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This is a case study of how Forecast Advertising planned and executed the communication plan
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Established by seasoned professionals in 2006, we have earned over time a solid reputation within the TMT sector thanks to our quantitative and practical approach to problem solving.
Our work combines various disciplines such as economics, econometrics, finance, accounting, marketing and engineering. Our international client base includes telecom operators, media and internet companies, telecom regulators, international organisations and financial institutions.
This is a case study of how Forecast Advertising planned and executed the communication plan
to position Prysmian as a global group known for it’s R&D expertise, diverse product range, customer service and quality and to promote the Ravin - Prysmian joint venture as a merger of strengths - technological and managerial know-how of Prysmian with the dynamism and competitiveness of Ravin.
Kompass India stands for quality and trust worthy business contacts. We connect a business to other business ventures, with the help of our online business directory. You register with us and we offer business associates’ contact details, which is essential to get in touch with a buyer, seller, exporter or importer in whatever business you are into.
Take a look at New Brand Vision's full services brochure, including information on our Creative Design & Web Marketing services as well as case studies from our existing clients.
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Established by seasoned professionals in 2006, we have earned over time a solid reputation within the TMT sector thanks to our quantitative and practical approach to problem solving.
Our work combines various disciplines such as economics, econometrics, finance, accounting, marketing and engineering. Our international client base includes telecom operators, media and internet companies, telecom regulators, international organisations and financial institutions.
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CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
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2. Company Overview
Index
• International Presence......................................................... 3
• Group Structure..................................................................... 3
• Group Data.............................................................................. 4
• Group Markets....................................................................... 4
.
• About Us.................................................................................. 5
• Mission & Vision..................................................................... 5
• Our Values............................................................................... 6
• The Polish Scene. ................................................................... 6
.
• Offering.................................................................................... 7
• Security Solutions & Services......................................... 8
• Enterprise Solutions & Services.................................... 9
• Communication Web & Media Services. .................... 10
.
• Campus Educational.......................................................... 11
• Professionals........................................................................... 12
2
3. Company Overview
International Presence Group Structure
CROSSOVER GROUP is an enterprise reality that CROSSOVER GROUP
created an operative company: CROSSOVER The Holding that controls the Group Companies
Europe, with which is opening its own horizons and is the owner of the CROSSOVER GROUP Brand.
to a European Contest and, in perspective, to the
EMEA AREA. CROSSOVER Europe
The company that coordinates the internalization
To reach this target, CROSSOVER Europe planned of CROSSOVER GROUP Holding
to set up an enterprises network in several
European countries.
3
4. Company Overview
Group Data Group Markets
RESOURCES distribution per Business Area CROSSOVER GROUP operates on the Market
supplying consultancies, solutions, services and
education to a range of Customers that can be
resumed in the following sectors:
• Insurance • Health Care
• Bank – Credit Institutions • Services
• Industry • TLC – Telecommunication
• Public Administration • Consumer
PUBLIC BANK
REVENUE distribution per Offering Channel ADMINISTRATION CREDIT INSITUTES
12% 4%
INSURANCE
3% CONSUMER
20%
TELECOMUNICAZIONI
7%
INDUSTRY
16%
SERVICES
HEALT CARE 36%
2%
4
5. Company Overview
About Us Vision & Mission Our Values
CROSSOVER Great Britain takes strength from the CROSSOVER Great Britain vision is to give a The company values are as constituent
integration of competencies and professionalism contribute to international market dynamics elements of DNA, which can be considered as
brought by professionals with relevant experiences keeping as centre the Research and the High– basic elements, chained together in millions of
that guarantee a high degree of specialization and Tech innovation. different combinations, give rise to a cell and
innovation to the Customer. then to a living being.
The CROSSOVER Great Britain Mission is
Market evolution requires in fact a continuous to integrate all the offering lines (research, In this sense, CROSSOVER Great Britain values
higher added value competence. consultancy, products, solutions, education reflect the name of the Group because they
and communication) coming from the different represent an indissoluble plot which is typical of
This awareness is the basis of CROSSOVER operative company realities, in order to the concept of “crossover”.
Great Britain, an innovative set of reality that has give (supply) to customers the best solution
the intent of providing comprehensive solutions continuously paying attention to costs and These are our Values:
designed on the needs of the customer. quality.
• Interdisciplinary
CROSSOVER Great Britain intends to be present • Methodology
in the strategic area of any customer, supplying
project solutions offered both in a traditional • Respect for professionalism
way and in SaaS way (Software as a Service) • Creativity
and on cloud computing platform. This in the
following sectors: • Design
• Communication
• Security and Privacy
• Technological Innovation
• Enterprise Management (Data, Document,
HR, ERP) • Open minded
• Education and Social Learning • Integration
• Web & Media Marketing, Communication
• Software, Infrastructure Management and
Cloud Services
• Customer Relationship Management and
Social CRM
5
6. Company Overview
The Polish Scene
CROSSOVER KM area focused
on Enterprise Knowledge
CROSSOVER MC has a
Management and on Content
consolidated experience in
Data Management (BPM, ERP,
Planning, Design, Development
CRM and BPI)
and Maintenance of Application
Solutions. In particular, he
gained expertise in Project
Management, Analysis and
Modeling of Data and Processes.
CROSSOVER Koiné is strictly
oriented to educational and
cultural activities of the Group,
in particular to Training of
Human Resources, to Business
and Institutional Communication
and editorial aspects.
BLUE SOUL is geared
exclusively to Hi-Tech Research
and Advanced Planning
and Development, often in
partnership with universities,
research centers, national and
international technological
laboratories.
6
7. Company Overview
Offering
CROSSOVER Great Britain collects in its internal
consultancies, solutions, services and educational
paths which constitute the following OFFERING
channels.
SECURITY
SOLUTIONS & SERVICES ENTERPRISE
SOLUTIONS & SERVICES
COMMUNICATION
WEB & MEDIA SERVICES
7
8. Company Overview
Security Solution & Services SECURITY
SOLUTIONS & SERVICES
CROSSOVER Great Britain proposes
SECURITY SOLUTION & SERVICES with a large
and complete variety of Services, Projects,
SECURITY Solutions and Training Courses on Security.
SOLUTIONS & SERVICES The complete consultant approach makes
CROSSOVER Great Britain vendors independent,
always doing the adapter choices to reality and to
Customer specific requirements.
CROSSOVER CROSSOVER CROSSOVER CROSSOVER
Security ICT Security Security
Consulting Security Compliance Training
• Strategic Security Roadmap • Security Plans • Policies, Procedures & Standards • Information Security Training and
• Security Organization, Roles & • Security Product & Services Compliance Awareness Programs
Responsibilities Selection • Law & Regulatory Compliance • Feedback Collection and
• Data Classification • Outsourcer Assessment • Standard (27001, PCI-DSS, Evaluations Metrics
• Policies, Procedures, Guidelines, • Incident Management BS25999…)
Standards • Proactive Security Services
• Risk Analysis (Vulnerability Assessment,
Penetration Test, Ethical Hacking)
• Post Incident Security Services
(Forensic Analisys) & Legal Support
SECURITY
Campus
8
9. Company Overview
Enterprise Solutions & Services
ENTERPRISE
SOLUTIONS & SERVICES
ENTERPRISE SOLUTIONS & SERVICES is the line
of supply that includes structured approaches,
reusable designs, products, services and
ENTERPRISE solutions that CROSSOVER Great Britain offers
to its partners with the aim of improving the
SOLUTIONS & SERVICES ability to intervene in business management at
all levels, in areas of Knowledge and Document
Management, Business Intelligence, ERP, CRM,
HR Management.
CROSSOVER CROSSOVER CROSSOVER CROSSOVER CROSSOVER
Project Web Social ERP BPM
Management Solutions Networking Solutions & DM
9
10. Company Overview
Communication Web & Media Services
COMMUNICATION MEDIA & WEB SERVICES is
dedicated to offer the sphere of Corporate and
Institutional Communications.
COMMUNICATION This sector is closely interrelated to new media
WEB & MEDIA SERVICES (web, mobile), with particular attention to user
experience, design and content management and,
increasingly, to the training through links with the
Creative Campus.
CROSSOVER CROSSOVER
Corporate Web Design &
Communication CMS
VIFestivaldi Musica e Arte Sacra
Internazionale
Concerto inaugurale
con i Wiener Philharmoniker
e il Coro dell’Accademia
Nazionale di Santa Cecilia
Roma, 11 ottobre 2007
VIFestivalMusica e Arte Sacra
di
Internazionale
INVITO
Roma, 10 -13 ottobre 2007
Fondazione Pro Musica e Arte Sacra
BENEFATTORE
Via Paolo VI, 29 - 00193 Roma
www.festivalmusicaeartesacra.net
VIFestivali Internazionale
d Musica e Arte Sacra
Basilica di San Pietro in Vaticano L’Em.mo Cardinale Arciprete
10 ottobre 2007, ore 17 della Basilica Papale di San Paolo fuori le Mura
Santa Messa dedicata a Sua Santità Benedetto XVI
W. Seifen, Missa Solemnis „Tu es Petrus“ per coro, orchestra e organo
e il Presidente Generale
Symphonisches Orchester der Humboldt-Universität zu Berlin della Fondazione Pro Musica e Arte Sacra
Humboldts Studentische Philharmonie
Humboldts Philharmonischer Chor
sono lieti di invitare la S.V. al
Organista Wolfgang Seifen
Direttore Constantin Alex
Concerto inaugurale
SETTORE ROSSO
Basilica di San Paolo fuori le Mura del VI Festival Internazionale
11 ottobre 2007, ore 21 di Musica e Arte Sacra
Concerto inaugurale
G. Verdi, Messa da Requiem
Basilica di San Paolo fuori le Mura,
Wiener Philharmoniker
Coro dell’Accademia Nazionale di Santa Cecilia
Piazzale San Paolo 1, Roma
Direttore Daniele Gatti Giovedì 11 ottobre 2007 ore 21
Basilica di Santa Maria Maggiore con i Wiener Philharmoniker
12 ottobre 2007, ore 21 e il Coro dell’Accademia Nazionale
Nova Metamorfosi - Musica Sacra a Milano nel primo Seicento
di Santa Cecilia
Le Poème Harmonique
Direttore Vincent Dumestre diretti da Daniele Gatti
Basilica di San Giovanni in Laterano nella Messa da Requiem di Giuseppe Verdi
13 ottobre 2007, ore 21
Johann Sebastian Bach, Messa in si minore BWV 232 Solisti: Fiorenza Cedolins, Dolora Zajick,
The Amsterdam Baroque Orchestra and Choir Fabio Sartori e Ferruccio Furlanetto
Direttore Ton Koopman
Si prega di confermare la partecipazione
entro e non oltre il 1 ottobre al numero 06-688 99 532
oppure via e-mail dir@promusicaeartesacra.it.
Si accede all’ingresso riservato in P.le San Paolo, lato destro del portico,
direttamente con questo invito. La Basilica apre alle ore 20.
È gradito l’abito scur ettato.
10
11. Company Overview
Campus Educational
The EDUCATIONAL Campus offering is articulated
into:
• a consultancy component specialized in the
design of training;
• a technological component as a platform for
distance learning “CROSSOVER Learning
System”;
• a training component divided into five
thematic campus from which some spin-off
were generated.
CROSSOVER CROSSOVER CROSSOVER CROSSOVER
Educational University Spin-off E-Learning
Consulting
BUSINESS
Campus
CREATIVE
Campus
HUMAN
RESOURCES
Campus
SECURITY
Campus
TECHNOLOGY
Campus
11
12. Company Overview
Professionals
The principal typologies of professionals in the
company are as follows:
• Project Manager
• Service Manager
• Process Consultant
• Data and Process Analysts
• Software Architect
• Developers
• Specialized System Engineers
• Formers
• Communication Experts
• Security Consultants
12