2011 econsnapshotwebinarfinal
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The document summarizes key findings from an InfoComm webinar on the AV industry economy, including performance indexes that track the AV industry and staffing trends. It also lists common items on companies' "wish lists" and recommendations for leadership during difficult times, such as delivering excellent customer service and networking.
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2011 econsnapshotwebinarfinal
- 1. The Economy and the AV Industry Mary Baehr, CTS, PRC Sr. Market Research Analyst InfoComm Wednesday Webinar Series February 2, 2011
- 5. InfoComm Performance Index (IPI) January 2011
- 6. InfoComm Performance Index (IPI) - Tracked
- 7. InfoComm Performance Index (IPI) – Expectations
- 10. Performance by Segment *Past 6 months Strong Good Fair Weak Systems Integrators 21% 42.9% 26.4% 8.4% Rental & Staging 20.0% 43% 27.2% 5.3% Independent Design Consultants 10.7% 33.9% 39.3% 12.5% Manufacturers 32.8% 28.4% 31.3% 7.5% Reps/Dealers 24.2% 37.9% 28.8% 9.1% Independent Programmers 5.9% 47.1% 35.3% 11.8%
- 11. Performance by Global Region *Past 6 months Strong Good Fair Weak North America 20.3% 37% 30.6% 10.3% Latin America 25% 58.8% 13.2% 1.5% Europe 19.7% 41.8% 35.8% 4.5% Middle East/ Africa 27.8% 38.9% 27.8% 0% Asia-Pacific 32.6% 46.5% 18.6% 2.3%
- 12. Performance by Region – US & Canada *Past 6 months Strong Good Fair Weak Northeast 17.6% 31.9% 37.0% 11.8% South Atlantic 28.2% 32.3% 30.6% 7.3% South Central 27.4% 38.7% 21.0% 11.3% North Central 13.0% 41.3% 30.4% 15.2% Mountain/Pacific 16.8% 38.3% 31.8% 10.3%
- 13. Staffing Trends Jan 11 Oct 10 Feb 10 Oct 09 Jul 09 Jan 09 Sep 08 Laid off or let go of staff 18.8 27.6 33.6 31.9 37.3 19.0 9.5 We have not filled vacant positions 21.7 29.2 28.2 30.3 32.1 27.3 16.2 We are hiring, but have hired fewer people than we originally anticipated 27.9 29.2 22.1 27.6 16.9 24.5 24.8 We are hiring, and have hired more people than we originally anticipated 19.0 14.1 9.1 5.9 6.5 9.3 15.8 We have outsourced tasks rather than hire staff 19.1 23.5 20.5 21.6 17.2 16.2 20.7 We are doing more work with internal resources than using outside services/providers 29.9 31.7 35.3 36.8 34.4 NA NA We have cut staff salaries or benefits 11.1 20.7 26.0 26.5 26.6 7.6 2.3 We have increased staff salaries or benefits 12.5 9.7 8.6 3.2 4.9 7.9 19.8 We have delayed or decreased planned pay increases 22.2 31.0 34.9 36.2 38.3 18.6 12.2 We have boosted planned pay increases or provided bonuses 5.1 2.5 3.8 1.6 1.0 3.1 9.9 We have cut staff training budgets 7.8 12.9 14.4 15.7 18.5 10.0 4.5 We have increased staff training budgets 12.9 2.2 10.8 9.2 6.8 9.6 18.9
- 14. Staffing Trends
- 15. InfoComm Demand Index (IDI) January 2011
- 16. InfoComm Performance Index (IPI) January 2011
- 17. InfoComm Demand Index (IDI) – Trends
Editor's Notes
- As you remember, around September 08 was when the lending market issues were revealed, which started the decline for the general economy The AV economy saw a swift decline from Jan 09 to October 09 where it bottomed out A slow and stead increase in performance has been seen for the last 16 months. Does this mean that we’ve seen the bottom and are on a permanent incline? Who knows? (57% think so) but hopefully the situation has taught us to be more prudent, and to build better relationships with our customers so each of us gets through this positively
- This graph adds one line to the last graph, which is how in each survey, we asked the participant to predict how the next 6 months looked for their company.
- Most prevalent response is in bold Critical was omitted because of such a small amount of data Each segment was in the “good” category for the next 6 months, except Ind. Prog/MM Prof
- Every one is improving. “ Good” was the most common response for all segments The less mature markets, like Latin America and Asia seem to have the most optimistic outlook, which makes sense, because they also have the most room to grow.
- “ Good” was the most common response for all segments
- Most common response with 17% of respondents reported lay-offs of between 3-5%
- This graph adds one line to the last graph, which is how in each survey, we asked the participant to predict how the next 6 months looked for their company.
- The InfoComm Demand Index uses the same methodology as the IPI but is measured among the AV end-useres.
- This graph adds one line to the last graph, which is how in each survey, we asked the participant to predict how the next 6 months looked for their company.
- Control 24.7% Conf 24.2% Proje 11.9 Dig Sign 7.2
- I love being the bearer of good tidings, but let’s not kid ourselves, we need to make sure we are not caught off guard. We may have weathered the worst of the storm, and the outlook may be good, but with the general economy still hurting, National unemployment rates at 9.1%, but with some states like Michigan at 11.3%, hard times are certainly not over for everyone. What are some of the lessons you’ve learned? Maybe some customers aren’t worth keeping? Just who are you best and most loyal employees? Maybe you’ve fixed some processes that weren’t working, or at least not well. You’ve realized just how valuable each and every customer is, deliver exceptional customer service, and they’ll remain loyal Good information to make decisions, to enable you to react quickly, but without being knee-jerk, The kind of information I’m talking about is both internal and external to your organization.
- Based on strong response from this market – an opportunity to break out – target the surveys for even greater response!