4. Get License
• Trade License
• Health department certificates
• Local parking permission
• Get a Grocery Van
• Comprising of a number of shelves containing grocery items with
labels.
• Protected by transparent and sliding glasses.
• Three or four wheeler battery driven van
Arrangements
5. Find a vendor
◦ Well dressed ( Company T-Shirt )
◦ Well communicative
Get Financing
◦ Self investment if possible
◦ Bank loan
Arrangement cont.
6. Setting a target market
Fixing a time schedule of business
Listing product menu
Approximate cost analysis
Monthly selling goal
Planning
7. Residential Area
Primary
Market
• Regular Customer
• Housewives and working women
Varsity Area
Secondary
Market
• Hostel boys & girls
• Teacher dormitory
Target Market
8. Peak hours are mainly for
housewives
Off-peak hours are for
working women
Peak Hour
Off-
Peak Hour
Working
Day
10 am-5 pm 7 pm-11pm
Weekends 12 pm-5 pm 7 pm-10 pm
Time Schedule
13. Postering
Using Social Media
◦ Create Facebook page
Distributing Leaflet
Publicity
Now
FreshFood
AtYourDoor!
14. Same market price
Comparatively more sales than fixed grocery shop
Location based quality
Moderate quality for hostel and residential area
Higher quality for high profile area
Contact no provided for
Special timing
Special order
Covers the most important buyers
No inventory cost at all
Advantages
15. Weak Points
• Less variety
• Reduced quantity
How to Overcome
• Buying a larger vehicle
Weak-Points & Remedy
16. Expanding business area
Replacing van by Pick-up
trucks
Making business insurance
for safety
Introducing automated
systems
◦ CC camera
Future Plan