The document outlines 10 of the biggest challenges facing small businesses. These include expecting instant profit, not having the required skills or knowledge and trying to do everything alone. It emphasizes the importance of managing time wisely, focusing on goals and mission, working on rather than in the business, thinking outside the box, providing excellent client service, and having both a business plan and marketing plan. The author is Gabriela Taylor, a business coach who helps entrepreneurs live their purpose and ambitions.