Social media requires resources to create and post engaging content which can be measured through various metrics like member activity, loyalty, and traffic patterns. While there are costs associated with staffing, subscriptions, and influencer incentives, social media's role in customer service is to build strong relationships and loyalty by providing a community where customers can interact and get problems solved, which raises brand awareness.
This document provides an assignment for a net literacy course that involves setting up accounts and tools for staying informed online such as creating a Google Alert, following a media site on Twitter, adding an RSS feed to Netvibes, and setting up a "kiosk" on Paper.li for curating online content.
1) The capabilities presented could raise customer expectations for high quality personalized service that is consistent with online representations.
2) Both large chain hotels and smaller unique hotels could benefit, though large hotels may benefit more due to their ability to offer diverse on-site services like spas, meetings, and restaurants.
3) Hotels can integrate services from outside their property, like promoting local tourism to benefit the whole region. Virtual tours and high quality photos could convince customers and reduce arrival disappointment.
Social media requires resources to create and post engaging content which can be measured through various metrics like member activity, loyalty, and traffic patterns. While there are costs associated with staffing, subscriptions, and influencer incentives, social media's role in customer service is to build strong relationships and loyalty by providing a community where customers can interact and get problems solved, which raises brand awareness.
This document provides an assignment for a net literacy course that involves setting up accounts and tools for staying informed online such as creating a Google Alert, following a media site on Twitter, adding an RSS feed to Netvibes, and setting up a "kiosk" on Paper.li for curating online content.
1) The capabilities presented could raise customer expectations for high quality personalized service that is consistent with online representations.
2) Both large chain hotels and smaller unique hotels could benefit, though large hotels may benefit more due to their ability to offer diverse on-site services like spas, meetings, and restaurants.
3) Hotels can integrate services from outside their property, like promoting local tourism to benefit the whole region. Virtual tours and high quality photos could convince customers and reduce arrival disappointment.
ความสุจริตทางวิชาการ เชื่อมไทยเชื่อมโลก Connect Thailand, Connect the World in The “Academic Honesty”
With Five Tools to Drive The Universities to Build The Smart Graduates
With Integrity
