows
banks to register and onboard
retail customers 100% digitally
Cause
Digital banks arise
Incumbents shut down many of
their physical branches
Effect
19.3
20.7
21.6
23.4
2020
2019
2018
22.9
18.3
2017
21.8
2016 2021
2015
Number of physical bank branches in Brazil
Thousands
The Brazilian Central Bank creates
new types of companies (SCD and
SEP*) that allow fintechs to offer credit
without the need for partnerships with
traditional financial institutions
Cause
Over 50 companies
emerge or start to offer
credit products in-house
as one of these new types
of business structures
Effect
51
Number of fintechs offering credit in-house in Brazil**
Jan-19 Dec-20
Regulatory changes enabled much of the first wave of B2C
innovation and will continue to be a driver for the B2B wave
Note: (*) Direct Credit Society (Sociedade de Crédito Direto) and Society of Loans Between People (Sociedade de Empréstimo entre Pessoas), respectively;
(**) as SCDs or SEPs
Source: Brazilian Central Bank
164
2019
The Brazilian Central Bank creates the legal framework for receivables
registrars to bring transparency to this market, allowing credit grantors to
see the receivables of businesses that are not their customers yet and
offer them credit alternatives with this information
Cause
Monthly financial volume registered in CERC*
R$ B
The creation of receivables registrars (registradoras de
recebíveis) was a landmark in the Brazilian credit market
Receivables registrars start to operate in June 2021, promising
to enable businesses to have more credit options at cheaper
prices
In practice, though, credit options have not become significantly
cheaper due to technical challenges in the implementation,
which the Brazilian Central Bank is working to address
Effect
2021
45
88
Card
receivables
Jun
-22
Feb
-22
3
Jan
-22
Dec
-21
Other financial
assets
Duplicatas**
Oct
-21
Sep
-21
Jul
-22
Jul
-21
May
-22
Aug
-21
5
Nov
-21
Mar
-22
120
Apr
-22
10.51%
19.21%
8.51%
7.46%
Jan-21 Jul-21 Jan-22 Jul-22
Jul-20
Difference between average rate and base rate
Average interest rate
Receivables-based interest rate2
Note: (*) CERC is a receivable registrar; (**) Duplicatas are a form of credit widely used in Brazil
Source: (1) CERC “Estatísticas de Ativos” (2022); (2) Federação Brasileira de Bancos “Panorama do Mercado de Crédito” (2022) and Banco Central do Brasil
“Taxa Selic” (2022)
165
1.2
0.5
Dec-22
0.0
Jul-22
Jun-22
0.1
Dec-22
2.1
Jun-22 Jun-22
2.8
Jan-22
0.2
2+
million
Users since 2020 launch
10+
million
Transfers made
COL$
120k*
Average transfer amount
Minka built TransfiYa, Colombia’s instant P2P payment
system, after winning a public concession
Minka monthly number of transactions
Millions
TransfiYa numbers
Minka is building a seamless and open network that enables money to be moved in real time,
starting in Colombia
Note: (*) The US Dollar to Colombian Peso exchange rate on Aug. 12th, 2022 was 4167.34 and averaged 4001.01 in 2022
Source: Minka internal data
166
Frequency of use by payment method
% of respondents
9% 14% 15%
5%
18%
10%
53% 51%
16%
37%
31% 36%
21%
30%
8%
7%
6%
17%
22%
9%
20%
6%
27%
23%
28%
24%
27%
30% 31%
33%
48% 47%
26%
20%
18% 30%
14%
18%
40%
22%
17%
13%
39%
62%
34% 30%
6%
15%
9%
15%
Brazil
Argentina
Colombia
1%
Mexico
3%
3%
US
Brazil
3%
3%
Chile Argentina
1%
Colombia
2%
Mexico US
2%
Chile
Never
Weekly
Monthly
Yearly
Daily
Cash Bank transfers
Use of different payment methods varies considerably
across countries in the Americas (pt. 1)
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449,
2-3% confidence interval)
167
Frequency of use by payment method
% of respondents
38%
59%
11%
37%
23% 19%
59%
65%
44%
63%
29%
19%
28%
19%
5%
5%
8%
10%
9%
5%
6%
24%
13%
11%
18%
16%
10%
23%
17%
17%
12%
23%
27%
9% 8%
24%
17%
21%
25%
12%
8%
16%
10%
20%
22%
50%
23%
36% 42%
6% 1%
14%
6%
23% 26%
Argentina
Colombia
1%
4%
4%
Mexico
US Brazil
Mexico Brazil Chile
Colombia Chile US
Argentina
Monthly
Never
Weekly
Yearly
Daily
Debit cards Credit cards
Use of different payment methods varies considerably
across countries in the Americas (pt. 2)
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449,
2-3% confidence interval)
168
Frequency of use by payment method
% of respondents
74% 72%
51%
79%
50%
38%
94% 96% 94% 95% 94% 93%
5%
9%
8%
8%
8%
1%
5%
12%
15%
26%
6%
19%
31%
1% 2%
1%
2%
2%
2%
7%
6% 12% 3%
11%
17%
1%
2%
1%
2%
1% 6% 13% 6%
1% 1%
2%
Chile
Brazil
Argentina
2%
Brazil
Mexico Colombia
Chile
Mexico
1%
3%
US
4%
Colombia
4%
US
2% 2%
Argentina
Payment apps Cryptocurrencies
Never
Weekly
Monthly
Yearly
Daily
Use of different payment methods varies considerably
across countries in the Americas (pt. 3)
+
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449,
2-3% confidence interval)
169
136
313
554
1,288
2,065
6,049
2019
2017 2021
2020
2016 2018
+114% CAGR
4
5
6
7
2021
2020
2019
2018
dLocal enables companies to make and accept local
payments in Latin America and other emerging markets
dLocal, from Uruguay, offers an all-in-one payment platform focused on allowing businesses to
process payments in countries ranging from Argentina to Uganda
dLocal total payment volume
US$ MM
Average number of countries served per dLocal customer
Source: dLocal SEC F-1 (2021) and 2Q 2021 Earnings Presentation
170
Access
Open to only 58 financial
institutions in 20201
Open to over 700 financial
institutions since
inception2
Standalone app that
connects to accounts in
the institutions
Institutions must embed
Pix in their apps into the
login flow
Integration
In 2018, only ~8 million
people had access to
mobile banking, 8% of
Mexico’s adult population3
In 2019, there were
>88MM active mobile
banking accounts for
individuals4
Prior
Mobile
Banking
Adoption
Transaction
Types
Only P2B
P2P, P2B, B2P, B2B,
P2G, and B2G
1,930.5
June 2022
0.23
8,400X
CoDi
Pix
Transaction volume in June 20221,2
Monthly transaction in millions
The instant success of Brazil’s Pix starkly contrasts the
disappointing traction of Mexico’s CoDi
Source: (1) Banco de México; (2) Banco Central do Brasil; (3) World Bank, INECGI; (4) Febraban
171
+
+ +
+
3.2 SMB Digitalization
Appendix Slides
172
Latin American SMBs show lower productivity levels, at
33% of the OECD average1
Labor Productivity by firm size, manufacturing
Value added per person employed, large firm productivity = 100
Labor Productivity by firm size, business service2
Value added per person employed, large firm productivity = 100
36 35
50
56
50
48
58
62
72
United Kingdom
Mexico
61
Spain
100
Germany
Brazil
Medium
(50-249
workers)
Small
(10-49
workers)
Micro
(1-9
workers)
72
29
73
55
98
128
89
109 111
United Kingdom
100
104
Mexico Spain
Germany
Brazil
Medium
(50-249
workers)
Small
(10-49
workers)
Micro
(1-9
workers)
Source: (1) OECD “SME and Entrepreneurship Policy in Brazil” (2020); (2) OECD “OECD Compendium of Productivity Indicators” (2021)
173
COVID-19 pandemic digital-related impacts on SMBs
% of surveyed companies
The COVID-19 pandemic accentuated the need for SMB
digitalization, driving increased interest in tech solutions
68%
50%
46%
35%
25%
More problems
with delivery &
logistics
Need to switch
to online sales
Higher
procurement
costs
High burden
of IT
infrastructure
Need to
change to
remote work
SMBs’ interest in digital solutions use cases
% of surveyed companies
Process
optimization
16%
17%
9%
9%
13%
Employee
training
19%
Quality
management
6%
7%
Inventory
planning
Data
accessibility
10%
18%
+171%
+80%
+89%
+78%
+117%
After COVID-19 (2021)
Before COVID-19 (2019)
Only 11% of large
companies reported need
to switch to online sales
Source: World Economic Forum “COVID-19 and Technology Adoption in Small and Medium-Sized Enterprises: The Impact and the Way Forward” (2021)
174
Connecting SMBs to third party providers to
reduce costs and allow for more flexibility
when obtaining sporadic services
Payment Solutions
Financial Services
Commercial / Sales Relations
Helping SMBs manage all facets of their
business with solutions focused on areas
ranging from HR to financial management
Streamlining relationships with suppliers,
carriers, manufacturers, and other important
players in the SMB’s supply chain
Meeting the demand for facilitation and
digitalization of payment and billing for
products and services from customers
Offering credit, financing and banking
solutions (that are often challenging for
SMBs to access) and digital management
Outsourcing Services
Business Management
Sales and Customer Relationships
Providing tools to digitalize marketing and
sales of products as well as collect
business analytics and intelligence
Tech companies focused on SMB digitalization are on the
rise, helping SMBs tackle multiple pain points
Source: Distrito Dataminer Flash Report Startups para PMEs, Atlantico Analysis
175
Price variation from 15 suppliers for the same product on the same day3
São Paulo
To buy inventory for their shops,
1 million SMBs’
owners take risky, exhausting and
expensive trips to São Paulo every month
26%
36%
39%
43%
22%
64%
Italy
Russia
France
Canada
70%
98%
Mexico
United States
Brazil
China
26%
Colombia
40%
India
1.58x
1.31x
1.00x
0.89x
Bottom
Top
Average
No brand
1.00x
1.25x
Top
Bottom
Average
1.47x
0.85x
No brand
Top
No brand
Average
1.00x
0.31x
Bottom
2.23x
1.47x
In a fragmented market like Latin America, SMBs often face
a costly and inefficient procurement process
Degree of fragmentation in grocery market1
%*, 2022
Impact of highly fragmented market
Complex process to obtain inventory for shops across Brazil2
Rice
Brand: Camil
Refined sugar
Brand: União
Meat broth
Brand: Knorr
Note: (*) Percentage is based on revenue pool that is driven by independent grocers rather than large chains.
Source: (1) McKinsey “Digital disruption: The rise of eB2B in fragmented retail” (2022); (2) Zax, (3) Cayena
176
Zax gross merchandise volume
Indexed to Q1 2020 (=100)
Zax number of sellers
Indexed to February 2020 (=100)
100
496 585
789 819
1,400
1,274
1,770 1,774
2,941
Q3
Q4 Q2
Q3 Q2
Q1
Q2 Q1 Q4
Q1
+259%
100
1,353
1,997
2,372
2,672
Jan-20 Jan-22
Jan-21
2,031
366
863
1,859
1,106
2,238
1,372
2,647
556
Business Model:
B2B platform connecting retailers and wholesalers to digitize and streamline the purchase & sale of merchandise, with additional offerings such as:
Zax is a B2B marketplace streamlining the complex
procurement process for SMBs in a cost-efficient way
Wholesale marketplace
(product discovery and safe transactions)
SaaS (Organizing and centralizing
wholesale SMBs online sales)
Fintech (credit offer, full
payments and banking solutions)
Logistics (Providing faire priced
agile shipping for wholesale shoppers)
2020 2021 2022
Source: Zax internal data
177
Business Model:
Growth in sales
Monthly TPV in US$ M
Sumer offers a one-stop solution for merchants to create, manage, and grow their online businesses, with in-house and integrated solutions, including:
Online store
creation
Marketing
tools
Shipping Payments
Store
customization
Bookkeeping
2.1
1.9
1.8
4.2
0.7
0.2
2.6
May-22
Jan-22 Feb-22
Dec-21
5.2
Nov-21 Mar-22
Oct-21 Apr-22
+40% CMGR*
88
117
97
136 135
169
201
240
Apr-22
Feb-22 may/22
Dec-21
Nov-21 Mar-22
Oct-21 Jan-22
2.7x
Growth in monthly merchant sales
Average merchant TPV in US$
Sumer: the rise of “Superapps” designed to generate
limitless feature expansion through an app ecosystem
Note: (*) CMGR stands for Compound Monthly Growth Rate
Source: Sumer internal data
178
+
+ +
+
3.3 Web3 & Crypto
Appendix Slides
179
Global Funding for blockchain and crypto and across sectors
US$ B
0
1
2
3
4
5
6
7
8
9
10
0
20
40
60
80
100
120
140
160
180
Q3 2021 Q4 2021 Q1 2022
Q2 2019 Q2 2020 Q2 2021
Q1 2021
Q3 2019 Q3 2020 Q2 2022
Q1 2020
Q4 2019 Q4 2020
Q1 2019
Global Blockchain funding (B)
Global venture funding (B)
2021 CAGR: 18%
2021 CAGR: 68%
Despite a decline in funding for Q2’22,
blockchain funding increased more
steeply in 2021 than funding across
other categories combined and was hit
later
After increasing for eight consecutive quarters, global
blockchain funding declined in Q2 2022
Source: CB Insights, State of Blockchain Q1 ’22, Q2 ‘22 ; State of Venture Q2’22
180
250
250
25
26
25
50
21
Money Raised
(US$ M)
Country
Mexico
Brazil
Argentina
Brazil
Mexico
Argentina
Brazil
64
797
642
157
82
47
Q3 2021 Q2 2022
Q1 2022
Q2 2021 Q4 2021
Q1 2021
LatAm blockchain companies have attracted plenty of
funding since 2021 and are well-capitalized
Volume of funding for Latin America blockchain companies1*
US$ M
Largest deals in Latin America2,3**
Q1 21 to Q2 22
Despite a decline in funding during Q2
2022, blockchain funding increased
more steeply in 2021 than funding
across other categories combined and
started declining later
Brazil
Brazil
190
150
Note: (*) Excluding FTX; (**) Filtered by industry – “Crypto/Blockchain” for deals that occurred 01/01/21-06/30/22, rounded to the nearest whole number, Cloudwalk
is a payments company that has a strong crypto element to its strategy
Source: (1) CB Insights “State of Blockchain Q2” (2022) and “State of Blockchain” (2021); (2) Pitchbook (3) Crunchbase
181
0.41
0.88
1.45
1.93
0.19
0.41
Binance
Coinbase
0.48
Bitcoin Trade
Huobi
Crypto.com
KuCoin
Trust: Crypto &
Bitcoin Wallet
Bitso
MetaMask
0.58
Mercado Bitcoin
0.19
0.67
“Cryptocurrency Exchange Crypto.com
arrives in Brazil”
May 11, 2021
March 16, 2022
March 27, 2022
Global players lead the Brazilian market and have moved
into the country, reinforcing belief in its long-term potential
Top 10 most downloaded cryptocurrency apps by Brazilians1*
Number of downloads in 2022, MM
Most of the top 10 apps are
crypto exchanges, illustrating
the overall interest for
cryptoassets in the country
Note: (*) Downloads made on Android and iOS devices between Jan 1th and June 30th, 2022
Source: (1) Yahoo “2 dos 10 apps de cripto mais baixados são brasileiros; veja lista” (June 2022)
182
Mercado Bitcoin is a Brazilian unicorn offering a robust crypto
exchange platform, currently with 3.6 million investors
38
108
136 138
1,434
775
267
7.5
4.2
8.6 7.4 7.2
57.2
$0k
$5k
$10k
$15k
$20k
$25k
$30k
$35k
$40k
$45k
$50k
$55k
$60k
0
500
1,000
1,500
1H22
31.5
29.4
2H20
1H18 1H20
9.2
1H19
211
2H18
100
1H21 2H21
2H19
Mercado Bitcoin total transaction volume
Indexed to 1H 2018 (=100)
Mercado Bitcoin total customer base
Millions of customers
Mercado Bitcoin is a cryptocurrency exchange platform that allows people to trade
cryptocurrency, digital assets, and other tokens all in one place
1.0M
1.8M
1.9M
3.6M
1H22
2H21
3.3M
2.9M
2H20
2.1M
2H19 1H21
1H19
1.5M
1H20
2H18
1.2M
1H18
Despite contraction, 2022
volume is still way above
historical, pre-bull market levels
Bitcoin price (US$k)
Volume (indexed)
Source: Mercado Bitcoin internal data
183
Despite cryptocurrencies’ steep decrease in value, investors
are not giving up on cryptoassets
+ 26%
Increase in number of
Investors since June
2021
- 47%
decrease in Bitcoin
value since June 2021
$30k
$70k
$0k
$40k
$60k
$10k
$20k
$50k
200k
300k
232k
Jul
-22
Mar
-22
Apr
-22
Jan
-22
247k
239k
Jun
-22
292k
Dec
-21
Nov
-21
Feb
-22
290k
Jun
-21
232k
Oct
-21
251k
May
-22
264k
272k
Jul
-21
286k
291k
288k
296k
Sep
-21
295k
Aug
-21
Number of investors
Bitcoin price
Trends
Hashdex is a cryptocurrency investment firm that aims to unlock the blockchain’s potential in
Brazil through indices, ETFs, funds, research, and other services
Hashdex number of investors and Bitcoin’s price*
Thousands and US$ k, respectively
Note: (*) Number of investors refers to those who have at least 1 Brazilian Real in any of the Hashdex funds on the last day of each month
Source: Hashdex internal data
184
Main countries in Latin America still lag a lot behind the US
in crypto ownership, with Mexico being the exception
Crypto ownership across countries
% of respondents
0.7%
US
5.4%
11.4%
Colombia
Mexico
4.8%
15%
Argentina
3.6%
Brazil Chile
+
Source: Atlantico and Atlas Intel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-
3% confidence interval) Question: “Do you own any form of cryptocurrency” (2022)
185
Crypto literacy results across countries*
% of respondents
Persistent knowledge gap remains a barrier to crypto
adoption throughout Latin America
8% 5% 9% 9% 10%
16%
29%
48%
31%
22%
33%
33%
29%
8%
26%
14%
34%
43%
37% 35% 34%
61%
23%
Very informed
US
I know nothing
at all about
cryptocurrency
Argentina
Not very
informed
Colombia
Somewhat
informed
3%
Chile
Brazil Mexico
+
Note: (*) Results per country may not sum up to 100% due to rounding
Source: Atlantico and Atlas Intel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-
3% confidence interval) Question: “How informed are you in regard to cryptocurrencies, like Bitcoin and Ethereum” (2022)
186
LoopiPay is a Brazilian company tackling the crypto
accessibility gap by helping onboard new users into web3
technology with less friction
From traditional banks to crypto assets in a wallet
2,594
Jul-22
Apr-22 Jun-22
May-22
Mar-22
664
1,971
1,579
100
26X
LoopiPay total payment volume
Indexed to March 2022 (=100)
LoopiPay allows users to buy cryptocurrencies and other tokens using PIX - the Brazilian
Central Bank’s instant payment systems
Source: LoopiPay internal data
187
Brazil
Usage: Has proposed legislation that aims to regulate
crypto-assets in payments, investments, and transfers1
Taxation: Cryptocurrencies are included under the
Argentinian “check tax” collection, and earnings and
holdings should be reported3
Usage: Currently working to develop a framework to
regulate cryptocurrencies and potentially recognize them as
a form of payment1
Taxation: Any transactions should be reported in the
income tax filing2
Usage: Has a legal framework for financial institutions,
which prohibits them from transacting with virtual assets
unless prior authorization from the government 1
Taxation: There are no specific tax regulations addressing
cryptocurrencies, but income derived from cryptocurrency
transactions are taxable4
Usage: Currently drafting regulation for the use of
crypto after conducting a pilot project within a
regulatory sandbox7
Taxation: Cryptocurrencies are classified as intangible
assets and should be reported in the income tax filing6
Usage: Has launched a regulatory sandbox and
currently requires the identification of customers and
all transactions to be reported and kept on record1
Taxation: Earnings and holdings should be reported
but are only taxable if above a certain threshold 5
Usage: Allows consumers to use cryptocurrency in all
transactions and presented the measure to promote
economic development and jobs2
Taxation: Investors are exempt from paying capital
gains and income taxes on Bitcoin5
Governments have also been active in regulating the crypto
space to define rules of conduct and protect users
Chile
Argentina
Mexico
Colombia
El Salvador
Note: Information gathered on July 7th, 2022; Colombia information updated on August 23rd, 2022
Source: (1) Thomson Reuters “Cryptos on the rise 2022” (2022); (2) PWC; (3) Business Insider; (4) Coin Text; (5) Coin Telegraph; (6) BBC; (7) Bloomberg Línea
188
Credix’s Total Value Locked, 2022
US$ M
Credix is a B2B credit marketplace, bringing complex,
fixed-income market logic to DeFi using real world assets
Credix is a decentralized B2B credit marketplace that enables borrowers in emerging countries to access global
previously untapped capital
1.0
5.0
7.0
9.5 10.0
17.6
22.9
0
2
4
6
8
10
12
14
16
18
20
22
24
6-Feb 21-Aug
7-Aug
24-Jul
20-Feb 26-Jun
3-Apr 10-Jul
20-Mar 15-May 12-Jun
6-Mar 29-May 29-Aug
1-May
17-Apr
23-Jan
17.4
15.2
Source: Credix public data
189
WEB3
820k
NFT sales transactions2
1MM
NFT sales transactions3
WEB2
Local players are helping onboard games
into web3 prioritizing asset ownership and
launching a secondary market, or supporting
web3 games with new solutions
Falco offered web3 infrastructure to
games Mouse Haunt and The Harvest -
developing the marketplace and
integrating tokens and NFTs in the game3
238
273
Payers
Non-Payers 53%
47%
2020
258
2021
2019
54%
57%
46%
43%
Games
Number of Payers and Players in Latin America1
Total number of players in millions
Gaming has mobilized millions in digital assets allowing
gamers to take ownership of parts of the experience
Source: (1) NewZoo; (2) Prota Games internal data; (3) Falco internal data; (4) Bayz
Among other services, Bayz is helping web3
games monetize in alternative ways to NFTs,
such as content creation, marketing, e-sport
event organization, and more4
190
HNT Digital total hotspot networks and Helium token price
# of hotspots; US$
HNT Digital is the first and main Brazilian company deploying the Helium network infrastructure
in the country. Helium is a blockchain-based decentralized global wireless network.
Token price volatility has
been a challenge for
Helium and a constraint on
new Capex deployment
297
781
1,498 1,614 1,621
$12.7
$39.7
0
200
400
600
800
1,000
1,200
1,400
1,600
1,800
Q1
$24.2
Q2
Q4
Q3
$9.4
$18.6
Q2
Active Hotspots (HNT Digital)
Helium price (US$)
Given crypto volatility, Helium token price has
fluctuated, affecting the deployment rate of new
hotspots and Capex investment pace
Helium has become the largest IoT (Internet of
Things) network in the world and long-term plan to
provide infrastructure for 5G, WiFi, VPN and others
Helium project seeks to roll out a global
decentralized wireless network by leveraging token
incentives to drive hotspot deployment
HNT Digital is a Brazil-focused startup deploying
and managing Helium hotspots across the whole
country
Source: HNT Digital internal data
Local companies are also betting on global Web3 projects:
HNT Digital is the largest Helium network builder in Brazil
2021 2022
191
+
+ +
+
Support Data
Primary Survey Demographics
Appendix Slides
192
Argentina survey panel distribution | Atlantico and
AtlasIntel
Argentina survey panel distribution
% of respondents (n = 878)
48%
52%
Female
Gender
Male
14%
23%
22%
25%
16%
60+ years
45-59
35-44
25-34
16-24 years
Age
12%
32%
22%
21%
14%
15-30k
45-110k
ARS 0-15k
30-45k
ARS 110k+
Monthly
household income
42%
45%
14%
Bachelor
High school
Middle school
Education
29%
6%
14%
51%
Protestant
100
Agnostic
or atheist
Other religions
Catholic
Religion
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 878, 3% confidence interval)
193
Brazil survey panel distribution | Atlantico and AtlasIntel
Brazil survey panel distribution
% of respondents (n = 2,262)
46%
54%
Male
Female
Gender
19%
26%
19%
21%
14%
60+ years
45-59
25-34
Age
35-44
16-24 years
9%
17%
18%
21%
36%
> 10 min.
wages
5-10 min.
wages
3-5 min.
wages
< 2 min.
wages
2-3 min.
wages
Monthly
household income
42%
45%
14%
Bachelor
High school
Education
Middle school
51%
29%
14%
6%
Agnostic
or atheist
Protestant
Catholic
Other religions
Religion
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 2,262, 2% confidence interval)
194
Chile survey panel distribution | Atlantico and AtlasIntel
Chile survey panel distribution
% of respondents (n = 812)
48%
52%
Male
Female
Gender
60+ years
35-44
45-59
25-34
18-24 years
19%
28%
18%
Age
15%
21%
42%
51%
8%
Bachelor
Middle school
High school
Education
44%
27%
14%
16%
Catholic
Protestant
Agnostic
or atheist
Other religions
Religion
11%
20%
30%
20%
19%
1-2M
CLP 2M+
Monthly
household income
400-600k
CLP 0-400k
0.6-1M
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 812, 3% confidence interval)
195
Colombia survey panel distribution | Atlantico and AtlasIntel
Colombia survey panel distribution
% of respondents (n = 848)
47%
53%
Male
Female
Gender
27%
18%
20%
24%
12%
55+ years
45-54
Age
35-44
25-34
18-24 years
32%
68%
Bachelor
Middle/high school
Education
63%
14%
22%
Catholic
Agnostic
or atheist
Protestant
Other religions
1%
Religion
12%
16%
34%
21%
17%
COP 4M+
2-4M
COP 0-400k
0.9-2M
400-900k
Monthly
household income
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 848, 3% confidence interval)
196
Mexico survey panel distribution | Atlantico and AtlasIntel
Mexico survey panel distribution
% of respondents (n = 818)
47%
53%
Male
Female
Gender
60+ years
35-44
15%
Age
21%
16-24 years
28%
45-59
18%
25-34 19%
30%
28%
25%
17%
Technical
Bachelor
Middle school
Education
High school
72%
6%
7%
14%
Catholic
Agnostic
or atheist
Protestant
Other religions
Religion
32%
27%
24%
18%
15k+ pesos
10-15k
< 5k pesos
5-10k
Monthly
household income
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 818, 3% confidence interval)
197
USA survey panel distribution | Atlantico and AtlasIntel
USA survey panel distribution
% of respondents (n = 831)
49%
52%
Gender
Male
Female
18-29 years
22%
30-44
39%
45-64
23%
16%
Age
65+
41%
59%
College degree
or higher
All other
Education
26%
39%
35%
50-100k
< US$50k
US$100k+
Monthly
household income
Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 831, 3% confidence interval)
198
Survey panel distribution | Atlantico and Runa
Survey panel distribution
% of respondents (n = 515)
46%
8%
26%
6%
14%
Mexico
Colombia
Argentina
Brazil
Others
Company
Headquarters
Services
Commerce
Health
Manufacturing
Education
Logistics
Others
Financial Services
8%
Company Industry
12%
5%
Tech
4%
26%
16%
20%
6%
5%
27%
37%
35%
Global
Single LatAm country
Across LatAm
Company
Geographic Reach
20%
18%
12%
29%
21%
10-50
> 500
Company #
of Employees
51-100
101-500
< 10
Source: Atlantico and Runa survey 2022, collected from July 4th to August 23rd (n = 515)
199
72%
28%
Prefer not
to answer
0%
Female
Gender
Male
Survey panel distribution | Atlantico and Vertico
Survey panel distribution
% of respondents (n = 202)
5%
9%
18%
24%
33%
11%
40-44
Age
30-34
26-29
35-39
45-49
50+
51%
28%
8%
5%
8%
101-500
employees
501+
employees
1-30
employees
51-100
employees
Company size
31-50
employees
45%
5%
11%
20%
23%
Consumer goods
Software
Other
E-commerce
Financial services
Industry
46%
24%
22%
7%
Manager of
a team
Head
Manager of
managers
Regional
vice president
Individual
contributor
Position
C-suite or
executive
0% 0%
Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
www.atlantico.vc

Atlantico LatAm Digital Report 2022.pdf

  • 1.
  • 2.
    2 Disclaimer This report, includingthe information contained herein, has been compiled for informational purposes only and does not constitute an offer to sell or a solicitation of an offer to purchase any security. Any such offer or solicitation shall only be made pursuant to the final offering documents related to such security. This report also does not constitute legal, strategic, accounting, tax, or other similar professional advice normally provided by licensed or certified practitioners. The report relies on data from a wide range of sources, including public and private companies, market research firms and government agencies. We cite specific sources where data are public; the presentation is also informed by non-public information, interviews with experts (on- and off-the-record), proprietary data analysis, primary research conducted by Atlantico and by others. We disclaim any and all warranties, express or implied, with respect to the presentation. Atlantico makes no representations or warranties regarding the accuracy or completeness of the information contained in this report and expressly disclaims any and all liabilities based on it. Atlantico shall not be obliged to maintain, update or correct the report, nor shall it be liable, in any event, for any losses suffered as a consequence of the use of this report by any third parties.
  • 3.
    3 Readme.txt Cautious optimism. Curiously,our mixed emotions about the current state of the market mirror how tech founders and workers are feeling this year. Our optimism is rooted in the conviction that digitalization is a secular force transforming Latin America for decades to come. Whether we are drunk at the peak (last year) or hungover in the trough (this year), when we zoom out from the cycle of the day, the trendline is clearly up and to the right. As our Digital Transformation Index shows, the region’s technology ecosystem stands to grow by an order-of-magnitude as it catches up to the likes of India, China, and even the US, all of which began their journeys long before us. Value creation from tech in LatAm will be measured in the trillions of dollars. The foundation for long-term growth is rock solid: LatAm is ahead of China in internet penetration and leads globally in digital adoption for most internet services and digital media. Capital, long a barrier to growth, is no longer scarce even after a halving of venture funding from 2021 peaks. Despite the market downturn, human capital still flocks to tech, with students at top schools reinforcing their preference to work in tech above all other fields. Perhaps most striking is how the pandemic-sparked digital boom has persisted in Latin America, representing a permanent leap forward while more developed markets like the US are now reverting to pre-pandemic trendlines. This great leap forward in digital adoption goes beyond e-commerce and food delivery and is seen across all areas of society – from digital banking usage to telemedicine. After experiencing the future, for Latin Americans there is no going back to waiting in line at the bank branch or at the doctor’s office. If there’s a reason why optimism runs through our veins as entrepreneurs, there is equally good reason for the caution with which such optimism should be tempered. As Tom Jobim warned us, “Brazil is not for beginners,” and, in this year’s market downturn, neither is the rest of the world. After years of pumping steroids into the veins of the world economy, Central Banks pressed the brakes as inflation finally reared its head. Asset prices worldwide adjusted abruptly, and tech companies were no exception – with cash flows further into the future, they felt the pain especially severely as investors questioned the unwinding of this economic adjustment. Venture funding eased up and founders that the market encouraged to grow at all costs only six months ago are now told to focus on margins. Our research shows that founders are tightening their belts, but most likely not enough given the uncertain global and regional backdrop. Yet, encouragingly, historic data shows that a pot of gold (or bitcoin) may await us at the end of the rainbow if we exercise enough caution to make it there. The data shows that businesses that survive and get funded in bear markets like these are significantly more likely to become large, independent public companies. But ensuring survival is far from an easy feat and finding balance is key this year. Amidst all the dynamism, this year we found ourselves drawn to explore three different areas of opportunity: for Fintech, Latin America’s world-class performance continues. A rising tide for B2B innovation accelerated by infrastructure buildout and record-breaking adoption of Brazil’s instant payment system Pix define this continued success. Moreover, a new wave of entrepreneurs is breaking barriers for SMB digitalization in Latin America, bridging the gap between the abnormally high number of SMBs in the region and the equally shy value they create for the economy. Finally, for Crypto and web3, while it’s still early days, Latin America is perhaps the most fertile ground for the application of successful use cases. We are excited to have you join us in this third edition of the Report. Enjoy the ride!
  • 4.
    4 Research Team Let usgive credit where credit is due Ana Martins Partner, Atlantico Carlos Pinto Wharton School, University of Pennsylvania Ana Luisa Guimarães University of Southern California Maika Pereira Wharton School, University of Pennsylvania Aurora Feng Stanford University Victor Ramos Associate, Atlantico Julio Vasconcellos Partner, Atlantico Nathan Wong Project Lead, Harvard Business School Special Contributors Hugo Barra Florian Hagenbuch Mate Pencz Guilherme Telles Atlantico Venture Board Partners Guilherme Grupenmacher
  • 5.
    5 Cases with 25+Leading Companies in the Region Our Partners We are thankful for the help of these organizations and contributors who partnered with us on primary research and data collection and analysis Extensive Primary Research Initiatives ... and countless other experts and friends who we interviewed and helped us with on- and off-the-record data, information, and insights. Thank you! The Future of Work in Latin America 2022: Runa and Atlantico surveyed HR leaders and employees from 500 companies across the region National Opinions: AtlasIntel and Atlantico surveyed +6.4k people across 5 Latin America countries plus the US (95% confidence level w/ 2-3% margin) Tech Industry Outlook: Vertico and Atlantico surveyed over 200 tech employees, from C-levels to individual contributors, in Latin America Atlantico Student Survey: Conducted with over 250 undergraduate students representing 60 top schools in Brazil and abroad Research with founders: Atlantico brings original insights on founders, from the Good View Summit Unicorn survey, Atlantico founder survey, Canary founder survey and more And other initiatives…
  • 6.
    6 About Atlantico Led bymodern founder-CEOs with a long record of investing success Atlantico was started by entrepreneurs who founded and scaled some of the largest tech companies in Latin America (and the world) and have been investing in the region for over a decade. Unique boutique approach enabled by a highly-selective investment style We concentrate capital on fewer, higher-conviction investments in order to focus our time and support for our portfolio companies. Extended team comprised of world-class specialists with domain expertise Atlantico has an exclusive team of Operating Partners with deep expertise in Product, Engineering, Talent, and Growth to help founders win. Deep analytical and primary research capabilities that support all activities We believe judgment in venture comes from combining qualitative pattern- matching (the “art” from hands-on experience) and rigorous data analysis (the “science”), and tirelessly apply this approach to our work. Atlantico is a leading early-stage venture capital fund investing in Latin America
  • 7.
    7 Latin America DigitalTransformation Report 2022 2. A Changing Landscape 2.1 State of Venture Capital and Tech 2.2 The Latin American Opportunity 3. Opportunities Ahead 3.1 Fintech 3.2 SMB Digitalization 3.3 Web3 & Crypto 1. The Foundations 1.1 Socioeconomic Foundations 1.2 Digitalization 1.3 Remote Work
  • 8.
    8 Latin America DigitalTransformation Report 2022 1. The Foundations 1.1 SOCIECONOMIC FOUNDATIONS Latin America has a population of 665 million people and a GDP of over US$ 5T, with Brazil, Mexico, Argentina, Chile, and Colombia making up 80% of it. With key elections across the region this year, Latin America has been experiencing a recent resurgence in left-of-center politics 1.2 DIGITALIZATION Latin Americans continue to come online at a rapid pace, with internet penetration reaching 78%, surpassing China. 5G adoption shows promise and e-commerce penetration, accelerated by COVID-19, continues even post-pandemic 1.3 REMOTE WORK While COVID-19 brought about the rapid adoption of remote work, the ability to do so was highly dependent on wage levels. Employees working remotely have shown higher levels of satisfaction and productivity, especially when given flexibility to choose where and when to work from the office
  • 9.
    9 - Auguste Comte 1.1Socioeconomic Foundations “Demography is destiny” ”
  • 10.
    10 Population of LatinAmerica, 20211 MM of people Brazil Argentina Mexico Colombia 132 52 46 19 Chile 215 40% 24% 24% 23% 18% 16% 26% 54% 63% 63% 60% 59% 58% 60% 13% 14% 17% 23% 26% 14% 0-14 60+ Oceania 15-59 Europe North America Latin America & the Caribbean World Africa 6% Asia Population age breakdown, 20212 Population distribution by age cohort 2021 Median Age Change in Median Age vs. 2016 (years) 19 +0.3 30 +1.8 31 +1.8 32 +0.9 38 +0.9 42 +1.1 30 +1.3 Life Expectancy at Birth 62 72 73 79 78 77 71 Latin America’s demographic bonus* is slowly coming to an end due its aging population Latin America is home to 665 million people and stands to benefit from a comparatively young population Life Expectancy at Birth Note: (*) Demographic bonus is a condition in which the country’s productive age population is more than the non-productive population. Source: (1) The Economic Commission for Latin America and the Caribbean; (2) United Nations Department of Economic and Social Affairs
  • 11.
    11 23.0 17.5 5.0 4.2 3.2 1.6 1.3 China Latin America Mexico Brazil India Germany United States GDP by country/region,20221 Current prices, US$ T Latin America GDP by country, 20222 % of total Latin American GDP, US$ T Argentina 6% 26% 10% Colombia 32% Brazil 20% Rest of Latin America Mexico Chile 6% If Latin America were a single country, it would have the third largest GDP in the world $1.6 $1.3 $0.5 $0.3 $0.3 $1.0 Latin America’s GDP is greater than US$ 5T, with Brazil, Mexico, Argentina, Chile, and Colombia making up 80% of it Source: (1) International Monetary Fund; (2) World Bank
  • 12.
    12 Unemployment has remainedabove pre-pandemic levels, hindered by high levels of informality 2016 2017 2018 2019 2020 2021 Chile 6.0% Argentina Mexico 5.5% 9.1% 14.3% 10.9% 4.4% 5.4% 3.9% 4.9% 14.4% 8.1% India 8.7% US 6.7% 11.6% Brazil 27% Argentina 14% 39% 43% 54% Mexico Chile Advanced Economies ** Unemployment rate by country, 20221 % Labor informality rate by country, 2021*,1,2 % of total employment Brazil Colombia Note: (*) Informality refers to legal economic activities that are not taxed nor monitored by the government; (**) Advanced Economies as defined by the World Bank Source: (1) World Bank; (2) International Labour Organization “Employment and informality in Latin America and the Caribbean: an insufficient and unequal recovery” (2021)
  • 13.
    13 Share of netpersonal wealth by percentile, 20212 % of national wealth 1.0% 4.3% Brazil Chile Argentina 1.4% Colombia India Mexico US*** 1.7% 9.8% 5.8% 19.9% China** 44.4% Poverty rate by country, 20201* % of total population 90-99th 35% 61% 78% 26% India 71% 31% 65% 33% 99th+ Europe 46% Latin America 3% 35% 32% 37% China US 68% 32% Poverty and inequality remain high in Latin America: The top 1% of the population holds 46% of the wealth Note: (*) Poverty headcount ratio (%) at US$5.50 a day (2011 purchasing power parity); (**) Latest data is from 2011; (***) Latest available data is from 2019 Source: (1) World Bank; (2) World Inequality Database
  • 14.
    14 Middle class shareof the population, 20211,2* % of population 26% 48% 28% 61% Colombia 56% Argentina Chile Mexico Brazil 45% OECD Average** 44% 32% 22% 2000 2005 2010 2015 2020 37% Middle Class US$ 13-70 22% Poor US$ 0-5.5 39% Vulnerable US$ 5.5-13 Latin America share of population by income class*** % of population Growth of the middle class in Latin America has been stagnant since 2015 Note: (*) Middle class is defined as earning US$ 13-70 per day for LatAm countries and 75-200% the median national income for the OECD average, with the latest data available being from 2016; (**) OECD is a group of 38 countries, mostly advanced economies; (***) The source’s methodology changed in 2015 Source: (1) OECD “Society at a Glance 2019” (2019); (2) World Bank “The Gradual Rise and Rapid Decline of the Middle Class in LatAm and the Caribbean” (2021)
  • 15.
    15 The pandemic aggravatedpoverty and inequality in most Latin American countries Impact of COVID-19 on extreme poverty1 Increase in poverty rates during COVID-19 (difference in percentage points) 0.02 0.04 0.06 -0.04 0.00 -0.02 0.08 -0.06 Mexico Brazil Paraguay Peru Argentina Colombia Chile Costa Rica An increase in the Gini Coefficient represents an increase in inequality Gini Coefficient Change2 Circa 2019* and 2020 0.2 0.6 0.4 1.2 0.8 0.0 1.0 Mexico Colombia Bolivia Argentina Chile Peru Note: (*) For Chile, the data is from 2017, and for Mexico, the data is from 2018. For the remaining countries, the data prior to the pandemic is from 2019. Source: (1) World Bank, “COVID-19 and Economic Inequality” (2022); (2) IDB, “The Pandemic Is Increasing Inequality in Latin America”, (2022)
  • 16.
    16 Chile’s Election Signalsa Hard Left Turn Peru’s Polarized Election Reflects Democratic Malaise A New Group of Left-Wing Presidents Takes Over in Latin America June 2022 Gustavo Petro, a former guerrilla fighter of the left-wing M-19, is elected President of Colombia March 2022 Former student union leader Gabriel Boric is sworn in as President of Chile July 2021 Pedro Castillo, one of the key leaders of the 2017 teachers’ strike, takes office as President of Peru 2019 2022*** Right Leaning Left Leaning Center Gustavo Petro Wins the Election, Becoming Colombia’s First Leftist Leader Recent transitions of power in Latin America Latin America’s Political Heat Map1 Latin America is experiencing a recent resurgence of the political left, with many pointing to a new “pink tide”* October 2022 Brazil’s upcoming election will be a tight race** between the current president (Bosonaro) and a left- of-center former president (Lula), who if elected will further strengthen the tide ? Note: (*) The pink tide, or the turn to the left, was a political wave and perception of a turn towards left-wing governments in Latin American democracies moving away from the neoliberal economic model at the start of the 21st century; (**) According to polls; (***) Colombia’s value in the 2022 was updated after the 2022 election Source: (1) Agence France-Presse
  • 17.
    17 Brazilian population’s feelingstowards the institution of a military dictatorship in the country, 20221 % of population 12% 9% Not sure / no response In favor Against 79% Brazilian population’s perceptions on fraud risks in the upcoming election1 % of population Don’t trust Trust Not sure 11% Electronic voting 39% 50% 11% Not sure Low risk 39% 29% No risk High risk 21% Risk of electoral fraud This number reaches 69% among those who say they will vote for the incumbent President Jair Bolsonaro, one of the most outspoken critics of the electronic voting system in Brazil The Brazilian Federal Court of Account audited Brazil’s electronic voting system and concluded that it has adequate measures in place to mitigate risk of fraudulent incidents2 Brazilians remain overwhelmingly in favor of democracy, though doubts about the system persist + Source: (1) Atlantico and AtlasIntel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=2,262, 2p.p margin of error at 95% confidence level); (2) Exame “Auditoria conclui que TSE tem mecanismos adequados para evitar riscos nas eleições” (2022)
  • 18.
    18 1.2 Digitalization - Heraclitus “Theonly constant in life is change.” ”
  • 19.
    19 54% 58% 62% 65% 69% 74% 78% 2016 2019 2017 2021 20152020 2018 95% 92% 92% 86% 81% 74% 70% 69% 62% 47% Colombia Mexico Brazil World Avg Argentina Chile China India Germany US Internet penetration in LatAm has surpassed that of China and India and is approaching that of developed economies Internet penetration rate by year and region Latin America, 2015-2021; Worldwide, 2021 Source: (1) World Bank; (2) We Are Social
  • 20.
    20 55% 61% 65% 69% 72% 77% 2021 2017 2020 2019 2018 2016 +7% 12% China Latin America 24% 76% US54% 88% 46% Android iOS CAGR Smartphone adoption rate has increased 40% over the last five years, with most devices running on Android Smartphone adoption rate in Latin America1 % of total population Smartphone operating system market share by region2 % of total Android and iOS devices Source: (1) GSMA; (2) Statcounter
  • 21.
    21 108% 85% 68% 57% 55% 29% 21% 14% 10% Chile Germany Argentina USUK China Colombia Mexico Brazil Mobile data continues to be expensive in some parts of Latin America, with data in Mexico and Colombia costing significantly more than in mature economies Brazil and Chile are exceptions: mobile data costs are lower than in the US and UK, and more in-line with China Mobile data cost in Mexico and Colombia is higher than in developed countries, while Brazil and Chile are cheaper Local Cost of 1 GB Mobile Data (2022) vs 1 Big Mac (per Big Mac Index, 2021)1,2* Percentage of 1 GB of mobile data per 1 Big Mac in Local Currency Note: (*) The Big Mac Index is compiled by the Economist to determine if currencies are at their correct level based on purchasing power parity Source: (1) We are Social; (2) The Economist
  • 22.
    22 30% 46% 69% 28% 62% 75% 36% 75% 56% Purchase Products Online Use Social Media 23% Play Mobile Games AccessOnline Banking Watch Videos Online 2022 2018 Using Internet 10.3 9.9 7.0 5.3 Watching TV Online 4.1 3.6 4.8 3.0 Using Social Media 3.7 3.3 2.2 2.0 Brazil China Mexico US Digital adoption has transformed everyday life for broad swaths of the Latin American population Percentage of Brazilians who… % of survey respondents Time spent daily by activity by country Number of hours Source: We Are Social
  • 23.
    23 16 30 26 14 14 14 29 23 16 20 Instagram WhatsApp YouTubeTikTok Facebook 2022 2021 2021 2022 WhatsApp Facebook Instagram Facebook Messenger Netflix TikTok Spotify Uber MercadoLibre iFood WhatsApp Facebook Instagram TikTok Netflix MercadoLibre Spotify Uber iFood Facebook Messenger In the social media category, WhatsApp remains the dominant platform and TikTok continues to gain traction Ranking of mobile apps in Brazil By monthly active users Brazilians’ usage of social media by year Hours spent per month by social media app Source: We Are Social
  • 24.
    24 33 84 120 140 155 168 178 2022(e) 2021 2020 2023(e) 2024(e)2025(e) 2019 Brazil alone had ~62 million active TikTok users in August 2022, the highest among Latin American countries 14 17 32 28 62 TikTok* 2022* 2020 2021 2019 While TikTok targets more affluent audiences, another Chinese rival, Kwai, targets blue-collar workers and lower-income populations, a strategy that has allowed it to go viral in more recent years Chinese social network giants TikTok and Kwai are increasingly popular in Latin America, particularly in Brazil Number of TikTok active users in Latin America Millions Growth of Kwai active users in Brazil Millions Note: (*) Numbers from August 2022 Source: Insider Intelligence, Data.ai, Google Trends, Rest of World, Atlantico Analysis
  • 25.
    25 4% 7% Jan-18 Jan-20 3% 5% Jan-21 Jan-19 6% 11% 12% 13% 15% 14% Jan-21 Jan-20 Jan-19 16% Jan-18 17% 18% Back tothe Future: US e-commerce penetration reverted to pre- pandemic levels while Brazil stayed nearly 3 years ahead of trend Online share of total retail, United States % of total retail Online share of total retail, Brazil % of total retail Pre-Pandemic Trend Pre-Pandemic Trend Brazil saw e-commerce penetration reach and sustain levels 2.5 years ahead of the historic trend ~2.5x Note: Study analyzes all Mastercard anonymized transaction-level data for the researched economics Source: International Monetary Fund and MasterCard Economics Institute “E-commerce During Covid: Stylized Facts from 47 Economies” (2022) Sept-21 Sept-21
  • 26.
    26 Food and grocerydelivery continued growing well past the pandemic boom, as seen through category leader iFood iFood food delivery gross merchandise volume Indexed to December 2019 (=100) iFood groceries delivery gross merchandise volume Indexed to December 2019 (=100) Jul -21 Jul -21 Beginning of the COVID- 19 pandemic in Brazil iFood is Brazil’s leading food and grocery delivery platform, processing ~25% of total food delivery orders in the country, and nearly 80% when considering online aggregators only Beginning of the COVID-19 pandemic in Brazil Source: iFood internal data 100 5,518 11,094 14,102 13,554 14,163 Nov -20 Nov -21 2,089 Jun -22 Apr -20 Mar -21 9,920 Aug -20 1,130 Dec -19 Mar -22 100 204 234 287 288 315 338 378 Nov -21 Mar -22 Mar -21 Nov -20 Jun -22 Apr -20 157 Dec -19 Aug -20
  • 27.
    27 Beginning of theCOVID- 19 pandemic in Brazil 12.2 9.5 8.2 6.3 1Q19 0.2 2Q22 1Q21 4Q21 3.6 5.4 0.2 3Q21 0.6 2Q19 2Q21 1Q20 4Q20 3Q20 4.5 0.3 2Q20 4Q19 1Q22 3Q19 0.2 10.0 11.5 1,594 1,180 1,270 905 3Q19 789 3Q21 692 6 2Q22 4Q21 1Q20 1Q21 4Q20 1,732 1,272 58 3Q20 646 4Q19 2Q19 9 2Q20 14 1Q19 13 2Q21 1Q22 Telemedicine sustained strong growth since the pandemic as we see from Conexa, a leading health platform Conexa Saúde registered user base Millions of users Conexa Saúde number of appointments Thousands of appointments Conexa Saúde is the biggest independent telemedicine and digital health platform in Brazil, managing 20M+ lives Beginning of the COVID-19 pandemic in Brazil 4Q19 34% 1Q22 11% 1Q20 30% 3Q21 34% 1Q21 26% 1Q19 2Q20 26% 2Q21 19% 35% 3Q20 29% 4Q20 2Q19 2Q22 4Q21 3Q19 Share of mental health appointments Number of appointments Note: Prior to the pandemic, there wasn’t regulatory backing and framework for telemedicine in Brazil, but the pandemic cleared the way for regulatory acceptance Source: Conexa Saúde internal data
  • 28.
  • 29.
    29 Not Going Back:Following the shift to remote work, software developers are no longer open to working in-office 24% 68% Q4 23% Q1 66% Q2 17% 68% Q1 66% Q4 19% 60% 61% Q3 60% 23% Q2 Q1 55% 65% 20% 58% 54% 60% Remote Positions 58% Q1 Q4 58% 70% 48% 63% Q2 21% Q3 Q3 62% 58% 19% 59% In-person Positions Q2 2019 2020 2021 2022 Software developer job interview acceptance rate by remote vs. in-person job position, Brazil % Revelo is an American platform for selecting and hiring tech talent from Latin America Source: Revelo internal data (n = 124,000 software developers)
  • 30.
    30 Distribution of remotework models by sector % of respondents 30% 49% 18% Health & Pharmacy 27% 21% 16% Financial Services 36% 18% 25% 34% 8% 9% 19% Consulting 23% 22% 30% Education 38% 19% 48% 32% 7% 46% 31% Logistics & Manufacturing Commerce 4% 52% 11% 11% 58% 14% 5% 11% 27% Technology Marketing & Entertainment <25% remote 51%-99% remote 25-50% remote 100% remote 14% 36% 12% 28% 12% 17% 62% 19% Current policy (2022) Before COVID-19 (2020) 51%-99% remote 25-50% remote 100% remote <25% remote Most industries have increased levels of remote work, with tech and consulting showing the highest adoption rates Remote work distribution before and after COVID-19 % of respondents Atlantico and Runa surveyed over 500 executives and employees in Latin America. The full survey can be found here. + Source: Runa and Atlantico survey “The Future of Work in Latin America” 2022, collected from July 4th to August 23rd (n = 515 employees and executives in Latin America)
  • 31.
    31 26% 24% 7% 9% 52% 44% 41% 28% 22% 32% 52% 63% 100% Remote 51%-99% Remote 25-50% Remote <25% Remote 3.43.9 < 25% of team remote 25-50% of team remote Lower Productivity Same Productivity Higher Productivity 4.5 51-99% of team remote 4.6 100% of team remote Employees working remotely are estimated as having higher levels of both satisfaction and productivity Employee satisfaction by work model Average for each model, rating from 1 to 5 Employee productivity by work model % of respondents + Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = 515 employees and executives in Latin America)
  • 32.
    32 92% 59% 8% 41% Employees not given flexibilityto choose when to go to the office Employees given flexibility to choose when to go to the office High satisfaction (ranking 4 or 5) Low satisfaction (ranking 1, 2 or 3) 54% 30% 34% 51% 12% 19% Employees not given flexibility to choose when to go to the office Employees given flexibility to choose when to go to the office Higher productivity Same productivity Lower productivity This trend is seen to further improve when employees are given the flexibility to choose when to work from the office Employee satisfaction levels according to workplace flexibility % of respondents Employee productivity levels according to workplace flexibility % of respondents + Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = 515 employees and executives in Latin America)
  • 33.
    33 Latin America DigitalTransformation Report 2022 1. The Foundations 2. A Changing Landscape 3. Opportunities Ahead
  • 34.
    34 Latin America DigitalTransformation Report 2022 2.1 STATE OF VENTURE CAPITAL AND TECH While 2021 was a banner year for venture capital both globally and in Latin America, 2022 has seen sharp reductions in both public and private markets • While local funds have largely stayed the course, foreign investors are slowing investments in the region • Although ~30% of companies saw layoffs and postponed fundraising plans, layoffs were relatively small, and most companies plan to resume fundraising in the next 12 months 2. A Changing Landscape 2.2 THE LATIN AMERICAN OPPORTUNITY Despite the devaluation in the tech sector globally, the case for tech in Latin America remains unchanged • The region shows massive potential when it comes to increasing tech penetration and solving regional problems, attracting top local talent • History shows that companies funded during market downturns tend to IPO at a higher rate than those funded in bull markets
  • 35.
    35 2.1 State ofVenture Capital and Tech - Jamie Dimon “My daughter asked me when she came home from school, ‘What's the financial crisis?’ and I said it's something that happens every five to seven years.” ”
  • 36.
    36 0.0% 0.2% 2.4% 1.2% 0.8% 1.4% 1.6% 2.0% 2.2% 1.8% 0.4% 0.6% 1.0% 2017 2018 2016 2015 3.5 2014 8.1 6.3 2011 20192020 2.9 3.9 4.5 2021 2.1 4.3 2.3 2.7 4.3 4.5 4.5 2010 2009 2013 2012 Federal Reserve Balance Sheet (US$ T) Interest Rate (%) 0 3,500 2,500 500 2,000 1,500 4,500 4,000 1,000 3,000 2013 2009 2017 2021 +78% The S&P recorded 70 all-time highs in 2021 Federal Reserve Interest Rates and Balance Sheet Fed balance sheet and Fed Funds rates*, 2009-2021 S&P 500 Adjusted Closing Value**, 2009-2021 Index value After the 2008 downturn, a growing money supply coupled with low interest rates fueled a decade-long bull market Note: (*) Average Fed Funds rates per year and average yearly Federal Reserve balance sheet; (**) Adjusted close price adjusted for splits and dividend and/or capital gains distributions. Source: Trading Economics
  • 37.
    37 171 158 214 290 259 294 621 2019 2018 2015 20172021 2020 2016 +111% NASDAQ index value (Dec. 12, 2021): 15,645 Global Venture Funding1 and Public Market Performance2 Investment in US$ B and NASDAQ Composite Index 2021 marked the peak of an age of capital abundance for tech companies when global venture funding doubled from 2020 Global venture funding (US$ B) NASDAQ Composite Index Source: (1) CB Insights “2021 State of Venture” Report; (2) NASDAQ
  • 38.
    38 4 9 18 26 $19 2019 2021 $35 2020 2018 $46 $65 182 197 249 463 439 508 851 0 5 10 15 20 25 $15.7 $4.2 $0.5 $2.0 $1.1 $0.6 20192021 2020 $4.9 2018 2017 2015 2016 Growth in Funding (2020-2021) 274% Unicorn Value Growth (2020-2021) 41% Latin American Unicorns1* Private market capitalization in US$ B and number of unicorns Venture Funding in Latin American startups2 Investment amount in US$ B and number of deals The 2021 apex was similar in Latin America: Funding tripled, and both the number and value of unicorns rose meaningfully Market capitalization Number of unicorns Investment amount Number of deals Note: (*) A unicorn is a private technology company valued over $1B; only unicorns that were active at the time are counted, meaning unicorns that had exited (i.e., acquired or went public) – such as Stone, VTEX, Nubank, dLocal, etc. - have not been included. The calculation is based on latest estimated private market valuations Source: (1) Atlantico Analysis; (2) LAVCA “Industry Data and Analysis, Q2” (2022)
  • 39.
    39 MEXICO Capital Invested: 22% BRAZIL CapitalInvested: 48% COLOMBIA Capital Invested: 10% CHILE Capital Invested: 6% ARGENTINA Capital Invested: 8% Capital Invested: 6% Investment by Tech Vertical in Latin America, 2021 % of capital invested** 39% 20% 6% 9% 3% 4% 3% 3% 13% Edtech Proptech Other E-Commerce Solutions Super Apps E-Commerce Platforms & Marketplaces HRtech Logistics Tech Fintech 2021 venture investment activity was led by Brazil and by verticals like fintech, e-commerce, and marketplaces Note: (*) Percentage of capital invested is rounded to the nearest whole number; breakdown by total number of deals very closely follows percentage of capital invested: Argentina:7%, Brazil: 49%, Colombia: 9%, Chile: 10%, Mexico: 19%, Regional investments & other: ~7%; (**) Where “other” includes Healthtech (2%), Foodtech (2%), Agtech (~1%), Digital Security (~1%), Transportation & Mobility (~1%) and other tech categories. Source: LAVCA “Industry Data and Analysis” (2021) REGIONAL INVESTMENTS & OTHER VC Investments Geographical Breakdown, 2021 % of capital invested*
  • 40.
    40 0 50 100 150 200 250 300 350 Energy 2022 2021 2020 Food 9.1% 0 1 2 3 4 5 6 7 8 9 10 2020 2022 2021 2019 1.6% 1.8% 0.3% 2.5% 0.0 0.2 0.4 0.6 0.8 1.0 1.2 1.4 1.6 1.8 2.0 2.2 2.4 2.6 2020 2022 2021 0.3% 1.0% 0.5% 1.8% Inflationin the US2** % Interest Rates in the US2 % Commodity Prices1* US$ A global rise in commodity prices, supply chain disruptions and excess money led to hikes in inflation and rates in 2022 Note: (*) 2016=100, data until June 30th 2022; in terms of U.S. dollars, weights based on 2014-2016 average world export earnings, where energy includes petroleum, natural gas, coal and propane and where food includes cereals, vegetable oils, meat, seafood, sugar, and other (vegetables, non-citrus fruit, oranges, groundnuts/peanuts, bananas, dairy products, legumes and fishmeal); (**) Inflation data until June 30, 2022; (***) available Fed fund rates date from January 1, 2021 until July 27, 2022. The next Fed announcement is scheduled for September 21 (the day after this report goes to press) and market expectations are for a hike of 75bps to the ~3% level Source: (1) IMF; (2) Trading Economics
  • 41.
    41 177.8 108.5 Q2 2021 Q1 2021 Q4 2020 Q3 2020 Q4 2021 Q1 2020 Q4 2019 Q1 2022 Q3 2021 Q1 2018 Q2 2019 Q4 2018 Q2 2018 Q3 2019 Q2 2022 Q3 2018 Q2 2020 Q1 2019 NASDAQ: - 30% Global VC Funding: -39% Comparison Q4’21 to Q2’22 NASDAQ* Global VC Funding2 11,265 Global Venture Funding1 and Public Market Performance1 Investment in US$ B and NASDAQ Composite Index 15,645 2022 has seen a sharp stock market downturn, coupled with reductions in both public and private investments Note: (*) NASDAQ values as of June 30, 2022 Source: (1) NASDAQ; (2) CBInsights “State of Venture Report, Q2” (2022)
  • 42.
    42 Recent Trends** Non-profitable techcompanies experienced a sharp drop in stock prices in 2022, nearly reverting to pre-pandemic levels Goldman Sachs Non-Profitable Technology Index* Indexed basket of US-listed profitless tech companies 0 50 100 150 200 250 300 350 400 450 H2 2019 H1 2021 H1 2020 H2 2021 H1 2019 H2 2020 H2 2022 -68% Since peaking in 2021, tech companies' valuations dropped steeply, with the index losing around two-thirds of its value at its trough thus far H1 2022 Note: (*) Created in 2021, the GS Non-Profitable Tech basket consists of non-profitable US listed companies in innovative industries, as defined by Goldman Sachs to be broad and include new economy companies across industry groups; it is optimized for liquidity. The index is an absolute measure of the value of this basket. Data until August 31st 2022. Source: Bloomberg
  • 43.
    43 69 66 66 5760 60 85 92 133 152 163 178 142 109 Q2 Q2 Q4 Q1 Q2 Q4 Q4 Q3 Q1 Q1 Q3 Q1 Q2 Q3 -20% -39% 2.0 0.6 0.8 2.4 1.7 0.9 5.0 Q4 Q2 Q2 1.4 Q4 1.3 Q3 1.7 2.8 Q2 5.3 0.5 Q3 Q3 3.9 Q1 Q1 Q2 Q1 Q4 Q1 -27% -39% 2019 2020 2021 2022 2019 2020 2021 2022 Unlike the global trend, Latin America peaked in Q3 2021, and faced a steeper drop as it moved into Q4 Global venture funding decreased by ~40% in the first two quarters of 2022, with the same trend present in LatAm Global Venture Funding1 Investment amount in US$ B Latin America Venture Funding2 Investment amount in US$ B Source: (1) CB “Insights State of Venture Q2” (2022); (2) LAVCA “Industry Data and Analysis, Q2” (2022)
  • 44.
    44 -58% decrease in investmentsby foreign investors from 2021 to mid-2022 -34% decrease in investments by local investors from 2021 to mid-2022 Recent Trends Among Top 20 Investors Foreign investors are slowing down in the region (but not leaving) while local funds have taken some share of activity Total investments by the 20 most active investors in Latin America Total investment count attributed to top 20 investors in trailing twelve months and % of those deals accounted for by foreign investors 70% 70% 53% 64% 70% 68% 52% 54% 51% 41% 39% 36% 49% 53% 30% 30% 47% 36% 30% 32% 48% 46% 49% 59% 61% 64% 51% 47% Q4 Q2 Q1 Q1 Q4 Q3 Q3 Q3 Q2 Q2 Q2 Q4 Q1 Q1 Local investments Foreign investments 2019 2020 2021 2022 Note: (*) In cases there was a tie in the 20th investor, all investors with same deal count were included. Only investments in Brazil, Mexico, Argentina, Colombia and Chile were analyzed. “Investment” is defined as a check by an investor in a financing round (multiple “investments” by different investors can exist in a round). Additionally, the total number of deals had continuously increased between 2019 and 2020 Source: Crunchbase funding rounds (top 20 investors in number of deals); Atlantico analysis
  • 45.
    45 -66% decrease in late-stagefunding between Q4 2021 and Q2 2022 -35% decrease in early-stage funding between Q4 2021 and Q2 2022 -67% decrease in seed-stage funding between Q4 2021 and Q2 2022 Early Stage* Angel-Seed Q2 2022 $1.0 $0.2 Q4 2021 $1.5 $2.9 Q3 2021 Late Stage* $0.3 $3.5 $1.6 $1.1 $1.7 $1.7 $0.6 $1.3 $0.4 $5.0 Q2 2021 Q1 2022 $0.2 Recent Trends Venture funding slowdown was first felt in the later stages but has started to trickle down to early stage and seed Latin American investment volume by stage Investment amount in US$ B Note: (*) Early Stage considers Series A and B private deals, while Late Stage considers Series C+ private deals Source: Crunchbase News “LatAm Venture Investment Shrank Q2 2022 Monthly Recap” (2022)
  • 46.
    46 57% 40% 11% 5% 40 20 10 25 0 30 35 5 15 Scared Cautious Concerned aboutjob security Optimistic or excited Looking ahead to 2023, the mood among tech workers in Latin America can be said to be “cautiously optimistic” Feelings about the upcoming year in the tech market % of survey respondents by sentiment + Atlantico and Vertico conducted primary research with 200+ tech workers in Latin America of varying seniority Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
  • 47.
    47 Unicorn founders' sentimentand plans Average of respondents, % respondents 50% 33% 37% 36% 26% Shrink and emerge weaker Be agressive and emerge stronger against competition Reduce burn and emerge stronger 5% End up as write-offs or firesales Need to do down rounds or raise at lower valuations 4% 9% Own Company Most Unicorns When asked how they feel about the next 2 years, on a scale of 1 to 10, unicorn founders presented an average sentiment of: 7.3 Excited about market and business prospects Afraid about market and business prospects Atlantico’s annual gathering for all Brazilian Unicorn founders and CEOs Goal: Promote industry discussion and strengthen community among the most valuable private tech companies of Brazil Off-the-record discussions of critical industry and leadership topics; during the event Atlantico surveyed unicorn founders on various key themes Source: Atlantico Survey with founders of 17 Brazilian unicorns (out of the 18 in the country), collected in August 2022 View from the Top: Brazilian Unicorn founders shared a measured optimism at Atlantico’s Good View Summit 0% 0%
  • 48.
    48 Early-stage company founders'sentiment Average of respondents’ selection Founders’ expectations for their companies (next 1-2 years) % of respondents When asked on a scale of 1 to 10 their feeling towards the financing market in the next 1-2 years, early-stage companies displayed an average sentiment of: 42% 9% Believe to be in a position of strength and will win against competitors In survival mode, cutting costs and preparing for the worst Not changing previous plans Believe that after some adjustments will be in a great position to raise more money 47% 2% Source: Atlantico Survey, collected in June 2022 (n = 45 early-stage companies) Not Just Unicorns: Founders at every stage recognize the market downturn but feel they won't be hit as hard as peers 5.4 10 - Very optimistic 1- Not optimistic
  • 49.
    49 Size of techcompany layoffs1 % of employees estimated to have been affected by layoffs 80% 15% 3% 1% 26-50% of employees > 50% of employees 10-25% of employees <10% of employees 5% 20% 10% % 0 30% 25% 40% 35% Between 6-12 months Between 18-24 months Between 24-30 months Between 30-36 months Between 36-42 months Less than 6 months Between 12-18 months Expected runway before and after change in market2 After change in market Before change in market Companies with less than 1 year of cash adapted plans to have at least 1.5 years Companies with more than 1.5 years of cash are aiming to have at least 2 years Source: (1) Runa and Atlantico survey, “The Future of Work in Latin America 2022”, collected from July 4th to Aug 28th (n = 515 HR leaders and employees in 500 companies in Latin America); (2) Canary Cash Burn Study (n = 27 early-stage companies, Seed to Series Bs; Conducted on July 1st, 2022) Companies have responded to market drops by modestly adjusting headcount and only slightly extending runway
  • 50.
    50 Main actions takento preserve cash % respondents 0% 10% 20% 30% 40% 50% 60% 70% Tech stack & 3rd party services optimization Renegotiations / Change of Suppliers Founders’ salary reduction Focus on Unit Economics Refinanced debts Reduction of Marketing Expenses Decreased office space or went fully remote Layoffs / Change in Team Structure Hiring freeze / Slowed down hiring Main departments with layoffs % companies 0% 5% 10% 15% 20% 25% Customer Service People Operations Finance Tech Product Marketing Sales Source: Canary Cash Burn Study (n = 27 early-stage companies, Seed to Series Bs; Conducted on July 1st, 2022) Headcount reductions were one of many strategies used to preserve cash and were focused on operations and sales
  • 51.
    51 2.2 The Latin American Opportunity ” -Tom Jobim “Living abroad is good but sucks; living in Brazil sucks but is good.”
  • 52.
    52 100% 10% 2005 0.1% 2020 1% 2015 2010 India LatAm Brazil USA China 5% 2% 1% 3% 4% 2015 2020 2005 0% 2010 Brazil LatAm Tech penetrationgrew massively around the world over the past two decades, with Latin America starting much later Atlantico Digital Transformation Index Tech company market cap as % of GDP, log scale Atlantico Digital Transformation Index, Brazil Tech company market cap as % of GDP Brazil is ~10 years behind China (at 2012 levels) Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap Source: (1) Capital IQ; (2) GDP projections from OECD, log scale; (3) Atlantico analysis China is ~8 years behind the US (at 2014 levels)
  • 53.
    53 52% 20% 15% USA 3% 1.5% China India Brazil Latin America Latin Americawill have massive value creation in the decade to come as it catches up in tech penetration Atlantico Digital Transformation Index Tech company market cap as % of GDP, Q2 2022 Latin America Tech Value Creation Catch-up Potential US$ B Catchup to India Latin America Catchup to China Catchup to USA Latin America +$791 B Latin America +$974 B Latin America +$3.15 T Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap Source: (1) Capital IQ; (2) GDP projections from OECD; (3) Atlantico analysis
  • 54.
    54 Dot.com Bubble GlobalFinancial Crisis 702 459 636 793 1,064 1,217 1,653 1,682 1,266 1,593 1,973 2,270 2.5% 3.0% 1.5% 0.0% 1.0% 2.0% 0.5% 2001 2006 2000 2012 2004 2010 2003 2009 2002 597 2008 2005 2011 2007 Number of Companies that raised a Series A %IPO IPOs based on year of Series A funding Number of companies that raised Series A in the corresponding year and % that went public to date Companies that raised capital in recent market downturns IPO’d at higher rates than those funded in bull markets Source: Pitchbook, Filters: series A, last funding type: IPO, publicly held
  • 55.
    55 2021 2022 20212022 2021 2022 Latin America United States China 2490 2458 1967 1710 1119 900 650 638 502 448 2253 1946 1475 1108 710 604 484 466 458 416 76 67 65 60 41 39 33 32 32 23 77 64 62 58 58 50 39 34 31 31 422 378 310 240 190 169 159 157 156 138 588 447 354 243 235 225 205 171 156 138 Largest companies in Latin America Market capitalization in US$ B The largest companies in Latin America are still “real economy” companies rather than tech companies Source: Capital IQ, data extracted August 4th, 2022, 2021 market capitalization corresponds to 9 months prior to that date (November 4th, 2021) and 2022 market capitalization set to 1 month prior to that date (July 4th, 2022)
  • 56.
    56 MEXICO BRAZIL COLOMBIA CHILE ARGENTINA ECUADOR 2018 2022 2022 2021 2022 20202021 2022 2018 2019 2020 2021 2022 2021 32.1 17.4 7.7 3.7 3.3 2.7 2.3 0.9 0.8 0.6 Inflecting: The growing number of large tech companies in LatAm shows continued value creation from digitalization Largest public tech companies1* Market capitalization in US$ B as of June 30th, Latin America Active Unicorns in Latin America2** Valuation above US$1 B, 2022 Note: (*) A unicorn is a private technology company valued over US$ 1B; (**) Only unicorns that were active at the time are counted, meaning unicorns that had exited (i.e., acquired or went public) – such as Stone, VTEX, Nubank, dLocal, etc. - have not been included Source: (1) Capital IQ, data from June 30th, 2021, (2) Atlantico Analysis
  • 57.
    57 $2.9 $4.5 $5.3 $2.6 $8.7 $0.3 $3.0 $6.7 $2.3 $2.1 $0.3 $4.8 $5.1 $0.8 $2.8 Valuation $0.8 $3.7 $0.8 $0.6 $2.5 $1.9 $0.9 $3.0 $2.5 $3.1 $0.5 $4.3 $2.3 $2.0 Total Capital Raised $3.9 Valuation and totalequity capital raised of the 10 highest valued Latin American unicorns* US$ B Top 10: The highest valued Latin American unicorns collectively raised $9B and are worth $42B in total Note: (*) Unicorns refer to private technology companies with a valuation of over US$ 1B, with valuations being based on the latest round prior to Aug. 19th, 2022 Source: Atlantico Analysis, PitchBook, Crunchbase, Companies Market Cap
  • 58.
    58 21% 16% 16% 11% 8% 29% Other Big Tech Startup Industry & Corporate Consulting Finance TechTalent Pool Entrepreneurial Ambition Students’ most desired areas to work in the short-term2 % of survey respondents Entrepreneurial aspirations among students % of respondents who have plans to found startups 20% 9% 12% 34% 25% Yes, in the next 4 years Not sure No Yes, 5-10 years from now Yes, 10+ years from now Atlantico conducted primary research with nearly 300 students from 60 universities to understand their career aspirations Flight to Tech: Top university talent continues to seek tech jobs above all others despite recent market turbulence Note: “Other” category’s main areas include Research and Academia (6%), Medicine (5%), Law (5%), Government (4%) and non-profits (3%) Source: Atlantico Study, June 2022 (n = 279); 111 students in 20 universities in Brazil, 168 Latin American students in 40 universities abroad
  • 59.
    59 Latin America DigitalTransformation Report 2022 1. The Foundations 2. A Changing Landscape 3. Opportunities Ahead
  • 60.
    60 3.1 FINTECH While FinancialServices is still the top category for LatAm venture investment, there is a shift underway from B2C to B2B fintechs. Initiatives like Open Banking, Pix, and Open Finance are increasingly gaining traction and are poised to bring lasting changes 3.2 SMB DIGITALIZATION SMBs constitute over 95% of businesses in LatAm, but growth and productivity are stymied by low digital maturity. To address this gap, startups tailored for SMBs emerged, tackling these pain points related to limited access to capital and inefficient backend management 3.3 WEB3 & CRYPTO Latin America’s unique socio-political challenges over the last few years have set the stage for innovative web3 solutions. This explosive growth is evidenced by the existence of over 100+ web3 startups in Latin America, across many verticals 3. Opportunities Ahead Latin America Digital Transformation Report 2022
  • 61.
    61 3.1 Fintech ” - ABBA “Allthe things I could do if I had a little money”
  • 62.
    62 49% did not borrowany money in 2020 >300MM people1* 26% are still unbanked >150MM people1** Is the ranking of the highest-ranked Latin American financial center (Mexico City, Mexico) in the latest GFCI2 #60 $1.1 Other $0.5 $1.4 42% $4.0 $0.7 $6.1 Super Apps $0.5 Edtech 3% HRtech 7% Fintech 3% Logistics 10% 5% Proptech 3% E- commerce $0.4 27% Financial Services remains the top category for venture investment in LatAm given the continued large opportunity Percentage of Latin Americans over age 15 who… VC Investment by category in Latin America, 20213 US$ B and % of total venture capital investment Note: (*) For reference, this percentage is equal to 24% in the US. (**) For reference, this percentage is equal to 5% in the US and, for this analysis, unbanked is considered not having an account in a financial institution Source: (1) The World Bank, “Global Findex Database 2021” (2022); (2) Z/Yen, “Global Financial Centers Index” (2022); (3) Latin American Private Equity & Venture Capital Association, “LAVCA Trends in Tech” (2022)
  • 63.
    The fintech (r)evolutionin Latin America is expanding its reach in full force Wave 1: B2C Fintech Innovation Wave 2: B2B Fintech Innovation Building blocks Central Banks around LatAm have been key to the evolution of fintech, with open banking and instant payments Infrastructure has evolved rapidly to match changing customer expectations and accelerate the digital revolution “The secret to success is to do the common things uncommonly well.” - John D. Rockefeller The first wave of fintech was defined by disruption of traditional B2C models and inclusivity “History never repeats itself, but it does often rhyme.” - Mark Twain Now the same high standards are being pursued in transforming B2B models
  • 64.
    64 In March 2022,the Central Bank launched its Open Finance Project to transform FX, investments, insurance, and pension as Open Banking is doing to traditional banking services BRAZIL CHILE In August 2021, the Chilean Ministry of Finance published guidelines for a regulatory framework that promotes the development of Open Finance COLOMBIA Guidelines for Colombia’s Open Finance system are expected to be published soon after public consultation ARGENTINA Transfers 3.0, the country’s real-time payment scheme, was launched in November 2021 Successful Open Banking API calls in Brazil2 Millions Reduces the cost of financial services by democratizing access to customer data Paves the way for new businesses by enabling new models and reducing incumbents’ data access advantage 0.7 5.3 5.4 96.4 360.7 Jun-22 Feb-22 Oct-21 Jun-21 Feb-21 As Open Banking & Finance gains relevance in LatAm, it is expected to bring continued innovation and changes Open Banking’s effects on traditional finance Current state of Open Banking & Finance1 2022 Source: (1) Belvo “The state of open banking in Latin America in 2022” (2022), Ministerio de Hacienda y Crédito Público de Colombia, Ministerio de Hacienda de Chile, Banco Central do Brasil, Banco Central de la República Argentina, Atlantico Analysis; (2) Open Banking Brasil
  • 65.
    65 Pix, a briefhistory of the future Pix is Brazil’s instant payment system. It is free to use, available 24/7, and can be used by individuals, businesses, and the government. Launched in November 2020, Pix has taken Brazil by storm. Pix was developed by the Brazilian Central Bank in partnership with private financial institutions. It is integrated into the apps of banks and digital wallets with high visibility to the user, as required by the Central Bank. From the users’ perspective, they only need to register a unique key to use Pix. This key can be one’s phone number, e-mail address, tax ID number (CPF), or a randomly-generated code. Each key is tied not only to one unique individual or business, but also to a single financial institution and account. This allows users to have different keys for different banks and accounts. To pay with Pix (or ‘make a Pix’ in the new colloquialism), a user taps the Pix button or link in their financial institution’s app, fills in the receiver’s unique key, the amount to be paid, an optional note, and securely confirms the transfer. The whole process can also be completed by scanning a QR code, now as ubiquitous in Brazil as the street vendors that happily use them. Pix. It’s that simple.
  • 66.
    66 Number of transactionsby digital payments in Brazil Billions 30 274 475 624 785 889 934 986 Mar-22 Aug-22 Mar-21 Jul-22 Nov-20 Jun-22 Jul-21 Nov-21 33x TED Other Boleto + Convênio Pix Q1 Q4 3.9 Q3 2.9 1.9 4.3 Q1 Q2 3.0 3.5 0.9 Q4 Credit Card 0.0 Q2 0.2 Debit Card Q1 2.8 3.0 Q4 Q3 2.8 Q3 Q1 Q2 2.5 2019 2020 2021 2022 Pix is eating digital payments in Brazil Pix total payment volume R$ B Note: (*) The US Dollar to Brazilian Real exchange rate on August 12, 2022 was 5.08 and averaged 5.12 in 2022 Source: Banco Central do Brasil
  • 67.
    67 Pix is eatingdigital all payments in Brazil Pix is tied with cash for daily frequency of use in Brazil % of population 0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 35 35% 34% Pix Cash + Source: Atlantico and AtlasIntel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=2,262, 2p.p margin of error at 95% confidence level)
  • 68.
    68 1.0 75 2.0 5.9 11 20 0.0 Months Post-Launch Pixtook just 11 months to reach 1B transactions per month, which is ~1/4 as long as it took UPI to reach the same number UPI (India) Pix (Brazil) Pix’s adoption has significantly outpaced the early traction of India’s UPI, which was launched 4 years earlier Monthly transaction volume by number of months post-launch1,2 Billions Source: (1) Banco Central do Brasil; (2) National Payments Corporation of India
  • 69.
    69 4.2 9.0 9.5 5.0 2.0 0.5 9.0 8.5 8.0 4.0 2.5 6.0 5.5 7.5 0.0 4.5 3.5 7.0 3.0 6.5 1.5 UPI Pix 2x Pix isalready used by most of the Brazilian population and at a much higher frequency than UPI in India Per capita monthly transaction volume, June 20221,2,3 # of transactions Number of Pix users1* Millions 39 76 96 108 116 122 Aug-22 Jul-21 Mar-21 Nov-21 Mar-22 Nov-20 50% of Brazilians Note: (*) Excluding registered businesses Source: (1) Banco Central do Brasil; (2) National Payments Corporation of India; (3) World Bank
  • 70.
    70 Post-launch features released Pixintegrates with phones’ contact list Select types of Pix transfers are capped at R$1000 between 8:00pm and 6:00am, citing safety concerns QR codes enable Pix users to make transfers at a faster rate Two new Pix modalities, Withdrawals (Saque) and Change (Troco), enable consumers to exchange Pix transfers for cash at stores Features to come Collection (cobrança) will enable businesses to generate dynamic QR codes for Pix payments that include information such as value and due date, potentially replacing boletos** Guaranteed (garantido) will enable consumers to use Pix for installment payments, as they would with a credit card, by having their financial institution guaranteeing the payment New forms of payment initiation, including NFC, Bluetooth, RFID and facial recognition International (internacional) will enable Pix to be used for international transfers Reinforced by its prompt adoption, Pix has an extensive roadmap of features that will unlock new opportunities Note: (*) Up until June 31st, 2022; (**) Boletos are a popular cash-based post-pay method in Brazil Source: Banco Central do Brasil, Atlantico Analysis
  • 71.
    71 45% 41% 41%38% 55% 59% 59% 62% Business Aug-22 Feb-21 Aug-21 Personal Feb-21 115 105 89 123 63 131 Personal Aug-22 126 11 Nov-20 10 Feb-22 Aug-21 98 137 15 114 83 9 May-21 121 107 7 Feb-21 58 Nov-21 8 May-22 1 Business 4 6 14 Pix had its early adoption driven by individuals and is now increasingly being used in business transactions Total registered accounts by type of user* Millions Payment value volume by transaction nature % Note: (*) In this case, “accounts” means keys, which are payment addresses that can each be linked to one sole bank account at a time by a Pix user Source: Banco Central do Brasil
  • 72.
    72 Fintech Infrastructure companieshave accelerated the flywheel of innovation in the sector By reducing the cost (money and time) to launch a fintech, infrastructure companies have enabled both new B2C entrants but also the current B2B wave “The most radical and transformative of inventions are often those that empower others to unleash their creativity – to pursue their dreams.” - Jeff Bezos act as a bank make and receive payments If you want to… Fintech Infrastructure
  • 73.
    73 Dock as apayment institution1* Total payment volume and active accounts 5.20M 2.60M 2.60M 2022** R$ 10B 2.07M 2021 2018 R$ 389k 2020 R$ 50.6B 2019 R$ 722M 29k 435k R$ 88.4B Dock, one of the most recent unicorns in Brazil, offers the infrastructure for companies to integrate card issuing and processing, digital banking, and risk & compliance A leading provider of fintech infrastructure in Latin America, Dock dematerializes finance to unlock business potential Active accounts H2 2022 forecast Total payment volume Dock as a card provider1,2 Card transaction volume in R$ B and % of total volume in Brazil R$ 51.1B R$ 28.9B 2022** 2021 4.7% 93.8M 5.9% 93.8M R$ 123.7B 2.6% R$ 187.6B 2020 2019 1.6% Absolute value (R$ B H2 2022 forecast Market share Note: (*) Active accounts are those with cashout in the last 30 days, 2022 data is reflective of June 30th of that year, and the US Dollar to Brazilian Real exchange rate on August 12, 2022 was 5.08 and averaged 5.12 in 2022; (**) Actual values for H1 2022 were doubled to estimate full year equivalent Source: (1) Dock internal data; (2) Associação Brasileira das Empresas de Cartões de Crédito e Serviços
  • 74.
    74 100 429 371 279 217 Jun-22 121 322 Jul-22 Mar-22 Apr-22 May-22 Feb-22 Jan-22 15 18 31 43 49 57 67 Jun-22Jul-22 Apr-22 Feb-22 May-22 Jan-22 Mar-22 Pomelo offers a regional cards and payments infrastructure for fintechs to launch and scale in Latin America Pomelo number of business customers Pomelo allows companies to offer prepaid, debit, credit, crypto and corporate cards to over 450M people in 5 markets. Pomelo contracted annual recurring revenue Indexed to January 2022 (=100) Source: Pomelo internal data
  • 75.
    75 Neon Santander C6 Itaú Nubank Bradesco Banco deBrasil 57% of small business respondents1 bank at these four traditional banks Traditional Banks Challenger Banks 51% 59% 63% 70% 64% 74% 49% 41% 37% 30% 36% 26% 2020 2019 2016 2017 2015 2018 Average or Worse Very Good or Good -20 -38 9 -16 44 2 0 While B2C offerings improved, B2B customers remained dissatisfied with the incumbent financial service providers Net Promoter Score by bank in Brazil, 20211 Brazilian small business’ banking satisfaction2 % of total respondents Source: (1) Idwall “Melhor Experiência Digital” (2021); (2) Serviço Brasileiro de Apoio às Micro e Pequenas Empresas “Financiamento dos Pequenos Negócios no Brasil” (2020)
  • 76.
    76 For example, Nubankis replicating its “unbundling & re- bundling” strategy for B2B with accounts for businesses 1.1 1.4 1.6 Q4 2021 Q1 2022 Q3 2021 46% of Nubank’s SME customers were first-time users of financial services Many other digital banks also offer accounts for businesses B2C innovation coupled with evolving fintech infrastructure have energized entrepreneurs to target B2B needs Nubank number of business accounts1 Millions cards & spend management Examples of B2B fintechs in Latin America payments banks B2B2C insurance Source: (1) Nubank SEC F-1 (2021) and Q1 2022 Earnings Presentation (2022); (2) Banco Central do Brasil “Relatório de Economia Bancária” (2020)`
  • 77.
    77 Jul-22 53 118 181268 367 523 672 6,343 3,485 2,873 2,232 5,682 4,300 5,133 1,290 803 1,800 1,014 100 179 295 327 416 540 674 4,188 Mar-22 Jul-21 Jan-22 May-22 Nov-21 Sep-21 1,541 2,018 2,622 3,337 1,129 844 Mar-21 Aug-21 Mar-22 Aug-22 Clara offers companies an end-to-end spend management platform and exemplifies the current B2B fintech movement Clara, active in Mexico, Brazil, and Colombia, is a leading corporate credit card, payment solution, and expense tracking platform for businesses Clara number of onboarded companies Clara total payment volume Indexed to July 2021 (=100) Source: Clara internal data
  • 78.
    78 “Humans are tool builders.We build tools that can dramatically amplify our innate human abilities.” 3.2 SMB Digitalization ” - Steve Jobs
  • 79.
    79 Peru Colombia 1% 93% 85% 90% 5% 2% 9% 1% 13% Brazil UK 14% 1% US 82% 6% Mexico 3% 79% 1% 17% 95% 3% Micro Medium Small Large 60% 50% United States3Europe4 50% 56% 40% Latin America2 75% 25% China5 44% SMBs* Large companies LatAm has a higher proportion of SMBs, although they contribute significantly less to GDP than in other regions Distribution of businesses by size per country1 % of all businesses Contribution to GDP by business size % of GDP Note: SMB means Small and Medium Businesses Source: (1) OECD, Financing SMEs and Entrepreneurship (2022); (2) IDB, ”MSME Financing Instruments in Latin America and the Caribbean During COVID-19“ (2020); (3) U.S. Small Business Administration, “Small Businesses Generate 44 Percent Of U.S. Economic Activity” (2019); (4) European Commission. “Unleashing the full potential of European SMEs” (2020); (5) Pingan, “China’s SMEs Amid the Pandemic” (2020)
  • 80.
    80 $81 United Kingdom $28 $62 Mexico $77 $27 $94 $61 $36 $90 $42 $50 $88 $87 $62 $103 Germany Spain Brazil +243% +77% +45% +68% +42% Large (250or more workers) Small (10-49 workers) Medium (50-249 workers) One reason they contribute less to GDP is lower productivity levels for Latin American SMBs Labor productivity by firm size, business economy* Value added per person employed, US$ k Note: (*) The “business economy” covers mining and quarrying, manufacturing, electricity, gas, steam and air conditioning supply, water supply, sewerage, waste management and remediation activities, construction and business services (excluding finance and insurance activities) Source: OECD “OECD Compendium of Productivity Indicators” (2021)
  • 81.
    81 STAGE 1 DIGITAL INDIFFERENT STAGE2 DIGITAL OBSERVER STAGE 3 DIGITAL CHALLENGER STAGE 4 DIGITAL NATIVE SMB Digital Maturity Index (DMI) Singapore UK USA Germany Japan New Zealand Australia Thailand India Hong Kong Taiwan France Korea Mexico Brazil Chile Philippines Indonesia Vietnam Little to no digital efforts and skills Digital efforts in progress but tactical A digital strategy exists, but short-term Holistic strategy to digitally innovate Description 55% 1% 44% 0% Latin America 6% 55% 32% 7% United States 9% 53% 32% 6% Western Europe To be more productive, SMBs in Latin America must achieve greater digital maturity, leading to economic growth Small business digital maturity curve Countries categorized according to digital maturity index Canada China Note: The study examines eight countries throughout June 2020 (United States, Canada, Mexico, Brazil, Chile, United Kingdom, Germany and France) to better understand the opportunities and challenges small businesses currently face and the correlation between digital maturity and faster recovery Source: Cisco “2020 Small Business Digital Transformation” (2020)
  • 82.
    82 When analyzing SMBs across LatinAmerica, we find that 4 pain points have shaped the emerging tech ecosystem Limited access to capital and financial services Dependance on business management processes that are still largely manual Limited access and negotiating leverage vs. major suppliers Difficulty driving sales and building a loyal customer base
  • 83.
    83 $483 $164 $39 $8 $8 $86 $6 $4 $21 Country Concentration Access to Debit Cards Accessto Credit Cards Underbanked Brazil Top 5 banks: 80% 70% 33% 33% Mexico Top 5 banks: 69% 37% 30% 50% Colombia Top 5 banks 77% 52% 26% 32% 30% 35% 27% Caixa Banco do Brasil Itaú Bradesco 26% 29% Santander Success rate in obtaining credit with Brazil’s major banks4 % of small businesses that were able to obtain credit MSME* Finance Gap compares the estimated “potential demand”** for financing by MSMEs in emerging economics to the current supply of financing2 SMBs in Latin America face great difficulty in accessing capital, creating a substantial financing gap Micro, Small and Medium Enterprises Finance gap1 Finance gap in US$ B Current banking system organization3 % of population Note: (*) MSME is an acronym for Micro, Small and Medium Enterprises; (**) The notion of potential demand expresses the amount of financing that MSMEs would need, and financial institutions would be able to supply if they operated in an improved institutional, regulatory and macroeconomic environment. Source: (1) World Bank “MSME Finance Gap” (2) SME Finance Forum “MSME Finance Gap”; (3) a16z “Latin America’s Fintech Boom” (2021) (4) Sebrae “O impacto da pandemia do coronavírus nos pequenos negócios – 11ª edição” (2021)
  • 84.
    84 Cora active customerbase* Number of customers, thousands 4 14 39 71 136 206 February 2022 October 2021 October 2020 June 2021 June 2022 February 2021 52x Cora total monthly transaction volume R$ M 34 245 931 1,749 2,908 5,254 February 2022 June 2022 February 2021 October 2020 October 2021 June 2021 155x Cora is a Brazilian company focused on financial services for SMBs, a large and underserved market opportunity Business Model: Complete financial solution for businesses, providing freedom to charge and receive without bureaucracy and manage all expenses in a single place Digital business account (free account, with lower taxes and bureaucracy) Credit and debit cards for businesses (physical & digital, practical and with no annual fee) Integrated financial management (issue boletos** for free & integration with ERPs) Note: (*) Active customer base is defined as clients that completed at least 1 transaction in the last 30 days; (**) Boletos are a popular cash-based post-pay method Source: Cora internal data
  • 85.
    85 106 B 1.5 T TotalB2C Retail E-commerce B2C (7% share) 24 B 2.4 T Total B2B Retail B2B online (1% share) Online market penetration by country 7% 21% 25% 1% 14% 32% 20% 26% 32% 29% Middle East and Africa Latin America 37% Western Europe Asia Pacific North America 26% Central and Eastern Europe B2C B2B While e-commerce volumes have increased substantially in Latin America, B2B online sales still have room to grow Growth in E-commerce Sales by region, 20201 % change, YoY Brazilian E-commerce and Total Retail Market Size, 20212 Market size in R$ B2C B2B Source: (1) eMarketer “Latin America will be the fastest-growing retail ecommerce market this year” (2020); (2) InfraCommerce IPO Preliminary Prospectus (2021)
  • 86.
    86 Vertical-focused B2B marketplaceshave emerged to offer better prices and superior shopping experiences B2B marketplaces by OLX category and even more… Food & beverages Procurement Construction OLX is the largest classifieds website in Latin America, akin to Craigslist in the US
  • 87.
    87 Olist is aBrazilian unicorn with a full-suite solution to help SMBs drive sales online Business Model: Providing SMBs with the necessary tools to create their online business as well as ideal solutions to take it even further, including offerings such as Web design features Sales channels integrations Product and sales management ERP & Invoicing Reports and KPIs CX to promote conversion Olist active seller base Indexed to 2018 (=100) Brazil eCommerce market and Olist net revenue Indexed to 2018 (=100) 100 151 320 395 2022* 2021 2018 2020 2019 213 100 179 1,752 100 206 281 335 2019 2022(e) 2021 2018 2020 341 123 1,076 Marketplace integrations eCommerce market Olist net revenue Since 2020, Olist’s SMB-driven revenue has outpaced the overall eCommerce market growth by ~6x Note: (*) Result is the sum of actual values up to July 2022 and forecasted for the remainder of 2022, estimated by company Source: Olist internal data
  • 88.
    88 Excel or sheets ERP system Pen and paper Useof software for financial tasks2 % of respondents, Brazilian SMBs (Jun 2020) Automation of business processes3 % of respondents, Brazilian SMBs (May 2021) 61% 24% 15% 45% 22% ERP system 62% Business management system 63% 54% Payment system Financial management system Accounting system 27% 33% Digitize and integrate business processes 46% 2% Collect and store data for customer relationships 52% Technology to understand what value is to your customer Collect and store data regarding supply chain 49% 23% 28% 19% 55% 40% 26% Implemented Partially implemented Not implemented Business process management is still mostly manual, making tasks prone to error and extremely time consuming Primary tool used to control expenses1 % of respondents, Brazilian SMBs (Dec 2019) Source: (1) Capterra/Gartner; (2) Capterra “Pesquisa sobre adoção de fintechs a partir de open banking” (2020) (3) Agência Brasileira de Desenvolvimento Industrial “Maturidade Digital das MPEs Brasileiras” (2021)
  • 89.
    89 100 119 154 188 207 258 319 357 422 481 Apr -22 Jan -22 Jul -21 Jul -22 Apr -21 Jan -21 Jul -20 Apr -20 Oct -21 Oct -20 Fudo monthly activerestaurants Indexed to April 2020 (=100) Fudo average gross merchandise value per restaurant* Indexed to M0 (=100) 121 131 140 145 153 160 165 167 172 174 M5 M7 M4 M9 M8 M3 100 M2 M6 M10 M0 M1 Fudo, a vertical software platform, is a one-stop-shop for restaurants looking to increase both sales and efficiency Business Model: A single SaaS solution for the food industry across LatAm that allows clients to manage their business by using multiple functionalities including: Sales Expenses Products Suppliers Clients Reports & KPIs Delivery Note: (*) M0 corresponds to the first full month after onboarding Source: Fudo internal data
  • 90.
    90 3.3 Web3 & Crypto -Satoshi Nakamoto “If you don’t believe it or don’t get it, I don’t have the time to try to convince you, sorry.” ”
  • 91.
    91 Cryptocurrencies, DeFi protocols, and Non-Fungible Tokens(NFTs) are new technical solutions with use cases that could be applied to acute challenges in Latin America Store of value Fighting inflation and currency devaluation (and controls) by holding crypto Ownership Helping creators monetize and allowing consumers to own a piece of creations and experiences through NFTs Medium of Exchange Allowing people to receive cross-border payments and remittances faster and with fewer fees
  • 92.
    92 Hyperinflation has historicallyplagued countries such as Argentina, Brazil, and Peru. Argentina is back to grappling with its ghost1 Remittances received in Mexico have achieved an all-time high volume with no signs of slowing down, yet are still expensive3 Currency devaluation (and controls) is also another visible historical challenge in the region Venezuela has faced this recently as a consequence of political instability2 Inflation in Argentina (%) Venezuelan Bolivar devaluation (%) – indexed to value in 2019 Remittances received in Mexico US$ MM 30 35 40 45 50 55 60 65 Q1 2022 Q2 2020 Q3 2020 Q2 2021 Q1 2020 Q2 2022 Q3 2021 Q4 2021 Q4 2019 Q3 2019 Q2 2019 Q1 2019 Q4 2020 Q1 2021 0 10 20 30 40 50 60 70 80 90 100 110 Jan-21 Jul-20 Jan-22 Jan-20 Jul-22 Jan-19 Jul-19 Jul-21 -99.94% 20,000 25,000 30,000 35,000 40,000 45,000 50,000 55,000 2017 2018 2019 2020 2021 Latin America’s history of economic and political uncertainty creates fertile ground for web3 to thrive “Inflation: Argentina’s interminable nightmare” August 6, 2022 “Venezuela subtracts six zeros from currency, second overhaul in three years” October 1, 2021 “Remittances to Mexico again break record on back of strong U.S. labor market” September 1, 2022 Source: (1) Trading Economics; inflation Argentina; (2) Trading economics, indexed at Jan 2019 value, vs. US dollar – numbers don’t account for 6 digits government adjustment in 2021, to better compare trend; (3) Knomad/WorldBank “Inward Remittance Flows May 2022” (2022)
  • 93.
    93 The crypto marketin LatAm is significant when compared to the stock market, but still with a lot of room to grow 96% 4% No Yes Percentage of people who own cryptocurrencies, Brazil1 % of survey respondents Brazilians who invest in the Brazilian stock market, June 20222 % of population with open Brazilian brokerage accounts 98% Open Brokerage Accounts 2% Source: (1) Atlantico and Atlas Intel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=2,262, 2% confidence interval) Question: Do you own cryptocurrency?; (2) B3 “Pessoas Fisicas Uma análise da evolução dos investidores na B3” (June 2022)
  • 94.
    94 BRAZIL The Brazilian CentralBank announced that a pilot of the Digital Real will go live in the second half of 2022 MEXICO Banxico announced it will launch its digital currency in 2024 CHILE Central Bank of Chile is currently conducting research and will decide by the end of 2022 COLOMBIA BanRep is currently considering the integration of a digital currency and conducting research ARGENTINA Has deprioritized the issuance of a digital currency but continues to study the subject EL SALVADOR Although not a CBDC, Bitcoin became legal tender* in the country in 2021 CBDCs are “Central Bank Digital Currencies” digital currencies issued, centrally managed, and fully regulated by Central Banks through digital wallets in a fully virtual sphere There is no universal case for CBDCs because each economy is different. In some cases, a CBDC may be an important path to financial inclusion (...) in others, a CBDC could provide an essential backup in the event that other payment instruments fail. - IMF Press Center Governments in LatAm are also embracing crypto, starting with CBDCs, to fight some of their challenges Note: (*) Legal tender means that currency is recognized by law as a means to settle a public or private debt or meet a financial obligation, including tax payments, contracts, and legal fines or damages (Investopedia) Source: Atlantic Council, accessed on 07/04/2022
  • 95.
    95 CloudWalk total paymentvolume Indexed to January 2019 (=100) In November 2021, CloudWalk issued the BRLC, the Brazilian Digital Real – a stablecoin pegged to the Brazilian Real. Their InfinitePay solution offers BRLC as cashback for every transaction 100 752 24,867 145,735 Jul-19 Jan-21 Jan-22 Jan-19 Jan-20 Jul-21 Jul-20 Jul-22 72,603 125,508 40,273 8,323 CloudWalk is disrupting payments through blockchain, offering clients a faster, more secure, and cheaper service 142k+ Token Holders 2.4MM Transfers CloudWalk is a Brazilian fintech that enables SMBs to avoid high transaction costs through InfinitePay, a blockchain-based financial platform with its own stablecoin Source: CloudWalk internal data
  • 96.
    96 3.0 2.4 1.9 1.3 5.5 Q3 Q2 Q1 Q4 1.1 5.2 Q3 Q1 3.7 Q2 Q4 4.5 Q3 0.2 1.1 1.1 2.1 2022* 3.2 2020 2019 2021 Fast-growingcrypto unicorn Bitso is increasingly serving remittance needs by offering a cheaper and faster alternative Number of users among all products1 Millions Total payment volume for international transfers1 US$ B Bitso is a Mexican cryptocurrency platform whose mission is to make crypto useful. They allow users to transfer, send and receive cryptocurrencies safely and easily, regardless of where they are in the world 2020 2021 2022 Between January and May 2022, remittances in Mexico reached an accumulated total of US$ 22.4B2, of which Bitso processed 4.5% Note: (*) Bitso processed US$2.1B in remittance volume up to September 10th, 2022. If we assume growth rate for June and July 2022 moving forward, Bitso is forecasted to process an accumulated total of US$ 3.2B by the end of the year Source: (1) Bitso internal data; (2) Banco de México Ingresos y Egresos por Remesas (May 2022)
  • 97.
    97 20% Mexico 41% 29% Colombia Brazil Population whoPurchased a Product Because a Creator Promoted it and Monetization amount, Brazil* % total respondents, % of total surveyed creators LatAm NFT marketplaces 23 25 19 18 14 No Income $1-$100 $100-$200 $200-$500 More than $500 Sticky allows creators to sell to collectors in a marketplace and earn up to 50% of net initial sales Tropix is a marketplace connecting artists and collectors Xave market is a music, art, and sports NFT marketplace Minteo is an NFT marketplace with artists and creators from Latin America Despite their influence, content creators in LatAm struggle to monetize, with blockchain companies offering a solution Note: (*) Original study conducted in R$ where US$1 = R$5.20, monthly amount Source: Statista Global Consumer Survey 2021, Question: “I have bought products because celebrities or influencers advertised them”; Atlantico Digital Influencer Survey (August 2021), Conducted with 5,182 Influencers
  • 98.
    98 $10.7 $7.3 Q1 2022 Q4 2021 $6.7$6.8 $0.4 Q3 2021 Q2 2022 Q2 2021 OpenSea monthly volume, Global1 US$ B Fingerprints number of members2 105 219 229 238 245 248 252 May-22 May-21 Jan-22 Jul-22 Jul-21 Sep-21 Nov-21 Mar-22 116 8 195 FingerprintsDAO is a global Decentralized Autonomous Organization (DAO) focused on championing blockchain art by collecting NFT artwork. The DAO is one of the largest holders of Autoglyphs*, the first fully on-chain, long form “generative art” OpenSea is the world’s largest NFT marketplace Note: (*) Autoglyphs are a completely self-contained mechanism for the creation and ownership of an artwork, being an experiment in generative art, each one unique and created by code running on the Ethereum blockchain. Source: (1) Dune “OpenSea” (2022); (2) Dune “FP Members” (2022) In the broader NFT space, Latin Americans are also at the forefront of global thriving projects such as FingerprintsDAO Founding group consists of 10 Brazilians and 1 American
  • 99.
    99 Rising interest inweb3 is evidenced by the existence of over 100 startups in LatAm across several verticals Mango Labs* is a Latin American hub focused on all things web3 in the region Source: Mango Labs, *https://www.mangolabs.xyz
  • 100.
    100 Rio de Janeirohas embraced web3 and fostered a budding hub to rival regional leaders like Buenos Aires In an application of a prominent use case (membership) for NFTs, Hashtown members get access to The Club through NFTs based on AI-generated art works in the style of notable Brazilian artists Rio has hosted multiple relevant web3 conferences and gatherings along 2022 like Ethereum Rio and NFT.Rio Rio tech and web3 scene has been flourishing, catalyzed by community gatherings and government initiatives Hashtown is a members-only club in Rio fostering a community centered on innovation and culture Rio’s city government has been engaged in web3 with the mayor frequently present at events, and projects to evaluate accepting bitcoin for taxes and for reserves
  • 101.
  • 102.
    102 + + + + 1.1 SocioeconomicFoundations Appendix Slides
  • 103.
    103 0 10 5 12 8 16 4 15 20 Chile LatinAmerica & the Caribbean GDP per capita (in US$ k) GDP (in US$ T) Mexico Brazil Colombia India Argentina China 30 45 15 60 25 24 US and Canada 5 2 Sub-Saharan Africa 2021 2016 Latin America 5 2010 Middle East and Central Asia Euro Area Population Size Latin America & the Caribbean Emerging Economies Global economic activity, 2010-20211 GDP in current prices US$ T Comparison of global economy sizes, 20211,2 GDP, GDP per capita and population size Latin America’s GDP totals US$ 5T and represents 9% of the global economy Source: (1) International Monetary Fund; (2) World Bank
  • 104.
    104 301 200 157 124 74 238 166 142 106 100 85 2010 2011 20122013 2014 2015 2016 2017 2018 2019 2020 2021 2022 India Argentina Mexico 120 China Brazil 120 US Most of the largest economies in Latin America are expected to recover their GDP to pre- pandemic (2019) levels by the end of the year LatAm GDP growth has historically been slower and more volatile compared to that of other emerging economies Note: (*) This variability can be explained, in part, due to changes in foreign exchange rates. For example, although Brazil’s 2021 nominal GDP in current US$ was 73% of its 2020 value, it has gone from R$ 7.2T to R$ 7.4T while the US$-R$ exchange rate has roughly increased from 1.7 to 5.1 over the same time period Source: World Bank GDP by country (nominal, current US$)* Indexed by country to 2010 (=100)
  • 105.
    105 48% 63% 15-24 years 25years and over Labor informality rate in Latin America by age group, 20162 % of total employment The youth informality cycle is self-perpetuating1 Youth can only find informal employment Informal work’s high turnover leads to intermittent employment Informal work lacks learning opportunities Youth lacks stable, substantial work experience 7% 25 years and over 15-24 years 20% Unemployment rate in Latin America by age group, 20211 % High labor informality disproportionally impacts younger people, derailing their career progression over time Source: (1) International Labour Organization “2021 Labour Overview Latin America and the Caribbean” (2021); (2) International Labour Organization “Women and Men in the Informal Economy: a Statistical Picture” (2018)
  • 106.
    106 Difference in lifeexpectancy at birth to the European Union average by location1,2,3 Years 2.1 2.1 1.7 -3.3 -3.3 -3.0 2.0 -5.5 -7.2 -0.8 -5.2 US -2.2 -3.6 -1.1 -5.2 -2.8 -0.1 -0.8 Santiago France Buenos Aires Brasília -4.1 Mexico City Rio de Janeiro -4.2 -8.4 Bogotá Spain -3.6 -4.6 Lima Salvador -4.4 São Paulo Women Men As highlighted by a study published last year in Nature, the “chicken or the egg” dilemma for higher life expectancy and better social environment indicators (e.g., better education and greater access to sanitation) has yet to be answered, but both are strongly associated with each other Life expectancies in the region’s main cities are considerably below the average in Europe Source: (1) Nature Medicine “Life expectancy and mortality in 363 cities of Latin America” (2021); (2) Eurostat “Mortality and life expectancy statistics” (2021); (3) Centers for Disease Control and Prevention “Mortality in the United States, 2020” (2021)
  • 107.
    107 In May 2020,Latin America was declared by the World Health Organization as the epicenter of the COVID-19 pandemic Latin America experienced high mortality rates throughout the pandemic, reaching over 1.6M deaths by June 2022 United States Latin America Brazil: 3.2k United States: 3.1k Argentina: 2.9k Colombia: 2.7k Mexico: 2.6k Jan-21 Jan-22 Jul-20 Jan-20 Jul-21 Jul-22 Jul-20 Jul-22 Jan-21 Jan-20 Jan-22 Jul-21 43% 26% 31% 53% Germany: 1.7k Deaths per million by COVID-19 by country Total deaths per million over time Proportion of deaths by COVID-19 by region % of total worldwide deaths Source: Our World in Data “Coronavirus (COVID-19) Deaths”
  • 108.
    108 Chile: 90.2% Mexico: 63.1% UnitedStates: 67.0% Colombia: 70.2% Brazil: 78.8% Argentina: 83.0% Oct-21 Jul-21 Jan-22 Jan-21 Jul-22 Oct-20 Apr-22 Apr-21 Most Latin American countries began the vaccination process significantly later than the US Apr-22 Jul-22 Jan-21 Oct-21 Jul-21 Apr-21 Jan-22 Brazil Colombia Chile Argentina Mexico By October 2021, all 5 countries had reached around 50% of fully vaccinated people (with Chile having already surpassed 70%) Argentina: 0.2K Brazil: 4.7K Colombia: 0.6K Chile: 0.2K Mexico: 0.8K June 2022 Data Despite a late start, rapid vaccination adoption in Latin America quickly showed positive results in the region Vaccinated people against COVID-19 per country1 % of people fully vaccinated Deaths by COVID-19 per country2 New deaths per month Source: (1) Our World in Data “Coronavirus (COVID-19) Vaccinations” (2022); (2) Our World in Data “Coronavirus (COVID-19) Deaths” (2022)
  • 109.
    109 Latin America Europe North America EastAsia May-20 Jul-20 Sep-20 Nov-20 Jan-21 May-21 Jul-21 Mar-21 19% 26% 20% 24% 12% 23% 12% 18% 36% Oct-20 Feb-21 Oxford Stringency Index2* Brazil 77 67 70 61 United Kingdom 80 68 88 51 United States 73 63 72 59 Japan 47 35 50 53 The pandemic greatly affected businesses in the region, leading to the closure of over 35% of SMBs in May 2020 Closure rates of SMBs across region1 % of SMBs facing closure Note: (*) The index records the strictness of ‘lockdown style’ policies that primarily restrict people’s behavior. It is calculated using all ordinal containment and closure policy indicators, plus an indicator recording public information campaigns. Source: (1) Facebook “Global State of Small Business Report” (September 2021); (2) Financial Times “Lockdowns compared: tracking governments’ coronavirus responses” (2022)
  • 110.
    110 Sub-Saharan Africa Latin America & Caribbean Global SouthAsia Middle East & North Africa Europe and Central Asia 87 86 89 63 63 70 58 53 51 52 79 13 10 14 2022 2019 2015 12.4 11.7 8.2 6.6 6.4 6.2 4.3 3.6 Middle East and North Africa North America Sub-Saharan Africa Global Latin America and Caribbean Europe and Central Asia South Asia East Asia and Pacific COVID-19 was highly detrimental for education in the region, with learning poverty* increasing by over 25 p.p. Learning poverty globally and by region1* 2015 and 2019 actual values and 2022 Simulation Estimates Learning delay by region given COVID-19 pandemic2 Average months of learning Children in Latin America and the Caribbean experienced some of the longest uninterrupted COVID-19 school closures in the world. There was an average estimated loss of 1.5 years of learning.3 Note: (*) The learning poverty rate measures the proportion of children who are unable to read a simple text with comprehension by age 10 Source: (1) World Bank, UNICEF, FCDO, USAID, the Bill & Melinda Gates Foundation “The State of Global Learning Poverty: 2022 Update” (2022); (2) McKinsey “How COVID-19 caused a global learning crisis” (2022); (3) World Bank, Unicef and Unesco “Two Years After: Saving a Generation” (2022)
  • 111.
    111 278 363 Engaged Not engaged +31% The pandemicled to increased mental stress and the rise of platforms that help companies support their employees Average employee tenure by engagement on Zenklub3 Number of days Zenklub is a Brazilian company that offers companies lifelong learning modules, behavioral analytics platform and digital therapy with proven business outcomes such as improvement in employee retention and decrease in absenteeism 17.3% to < 19.2% 22.1% to < 25.4% 25.4% to < 29.2% 29.2% to < 35.0% 35.0% to < 38.7% > 38.7% Prevalence of depressive & anxiety disorders1 Percentage change in prevalence following COVID-19 pandemic In 2021, the average corporate well-being index2 assessed by Zenklub fell to 49.3, well below the ideal threshold, defined at 78 In 2022, the average corporate well-being index of companies evaluated was 61.7; for companies with mental health support initiatives, that number was 21% higher2 Source: (1) Pan American Life “Mental Health in Latin America and the Caribbean, The Silent Pandemic” (2022); (2) Zenklub and UFRJ “Índice de Bem-Estar Corporativo no Brasil” (2022); (3) Zenklub internal study, conducted with tech companies across a 24-month period (n = 3,510)
  • 112.
    112 Population priorities inlife changes due to the COVID-19 pandemic % of population that reported the COVID-19 pandemic affected the form in which they understand their priorities in life 81% 78% 74% 72% 68% 60% US Argentina Chile Brazil Mexico Colombia The COVID-19 pandemic changed people’s priorities across many countries in the region + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 113.
    113 Social and politicalpolarization in Latin America is strong, but less so than what is observed in the United States Perception of conflict between opposing parties’ supporters** % of population Perception of social conflict between economic classes* % of population 36% 31% 29% 36% 31% 29% 34% 20% 33% 33% 17% 31% 25% 38% 32% 19% 34% 34% 5% 11% 6% 13% 18% 6% 100 100 100 Brazil No conflict 100 100 USA Colombia Yes, some Yes, very strong 100 Yes, strong Argentina Mexico Chile 66% 47% 42% 52% 31% 63% 14% 21% 29% 20% 34% 23% 19% 26% 26% 16% 30% 13% 7% 12% 6% 100 100 100 Yes, some Yes, strong USA Mexico Yes, very strong 100 100 Colombia No conflict Chile 100 1% 0% Argentina 3% Brazil + Note: (*) Responses to ‘Would you say there are social conflicts in your country between people in different economic classes?’; (**) Responses to ‘Would you say there are social conflicts in your country between people who support different political parties?’ Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 114.
    114 Inflation Crime &violence Poverty & social inequality Population concern with issue by country % of population 61% 29% 26% 60% 46% 61% 29% Brazil 26% 65% 33% 46% Chile 54% 35% Argentina 60% Mexico Chile Argentina World World Mexico Brazil 38% World Mexico Argentina Brazil Chile Inflation, crime & violence, and poverty & social inequality are of concern in many of the largest economies in LatAm Source: Ipsos ”What Worries the World? July” (2022)
  • 115.
    115 Population feeling towardsrising prices % of population that felt affected by rising prices over the last year 85% 59% 70% 96% 79% 64% 15% 35% 27% 18% 30% 6% 6% Mexico Brazil Colombia 2% 2% Not at all US 3% 3% Chile Very much Argentina Somewhat 0% Populations across Latin America report feeling very affected by recent rising prices + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 116.
    116 Brazilian population feelingtowards rising prices % of population that felt affected by rising prices over the last year per income level 75% 47% 57% 47% 43% 20% 48% 34% 49% 44% 5% 5% 9% 13% Somewhat Not at all Above R$10k 4% R$3-5k R$2-3k Up to R$2k Very much R$5-10k In Brazil, inflation affected people from all income levels, with the lowest income segment being the most affected + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 117.
    117 Population perceived greatestrisk to our planet % of population that think of each as the greatest risk to our planet 15% 9% 9% 5% 8% 14% 10% 16% 9% 26% 7% 10% 22% 22% 18% 17% 11% 18% 18% 11% 15% 44% 65% 50% 39% 38% 30% 24% 1% Other I don’t know 3% 4% New pandemics/ diseases Wars and terrorism US 3% Climate change Brazil 3% Argentina The collapse of democracy Mexico 1% 3% Chile Colombia 2% Climate change is thought of as the greatest risk to our planet in the largest Latin American countries + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 118.
    118 Population belief inhuman-caused climate change % of population that believe we are currently seeing climate change and global warming caused by humans 6% 15% 22% 29% 12% 36% 8% 4% 7% 13% 8% 94% 77% 74% 64% 75% 56% No I don’t know US Brazil Argentina Chile Colombia Yes Mexico Most Latin America citizens believe that climate change and global warming are caused by humans + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 119.
    119 9% 10% 5% 31% 92% 50% Other Religions Roman Catholic 2010 Unaffiliated 2000 Evangelicals 1991 2020 1980 1970 21 105 1994 2020 5X Religiousdenomination landscape in Brazil1 Number of Evangelicals in the Brazilian House of Representatives2 The Evangelical Church has gained ground as a driving force in Brazilian society Note: With “Evangelicals” we are referring to ”evangélicos”, who are part of a Protestant Christian movement started in the 17th century Source: (1) Datafolha, Brazilian Census; (2) UOL “Congresso em Foco” (2020)
  • 120.
  • 121.
    121 20% 19% 6% 74% 75% 80% 66% 8% 6%11% 25% Other 1% 5G 3G Western Europe 3% 4% 0% 2% Latin America 4G North America North East Asia 6% 12% 19% 26% 35% 66% 73% 73% 69% 63% 58% 50% 8% 8% 7% 6% 6% 5% 25% 18% 14% 13% 13% 11% 11% 4G 5G 3G 2022(e) 2027(e) 2024(e) 4% 2026(e) 2023(e) Other 2021 1% 2025(e) 2% 5G has increasing relevance today to allow for digital transformation. Up to 10 times faster than 4G, 5G provides greater network security to enable the adoption of novel applications, e.g., the internet of things (IoT), AR, and VR. It also has significant social value by enhancing health systems and infrastructure. 5G in Latin America is projected to make up 35% of mobile subscriptions, unlocking greater digital transformation Subscriptions by network type by region, 2021* % of total subscriptions Subscriptions by network type, Latin America % of total subscriptions Note: (*) Subscriptions refers to lines Source: Ericsson
  • 122.
    122 46 57 2 94 2022* 2018 2016 2020* 2014 2012 Pay TV Streaming (OTT**) 8% 10% 19% 50% 21% Digitaladoption is especially pronounced in the shift from pay TV to streaming services like Netflix and Disney+ Number of Subscribers by Viewing Format1 MM of people Most Popular Streaming Platforms in Brazil2 % market share, 2022 Note: (*) Projected figures by Ampere Analysis; (**) OTT (Over the Top) refers to any type of video or streaming media offered directly to viewers via the internet Source: (1) LABS; (2) Netscribes
  • 123.
    123 97.4 Media Products E-commerce 30.5 ConsumerAppliances E-commerce Apparel and Footwear Other E-commerce* Consumer Electronics 2021 2020 38.4 2016 2017 48.6 71.6 Food and Drink 41.0 2018 2019 +17% +42% Growth in “other” category led by sectors like home care and pet care, showing diversification from traditional categories E-commerce has seen higher growth rates in certain sub- sectors, while growth in traditional sectors stagnated Annual E-commerce sales in Latin America by category1 US$ B Note: (*) Categories within “other” include beauty and personal care, consumer health, home care, home improvement and gardening, homewares and home furnishings, personal accessories and eyewear, pet care, traditional toys and games, and video game hardware Source: Euromonitor
  • 124.
    124 73% 84% Chile Peru Brazil Colombia Mexico 60% 72% 81% Coursera learnersin Latin America1 Millions 17.9 14.5 2022 2021 Percentage of doctors offering telehealth by country, 20212 % The digital transformation in Latin America is rapidly gaining traction across traditional sectors Source: (1) Coursera ”Global Skills Report” (2021 and 2022); (2) McKinsey & Company “How Latin American physicians view the future of healthcare” (2021)
  • 125.
    125 AI Consultations 54% 23% 20% 3% Health Mall(Marketplace) Health Management Consumer Healthcare Online Medical Services 423 MM Users since 2015 21K Partnered hospitals & pharmacies $10B Revenue in 20212 E-Prescriptions Women’s Health Telehealth / Mental Health Revenue distribution of Ping An Good Doctor, China’s largest online healthcare platform, 20201 % Brazilian healthcare startups by category Ping An Good Doctor While one-stop solution healthcare platforms emerged in China, platforms are category-specific in places like Brazil Source: (1) Huajin Securities (2) Ping An Good Doctor Annual Report
  • 126.
    126 + + + + 1.3 RemoteWork Appendix Slides
  • 127.
    127 Not for everyone:The move towards remote work was correlated to wage levels and variated across countries Remote work adoption in Brazil based on wage percentile, 20211 Share of workers who worked from home by wage percentile 10% 15% 30% 0% 40% 35% 20% 45% 5% 25% 60th 100th 70th 0th 50th 10th 20th 30th 40th 80th 90th 14.7% 17.9% 14.7% 67.4% 5% 40.0% 8.7% 73.6% Mexico 13.9% 17.7% USA Chile 22.6% 62.7% 81.1% 30.5% Brazil 29.5% Argentina Yes, some of the time Yes, all of the time Never Remote work adoption in Latin America by country, 20222 Share of workers by frequency of remote work + Source: (1) Scielo “Who worked from home in Brazil? Inequalities highlighted by the pandemic” (2021); (2) Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 128.
    128 Developed markets Emergingmarkets 46% 39% 39% 26% 22% 16% 54% 61% 61% 74% 78% 84% China UK Mexico India US Japan Remote-enabled work No potential of remote work Country’s remote work potential1 Potential share of time that workers could spend working remotely* Remote workers inflexible about work from home2 Share of workers that would look for a new job if demanded to work on-site** Mexico 33% China 36% Great Britain India 31% Japan 21% 36% Brazil 27% US 48% Developed markets Emerging markets Emerging markets have lower potential for remote work penetration, yet remote workers tend to be less flexible Note: (*) Graph doesn’t show actual share of time, but a theoretical maximum calculated based on the countries’ sector, occupation, and activity mix. It considers all activities not requiring on-site presence. (**) Share of online employees that ‘strongly agree’ or ‘agree’ with the statement ‘If my employer expected me to work away from home full time, I would consider looking for another job given the same salary and responsibility’. Source: (1) McKinsey “What’s next for remote work: An analysis of 2,000 tasks, 800 jobs, and 9 countries” (2020); (2) Ipsos ”Return To The Workplace Global Survey” (2021)
  • 129.
    129 Companies show agreater adoption rate of remote work the smaller they are Adoption of remote work by company size % of respondents 47% 34% 19% 26% 31% 31% 14% 16% 23% 13% 19% 27% >500 employees 101-500 employees 1-100 employees 100% remote 51%-99% remote 25-50% remote <25% remote + Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = HR leaders in 500 companies in Latin America)
  • 130.
    130 Most companies allowfor some form of remote work in all areas Allowance of remote work by company area % of respondents + Note: Respondents could select “All areas”, “None”, or one to multiple areas within their companies Source: Runa and Atlantico survey “The Future of Work in Latin America 2022” (n = HR leaders in 500 companies in Latin America) 69% 79% 88% Product and tech 80% Administrative Operations Marketing and sales
  • 131.
    131 + + + + 2.1 Stateof Venture Capital and Tech Appendix Slides
  • 132.
    132 Recent Trends** Non-profitable technologycompanies rapidly appreciated in value in 2021, driven by high future cash flow expectations Goldman Sachs Non-Profitable Technology Index* Indexed basket of US-listed profitless tech companies 0 50 100 150 200 250 300 350 400 450 H1 2021 H2 2020 H1 2019 H1 2020 H2 2021 H2 2019 5.3x Starting in 2020, tech companies' valuations boomed, with the index peaking during the beginning of 2021 at ~5.3x its value at the start of the pandemic, though still facing some volatility Beginning of the COVID- 19 pandemic Note: (*) Created in 2021, the GS Non-Profitable Tech basket consists of non-profitable US listed companies in innovative industries, as defined by Goldman Sachs to be broad and include new economy companies across industry groups; it is optimized for liquidity. The index is an absolute measure of the value of this basket. Data until Dec 31st 2021. Source: Bloomberg
  • 133.
    133 190 202 82 40% 60% 131 Q1 2022 43% 57% 65% Q1 2021 56% Q4 2020 32% 24% Q2 2021 Q2 2020 196 Q3 2020 Q4 2021 Q3 2021 155 235 37% 267 68% 17% 61% 76% 44% 272 75% Q1 2020 Q2 2022 25% 100 35% 39% 63% 83% $236 $327 $534 $100 Brazil Ecuador Colombia Chile $1,183 Mexico Argentina, Chile, Colombia,Mexico Brazil Deal volume has dropped across Latin America, with Brazil still accounting for most of the largest deals in the region Volume of Investment across Latin America # of deals Top 10 Equity Deals in Latin America Q1 and Q2 2022* Sum of round amounts in US$ M Note: (*) Combined top 10 from Q1 (excluded Caribbean) and top 10 from Q2; no Ecuadorian company made it to the Top 10 in 2021; top 10 accounted for Latin America and Caribbean (excludes FTX). Source: CB Insights “State of Venture Report Q2” (2022) 2020 2021 2022
  • 134.
    134 5.0 1.7 3.9 1.4 0.6 0.5 Q4 Q2 5.3 2.0 Q4 Q2 Q1 0.8 Q3 0.9 1.7 Q1 Q2Q1 Q3 Q4 Q3 2.8 1.3 Q1 Q2 2.4 +21% 2019 2020 2021 2022 Despite 2022 drop in funding from 2021’s peak levels, current funding levels are still higher than historic levels Latin America Venture Funding Investment amount in US$ B Source: LAVCA Industry Data and Analysis, Q2 2022
  • 135.
    135 Feelings about theupcoming year in the tech market % of survey respondents by industry 64% 26% 28% 6% 9% 40% 38% 33% 30% 10% 18% 50% 67% 3% 6% 59% 35% 33% 2% 11% 50% 0 30 20 45 50 40 10 25 15 5 35 Excited 45% Scared 27% Cautious or optimistic Optimistic Cautious Concerned about job security Other Software E-commerce or consumer goods Financial services Looking ahead to 2023, tech workers in Latin America across sectors feel more “cautiously optimistic” than scared + Atlantico and Vertico conducted primary research with 200+ tech workers in Latin America of varying seniority Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
  • 136.
    136 0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50% Between 18-24 months Between 12-18 months Between 6-12 months Less than 6 months Expectedfundraising plans Months to start fundraising, % companies Impact of market condition on fundraising plans % companies 0% 5% 10% 15% 20% 25% 30% 35% 40% Renegotiated current terms Attempt to raise a round sooner than previously expected Plan to breakeven Plans have not changed Postpone original date to fundraise Source: Canary Cash Burn Study (n = 27 early-stage companies, Seed to Series Bs; Conducted on July 1st, 2022) Companies have postponed fundraising plans for now, although most plan to resume within the next 12 months
  • 137.
    137 Average C-Levels and Executivesthink their companies should prioritize DEI and ESG more than they currently do 0 5 10 15 20 25 30 35 40 45 16.13% 35.48% 19.35% 3 4 30.11% 41.94% 2.15% 13.98% 4.30% 1.08% 5 35.48% 2 1 What level of priority does/should DEI have in your company? % of C-Levels and Executives survey respondents Desire (should) Reality (does) 54.8% of surveyed C-Levels and Executives think DEI should be of higher priority at their companies than they currently are 17% Series 2 Series 1 Average 4.15 31% Series 1 3.45 0 5 10 15 20 25 30 35 40 45 35.48% 27.96% 25.81% 31.18% 13.98% 18.28% 25.81% 5 4 3.23% 2 2.15% 1 16.13% 3 What level of priority does/should ESG have in your company? % of C-Levels and Executives survey respondents Desire (should) Reality (does) 22% Series 2 Series 1 3.9 40% Series 1 3.01 + Source: Atlantico and Vertico Survey 2022, collected during July (n = 93 C-Levels and Executives)
  • 138.
    138 34% Series 1 27% Series 2 Series1 Employees think large companies do and should prioritize diversity, equity and inclusion more than smaller ones 0 5 10 15 20 25 30 35 40 45 50 55 35.85% 32.56% 37.21% 1.89% 10.06% 4.65% 5 29.56% 4 22.64% 2 11.63% 13.95% 3 1 What level of priority does DEI have in your company? % of total survey respondents Large (> 100 employees) Small (<= 100 employees) 0 5 10 15 20 25 30 35 40 45 50 55 52.83% 44.19% 28.93% 34.88% 15.72% 3 16.28% 0.63% 2.33% 5 2 1 4 1.89% 2.33% What level of priority should DEI have in your company? % of total survey respondents Large (> 100 employees) Small (<= 100 employees) 3.33 + 3.67 Average Average 14% Series 2 Series 1 4.31 17% Series 1 4.16 Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
  • 139.
    139 Employees also believelarge companies do and should prioritize ESG* more than smaller ones 0 5 10 15 20 25 30 35 40 45 13.95% 25.79% 13.95% 5 10.06% 20.93% 25.58% 15.09% 16.98% 4 3 25.58% 32.08% 2 1 What level of priority does ESG have in your company? % of total survey respondents Large (> 100 employees) Small (<= 100 employees) 0 5 10 15 20 25 30 35 40 45 35.22% 34.88% 16.35% 32.56% 4.65% 2.33% 5 40.88% 25.58% 4 3 5.66% 2 1.89% 1 What level of priority should ESG have in your company? % of total survey respondents Large (> 100 employees) Small (<= 100 employees) + 40% Series 1 36% Series 1 2.98 3.19 Average Average 19% Series 2 Series 1 4.07 25% Series 1 3.74 Note: (*) ESG stands for environmental, social, and corporate governance Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
  • 140.
    140 0 5 10 15 20 25 30 35 40 45 20% 46% 40% Negative 26% Positive 40% 28% Mixed or nochange Considering the last 6 months in the tech market, how are you feeling about the upcoming year?* % of total survey respondents + 40 years or older Less than 40 years old 0 5 10 15 20 25 30 35 40 45 30% Negative Mixed or no change 32% 33% 37% Positive 21% 47% Large (more than 100 employees) Small (100 employees or less) Considering the last 6 months in the tech market, how are you feeling about the upcoming year?* % of total survey respondents The last 6 months in the tech market have affected workers’ sentiment in a variety of ways Note: (*) Positive feelings are “optimistic” and “excited” while negative feelings are “cautious”, “scared”, “concerned about job security” and “looking to move outside of tech” Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
  • 141.
    141 0 5 10 15 20 25 30 35 40 45 50 48% 22% 34% Early stage 28% Enterprise 24% 12% Growth stage Unicorn 14% 18% Whichstage / type of company is most interesting for you to work for? % of total survey respondents + 0 5 10 15 20 25 30 35 40 45 50 14% 21% 25% 37% 23% Unicorn 13% Growth stage Early stage 41% Enterprise 26% Which stage / type of company is most interesting for you to work for? % of total survey respondents 40 years or older Less than 40 years old Female Male Growth stage is the preferred type of company to work for while early stage is the least preferrable Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
  • 142.
    142 Students’ interest inworking in tech has persisted despite the market’s downturn Students’ most desired areas to work in the short term % of survey respondents 12% 11% 14% 15% 13% 16% 16% 21% 45% 37% Big Tech Startup Consulting 2020 Finance Other 2022 Source: (1) Atlantico Study, June 2020 (n = 1682); (2) Atlantico Study, June 2022 (n = 279)
  • 143.
    143 Students’ interest inentrepreneurship has also proven to be resilient in the face of the downturn Students’ entrepreneurial ambitions % of survey respondents Source: (1) Atlantico Study, June 2020 (n = 1682); (2) Atlantico Study, June 2022 (n = 279) 39% 41% 61% 59% Interested 2022 Uninterested/ Unsure 2020
  • 144.
    144 0 5 10 15 20 25 30 35 40 45 50 21.29% 36.63% 47.13% 39.60% 21.29% 41.04% 28.49% 12.54% 54.46% Flexibility to choose worklocation (remote, in-person, hybrid) 42.57% Work life balance 27.24% Alignment between personal purpose and company’s mission 23.30% Learning opportunities Compensation Culture Top 3 reasons for considering or wanting to work for a company1,2 % of total survey respondents Students Tech workers Tech workers prioritize culture while students prioritize learning opportunities when considering where to work Source: (1) Atlantico and Vertico Survey July 2022 (n = 202); (2) Atlantico Study June 2022 (n = 279)
  • 145.
    145 GDP growth rate*has started to decline but remains positive, % Interest rates have started to increase but remain lower than pre-pandemic levels,% Inflation** is higher than pre-pandemic levels, % Unemployment is below pre-pandemic levels and continues to decline, % 30 35 40 45 50 55 60 65 Jan-21 Jul-21 Jan-22 Jul-20 Jan-20 Jul-22 Jan-19 Jul-19 36% 64% 6 7 8 9 10 11 12 13 14 Jul-21 Jan-21 Jan-22 Jul-20 Jul-19 Jul-22 Jan-19 Jan-20 7% 10% 30 40 50 60 70 80 90 Jan-22 Jan-21 Jan-20 Jul-21 Jul-19 Jul-20 Jan-19 Jul-22 86% 52% -15 -10 -5 0 5 10 15 Jan-21 Jul-21 Jul-19 Jan-22 Jan-20 Jul-20 Jul-22 1% Argentina: Macroeconomic Snapshot Note: (*) growth rate is GDP in comparison to previous quarter; (**) inflation is measured using the most important categories in the CPI basket in the Great Buenos Aires area and the CPI index has a base of 100 as of December 2016 Source: Trading Economics
  • 146.
    146 0 20 40 60 80 100 120 140 160 180 200 220 240 260 280 Jan-20 Jan-21 Jan-22Jan-23 Jan-19 Imports and Exports1 US$ B Estimated spend on energy imports2 US$ B Official1 and Unofficial3 Argentinian Peso Exchange rate US$ B $12.5 Adjusted estimate $5.8 Estimated spend on energy imports prior to the Russian invasion of Ukraine 4.0 Jan-19 8.0 8.5 3.5 3.0 2.5 4.5 5.5 Jan-23 6.0 Jan-22 Jan-21 Jan-20 7.0 5.0 6.5 9.0 7.5 Exports Imports Unofficial market rate ("Blue rate") Official rate Argentina: Global commodity price changes have benefited Argentina’s exports, but energy imports are costly Source: (1) Trading Economics ; (2) Agora Public Affairs, “Winter 2022 the Energy Situation in Argentina”, 04/2022 ; (3) Blue Dollar
  • 147.
    147 GDP growth rate*has been slowly rising above pre-pandemic levels % Interest rates continue to climb % Inflation** has reached its highest value in 18 years, ~12% % Unemployment is below pre-pandemic levels and continues to decline % -10 -8 -6 -4 -2 0 2 4 6 8 Jan-20 Jul-20 Jan-21 Jul-19 Jul-21 Jan-22 Jul-22 1% 0 2 4 6 8 10 12 14 Jan-21 Jan-22 Jul-19 Jul-21 Jul-22 Jan-19 Jan-20 Jul-20 13% 0 2 4 6 8 10 12 14 Jan-21 Jul-20 Jul-21 Jan-19 Jan-20 Jul-19 Jan-22 Jul-22 12% 0 5 10 15 Jul-22 Jan-21 Jul-20 Jul-21 Jan-22 Jan-19 Jul-19 Jan-20 10% Brazil: Macroeconomic snapshot Note: (*) growth rate is GDP in comparison to previous quarter; (**) inflation rate measures a broad rise or fall in prices that consumers pay for a standard basket of goods Source: Trading Economics
  • 148.
    148 8.0 8.5 9.5 7.0 6.0 5.5 5.0 12.0 10.5 Jul-22 11.0 May-22 11.5 13.5 13.0 12.5 7.5 Nov-21 6.5 Jan-22 9.0 Mar-22 14.0 10.0 85% 15% Local Imported Fertilizer usage in20211 Food Inflation2 Jan-21 4.8 3.8 4.4 5.0 3.2 5.4 3.0 4.2 4.0 Jan-22 3.4 5.6 4.6 Jan-23 5.2 3.6 5.8 Jan-20 Jan-19 R$ US$ to R$ Exchange Rate2* As an attempt to control food inflation, the government eliminated import tax rate for some food and chemicals used in making fertilizers Brazil: Currency depreciation and high commodity prices have impacted Brazil, a big importer of fertilizers Note: (*) Monthly average exchange rate (US$-R$) Source: (1) CNN “Importação de fertilizantes pelo Brasil aumenta 440% de 1998 a 2021” (June 2022); (2) Trading Economics
  • 149.
    149 Note: (*)Growth rate is GDP in comparison to previous quarter; (**) The region refers to Argentina, Brazil, Chile, Colombia, and Mexico The CPI reflects the prices and spending patterns registered in the regional capitals and suburban areas of the fifteen regions of Chile. Source: Trading Economics GDP growth rate* is not only decreasing but also in decline, making Chile the only country in the region** with a shrinking economy % Interest rates are climbing, having more than tripled since 2019 % Inflation is rising steeply compared to pre-pandemic levels % Chile is the only country in the region where unemployment increased in 2022 and remains above pre-pandemic levels % -15 -10 -5 0 5 10 Jan-20 Jul-22 Jul-21 Jul-19 Jan-21 Jan-22 Jul-20 -1% 0 2 4 6 8 10 Jul 2022 10% Jan 2019 Jan 2021 Jan 2020 Jan 2022 0 5 10 15 Jan-20 Jul-22 Jul-19 Jan-21 Jul-21 Jan-19 Jul-20 Jan-22 13% 0 2 4 6 8 10 12 14 Jul-22 Jan-20 Jul-21 Jan-21 Jul-20 Jul-19 Jan-22 Jan-19 8% Chile: Macroeconomic snapshot
  • 150.
    150 Note: (*)Growth rate is GDP in comparison to previous quarter Source: Trading Economics GDP growth rate* has started to decrease but like in Argentina remains above pre-pandemic levels, % Interest rates have started to rise, and are currently above pre- pandemic level, as in Brazil and Chile, % Inflation is rising, % Unemployment continues to fall, % -20 -15 -10 -5 0 5 10 15 Jul-20 Jan-20 Jul-21 Jul-19 Jan-22 Jan-21 Jul-22 0 1 2 3 4 5 6 7 8 Jul-20 Jan-20 Jan-21 Jul-21 Jan-22 Jan-19 Jul-22 Jul-19 0 2 4 6 8 10 Jan-20 Jul-21 Jul-20 Jan-19 Jan-21 Jan-22 Jul-22 Jul-19 0 5 10 15 20 25 Jul-22 Jul-19 Jan-20 Jul-21 Jan-19 Jan-22 Jul-20 Jan-21 Colombia: Macroeconomic snapshot
  • 151.
    151 Exports US$ B Jan-22 Apr-20 Apr-22Jul-22 0.0 5.5 Oct-21 Oct-19 Jan-21 Jan-19 1.5 Jul-20 2.5 3.5 3.0 4.0 4.5 5.0 1.0 Apr-21 Jan-20 2.0 Jul-19 Jul-21 0.5 6.0 Apr-19 Oct-20 Colombia: As a major oil exporter, higher commodity prices have strengthened Colombia’s exports Source: Trading Economics
  • 152.
    152 Note: (*) growthrate is GDP in comparison to previous quarter; (**) The CPI index has a base of 100 as of December of 2010. The national index tracks 46 large, medium and small cities. Source: Trading Economics GDP growth rate* has started to increase, % Interest rates have started to rise but like in Argentina remain below pre-pandemic levels, % Inflation** is on the rise and above pre-pandemic levels, % Unemployment has started to increase, % -20 -15 -10 -5 0 5 10 15 Jan-21 Jul-20 Jul-21 Jan-20 Jan-22 Jul-22 Jul-19 1% 0 2 4 6 8 10 Jul-20 Jul-19 Jul-22 Jan-21 Jan-20 Jul-21 Jan-22 Jan-19 8% 0 1 2 3 4 5 6 7 8 Jul-20 Jan-19 Jan-21 Jan-20 Jul-22 Jul-21 Jul-19 Jan-22 8% 0 1 2 3 4 5 6 Jan-19 Jan-20 Jul-21 Jul-22 Jan-21 Jan-22 Jul-20 Jul-19 3% Mexico: Macroeconomic snapshot
  • 153.
    153 Source: Trading Economics Exports US$B 35,000 45,000 20,000 15,000 10,000 50,000 0 Jul-22 55,000 Apr-19 Jan-21 Apr-21 Jan-20 Jan-22 Oct-19 Jan-19 Jul-21 Jul-20 Jul-19 Apr-20 30,000 Oct-20 Oct-21 5,000 Apr-22 25,000 40,000 Mexico: Mexican exports were impacted by the Russian invasion of Ukraine
  • 154.
    154 Source: (1) TradingEconomics (2) Goberno de Mexico, INEGI Tourism GDP Index 2013=100 114 59 77 86 86 94 96 102 106 Q2 2021 Q4 2020 Q2 2020 Q1 2020 Q4 2021 Q3 2020 Q3 2021 Q1 2022 Q1 2021 Mexico: Mexican tourism has started to recover
  • 155.
    155 + + + + 2.2 TheLatin American Opportunity Appendix Slides
  • 156.
    156 0.1% 2020 10.0% 2005 100.0% 2015 2010 1.0% India China Brazil USA LatAm 2020 0.1% 2015 2010 1.0% 10.0% 2005 Atlantico Digital TransformationIndex Tech company market cap as % of GDP, log scale Atlantico Digital Transformation Index, Brazil Tech company market cap as % of GDP, log scale Tech penetration has been growing massively across the world, with Brazil and LatAm heading on the same direction Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap Source: (1) Capital IQ; (2) GDP projections from OECD, log scale; (3) Atlantico analysis
  • 157.
    157 Brazil could createseveral hundreds of billions in value as it catches up to tech penetration in more digitalized regions Brazil Tech Value Creation Catch-up Potential US$ B Catchup India Catchup China Catchup USA Brazil Brazil +$825 B Brazil +$187 B Brazil +$237 B Note: HQ location was used to define company region; for all countries we used the average of the respective year’s quarters to calculate GDP and market cap Source: (1) Capital IQ; (2) GDP projections from OECD, log scale; (3) Atlantico analysis
  • 158.
    158 Uses technology, data analysis, andintelligence generation to increase security and reduce crime CRIME & SAFETY Global Peace Index Ranking** (out of 163)1 Safety and security rating*** (scale of 1-5)1 Perceived criminality in society*** (scale of 1- 5)1 130 129 34 3.3 2.4 2.0 3.6 2.0 1.7 3 89 1.3 2.1 Aims to reduce violence against women by creating an app exclusive for women and children ACCESS TO FINANCE Percentage of unbanked population2 Percentage of population (+15ys) with credit cards3 30% 7% 4% 27% 66% 65% 2 20% 21% Provide platforms to facilitate various steps of the supply chain, from procurement to fulfillment & last-mile delivery Logistics Performance Index* (scale of 1-5)4 2.9 4.1 4.0 LOGISTICS COMPLEXITY 1 3.8 LatAm still has many problems to solve, and entrepreneurs have been solving them in creative and localized ways Aims to promote citizen safety through data gathering to offer real-time notifications of risky events Focus on being the neobanks for the Gen Z population, offering cards and digital account Enables companies to offer financial services to employees through private label workplace bank Offer LatAm consumers credit alternatives through digitally-enabled lending models Note: (*) Logistics Performance Index is an assessment of the quality of trade and transport related infrastructure on a scale from 1 (worst) to 5 (best); (**) Global Peace Index Ranking ranks countries from the most peaceful to the most dangerous; (***) the Safety and Security rating and Perceived criminality in society is measured on a scale of 1 to 5, where 1 is the safest and with lowest levels of crime and 5 is the most dangerous with highest perceived criminality in society. Source: (1) Vision of Humanity “Global Peace Index” (2022); (2) Global Finance “World's Most Unbanked Countries" (2021); (3) Global Economy “Percent people with credit cards - Country rankings” (2017); (4) SDG Index “Sustainable Development Report” (2022)
  • 159.
  • 160.
    160 1,150 700 525 500 500 485 430 420 385 350 310 300 Series D Series D SeriesD Series E Series D Series F Series F Series E Series B Series D Series E Series G The prominence of fintechs among Latin American unicorns reinforces investors’ interest in the sector Fintech unicorns and public companies in Latin America* Largest VC rounds by funding amount, 2021-2022** US$ M Fintech Non-fintech Note: (*) Unicorns refer to private technology companies with a valuation of over US$ 1B, Nubank, dLocal, Stone, and PagSeguro are no longer unicorns given they are now public companies; (**) Up to August 15th, 2022 Source: Bloomberg, Crunchbase, PitchBook, Reuters
  • 161.
    161 0.0 0.0 0.51.6 3.7 59.6 Q1 Q3 48.1 37.1 29.7 15.6 Q1 Q1 7.7 Q3 23.5 Q3 Q3 Q1 Q3 Q3 Q3 Q1 Q1 Q1 Q1 Q3 Q1 2014 2015 2016 2017 2018 2019 2020 2021 2022 5 9 10 13 14 14 5 6 2 2 3 5 10 13 13 14 6 7 8 9 15 21 23 24 16 11 7 6 52 2012 2017 2021 47 2020 9 2019 50 35 2018 2015 2014 23 2013 2016 +9X Argentina Mexico Brazil By September 2021, Nubank had provided the first credit card or bank account to ~5MM people2 The first wave of the fintech boom was consumer-centric and marked by an explosion of neobanks Number of neobanks in Latin America1 Number of Nubank customers2 MM Source: (1) BPC and Fincog, “Digital banking in Latin America” (2022); (2) Nubank SEC F-1 (2021) and Q1 2022 Earnings Presentation (2022)
  • 162.
    162 9.4 18.5 14.5 16.0 12.1 13.8 4.3 7.2 2018 2019 20202021 Debit Cards Int’l Credit Cards Cash- Based 14 14 15 17 19 $2.9 $5.5 $3.3 4Q21 $3.5 2Q21 $7.1 1Q21 4Q20 3Q21 Digital Wallets Payments, including digital wallets, were central to the early consumer fintech boom and have continued to grow E-commerce means of payments in Brazil1* US$ B Mercado Pago wallet payers & digital account TPV2 Payers in MM and total payment volume in US$ B Note: (*) Excluding domestic credit cards, bank transfers, and other forms of payment Source: (1) EBANX, “Beyond Borders” (2022); (2) Mercado Libre Fourth Quarter 2021 Results Investor Presentation (2021)
  • 163.
    163 2016 2018 The BrazilianCentral Bank allows banks to register and onboard retail customers 100% digitally Cause Digital banks arise Incumbents shut down many of their physical branches Effect 19.3 20.7 21.6 23.4 2020 2019 2018 22.9 18.3 2017 21.8 2016 2021 2015 Number of physical bank branches in Brazil Thousands The Brazilian Central Bank creates new types of companies (SCD and SEP*) that allow fintechs to offer credit without the need for partnerships with traditional financial institutions Cause Over 50 companies emerge or start to offer credit products in-house as one of these new types of business structures Effect 51 Number of fintechs offering credit in-house in Brazil** Jan-19 Dec-20 Regulatory changes enabled much of the first wave of B2C innovation and will continue to be a driver for the B2B wave Note: (*) Direct Credit Society (Sociedade de Crédito Direto) and Society of Loans Between People (Sociedade de Empréstimo entre Pessoas), respectively; (**) as SCDs or SEPs Source: Brazilian Central Bank
  • 164.
    164 2019 The Brazilian CentralBank creates the legal framework for receivables registrars to bring transparency to this market, allowing credit grantors to see the receivables of businesses that are not their customers yet and offer them credit alternatives with this information Cause Monthly financial volume registered in CERC* R$ B The creation of receivables registrars (registradoras de recebíveis) was a landmark in the Brazilian credit market Receivables registrars start to operate in June 2021, promising to enable businesses to have more credit options at cheaper prices In practice, though, credit options have not become significantly cheaper due to technical challenges in the implementation, which the Brazilian Central Bank is working to address Effect 2021 45 88 Card receivables Jun -22 Feb -22 3 Jan -22 Dec -21 Other financial assets Duplicatas** Oct -21 Sep -21 Jul -22 Jul -21 May -22 Aug -21 5 Nov -21 Mar -22 120 Apr -22 10.51% 19.21% 8.51% 7.46% Jan-21 Jul-21 Jan-22 Jul-22 Jul-20 Difference between average rate and base rate Average interest rate Receivables-based interest rate2 Note: (*) CERC is a receivable registrar; (**) Duplicatas are a form of credit widely used in Brazil Source: (1) CERC “Estatísticas de Ativos” (2022); (2) Federação Brasileira de Bancos “Panorama do Mercado de Crédito” (2022) and Banco Central do Brasil “Taxa Selic” (2022)
  • 165.
    165 1.2 0.5 Dec-22 0.0 Jul-22 Jun-22 0.1 Dec-22 2.1 Jun-22 Jun-22 2.8 Jan-22 0.2 2+ million Users since2020 launch 10+ million Transfers made COL$ 120k* Average transfer amount Minka built TransfiYa, Colombia’s instant P2P payment system, after winning a public concession Minka monthly number of transactions Millions TransfiYa numbers Minka is building a seamless and open network that enables money to be moved in real time, starting in Colombia Note: (*) The US Dollar to Colombian Peso exchange rate on Aug. 12th, 2022 was 4167.34 and averaged 4001.01 in 2022 Source: Minka internal data
  • 166.
    166 Frequency of useby payment method % of respondents 9% 14% 15% 5% 18% 10% 53% 51% 16% 37% 31% 36% 21% 30% 8% 7% 6% 17% 22% 9% 20% 6% 27% 23% 28% 24% 27% 30% 31% 33% 48% 47% 26% 20% 18% 30% 14% 18% 40% 22% 17% 13% 39% 62% 34% 30% 6% 15% 9% 15% Brazil Argentina Colombia 1% Mexico 3% 3% US Brazil 3% 3% Chile Argentina 1% Colombia 2% Mexico US 2% Chile Never Weekly Monthly Yearly Daily Cash Bank transfers Use of different payment methods varies considerably across countries in the Americas (pt. 1) + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 167.
    167 Frequency of useby payment method % of respondents 38% 59% 11% 37% 23% 19% 59% 65% 44% 63% 29% 19% 28% 19% 5% 5% 8% 10% 9% 5% 6% 24% 13% 11% 18% 16% 10% 23% 17% 17% 12% 23% 27% 9% 8% 24% 17% 21% 25% 12% 8% 16% 10% 20% 22% 50% 23% 36% 42% 6% 1% 14% 6% 23% 26% Argentina Colombia 1% 4% 4% Mexico US Brazil Mexico Brazil Chile Colombia Chile US Argentina Monthly Never Weekly Yearly Daily Debit cards Credit cards Use of different payment methods varies considerably across countries in the Americas (pt. 2) + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 168.
    168 Frequency of useby payment method % of respondents 74% 72% 51% 79% 50% 38% 94% 96% 94% 95% 94% 93% 5% 9% 8% 8% 8% 1% 5% 12% 15% 26% 6% 19% 31% 1% 2% 1% 2% 2% 2% 7% 6% 12% 3% 11% 17% 1% 2% 1% 2% 1% 6% 13% 6% 1% 1% 2% Chile Brazil Argentina 2% Brazil Mexico Colombia Chile Mexico 1% 3% US 4% Colombia 4% US 2% 2% Argentina Payment apps Cryptocurrencies Never Weekly Monthly Yearly Daily Use of different payment methods varies considerably across countries in the Americas (pt. 3) + Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2-3% confidence interval)
  • 169.
    169 136 313 554 1,288 2,065 6,049 2019 2017 2021 2020 2016 2018 +114%CAGR 4 5 6 7 2021 2020 2019 2018 dLocal enables companies to make and accept local payments in Latin America and other emerging markets dLocal, from Uruguay, offers an all-in-one payment platform focused on allowing businesses to process payments in countries ranging from Argentina to Uganda dLocal total payment volume US$ MM Average number of countries served per dLocal customer Source: dLocal SEC F-1 (2021) and 2Q 2021 Earnings Presentation
  • 170.
    170 Access Open to only58 financial institutions in 20201 Open to over 700 financial institutions since inception2 Standalone app that connects to accounts in the institutions Institutions must embed Pix in their apps into the login flow Integration In 2018, only ~8 million people had access to mobile banking, 8% of Mexico’s adult population3 In 2019, there were >88MM active mobile banking accounts for individuals4 Prior Mobile Banking Adoption Transaction Types Only P2B P2P, P2B, B2P, B2B, P2G, and B2G 1,930.5 June 2022 0.23 8,400X CoDi Pix Transaction volume in June 20221,2 Monthly transaction in millions The instant success of Brazil’s Pix starkly contrasts the disappointing traction of Mexico’s CoDi Source: (1) Banco de México; (2) Banco Central do Brasil; (3) World Bank, INECGI; (4) Febraban
  • 171.
    171 + + + + 3.2 SMBDigitalization Appendix Slides
  • 172.
    172 Latin American SMBsshow lower productivity levels, at 33% of the OECD average1 Labor Productivity by firm size, manufacturing Value added per person employed, large firm productivity = 100 Labor Productivity by firm size, business service2 Value added per person employed, large firm productivity = 100 36 35 50 56 50 48 58 62 72 United Kingdom Mexico 61 Spain 100 Germany Brazil Medium (50-249 workers) Small (10-49 workers) Micro (1-9 workers) 72 29 73 55 98 128 89 109 111 United Kingdom 100 104 Mexico Spain Germany Brazil Medium (50-249 workers) Small (10-49 workers) Micro (1-9 workers) Source: (1) OECD “SME and Entrepreneurship Policy in Brazil” (2020); (2) OECD “OECD Compendium of Productivity Indicators” (2021)
  • 173.
    173 COVID-19 pandemic digital-relatedimpacts on SMBs % of surveyed companies The COVID-19 pandemic accentuated the need for SMB digitalization, driving increased interest in tech solutions 68% 50% 46% 35% 25% More problems with delivery & logistics Need to switch to online sales Higher procurement costs High burden of IT infrastructure Need to change to remote work SMBs’ interest in digital solutions use cases % of surveyed companies Process optimization 16% 17% 9% 9% 13% Employee training 19% Quality management 6% 7% Inventory planning Data accessibility 10% 18% +171% +80% +89% +78% +117% After COVID-19 (2021) Before COVID-19 (2019) Only 11% of large companies reported need to switch to online sales Source: World Economic Forum “COVID-19 and Technology Adoption in Small and Medium-Sized Enterprises: The Impact and the Way Forward” (2021)
  • 174.
    174 Connecting SMBs tothird party providers to reduce costs and allow for more flexibility when obtaining sporadic services Payment Solutions Financial Services Commercial / Sales Relations Helping SMBs manage all facets of their business with solutions focused on areas ranging from HR to financial management Streamlining relationships with suppliers, carriers, manufacturers, and other important players in the SMB’s supply chain Meeting the demand for facilitation and digitalization of payment and billing for products and services from customers Offering credit, financing and banking solutions (that are often challenging for SMBs to access) and digital management Outsourcing Services Business Management Sales and Customer Relationships Providing tools to digitalize marketing and sales of products as well as collect business analytics and intelligence Tech companies focused on SMB digitalization are on the rise, helping SMBs tackle multiple pain points Source: Distrito Dataminer Flash Report Startups para PMEs, Atlantico Analysis
  • 175.
    175 Price variation from15 suppliers for the same product on the same day3 São Paulo To buy inventory for their shops, 1 million SMBs’ owners take risky, exhausting and expensive trips to São Paulo every month 26% 36% 39% 43% 22% 64% Italy Russia France Canada 70% 98% Mexico United States Brazil China 26% Colombia 40% India 1.58x 1.31x 1.00x 0.89x Bottom Top Average No brand 1.00x 1.25x Top Bottom Average 1.47x 0.85x No brand Top No brand Average 1.00x 0.31x Bottom 2.23x 1.47x In a fragmented market like Latin America, SMBs often face a costly and inefficient procurement process Degree of fragmentation in grocery market1 %*, 2022 Impact of highly fragmented market Complex process to obtain inventory for shops across Brazil2 Rice Brand: Camil Refined sugar Brand: União Meat broth Brand: Knorr Note: (*) Percentage is based on revenue pool that is driven by independent grocers rather than large chains. Source: (1) McKinsey “Digital disruption: The rise of eB2B in fragmented retail” (2022); (2) Zax, (3) Cayena
  • 176.
    176 Zax gross merchandisevolume Indexed to Q1 2020 (=100) Zax number of sellers Indexed to February 2020 (=100) 100 496 585 789 819 1,400 1,274 1,770 1,774 2,941 Q3 Q4 Q2 Q3 Q2 Q1 Q2 Q1 Q4 Q1 +259% 100 1,353 1,997 2,372 2,672 Jan-20 Jan-22 Jan-21 2,031 366 863 1,859 1,106 2,238 1,372 2,647 556 Business Model: B2B platform connecting retailers and wholesalers to digitize and streamline the purchase & sale of merchandise, with additional offerings such as: Zax is a B2B marketplace streamlining the complex procurement process for SMBs in a cost-efficient way Wholesale marketplace (product discovery and safe transactions) SaaS (Organizing and centralizing wholesale SMBs online sales) Fintech (credit offer, full payments and banking solutions) Logistics (Providing faire priced agile shipping for wholesale shoppers) 2020 2021 2022 Source: Zax internal data
  • 177.
    177 Business Model: Growth insales Monthly TPV in US$ M Sumer offers a one-stop solution for merchants to create, manage, and grow their online businesses, with in-house and integrated solutions, including: Online store creation Marketing tools Shipping Payments Store customization Bookkeeping 2.1 1.9 1.8 4.2 0.7 0.2 2.6 May-22 Jan-22 Feb-22 Dec-21 5.2 Nov-21 Mar-22 Oct-21 Apr-22 +40% CMGR* 88 117 97 136 135 169 201 240 Apr-22 Feb-22 may/22 Dec-21 Nov-21 Mar-22 Oct-21 Jan-22 2.7x Growth in monthly merchant sales Average merchant TPV in US$ Sumer: the rise of “Superapps” designed to generate limitless feature expansion through an app ecosystem Note: (*) CMGR stands for Compound Monthly Growth Rate Source: Sumer internal data
  • 178.
    178 + + + + 3.3 Web3& Crypto Appendix Slides
  • 179.
    179 Global Funding forblockchain and crypto and across sectors US$ B 0 1 2 3 4 5 6 7 8 9 10 0 20 40 60 80 100 120 140 160 180 Q3 2021 Q4 2021 Q1 2022 Q2 2019 Q2 2020 Q2 2021 Q1 2021 Q3 2019 Q3 2020 Q2 2022 Q1 2020 Q4 2019 Q4 2020 Q1 2019 Global Blockchain funding (B) Global venture funding (B) 2021 CAGR: 18% 2021 CAGR: 68% Despite a decline in funding for Q2’22, blockchain funding increased more steeply in 2021 than funding across other categories combined and was hit later After increasing for eight consecutive quarters, global blockchain funding declined in Q2 2022 Source: CB Insights, State of Blockchain Q1 ’22, Q2 ‘22 ; State of Venture Q2’22
  • 180.
    180 250 250 25 26 25 50 21 Money Raised (US$ M) Country Mexico Brazil Argentina Brazil Mexico Argentina Brazil 64 797 642 157 82 47 Q32021 Q2 2022 Q1 2022 Q2 2021 Q4 2021 Q1 2021 LatAm blockchain companies have attracted plenty of funding since 2021 and are well-capitalized Volume of funding for Latin America blockchain companies1* US$ M Largest deals in Latin America2,3** Q1 21 to Q2 22 Despite a decline in funding during Q2 2022, blockchain funding increased more steeply in 2021 than funding across other categories combined and started declining later Brazil Brazil 190 150 Note: (*) Excluding FTX; (**) Filtered by industry – “Crypto/Blockchain” for deals that occurred 01/01/21-06/30/22, rounded to the nearest whole number, Cloudwalk is a payments company that has a strong crypto element to its strategy Source: (1) CB Insights “State of Blockchain Q2” (2022) and “State of Blockchain” (2021); (2) Pitchbook (3) Crunchbase
  • 181.
    181 0.41 0.88 1.45 1.93 0.19 0.41 Binance Coinbase 0.48 Bitcoin Trade Huobi Crypto.com KuCoin Trust: Crypto& Bitcoin Wallet Bitso MetaMask 0.58 Mercado Bitcoin 0.19 0.67 “Cryptocurrency Exchange Crypto.com arrives in Brazil” May 11, 2021 March 16, 2022 March 27, 2022 Global players lead the Brazilian market and have moved into the country, reinforcing belief in its long-term potential Top 10 most downloaded cryptocurrency apps by Brazilians1* Number of downloads in 2022, MM Most of the top 10 apps are crypto exchanges, illustrating the overall interest for cryptoassets in the country Note: (*) Downloads made on Android and iOS devices between Jan 1th and June 30th, 2022 Source: (1) Yahoo “2 dos 10 apps de cripto mais baixados são brasileiros; veja lista” (June 2022)
  • 182.
    182 Mercado Bitcoin isa Brazilian unicorn offering a robust crypto exchange platform, currently with 3.6 million investors 38 108 136 138 1,434 775 267 7.5 4.2 8.6 7.4 7.2 57.2 $0k $5k $10k $15k $20k $25k $30k $35k $40k $45k $50k $55k $60k 0 500 1,000 1,500 1H22 31.5 29.4 2H20 1H18 1H20 9.2 1H19 211 2H18 100 1H21 2H21 2H19 Mercado Bitcoin total transaction volume Indexed to 1H 2018 (=100) Mercado Bitcoin total customer base Millions of customers Mercado Bitcoin is a cryptocurrency exchange platform that allows people to trade cryptocurrency, digital assets, and other tokens all in one place 1.0M 1.8M 1.9M 3.6M 1H22 2H21 3.3M 2.9M 2H20 2.1M 2H19 1H21 1H19 1.5M 1H20 2H18 1.2M 1H18 Despite contraction, 2022 volume is still way above historical, pre-bull market levels Bitcoin price (US$k) Volume (indexed) Source: Mercado Bitcoin internal data
  • 183.
    183 Despite cryptocurrencies’ steepdecrease in value, investors are not giving up on cryptoassets + 26% Increase in number of Investors since June 2021 - 47% decrease in Bitcoin value since June 2021 $30k $70k $0k $40k $60k $10k $20k $50k 200k 300k 232k Jul -22 Mar -22 Apr -22 Jan -22 247k 239k Jun -22 292k Dec -21 Nov -21 Feb -22 290k Jun -21 232k Oct -21 251k May -22 264k 272k Jul -21 286k 291k 288k 296k Sep -21 295k Aug -21 Number of investors Bitcoin price Trends Hashdex is a cryptocurrency investment firm that aims to unlock the blockchain’s potential in Brazil through indices, ETFs, funds, research, and other services Hashdex number of investors and Bitcoin’s price* Thousands and US$ k, respectively Note: (*) Number of investors refers to those who have at least 1 Brazilian Real in any of the Hashdex funds on the last day of each month Source: Hashdex internal data
  • 184.
    184 Main countries inLatin America still lag a lot behind the US in crypto ownership, with Mexico being the exception Crypto ownership across countries % of respondents 0.7% US 5.4% 11.4% Colombia Mexico 4.8% 15% Argentina 3.6% Brazil Chile + Source: Atlantico and Atlas Intel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2- 3% confidence interval) Question: “Do you own any form of cryptocurrency” (2022)
  • 185.
    185 Crypto literacy resultsacross countries* % of respondents Persistent knowledge gap remains a barrier to crypto adoption throughout Latin America 8% 5% 9% 9% 10% 16% 29% 48% 31% 22% 33% 33% 29% 8% 26% 14% 34% 43% 37% 35% 34% 61% 23% Very informed US I know nothing at all about cryptocurrency Argentina Not very informed Colombia Somewhat informed 3% Chile Brazil Mexico + Note: (*) Results per country may not sum up to 100% due to rounding Source: Atlantico and Atlas Intel Brazil survey 2022, collected from Aug 1st to Aug 28th (representative of population, n=6,449, 2- 3% confidence interval) Question: “How informed are you in regard to cryptocurrencies, like Bitcoin and Ethereum” (2022)
  • 186.
    186 LoopiPay is aBrazilian company tackling the crypto accessibility gap by helping onboard new users into web3 technology with less friction From traditional banks to crypto assets in a wallet 2,594 Jul-22 Apr-22 Jun-22 May-22 Mar-22 664 1,971 1,579 100 26X LoopiPay total payment volume Indexed to March 2022 (=100) LoopiPay allows users to buy cryptocurrencies and other tokens using PIX - the Brazilian Central Bank’s instant payment systems Source: LoopiPay internal data
  • 187.
    187 Brazil Usage: Has proposedlegislation that aims to regulate crypto-assets in payments, investments, and transfers1 Taxation: Cryptocurrencies are included under the Argentinian “check tax” collection, and earnings and holdings should be reported3 Usage: Currently working to develop a framework to regulate cryptocurrencies and potentially recognize them as a form of payment1 Taxation: Any transactions should be reported in the income tax filing2 Usage: Has a legal framework for financial institutions, which prohibits them from transacting with virtual assets unless prior authorization from the government 1 Taxation: There are no specific tax regulations addressing cryptocurrencies, but income derived from cryptocurrency transactions are taxable4 Usage: Currently drafting regulation for the use of crypto after conducting a pilot project within a regulatory sandbox7 Taxation: Cryptocurrencies are classified as intangible assets and should be reported in the income tax filing6 Usage: Has launched a regulatory sandbox and currently requires the identification of customers and all transactions to be reported and kept on record1 Taxation: Earnings and holdings should be reported but are only taxable if above a certain threshold 5 Usage: Allows consumers to use cryptocurrency in all transactions and presented the measure to promote economic development and jobs2 Taxation: Investors are exempt from paying capital gains and income taxes on Bitcoin5 Governments have also been active in regulating the crypto space to define rules of conduct and protect users Chile Argentina Mexico Colombia El Salvador Note: Information gathered on July 7th, 2022; Colombia information updated on August 23rd, 2022 Source: (1) Thomson Reuters “Cryptos on the rise 2022” (2022); (2) PWC; (3) Business Insider; (4) Coin Text; (5) Coin Telegraph; (6) BBC; (7) Bloomberg Línea
  • 188.
    188 Credix’s Total ValueLocked, 2022 US$ M Credix is a B2B credit marketplace, bringing complex, fixed-income market logic to DeFi using real world assets Credix is a decentralized B2B credit marketplace that enables borrowers in emerging countries to access global previously untapped capital 1.0 5.0 7.0 9.5 10.0 17.6 22.9 0 2 4 6 8 10 12 14 16 18 20 22 24 6-Feb 21-Aug 7-Aug 24-Jul 20-Feb 26-Jun 3-Apr 10-Jul 20-Mar 15-May 12-Jun 6-Mar 29-May 29-Aug 1-May 17-Apr 23-Jan 17.4 15.2 Source: Credix public data
  • 189.
    189 WEB3 820k NFT sales transactions2 1MM NFTsales transactions3 WEB2 Local players are helping onboard games into web3 prioritizing asset ownership and launching a secondary market, or supporting web3 games with new solutions Falco offered web3 infrastructure to games Mouse Haunt and The Harvest - developing the marketplace and integrating tokens and NFTs in the game3 238 273 Payers Non-Payers 53% 47% 2020 258 2021 2019 54% 57% 46% 43% Games Number of Payers and Players in Latin America1 Total number of players in millions Gaming has mobilized millions in digital assets allowing gamers to take ownership of parts of the experience Source: (1) NewZoo; (2) Prota Games internal data; (3) Falco internal data; (4) Bayz Among other services, Bayz is helping web3 games monetize in alternative ways to NFTs, such as content creation, marketing, e-sport event organization, and more4
  • 190.
    190 HNT Digital totalhotspot networks and Helium token price # of hotspots; US$ HNT Digital is the first and main Brazilian company deploying the Helium network infrastructure in the country. Helium is a blockchain-based decentralized global wireless network. Token price volatility has been a challenge for Helium and a constraint on new Capex deployment 297 781 1,498 1,614 1,621 $12.7 $39.7 0 200 400 600 800 1,000 1,200 1,400 1,600 1,800 Q1 $24.2 Q2 Q4 Q3 $9.4 $18.6 Q2 Active Hotspots (HNT Digital) Helium price (US$) Given crypto volatility, Helium token price has fluctuated, affecting the deployment rate of new hotspots and Capex investment pace Helium has become the largest IoT (Internet of Things) network in the world and long-term plan to provide infrastructure for 5G, WiFi, VPN and others Helium project seeks to roll out a global decentralized wireless network by leveraging token incentives to drive hotspot deployment HNT Digital is a Brazil-focused startup deploying and managing Helium hotspots across the whole country Source: HNT Digital internal data Local companies are also betting on global Web3 projects: HNT Digital is the largest Helium network builder in Brazil 2021 2022
  • 191.
    191 + + + + Support Data PrimarySurvey Demographics Appendix Slides
  • 192.
    192 Argentina survey paneldistribution | Atlantico and AtlasIntel Argentina survey panel distribution % of respondents (n = 878) 48% 52% Female Gender Male 14% 23% 22% 25% 16% 60+ years 45-59 35-44 25-34 16-24 years Age 12% 32% 22% 21% 14% 15-30k 45-110k ARS 0-15k 30-45k ARS 110k+ Monthly household income 42% 45% 14% Bachelor High school Middle school Education 29% 6% 14% 51% Protestant 100 Agnostic or atheist Other religions Catholic Religion Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 878, 3% confidence interval)
  • 193.
    193 Brazil survey paneldistribution | Atlantico and AtlasIntel Brazil survey panel distribution % of respondents (n = 2,262) 46% 54% Male Female Gender 19% 26% 19% 21% 14% 60+ years 45-59 25-34 Age 35-44 16-24 years 9% 17% 18% 21% 36% > 10 min. wages 5-10 min. wages 3-5 min. wages < 2 min. wages 2-3 min. wages Monthly household income 42% 45% 14% Bachelor High school Education Middle school 51% 29% 14% 6% Agnostic or atheist Protestant Catholic Other religions Religion Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 2,262, 2% confidence interval)
  • 194.
    194 Chile survey paneldistribution | Atlantico and AtlasIntel Chile survey panel distribution % of respondents (n = 812) 48% 52% Male Female Gender 60+ years 35-44 45-59 25-34 18-24 years 19% 28% 18% Age 15% 21% 42% 51% 8% Bachelor Middle school High school Education 44% 27% 14% 16% Catholic Protestant Agnostic or atheist Other religions Religion 11% 20% 30% 20% 19% 1-2M CLP 2M+ Monthly household income 400-600k CLP 0-400k 0.6-1M Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 812, 3% confidence interval)
  • 195.
    195 Colombia survey paneldistribution | Atlantico and AtlasIntel Colombia survey panel distribution % of respondents (n = 848) 47% 53% Male Female Gender 27% 18% 20% 24% 12% 55+ years 45-54 Age 35-44 25-34 18-24 years 32% 68% Bachelor Middle/high school Education 63% 14% 22% Catholic Agnostic or atheist Protestant Other religions 1% Religion 12% 16% 34% 21% 17% COP 4M+ 2-4M COP 0-400k 0.9-2M 400-900k Monthly household income Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 848, 3% confidence interval)
  • 196.
    196 Mexico survey paneldistribution | Atlantico and AtlasIntel Mexico survey panel distribution % of respondents (n = 818) 47% 53% Male Female Gender 60+ years 35-44 15% Age 21% 16-24 years 28% 45-59 18% 25-34 19% 30% 28% 25% 17% Technical Bachelor Middle school Education High school 72% 6% 7% 14% Catholic Agnostic or atheist Protestant Other religions Religion 32% 27% 24% 18% 15k+ pesos 10-15k < 5k pesos 5-10k Monthly household income Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 818, 3% confidence interval)
  • 197.
    197 USA survey paneldistribution | Atlantico and AtlasIntel USA survey panel distribution % of respondents (n = 831) 49% 52% Gender Male Female 18-29 years 22% 30-44 39% 45-64 23% 16% Age 65+ 41% 59% College degree or higher All other Education 26% 39% 35% 50-100k < US$50k US$100k+ Monthly household income Source: Atlantico and AtlasIntel survey 2022, collected from Aug 1st to Aug 28th (representative of population, n = 831, 3% confidence interval)
  • 198.
    198 Survey panel distribution| Atlantico and Runa Survey panel distribution % of respondents (n = 515) 46% 8% 26% 6% 14% Mexico Colombia Argentina Brazil Others Company Headquarters Services Commerce Health Manufacturing Education Logistics Others Financial Services 8% Company Industry 12% 5% Tech 4% 26% 16% 20% 6% 5% 27% 37% 35% Global Single LatAm country Across LatAm Company Geographic Reach 20% 18% 12% 29% 21% 10-50 > 500 Company # of Employees 51-100 101-500 < 10 Source: Atlantico and Runa survey 2022, collected from July 4th to August 23rd (n = 515)
  • 199.
    199 72% 28% Prefer not to answer 0% Female Gender Male Surveypanel distribution | Atlantico and Vertico Survey panel distribution % of respondents (n = 202) 5% 9% 18% 24% 33% 11% 40-44 Age 30-34 26-29 35-39 45-49 50+ 51% 28% 8% 5% 8% 101-500 employees 501+ employees 1-30 employees 51-100 employees Company size 31-50 employees 45% 5% 11% 20% 23% Consumer goods Software Other E-commerce Financial services Industry 46% 24% 22% 7% Manager of a team Head Manager of managers Regional vice president Individual contributor Position C-suite or executive 0% 0% Source: Atlantico and Vertico Survey 2022, collected during July (n = 202 tech workers)
  • 200.