The document summarizes mobile phone usage habits and preferences. It found that 7 in 10 people use their mobile as their main camera, over half would buy a new phone in a shopping center, and almost 2/3 would buy on the high street. Key phone features people want in their next phone are 4G according to 63%, and better battery life as 70% dislike the poor battery life of current phones. 76% said they would use their phone to search for more information after seeing something interesting outside.