A Proven Thought Leadership Model

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Scott Cleland is the president of Precursor LLC, a consultancy focused on identifying and mitigating cyber risks. As a proven thought leader, he has testified before Congress 16 times on public policy issues related to the internet. Precursor's thought leadership model involves anticipating emerging changes, understanding how they affect different areas, and influencing understanding of emerging risks and how to address them. This model has effectively identified risks like those from Google's dominance and issues with FCC broadband policies.

Leadership & Management

As president of Precursor LLC, a consultancy specializing in
the identification and mitigation of cyber systemic risk, also
referred to as internetization, Scott Cleland is a proven
thought leader, a leading internetization strategist, and an
individual recognized as an authority on how internetization
affects companies' risks and opportunities.
Being called to testify before Congress a total of sixteen times
on a variety of forward-thinking public policy issues relating to
the internet is just one example of Scott Cleland’s thought
leadership.
Precursor’s model for thought leadership as it pertains to the
Internet includes the following components:

1 - Anticipating - recognizing emerging changes in internet-
related competition.
2 - Seeing the world as a whole - distinguishing which
changes will affect competition, policy, ideology, economics,
and technology.
3 - Spearheading thinking - influencing the understanding of
the emerging risk, what its effects will be, and how they can
be alleviated.
The effectiveness of the model has been shown repeatedly in
the identification of emergent risks, such as the systemic risks
from Google’s dominance and the risks to the facilities-based
broadband industry due to the failure of FCC policies.

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A Proven Thought Leadership Model

1. A Proven Thought Leadership Model

2. As president of Precursor LLC, a consultancy specializing in the identification and mitigation of cyber systemic risk, also referred to as internetization, Scott Cleland is a proven thought leader, a leading internetization strategist, and an individual recognized as an authority on how internetization affects companies' risks and opportunities. Being called to testify before Congress a total of sixteen times on a variety of forward-thinking public policy issues relating to the internet is just one example of Scott Cleland’s thought leadership. Precursor’s model for thought leadership as it pertains to the Internet includes the following components:

3. 1 - Anticipating - recognizing emerging changes in internet- related competition. 2 - Seeing the world as a whole - distinguishing which changes will affect competition, policy, ideology, economics, and technology. 3 - Spearheading thinking - influencing the understanding of the emerging risk, what its effects will be, and how they can be alleviated. The effectiveness of the model has been shown repeatedly in the identification of emergent risks, such as the systemic risks from Google’s dominance and the risks to the facilities-based broadband industry due to the failure of FCC policies.

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