Hyvä Theme is a frontend framework created by Willem Wigman as an alternative to the LUMA stack. It aims to improve website speed, performance and reduce development costs compared to other solutions like Magento's default themes or Adobe's PWA Studio. Some key advantages include faster page loads which improve SEO and user experience, higher conversion rates from reducing load delays, lower development costs through simpler code, and support from an active developer community. The theme also offers flexibility, allowing stores to easily switch from other themes like the default Magento themes.

1. 5 reasons to use
Hyvä Theme
Presented by IT Delight | 2022

2. How did it all start?
It all started with Dutch developer Willem Wigman. Or, being more precise, with his wife. She wanted
to start a small eCommerce business and asked Willem to create a website for it. He didn’t want to
work with the LUMA stack and decided to try and build a new solution.
The solution that he came up with is known today as Hyvä Themes. The idea was to remove everything
from the frontend and start from scratch. Wigwam started with a completely blank web page and then
inserted two frameworks he previously worked with: Tailwind CSS and Alpine JS.
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3. Advantages of Hyvä Themes
SPEED AND PERFORMANCE
Firstly, it contributes to search engine optimization.
Secondly, it affects user retention.
Just imagine, 40% of users leave sites that take more than
3 seconds to load. If your page is too slow, high bounce
rates and fewer conversions are expected things to
happen.
Also, Hyvä Themes perform faster than the new Adobe’s
frontend framework, PWA studio.
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4. CONVERSION RATES
Just a 1-second delay leads to a 7%
reduction in conversion. It may seem not
such a big deal, but imagine losing 7% in
conversion for over a year. That’s a
considerable amount of revenue that your
store is going to lose. But the good news
is, you can avoid it altogether with Hyvä
Themes.
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5. Working with Hyvä Themes means using modern web
development tools and spending less time figuring out the
frontend code and numerous files.
Now, it’s simple math; the easier it’s for developers to
build on Hyvä Themes, the less time they spend coding,
and the less money you need to spend on the
development. So, you not only get a faster solution but
also pay less money for it.
REDUCED COSTS & TIMES TO
DEVELOP AND WORK
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6. WIDE COMMUNITY
Even though Hyvä Themes is quite a new product, it has
already gathered a wide community of developers around it.
When there’s a big open source community of developers
around the product or solution, it means that the product,
Hyvä Themes, in this case, is constantly evolving. There are
countless extensions developed by different professionals
that you can use to improve your product.
Also, it means that there’s a wide range of developers with
different backgrounds and skills that can work on your
product.
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7. FLEXIBILITY
If you want to try out Hyvä Themes but already
have a Magento 2 site, you can easily switch to
the new theme.
You don’t need to start a new store or reinstall
Magento 2. You can simply replace the current
theme with a new one and avoid creating
backendadmin panel functionality from scratch.
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8. Conclusion
Hyvä Themes is a perfect framework to use for the Magento 2 frontend. It has lots of features and
functionality and can be used to match the needs of any product. With Hyvä Themes, your store won’t
lose in terms of speed and performance, and you will be able to create a theme that will contribute to
increased conversion rates and sales.
If you have more questions about Hyvä Themes, don’t hesitate to contact our team.
For more information on this topic, you can follow the link Hyvä Themes For Your Magento-Based Store
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9. Contacts
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