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15 LinkedIn Tips in 15 Minutes


Presented by Lindsey Pollak, Author & LinkedIn Global Spokesperson
@lindseypollak


     Recruiting Solutions                                        1
Hi




     2
Meet LinkedIn


 Over 150 million professionals

 2 million+ company profiles

 Over 150 industries

 Executives from every Fortune 500 firm

 56% outside the U.S.

 200 countries, 14 languages
Breaking News! LinkedIn for iPad




                                   4
1. Develop a Strong, Keyword-Aware Headline




                                              5
2. Feature Keywords Throughout Your Profile




                                              6
7
3. Join Groups to Support Your Brand




                                       8
4. Be Consistent Across Social Media




                                       9
5. Add Relevant Apps
Tell People When You Travel…
Make Your Profile More Visual…
6. Show Up: Frequently Update Your Status




                                            13
7. Do “Small Goods”




                      14
8. Turn LinkedIn Groups into One-on-One
Networking Opportunities




                                          15
16
17
9. Always Customize Connection Requests
15 LinkedIn Tips
10. Set Up a LinkedIn Company Page




                                     20
11. Feature Your Products & Services




                                       21
22
12. Update your Company Page’s Status




                                        23
13. Start a Group




                    24
14. Follow Your Competitors




                              25
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15. Remain Anonymous While Searching
28
Lindsey Pollak
lindsey@lindseypollak.com   Thank
www.lindseypollak.com
@lindseypollak
                            you!

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15 LinkedIn Tips