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© Lakestar 2011   2
© Lakestar 2011   3
© Lakestar 2011   4
TAKEAWAY THE SMART WAY
NOAH - November 2011
Key Just-Eat stats

►   Restaurant network of more than 20,000 restaurants
►   Around 5 Mio. registered users in network
►   Approximately food sales through the network ~ $½ Billion p.a.
►   500-600 employees
►   No. of meals in peak hour: ~ 50,000
Fast running millipede
What is Just-Eat all about?
 Delivery Restaurants
 “Making takeaway
 business a more
 effective operation”




                   TAKEAWAY – THE SMART WAY




                                          Hungry Surfers
                                          “Making takeaway ordering a
                                          better and smoother
                                          experience”
                         Sales
        We are a ...     Marketing    ... company!
                         Operations
                         Technology
The local takeaway hero
Demand & Supply




        $
            D     S




                      Volume
London
London
Where are we?
                                                   Launch / acquisition timeline
  DK                                                         UK                NL          IE            BE CA    NO            ES IN CH IT   BR


2001             2002        2003        2004      2005           2006       2007           2008           2009          2010             2011


Canada                        Ireland                 UK                            Norway                        Denmark
Launched in Aug-09            Launched in Apr-08      Launched in Mar-06            Launched in Dec-09            Launched in Aug-01




Belgium (Flemish reg.)                                                                                            India
Launched in Apr-09                                                                                                Launched in Jan-11




Current presence
Indirect minority presence




Brazil                        Spain                   Switzerland                   Italy                         Netherlands
Launched in Sep-11            Launched in Nov-10      Launched in Apr-11            Launched in May-11            Launched in Jul-07

                                                                                                                                                 14
Local vs. central




              Sales          Marketing           C.C.


                      Administration & Finance
                            Technology
                             Funding


 Influencers:
 • Insight
 • Speed
 • Expert knowledge
 • Synergies
 • Costs
Functional Excellence
                            Master
                            of Univ.


                 Function              Function
                    X                     Y




   Country   Country        Country          Country   Country
     A         B              C                D         E

                                                                 Finance & Acc.

                                                                 Technology

                                                                 Sales
                                                                 Marketing

                                                                 Operations
Is it a real business?

                                                         ̴$500 Mio. food value
                                     Feb. 11: Series B (£30 Mio.)




                          June 09: Series A (£10 Mio.)



        Summer 08: New strategy with UK focus
Development
Where could this go?
     2020
© Lakestar 2011   20

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19 - Just Eat Presentation Noah Conference 2011

  • 1.
  • 5. TAKEAWAY THE SMART WAY NOAH - November 2011
  • 6. Key Just-Eat stats ► Restaurant network of more than 20,000 restaurants ► Around 5 Mio. registered users in network ► Approximately food sales through the network ~ $½ Billion p.a. ► 500-600 employees ► No. of meals in peak hour: ~ 50,000
  • 8. What is Just-Eat all about? Delivery Restaurants “Making takeaway business a more effective operation” TAKEAWAY – THE SMART WAY Hungry Surfers “Making takeaway ordering a better and smoother experience” Sales We are a ... Marketing ... company! Operations Technology
  • 10.
  • 11. Demand & Supply $ D S Volume
  • 14. Where are we? Launch / acquisition timeline DK UK NL IE BE CA NO ES IN CH IT BR 2001 2002 2003 2004 2005 2006 2007 2008 2009 2010 2011 Canada Ireland UK Norway Denmark Launched in Aug-09 Launched in Apr-08 Launched in Mar-06 Launched in Dec-09 Launched in Aug-01 Belgium (Flemish reg.) India Launched in Apr-09 Launched in Jan-11 Current presence Indirect minority presence Brazil Spain Switzerland Italy Netherlands Launched in Sep-11 Launched in Nov-10 Launched in Apr-11 Launched in May-11 Launched in Jul-07 14
  • 15. Local vs. central Sales Marketing C.C. Administration & Finance Technology Funding Influencers: • Insight • Speed • Expert knowledge • Synergies • Costs
  • 16. Functional Excellence Master of Univ. Function Function X Y Country Country Country Country Country A B C D E Finance & Acc. Technology Sales Marketing Operations
  • 17. Is it a real business? ̴$500 Mio. food value Feb. 11: Series B (£30 Mio.) June 09: Series A (£10 Mio.) Summer 08: New strategy with UK focus
  • 19. Where could this go? 2020