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              Introduction                     3
              The Team                         5
              Vision and Promise               7
              Why Us?                          9
              Media Management & Consulting   11
              Image Management & Consulting   13
              Core Clients & Benefits         15
              Sky-High Model                  17
              Contact us                      18




                                                   1
‘‘All Our Roads Lead To The Top...’’




2                                          3
‘‘Life Can Be Seen Through Many Perspectives.
    We see it Through One: Success...’’
                                                                   The Team


                                                                   We are a team of PR specialists, high-caliber journalists, broadcast experts, and image consultants who
                                                                   believe that image is an asset that can be transformed into an added value and the source of a competitive
                                                                   advantage. Our team-members have been meticulously selected from among the best of the best in their
                                                                   relevant fields to deliver the best possible service that our clients can think of.

                                                                   It is no longer a theory that media and image are inseparable. This now has become an established reality.
                                                                   Against this fact, our mission is to empower our clients by enabling them to maximize their potentials by
                                                                   cultivating their image and their communication skills with the media, public, and their audiences. Our services


    The Team
                                                                   are highly personalized and designed to ensure the consistency of content, image, and communication




    The Team
                                                                   skills, a highly desired trait that makes a difference in today’s competitive world.


           The Team
                                                    The Team
                                               The Team The Team
4                                                                                                                                                                                     5
‘‘You Can Only Look High To See The Light...’’
                                                           Vision And Promise


                                                           Vision
                                                           We believe that content without image breeds inconsistence. We believe that a carefully managed image
                                                           is a critical asset that can add tangible and measurable value to the profile of our clients, enabling them
                                                           to achieve their goals. Our role is to listen to our clients, assist them in identifying their needs, offer them our
                                                           knowledge and expertise, and place the immense power of media at their service.



                                                           Promise



                         Vision And Promise
    Vision And Promise



    Vision
                                                           Amidst the clutter, a competitive world and the endlessly changing media universe, the secret to success
                                                           lies in the ability to stand out and to build an image upon the foundations of respect, prestige, trust and
                                                           consistence. This is our line of business.

                                      Vision And Promise
                                  And Promise
6                                                                                                                                                                                 7
‘‘This Is Not Our Destination.
    We Have Just Started...’’
                                     Why Us?


                                     Our clients choose our services because:

                                       Our team is made up of the most professional and capable members, and we have selected our affiliates
                                     from among the top service providers in the market.

                                      We provide support to our clients all the way through until they achieve their goals.




Why Us
      Why Us                          We care, and because we care, we do not only focus on the big details, but also the smallest details that
                                     make the difference between success and perfection.




    Why Us
                                      We integrate our services with the short-term and long-term objectives of our clients.

                Why Us               Not only we are a unique team in the region but we also intend to stay the best and keep our clients at the
                                     top of their game.




8                                                                                                                                                  9
‘‘Our version of success is not just about
                                                                   Media Management & Consulting
       reaching sky-highs, but actually staying there...’’


                                                                   By sharing the knowledge, expertise and skills of our team members, we provide our customers with advanced
                                                                   professional communication services with all types of media:
                                                                     Press office management: Handing and managing all interactions and relations with the media
                                                                   [print, audiovisual & digital].
                                                                     Media Training: Empowerment to master the art of interacting with the media.
                                                                     Communication Skills: Achieving proficiency at verbal and nonverbal communication.
                                                                     Social Media: Utilizing the six categories of internet-based media: Social networks [MySpace, Facebook],
                                                                   Blogs, Wikis, Forums, Content Communities [YouTube, Flickr] & Micro Blogging [Twitter].

             Media Management & Consulting                           Viral PR: Rapid marketing and PR communication through E-mail based media, SMS & MMS.


     Media Management & Consulting Media Management & Consulting
                Media Management & Consulting
 Media Management & Consulting
10                                                                                                                                                                              11
‘‘Even At The Top, We Never
      Lose Our Sense Of Direction...’’
                                                 Image Management & Consulting


                                                 Our team and affiliates include some of the best and most seasoned experts in image management, offering
                                                 exclusive value to our clients through the following of services:
                                                   Body Language: Training in the art of nonverbal communication across cultures.
                                                   Savoir Vivre: Proficiency in social skills in multi-cultural settings [English/French].
                                                   Business Etiquette: Principles and norms of savoir vivre in business contexts.
                                                   Image renovation: A full range of image management services, ranging from image improvement to
                                                 complete image reinvention.
                                                   Photography: Professional photographers for various events.
                                                   Professional workshops and seminars: Lebanese, British and other international experts on all types of


     Image Management & Consulting
                                                 image management.



        Image Management & Consulting
     Image Management & Consulting
                 Image Management & Consulting




12                                                                                                                                                          13
‘‘The Sky For Us Is As High As
                                       Core Clients & Benefits
      You Wish It To Be...’’


                                       Core Clients
                                       We offer our services to very selective clients who include:
                                        Professional Artists [singers, actors]
                                        TV anchors
                                        Political and community leaders
                                        Business executives
                                        Public Speakers & Figures
                                        Marketing & Sales Executives

                                       Promised Benefits

        Core Clients & Benefits        Our service objectives for our clients are to:
                                        Build good relations with the media
                                        Improve communication with the media

      Core Clients & Benefits           Master the ins and outs of image impact
                                        Deliver added value, and measurable impact through a prestigiously designed image


     Core Clients & Benefits
14                                                                                                                          15
‘‘The Road To The Top Starts
      With A Single Step...’’
                                                                The Sky-High Model


                                                                The Sky-High Model is based on combining the arts of Body Language and Business Etiquette etc. to boost
                                                                the confidence of the client to facilitate the process of utilizing Media Power in the creation of the Optimal
                                                                and most effective Image.




                  The Sky-High Model
 The Sky-High Model   The Sky-High Model   The Sky-High Model


     The Sky-High Model
16                                                                                                                                                                               17
Contact Us


     Elssy Baddour
     Managing Director

     Mobile: +961- 3 53 28 26
     E-mail: elssy@skyhighlb.com
     Website: www.skyhighlb.com

     Address:
     Baddour Bldg, Grd Floor, Riff Street,
     El Naher, Beirut - Lebanon




18
Sky-High Client Briefing

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Sky-High Client Briefing

  • 1.
  • 2. Table of content Introduction 3 The Team 5 Vision and Promise 7 Why Us? 9 Media Management & Consulting 11 Image Management & Consulting 13 Core Clients & Benefits 15 Sky-High Model 17 Contact us 18 1
  • 3. ‘‘All Our Roads Lead To The Top...’’ 2 3
  • 4. ‘‘Life Can Be Seen Through Many Perspectives. We see it Through One: Success...’’ The Team We are a team of PR specialists, high-caliber journalists, broadcast experts, and image consultants who believe that image is an asset that can be transformed into an added value and the source of a competitive advantage. Our team-members have been meticulously selected from among the best of the best in their relevant fields to deliver the best possible service that our clients can think of. It is no longer a theory that media and image are inseparable. This now has become an established reality. Against this fact, our mission is to empower our clients by enabling them to maximize their potentials by cultivating their image and their communication skills with the media, public, and their audiences. Our services The Team are highly personalized and designed to ensure the consistency of content, image, and communication The Team skills, a highly desired trait that makes a difference in today’s competitive world. The Team The Team The Team The Team 4 5
  • 5. ‘‘You Can Only Look High To See The Light...’’ Vision And Promise Vision We believe that content without image breeds inconsistence. We believe that a carefully managed image is a critical asset that can add tangible and measurable value to the profile of our clients, enabling them to achieve their goals. Our role is to listen to our clients, assist them in identifying their needs, offer them our knowledge and expertise, and place the immense power of media at their service. Promise Vision And Promise Vision And Promise Vision Amidst the clutter, a competitive world and the endlessly changing media universe, the secret to success lies in the ability to stand out and to build an image upon the foundations of respect, prestige, trust and consistence. This is our line of business. Vision And Promise And Promise 6 7
  • 6. ‘‘This Is Not Our Destination. We Have Just Started...’’ Why Us? Our clients choose our services because: Our team is made up of the most professional and capable members, and we have selected our affiliates from among the top service providers in the market. We provide support to our clients all the way through until they achieve their goals. Why Us Why Us We care, and because we care, we do not only focus on the big details, but also the smallest details that make the difference between success and perfection. Why Us We integrate our services with the short-term and long-term objectives of our clients. Why Us Not only we are a unique team in the region but we also intend to stay the best and keep our clients at the top of their game. 8 9
  • 7. ‘‘Our version of success is not just about Media Management & Consulting reaching sky-highs, but actually staying there...’’ By sharing the knowledge, expertise and skills of our team members, we provide our customers with advanced professional communication services with all types of media: Press office management: Handing and managing all interactions and relations with the media [print, audiovisual & digital]. Media Training: Empowerment to master the art of interacting with the media. Communication Skills: Achieving proficiency at verbal and nonverbal communication. Social Media: Utilizing the six categories of internet-based media: Social networks [MySpace, Facebook], Blogs, Wikis, Forums, Content Communities [YouTube, Flickr] & Micro Blogging [Twitter]. Media Management & Consulting Viral PR: Rapid marketing and PR communication through E-mail based media, SMS & MMS. Media Management & Consulting Media Management & Consulting Media Management & Consulting Media Management & Consulting 10 11
  • 8. ‘‘Even At The Top, We Never Lose Our Sense Of Direction...’’ Image Management & Consulting Our team and affiliates include some of the best and most seasoned experts in image management, offering exclusive value to our clients through the following of services: Body Language: Training in the art of nonverbal communication across cultures. Savoir Vivre: Proficiency in social skills in multi-cultural settings [English/French]. Business Etiquette: Principles and norms of savoir vivre in business contexts. Image renovation: A full range of image management services, ranging from image improvement to complete image reinvention. Photography: Professional photographers for various events. Professional workshops and seminars: Lebanese, British and other international experts on all types of Image Management & Consulting image management. Image Management & Consulting Image Management & Consulting Image Management & Consulting 12 13
  • 9. ‘‘The Sky For Us Is As High As Core Clients & Benefits You Wish It To Be...’’ Core Clients We offer our services to very selective clients who include: Professional Artists [singers, actors] TV anchors Political and community leaders Business executives Public Speakers & Figures Marketing & Sales Executives Promised Benefits Core Clients & Benefits Our service objectives for our clients are to: Build good relations with the media Improve communication with the media Core Clients & Benefits Master the ins and outs of image impact Deliver added value, and measurable impact through a prestigiously designed image Core Clients & Benefits 14 15
  • 10. ‘‘The Road To The Top Starts With A Single Step...’’ The Sky-High Model The Sky-High Model is based on combining the arts of Body Language and Business Etiquette etc. to boost the confidence of the client to facilitate the process of utilizing Media Power in the creation of the Optimal and most effective Image. The Sky-High Model The Sky-High Model The Sky-High Model The Sky-High Model The Sky-High Model 16 17
  • 11. Contact Us Elssy Baddour Managing Director Mobile: +961- 3 53 28 26 E-mail: elssy@skyhighlb.com Website: www.skyhighlb.com Address: Baddour Bldg, Grd Floor, Riff Street, El Naher, Beirut - Lebanon 18