13 a laurengoodwin

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
jakespencer@gmail.com
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Portfolio
Lauren Goodwin

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
ContactContact
lauren@archermsmith.com
801-123-4567
www.litlife2016.wordpress.com

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Table of Contents
- Magazine
- Photodesign
- Montage
- Infographic
- Business Identity
- HTML and CSS
- Web Page Mockup
- Brochure

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
ContactMagazine
DESCRIPTION
Design a magazine cover with a photo of yourself.
PROCESS (Programs, Tools, Skills, FOCUS principles)
1. I selected a suitable photo.
2. On a whiteboard, I drew several rough sketches of pos-
sible layouts.
3. Using InDesign, I used my sketch and the BBC History
magazine to create a shape map.
4. I used Photoshop to cut out the background of my
photo, leaving just myself and the satyr statue.
5. I began filling in my InDesign shape map with text and
the BBC logo. Then I pasted in my photo and started
refining the design.
6. Once I had things more or less situated, I played with
different color schemes, ending up with a split comple-
mentary scheme of green, purple and orange.
7. I submitted my draft in JPEG format for critique.
MESSAGE
I wanted to creatively portray myself and my interests on
a magazine cover.
AUDIENCE
Any who wish to know more about myself, and have an
interest in fantasy and mythology.

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
October 2016 Issue 24
HiSTORY
Uncovering
the MuseDiscover the roots of modern fantasy.
Smaug
The Land of
A writer’s perspective on New Zealand
The Heroine’s Journey: There and
back again...and again...and again.
THE WISE MENTOR The
driving
force behind writing.
WONDER
Do they have to die?

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
DESCRIPTION
Create a photo with a quote and color scheme, including
titled color swatches with the color scheme.
PROCESS
1. The Friday the previous photo activity was due, anoth-
er class of mine – Themes in Literature – was cancelled so
that every class member could spend the hour or so of
class reading a YA book. I did so with great pleasure, hot
chocolate and a fuzzy blanket.
2. I fiddled around with shapes and colors without a
preliminary sketch and ended up with something that
wasn’t quite what I was looking for. I managed to learn
how to use the ‘Match Color’ tool to change the blanket,
but struggled with making it look both vibrant and real-
istically colored. I kept trying to draw the purple from the
cup into my color scheme but couldn’t figure out how
to do so. However, I was able to receive help and a cri-
tique from the tech lab assistant, and she helped me pull
the photo together with an (actually) analogous color
scheme.
MESSAGE
Set time aside to thoroughly enjoy a good book.
AUDIENCE
Those ready to curl up with a good book.
Photodesign

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
ContactMontage
DESCRIPTION
Create a montage image with a spiritual quote, using at
least one filter.
PROCESS
1. I looked at photos on Pintrest and using Google image
search to create an idea of what I wanted in my head. I
looked for a good quote. The one that most caught my
eye was “Our charge extends as deep and as far as the
love of God” by D Todd Christofferson.
2. I decided on a family history theme after seeing a pho-
to of looking out the Mount Timpanogos Temple window
that says “Holiness to the Lord” from the inside.
3. After my teacher’s critique, in which she mentioned
that the text on the window was hard to read and sug-
gested finding a Temple sealing room photo instead, I
went fishing in Google again and came up with a photo I
liked – it had a stained glass window of a tree that went
well with my theme.
4. I learned how to warp a photo’s perspective from the
Adobe website and inserted a photo of my great grand-
parents and their family. I warped the perspective so they
could fit naturally, then placed in my photo texture from
another website and masked it over everything. I masked
the Temple photo to bring out color in the stained glass
window, added text, and added a filter.
5. I then asked my friend with Photoshop experience
what she thought. I modified according to the time and
ability I had.
MESSAGE
Our responsibility to do family history and Temple work.
AUDIENCE
LDS Church members.

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
ContactInfographic
DESCRIPTION
Create an infographic.
1. I decided my subject – Trickster characters from world my-
thologies – and did a brainstorm and layout sketches.
2. I researched various Tricksters and compiled a list of their
traits – what they were god of, what powers they had, what
their attitude towards humanity was, etc.
3. I started creating the mask on Illustrator and searching for
images that represented different world cultures to put on
each piece. I decided on a quadratic color scheme. At first, I
made the background a purple gradient and placed photos in
the different pieces of the mask. I had trouble because I didn’t
draw the mask so that I could divide it into pieces, so I used the
brush tool to draw over the pathways I’d drawn and created
new pieces that way.
4. The real photos and the gradient looked terrible. So I started
looking for vector images. I submitted what I had on Facebook
as a draft.
5. With my teacher’s advice, I looked for a better font. I couldn’t
figure out how to divide info on different Tricksters and in the
end I used the same mask shaped piece to put the information
on.
MESSAGE
A basic overview of Tricksters in world mythology and their
defining traits.
AUDIENCE
Anyone who is interested in learning about mythology.

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
ContactBusiness Identity
DESCRIPTION
Create a logo for a company and place on stationary and
business cards.
PROCESS
1. I came up with my company. My little twelve-year-old
sister wants to work with film when she grows up, and
base her company in New Zealand (she was born there).
So I decided to make her a ‘Kiwi Productions’ logo and
began sketching out options.
2. After sketching, I created three of my favorites in
Adobe Illustrator. A friend suggested I add claws. That
inspired me to add the cross hatch along the side; Goo-
gle told me how after some searching and I created it in
Illustrator and copied it over to InDesign.
3. I created my draft stationary in InDesign and submitted
it for critique.
4. Following my teacher’s critique, I altered the color
scheme, changed the font to a custom one I found on
the internet, extended the cross hatching and added it to
the front of the business card, and edited the information
on the card and stationary. She suggested moving the
logo a little on the stationary, and told me to enlarge the
name Rachel Goodwin on the business card. I thought it
resulted pretty well.
5. After altering, I asked a lab tech for his critique. He
suggested either raising or lowering the kiwi on the busi-
ness card front, and changing the sub-font. I changed it
to Gill Sans.
MESSAGE
To advertise a movie production company that combines
creativity with quality.

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
DESCRIPTION
Create a custom webpage with HTML and CSS.
1. I created my logo in Illustrator.
2. I downloaded and customized my HTML file.
3. I downloaded and customized my CSS file.
4. I looked up the hex color of my logo and its corre-
sponding analogous colors, then began plugging them
into my CSS to see how to get them to coordinate well.
5. I resized my logo and created my background texture in
Illustrator.
6. I validated my HTML and CSS throughout the process.
7. I added the background to my CSS file and after a cri-
tique finalized my webpage.
CRITIQUE PROCESS
I talked with my roommate Masha Prach, who is studying
Communications, and she said that my logo needed to be
centered. I did so and everything looked much better.
MESSAGE
A showcasing of a good movie production studio.
AUDIENCE
Movie-goers.
HTML AND CSS

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
DESCRIPTION
Design a website homepage in Photoshop.
1. I asked my little sister what movies she wanted to cre-
ate, deciding to reuse her Kiwi Productions logo from a
different project.
2. I sketched a few layout possibilities, then created the
wireframe in Photoshop.
3. I started filling in the wireframe with images and text.
After my critique, I moved things around, lengthened the
webpage and created more images to fill it in. I added a
footer and several black rectangles to subtly divide the
page into sections, as well as text to better show the pur-
pose of the website.
4. I added layer comps to show what would happen if you
clicked the arrows on the main images.
5. I got my critique from a lab tech. She liked just about
everything but agreed that the darker picture of the girl
should be in the center.
MESSAGE
Kiwi Productions creates quality movies.
AUDIENCE
Anyone who likes creative, quality movies.
Web Page Mockup

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
DESCRIPTION
Design a brochure.
1. I first created the logo in Illustrator.
2. I created the first draft, after searching for a simple but
unique fold I liked on Pinterest. It’s difficult to see without
a physical copy, but the pages fold right to either side of
the line of Celtic knots, making the outside just the beige
page with the two blue logos with the map on the imme-
diate inside and the panorama what you see when you
unfold the brochure.
3. My dad helped me figure out how to fix things so they
pulled together better. We made the fold horizontal in-
stead of vertical.
4. I went over the map I had in Illustrator, made it a calig-
raphy style, and incorporated it into the brochure. I did
the same with the top logo.
CRITIQUE PROCESS
I talked with my dad, who has a lot of Photoshop expe-
rience, about the layout and hashed out a better version
with him. He created a logo and put together a photo-
shop file that had a lot of the layout we’d discussed, which
helped a lot with putting everything together.
Instructor Critique: My instructor told me to pull the book
summary to the fold line and give the text more space.
She said to make sure I put the full 250 words there
somewhere.
MESSAGE
The Kiwi Productions movie is something you should go
see.
AUDIENCE
Movie-goers, particularly young adults.
Brochure

Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact
Jake Spencer:
23 W. 1St N.
Rexburg, ID 83440
208.456.5678
Contact

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