"If I'm going down then your going down with me sucker!" A Great example of lose-lose is war If you want to win and the other person wants to win then you will both end up losing It also occurs when one person has became obsessed with another person in a negative way. It also sometimes happens when two good people are in a relationship together. Then they start to depend on each other, that leads to jealousy and emotionally glued to each other!