SketchBook's proprietary approach to brand perception studies

2. •
•
•

5. Male Female Male Female
18-24 25-34 18-24 25-34
North Midlands South North Midlands South

7. 0
10
20
30
40
50
60
70
80
Funny Great storyteller For kids
0
10
20
30
40
50
60
70
80
Funny Great storyteller For kids