2 sheffield intvenues very important

Marketing World Class Venues ,[object Object],[object Object],[object Object]

Company Statistics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Company Visions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Ponds Forge International Sports Centre ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Hallam FM Sheffield Arena ,[object Object],[object Object],[object Object],[object Object],[object Object]

Don Valley Stadium ,[object Object],[object Object],[object Object],[object Object]

English Institute of Sport- Sheffield ,[object Object],[object Object],[object Object],[object Object],[object Object]

Ice Sheffield ,[object Object],[object Object],[object Object],[object Object],[object Object]

Hillsborough Leisure Centre ,[object Object],[object Object],[object Object],[object Object]

Other Venues Include: ,[object Object],[object Object],[object Object],[object Object],[object Object]

Ponds Forge Product Tree HEALTH/SWIMMING SPORTS HALL INTERNATIONAL /DIVING POOL BUSINESS 2 BUSINESS Health Suite Basketball Club Swimming Exclusivity Deals Sunbeds Badminton Swimming Lessons Sponsorship Sauna Table Tennis International Events Advertising Helios Clinic Gymnastics Diving Sales Opportunities Fitness Suite Karate Synchronized Swimming Corporate Fitness Lane Swimming JuJitsu Contra Deals Aqua Aerobics Group Fitness Classes Team Building Parent & Toddler Active Lifestyles Delegate Rates Age Concern Trampolining Corporate Sports Days Fitness Unlimited Tai-Kwando Fitness Suite Leisure Pool Aqua Aerobics Group Fitness Classes Sauna / Steam Lane Swimming

Ponds Forge Product Tree SPORTING EVENTS NON-SPORTING LOCAL / REGIONAL NATIONAL INTERNATIONAL Wedding Fayre School Swimming Champs Nat. Age Groups Champs GB Olympic Trials Conferences Sheff Swim Champs National Youth Champs GB Paralympic Trials Meetings Yorks Swim Champs British Karate Champs World Diving Banquets Waterpolo Interdistrict Westfield Sharks B/Ball Euro Swim Champs Press Conferences Yorkshire Teams World Bowls Champs Aqua Nightclub Adopt a School – Kids Fitness Hotpants Coast2Coast Challenge Comedy Night Reflective Allstars Parties Celebrations Weddings Dinner Dance

SIV Business Areas ,[object Object],[object Object],[object Object],[object Object],[object Object]

Marketing Management Philosophy ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Central Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Community Sport ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Health and Fitness ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Business to Business ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Entertainment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Events- Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Economic Impact Of Major Sporting Events for 2003/04 ,[object Object],[object Object],[object Object],[object Object],[object Object]

International Sports Events Since 1990 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],XVI Swimming Championships UK Special Olympics World Modern Pentathlon Championships Sheffield Half and Full Marathons National Volleyball Cup Finals National Basketball Cup Finals European Diving Cup UNIVERSIADE – World Student Games European XVI UNIVERSIADE – World Student Games European Swimming Championships All England Women’s Hockey Association – Centenary Celebrations Indoor Motor Cycle Arena Trials VI FINA World Masters Swimming Championships

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Pool visits and ‘dry’ visits (2001/2 to 2003/4)

Use by target groups Target group % of visits % in city Gap National league table Social class DE 8 22 - 14 Top 25% BEM 10 11 - 1 Top 50% 60+ 9 21 - 12 Top 50% Young people (11-19 years) 21 11 +10 Top 25% Females 58 51 +7 Top 25%

The Future- London 2012 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Sheffield International Venues ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

2 sheffield intvenues very important

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