Digital marketing is a tool to give any business online presence. Digital Marketing is the tool that gives power even small businesses to compete with large businesses. Everything is now getting online. People rely on their phones and desktops when they have any queries. They type particular keywords and then google shows them a result. And this is the point where digital marketing takes place.

1. 6 Factors Why You Need Digital
Marketing For Your Business
6 Factors Why You Need Digital Marketing For Your
Business
Digital marketing is a tool to give any business online presence. Digital Marketing is the tool that gives power
even small businesses to compete with large businesses. Everything is now getting online. People rely on their
phones and desktops when they have any queries. They type particular keywords and then google shows them
a result. And this is the point where digital marketing takes place.
The presence of any business digitally is equal to its physical presence in the market. There are many points
which prove digital marketing is the best way to promote your business
Global Reach
comparison to traditional marketing digital market has a global and wide reach. Through digital marketing, we
can target local as well as national and international customers. Digital marketing goes beyond national
boundaries.
Cost-Efficient
Digital marketing gives you the scope to reach out to a large audience in your budget. You can plan your
marketing strategy according to your budget. If you are planning to target a local audience you can go for local
SEO, and if you want to target global borders you can choose international SEO for your business.
Encourage Customer Engagement
Tools of digital marketing like social media Marketing gives more customer engagement. Nowadays people
are more into social media and that is why digital marketing is the best way to promote your business. People
trust more those businesses which have social presence compare to that business which is not on social media.
More Targeted
Digital marketing is more focused on targeting the right audience. We can target those people who are looking
for the products and services that we offer, and hence we can optimize our growth and marketing efforts to the
right kind of customers.
Track Responses to Your Marketing Efforts
With the help of Digital Marketing tools like google analytics, Google webmasters we can track and monitor
our marketing efforts. We can know which marketing tool is doing the best job and we can also know on
which marketing program we should invest more and on which we should invest less.
Delivers Conversion
One thing which is very important for every business is converting its target audience into potential
customers. Digital marketing tools like SEO, social media marketing, Email marketing are so customer-
oriented that these are able to generate effective and quick communication channels with the customers.
Targeting the right kind of people to get the right targeted results is what digital marketing is all about.
2wenty7 Inc provides you all the digital marketing solutions. From organic SEO to paid search engine
marketing we work to give your brand success and more customer engagement.

2. Source:- https://twenty7inc.in/6-factors-why-you-need-digital-
marketing-for-your-business/