The document discusses how a media product represents various social groups through its characters. It represents: - Class by targeting middle and lower class audiences (C2, D, E) and portraying characters as both rich and poor but neatly dressed. - Age by targeting 16-34 year olds and showing characters aged 20-25. - Gender by portraying the male character in a more medieval way and female in a more modern way, and having a leading male character. - Status by having wealthy and poor characters - one a spoiled rich girl and the other poor owning little in comparison. Conflicting wealth and personalities make the characters more interesting.

1. ‘How does your media
product represent
particular social
groups?’
By Shannon Hartshorne

2. C.A.G.S
My media product represents the following:
• Class
• Age
• Gender
• Status

3. Class
The audience which my product is targeted/aimed at is the
middle class and below. (Group C2, D and E).
I have represented class within my product through my
characters. My characters are seen to be both rich and
poor. However, the way they are presented and dressed
encounters the stereotype of the middle class, and how the
middle class are unsoiled and neat.

4. Character profiles

5. Age
The audience which my product is targeted/aimed at is 16-
34 year olds. In our film our characters are 20 and 25
although the one character is shown as slightly older due to
how we present how they look.

6. Gender
In my product I represented my male in more of a
medieval way where as I represented my female
character in more of a modern way. I used a leading male
character as it tends to be a male actor who takes the
lead in films. I decided to make conflicting personalities
because it makes the main characters more enjoyable
and interesting.

7. Status
In my product my characters are both wealthy and poor.
Jessica one of my two main characters is presented as a
spolit rich girl, she lives a good life, she has plenty of cars
and a good job where as my other main character Lucifer is
poor compared to Jessica and he barely owns anything. I
decided to use conflicting wealth as it shows what their
personalities are like.