1) Headlines need to intrigue readers by presenting the unique selling proposition or most important benefit of the product.
2) Headlines should tell customers they have solutions to problems and answers to questions by providing what they want.
3) Writing effective headlines that excite readers can increase sales by hundreds of percent by enticing them to read the full sales letter.
A flyer is an inexpensive and highly effective way to grab attention in a very busy marketplace. Here are our top 10 secrets to make printed flyers highly effective. For bulk flyer printing visit RubyPrint.in.
Taglines can be a challenge to create because they can serve many roles. Here is an interactive workshop that guides people through the tagline creation process by looking at their products, customers, benefits, and values. It is anchored by a "cheat sheet" that participants use during the workshop to capture potential tagline ideas.
There are buzzwords that grab interest and help you close your deals but for every one of these there are words that kill your sales pitch. Here is our list of the words you need to eliminate from your sales pitch!
A flyer is an inexpensive and highly effective way to grab attention in a very busy marketplace. Here are our top 10 secrets to make printed flyers highly effective. For bulk flyer printing visit RubyPrint.in.
Taglines can be a challenge to create because they can serve many roles. Here is an interactive workshop that guides people through the tagline creation process by looking at their products, customers, benefits, and values. It is anchored by a "cheat sheet" that participants use during the workshop to capture potential tagline ideas.
There are buzzwords that grab interest and help you close your deals but for every one of these there are words that kill your sales pitch. Here is our list of the words you need to eliminate from your sales pitch!
You will learn what you need to avoid so that your presentation will be a block buster and investors or customers will be thrilled BUYING and not being bored to death.
That ensures that your presentation will be as famous as the Pyramids of Giza.
9 step proceess to writing sales copy that sellsRuth Kusemiju
Your Sales Copy has one purpose. And that is to persuade people to do what you want them to do.
There are a million tricks to writing persuasive sales copy, and every copywriter tends to add to these million tricks his or her own individual talent and imagination.
Comment, like, and share this video!
Best pitching practices - MassChallenge Switzerland - TiKi4Benoit Schumacher
A presentation given on Saturday, May 7, to semifinalist startups of the MassChallenge 2016 Switzerland Program in Geneva, to help them prep for Round 2 Judging.
How to Write a Great Sales Letter - A Simple 12-Step System That Works!Christopher Mohritz
A well-crafted sales letter can attract new customers, boost sales, and encourage current customers to buy more. But does your mind go blank when starting to write a sales letter? Do you have good ideas that somehow don't seem to make it onto paper? If so, you're not alone. This presentation will help! Topics include: a simple step-by-step process to create a sales letter that: gets attention, shows the benefits of your product or service, makes a compelling offer, and prompts your reader to take immediate action!
In copywriting, benefits are important but elusive. You're told to 'sell the benefits' and not the features, but how do you know which is which? And even when you do identify your benefits, how do you include them in your copywriting? This short presentation gives you a crash-course masterclass in selling the benefits in your copywriting.
How to Create a Unique Business Story (That Customers Actually Want to Hear)Harrisonamy Copywriting
Included in this slide tutorial:
Why a unique story doesn’t actually mean you have to be unique (huh?)
Two unique story ideas that bombed
The missing element that caused these ideas to fail
Three steps to creating your unique business story
What a billion dollar unique story looks like (it might surprise you)
How to find the story no-one’s telling in your industry
5 ways to spy on customer conversations for valuable insight
What you need to know about yourself to be unique
How to blend your story elements to create your unique angle
AppSumo has quickly grown into a successful business. In less than 5 years they've grown their email list to 750,000! Pretty amazing.
How did they do this? One of their not-so-secret weapons has been sales copywriting.
Have a look to understand how they use sales copywriting, and you can use these ideas on your site.
Accelerate Your Business Growth with Speaking GigsJean Caton
Accelerate your business growth with an effective public speaking strategy. Signature Talks, Target/niche, Speak, motivate, empower vs teach. Make your speaking a revenue source as well as a business generator
Have you ever sat down to write a headline, trying to think of that one ‘big idea’? The critical selling point that will get your customer’s attention?
And was it a struggle?
If so, you might find this brand new free tool useful. I call it the Headline Shaker Maker.
What is it?
The Headline Shaker Maker is a simple tool to help you see at-a-glance the benefits you have to make an eye-catching headline. It helps you ‘shake’ out all the selling points of your product so you can pick up the pieces you need to ‘make’ your headline!
Too many people think that brand management matters most to a consumer brand, and they underestimate the value of marketing for B2B brands. And many of these people are running B2B brands. They treat marketing as a support function, hiring low-cost marketing coordinators to support their sales team, and do basic packaging for new launches and run a few basic trade magazines.
You will learn what you need to avoid so that your presentation will be a block buster and investors or customers will be thrilled BUYING and not being bored to death.
That ensures that your presentation will be as famous as the Pyramids of Giza.
9 step proceess to writing sales copy that sellsRuth Kusemiju
Your Sales Copy has one purpose. And that is to persuade people to do what you want them to do.
There are a million tricks to writing persuasive sales copy, and every copywriter tends to add to these million tricks his or her own individual talent and imagination.
Comment, like, and share this video!
Best pitching practices - MassChallenge Switzerland - TiKi4Benoit Schumacher
A presentation given on Saturday, May 7, to semifinalist startups of the MassChallenge 2016 Switzerland Program in Geneva, to help them prep for Round 2 Judging.
How to Write a Great Sales Letter - A Simple 12-Step System That Works!Christopher Mohritz
A well-crafted sales letter can attract new customers, boost sales, and encourage current customers to buy more. But does your mind go blank when starting to write a sales letter? Do you have good ideas that somehow don't seem to make it onto paper? If so, you're not alone. This presentation will help! Topics include: a simple step-by-step process to create a sales letter that: gets attention, shows the benefits of your product or service, makes a compelling offer, and prompts your reader to take immediate action!
In copywriting, benefits are important but elusive. You're told to 'sell the benefits' and not the features, but how do you know which is which? And even when you do identify your benefits, how do you include them in your copywriting? This short presentation gives you a crash-course masterclass in selling the benefits in your copywriting.
How to Create a Unique Business Story (That Customers Actually Want to Hear)Harrisonamy Copywriting
Included in this slide tutorial:
Why a unique story doesn’t actually mean you have to be unique (huh?)
Two unique story ideas that bombed
The missing element that caused these ideas to fail
Three steps to creating your unique business story
What a billion dollar unique story looks like (it might surprise you)
How to find the story no-one’s telling in your industry
5 ways to spy on customer conversations for valuable insight
What you need to know about yourself to be unique
How to blend your story elements to create your unique angle
AppSumo has quickly grown into a successful business. In less than 5 years they've grown their email list to 750,000! Pretty amazing.
How did they do this? One of their not-so-secret weapons has been sales copywriting.
Have a look to understand how they use sales copywriting, and you can use these ideas on your site.
Accelerate Your Business Growth with Speaking GigsJean Caton
Accelerate your business growth with an effective public speaking strategy. Signature Talks, Target/niche, Speak, motivate, empower vs teach. Make your speaking a revenue source as well as a business generator
Have you ever sat down to write a headline, trying to think of that one ‘big idea’? The critical selling point that will get your customer’s attention?
And was it a struggle?
If so, you might find this brand new free tool useful. I call it the Headline Shaker Maker.
What is it?
The Headline Shaker Maker is a simple tool to help you see at-a-glance the benefits you have to make an eye-catching headline. It helps you ‘shake’ out all the selling points of your product so you can pick up the pieces you need to ‘make’ your headline!
Too many people think that brand management matters most to a consumer brand, and they underestimate the value of marketing for B2B brands. And many of these people are running B2B brands. They treat marketing as a support function, hiring low-cost marketing coordinators to support their sales team, and do basic packaging for new launches and run a few basic trade magazines.
Leading mechanism and magic training! uncover the secrets of top mentalists & magician. How to do grand illusions, discover hypnosis hacks,card tricks, bar tricks & more....
Advertising Headlines That Will Make You RichBruce Peck
This guide shows you how to make powerful headlines that are proven to drive traffic and increase sales. Learn what motivates people and how to capitalize on it with your ad copy.
Your Sales Copy has one purpose. And that is to persuade people to do what you want them to do.
There are a million tricks to writing persuasive sales copy, and every copywriter tends to add to these million tricks his or her own individual talent and imagination.
Comment, like, and share this video!
The 10 most frequently asked marketing questionSheejo George
Every marketer is bound to seek answers to various marketing related questions. If you are one of the marketers plagued by marketing questions, you have arrived at the right place. This blog post discusses 10 marketing questions and their answers in detail.
How To Live Your Dream Lifestyle By Writing Powerful Marketing Copy
10 Simple Tips To Help You Write Better Headlines And Make More Sales
1. 10 Simple Tips To Help You Write
Better Headlines And Make More
Sales
2.
3.
4. How do you create excitement? You have to intrigue your
reader with the fantastic benefits of your product. The
headline of your sales letter has to present the most
important benefit - the USP (Unique Selling Proposition) --
of your product.
5.
6.
7. In your headline, tell your customer that you have a
solution for her problem, that you have the answers for
her questions, that you will provide what she wants...
8. The result? Your reader will be excited right from the start,
she will be eager to continue reading through your sales
letter and chances are really good that you will get the
click on the "credit card symbol" at the end of your sales
letter.
9. Learn how to write a great headline and getting the sale
will become easy -- outstanding headlines can increase
your sales by several 100%.
16. 1. Write down all the benefits of your product. What kind
of problems does it solve? How it make people happier,
healthier, wealthier?...
17. 2. You might not be aware of all the benefits. Think
outside the box and keep on looking for more benefits --
don't let any of them slip away.
18. 3. What is the USP (Unique Selling Proposition) of your
product. What makes it stand out of the crowd, what
makes it unique? That's your most important benefit,
that's the one that will differentiate your product from
those of your competitors.
19. 4. Use short, active verbs that rouse emotions and create
images.
20.
21. 6. Powerful words you can use in your headlines: How to,
Free, Why, Who wants to know, Finally... or ask an open-
ended question: "Why do so many people fail to attract
more money?"
24. 9. Pretend you are your customer. Which headline would
get you excited, which one stirs your emotions? Pick your
three favorites and keep on modifying and changing them
until you are really happy.
25. 10. Take a break and come back the following day with a
fresh mind. Do a final edit if necessary.
26. Learning how to write a great headline takes time and
effort, but its absolutely crucial if you want to succeed. It's
very likely that you will spend the same amount of time
for your headlines as for the rest of your sales letter -- and
that's perfectly ok.